0001 1 THE UNITED STATES SECURITIES AND EXCHANGE COMMISSION 2 3 4 SMALL AND EMERGING COMPANIES 5 ADVISORY COMMITTEE 6 7 Wednesday, February 15, 2017 8 9:30 a.m. 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 U.S. Securities and Exchange Commission 24 100 F Street, NE 25 Washington, D.C. 20549 0002 1 APPEARANCES: 2 Michael S. Piwowar, Acting Chair 3 Kara M. Stein, Commissioner 4 Sara Hanks 5 Shelley Parratt 6 Betsy Murphy 7 Robert L. Aguilar 8 Brian Hahn 9 Jenny Kassan 10 Catherine V. Mott 11 Jonathan Nelson 12 Patrick A. Reardon 13 Lisa Shimkat 14 Annemarie Tierney 15 Laura Yamanaka 16 Michael Pieciak 17 Michele Schimpp 18 Sebastian Gomez 19 Julie Davis 20 Richard I. Alvarez 21 Martin A. Hewitt 22 23 24 25 0003 1 APPEARANCES(CONT): 2 James A. Hutchinson 3 Glen Giovannetti 4 Yanev Suissa 5 Joanne Rutkowsky 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 0004 1 P R O C E E D I N G S 2 MS. HANKS: Okay. Good morning and welcome. 3 Welcome to the Advisory Committee on Small and 4 Emerging Companies. And first I need to ask Sebastian if we 5 have a quorum for the meeting. Are we quarried? 6 MR. GOMEZ: We do, Sara. 7 MS. HANKS: Okay, excellent. 8 I am Sara Hanks and I am here without my co-chair, 9 Steve Graham, this morning. He is by the side of his wife, 10 Joanne, who is recovering successfully from a major surgery. 11 Steve, if you're watching this, know that everybody 12 in this room is thinking of you and sending thoughts and 13 prayers for Joanne's continued recovery, and we are looking 14 forward to seeing you next time. 15 We have a wide-ranging agenda today. We are 16 starting this morning with a discussion on the limited 17 liquidity in secondary markets for holders of shares of 18 smaller companies. We want to focus in particular on two 19 types of companies, companies that are providing annual and 20 semiannual reports following a Regulation A, Tier 2 offering; 21 as well as SEC registered and reporting companies who are 22 filing quarterly reports but are not listed on any exchange. 23 We have asked two preeminent blue sky lawyers to 24 present to the committee in order to help us navigate these 25 issues, because as you know one of the problems in this area 0005 1 is that there is no state preemption for resales of these 2 securities. 3 Following that, we are going to return to a topic 4 of long-held interest to many of us, the broker-dealer status 5 of finders; that is, people who help small companies find 6 sources of capital. During our October meeting, we received 7 an update on this topic from Stephen Luparello, the then- 8 director of the Division of Trading and Markets. It was 9 clear at that time that there was nothing in the immediate 10 works in terms of rulemaking or other division action to 11 redefine the definition of broker-dealer. So we are going to 12 spend some time this morning discussing whether we'd like to 13 reiterate, once again, a recommendation for action in this 14 space. 15 After lunch, we're going to take up a question that 16 many have been asking, which is why are more companies 17 choosing to stay private. Or, to put it a different way, why 18 aren't more companies choosing to do an IPO. We are going to 19 be joined by a lawyer, accountant and a venture capitalist 20 who have lots of direct experience with companies making 21 these decisions and it's going to tee up a very interesting 22 discussion. 23 Finally, I am hoping that we are going to finalize 24 our recommendation to the Commission regarding diversity on 25 corporate boards and the ways that the SEC's disclosure 0006 1 requirement in this area could be improved. 2 But before we move into the agenda for the day, we 3 are pleased to have with us this morning for opening remarks 4 Acting Chairman Mike Piwowar and Commissioner Kara Stein. 5 Chairman Piwowar. 6 COMMISSIONER PIWOWAR: Thank you, Sara. Good 7 morning, everyone. And, Steve, if you're listening, as Sara 8 mentioned, all of us are sending our best wishes your 9 direction. 10 I've always enjoyed these advisory committee 11 meetings and I am pleased to be here in my new role as acting 12 chairman. 13 I'd like to extend a special welcome to our newest 14 committee member, Michele Schimpp, who is representing the 15 Small Business Administration. We very much appreciate 16 having the SBA's insights and we look forward to working with 17 Michele. Welcome. 18 No matter where you are in the United States, small 19 and emerging companies raise the tide for so many people to 20 succeed. The freedom to innovate and grow has always been 21 fundamental to American success. And we, as regulators, must 22 constantly assess how our work meets the needs of today's 23 innovators. That's why this committee is so valuable. 24 Committee recommendations put forward in early 2012 25 about lifting the ban on general solicitations, expanding 0007 1 Regulation A and raising the Section 12(g) registration 2 thresholds helped lead to the enactment of the JOBS Act. In 3 2015, the committee recommended that the Commission modernize 4 Rule 147 to help facilitate interstate offerings and I'm 5 pleased the Commission did just that. 6 As of last month, the related rule -- amended Rule 7 504 is now in effect, and the new Rule 147A will go into 8 effect in April, providing more options for companies looking 9 to raise capital. 10 The committee also recommended raising the 11 financial thresholds in the smaller reporting company 12 definition to expand the number of smaller companies that 13 qualified for scaled disclosures. In line with that 14 recommendation, the Commission proposed amendments to raise 15 those thresholds last year. 16 The list of your valuable recommendations and 17 discussion topics goes on and on. And it seems Congress was 18 so impressed with your efforts that in December it codified 19 the committee into law. The bipartisan Small Business 20 Advocate Act of 2016 put into the Exchange Act two new 21 provisions. The first establishes the Office of the Advocate 22 for Small Business Capital Formation, headed by a new 23 advocate for small business capital formation. The second 24 establishes a Small Business Capital Formation Advisory 25 Committee. These are parallel provisions to the Dodd-Frank 0008 1 act that established the Office of Investor Advocate and the 2 Investor Advisory Committee. 3 I am proud to say that we are already taking steps, 4 including working with our appropriations committees, to 5 stand up the new office. I anticipate that we will begin the 6 search for a new advocate for small business capital 7 formation in the near future. The law requires that the new 8 advocate be someone who is not a current SEC employee, so I 9 hope you all will encourage good candidates that you may know 10 to apply. 11 In the meantime, we want you to continue down this 12 exciting path. The charter of this advisory committee 13 doesn't expire until September and I know that between now 14 and then you will continue your efforts to bring forward 15 ideas to facilitate capital formation for small and emerging 16 companies. 17 Your agenda today, as Sara mentioned, secondary 18 market liquidity, finders and why companies are not going 19 public reflect important topics facing small and emerging 20 companies. Secondary market liquidity for shares being held 21 by investors in Reg A securities is becoming an increasingly 22 important issue. 23 Between June 19, 2015, the day when amendments to 24 Reg A took effect, and January 31 of this year, there were 25 181 offerings filed using Regulation A. One hundred and 0009 1 three which have been qualified by SEC Staff for the issuer 2 to begin making sales; 28 issuers have reported selling 3 approximately $259 million in the aggregate. 4 I look forward to any recommendations on ways to 5 remove frictions that may stand in the way of investors being 6 able to readily exit their investment. 7 I'm also pleased that you are discussing why more 8 companies are choosing not to go the route of an IPO. While 9 the menu of capital raising choices available today for small 10 businesses presents more flexibility and more alternatives 11 than ever before, there is always more we can do to provide 12 robust public capital markets. 13 I look forward to your input on these and the other 14 topics on your agenda today. 15 Thank you again for your service on this committee 16 and your continued commitment to facilitating capital raising 17 by small businesses. 18 MS. HANKS: Thank you. 19 Commissioner Stein. 20 COMMISSIONER STEIN: Thank you. I also want to 21 extend my thoughts and good wishes to Steve and his wife. 22 Welcome, Michele. 23 Good morning to everyone else. In this dynamic 24 environment, I think the ability to work on consensus topics 25 is even more important. This committee remains focused on 0010 1 fostering and supporting healthy marketplaces for fledgling 2 smaller companies while protecting investors. And this is a 3 focus that we can all stand behind. And your commitment and 4 work towards this goal, as always, is much appreciated. 5 Today's agenda reexamines topics that have been 6 previously discussed. But we now have the added benefit of 7 the inflow of initial information and data about how certain 8 JOBS Act regulations are working in practice. 9 One aspect of your discussion concerns secondary 10 market liquidity for smaller companies that are using the new 11 Reg A Plus reg, you know. And secondary market liquidity, I 12 think, from my perspective, is a rather complicated topic. 13 For example, our Equity Market Structure Advisory Committee 14 has also looked at this issue. 15 One of the things that's been most interesting to 16 me is the availability of more data and current research that 17 seems to be informing us on the role of information and 18 transparency and the relationship to secondary market 19 liquidity and firm value for OTC firms. 20 While your discussion today may be primarily 21 focused on state securities laws and their impact on 22 secondary market liquidity, I don't think it needs to end 23 there. Blue sky requirements that apply to secondary sales 24 of Reg A securities also are intended to provide a layer of 25 protection for investors against fraudulent activities within 0011 1 each state in which the transactions occur. I think from my 2 perspective, state laws have often provided a protective 3 guardrail in an attempt to balance efficient capital 4 formation with robust investor protections. 5 That said, I mean, I think it's fair to examine 6 whether the current blue sky regime may negatively be 7 affecting secondary market liquidity. I'm particularly 8 interested in learning more about how compliance with state 9 securities laws is working for Reg A, non-exchange listed 10 securities. 11 I look forward to the discussion of the pros and 12 the cons of blue sky laws and what if any improvements need 13 to be made. 14 Finally, if there are inefficiencies with blue sky 15 compliance regimes, how can the current regime be adjusted? 16 For example, is there a means by which NASAA, working with 17 the states, can improve the availability of manual exemptions 18 across more states? 19 The other item on your agenda that I'm sure will 20 generate significant discussion concerns the relative lack of 21 IPOs as compared to prior periods. What does the data 22 reveal? What are the current observations and explanations? 23 I can tell you again from my perspective, depending 24 on what market participant you talk to, they have very 25 different explanations. 0012 1 One thing I'm interested in is has the JOBS Act 2 provisions that changed the registration thresholds or 3 basically that have allowed for greater private capital 4 raising contributed in any way to companies remaining private 5 for a longer period of time? And I think that's another 6 thing we should be thinking about, is how different JOBS Act 7 provisions interacted with one another. 8 I look forward to the discussion and I hope we'll 9 delve into the very factors that are changing this whole 10 ecosystem of our markets for capital formation, including the 11 effects of the economic environment and the regulatory 12 structure. 13 Finally, you will also consider recommendations on 14 broker-dealer finders and board diversity. I very much look 15 forward to the discussion and those recommendations. 16 And thank you again for your time and commitment to 17 helping us think through these issues. 18 MS. HANKS: Thank you, commissioner. 19 Now we are going to quickly turn to the SEC Staff, 20 from the Division of Corporation Finance. We send our best 21 wishes to Keith Higgins, who has moved on after more than 22 three years as the division's director. I am reliably 23 informed that he left just in time to enjoy staying up late 24 on a school night to watch the New England Patriots win the 25 Super Bowl, which I am equally reliably informed is something 0013 1 to do with American football. Who the hell knows. 2 (Laughter.) 3 MS. HANKS: The division is now in the capable, 4 skilled and steady hands of Acting Director Shelley Parratt, 5 and we are very pleased to have her this morning. 6 Shelley. 7 MS. PARRATT: Thank you, Sara. 8 Good morning. Good morning Acting Chairman 9 Piwowar, Commissioner Stein, and the committee members. I am 10 very happy to be here with you this morning. 11 This is my first time speaking at one of your 12 advisory committee meetings and, as part of the leadership of 13 the division's disclosure review program, I have always 14 appreciated your thoughtful discussions and have carefully 15 watched you develop recommendations. I am pleased to have 16 this opportunity to thank you in person for your time and for 17 sharing your experience and insights with the Staff, the 18 Commission and the public. 19 Each and every Staff member in the Division of 20 Corporation Finance takes seriously the agency's charge of 21 facilitating capital formation while at the same time 22 protecting investors. We will be listening closely to your 23 discussion this morning on ideas to improve secondary market 24 liquidity for investors which, in turn, should help 25 facilitate capital formation for issuers. We also look 0014 1 forward to your afternoon discussion and welcome any ideas 2 you may have that would promote further activity in the IPO 3 market. 4 Before closing, I want to acknowledge the other 5 members of the Corporation Finance Staff at the table with 6 me. To my right, Betsy Murphy, a very important member of 7 the division's senior leadership. Next to Betsy is Sebastian 8 Gomez, the chief of the Office of Small Business Policy. And 9 to his right is Julie Davis, the senior special counsel in 10 that office. 11 As you are all well aware, I need to give the 12 standard disclaimer for any Staff member speaking today, 13 which is that any remarks made by any of the SEC Staff 14 members reflect his or her own views and not necessarily 15 those of the Commission or any other member of the Commission 16 Staff. 17 And with that, I'd like to thank you for letting me 18 join you this morning and I look forward to listening to your 19 discussions. 20 MS. HANKS: Thank you, Shelley. 21 So we're going to move on to the secondary market 22 liquidity. As you've known, over the course of the last few 23 years in a variety of formal and informal ways, this 24 committee has taken up issues surrounding the lack of 25 sufficient liquidity in the securities of small companies. 0015 1 Today, we would like to focus more narrowly on the topic of 2 secondary liquidity in the context of issuers that are 3 subject to ongoing reporting requirements and thus have 4 updated information available in the marketplace. 5 In the case of a company that's done a Regulation A 6 offering, they are obligated to file on EDGAR annual and 7 semiannual ongoing reports and current reports. Companies 8 that have done a public offering, i.e., registered public 9 offering, they are subject to the ongoing disclosure regime 10 which includes quarterly reports. 11 The availability of these ongoing updates means 12 there is available information to help establish pricing and 13 transparency in the secondary market. Yet, as we have heard 14 in our previous discussions, investors in Reg A securities 15 are likely to have a difficult time when they are ready to 16 resell their shares. One key factor in this space is the 17 friction that comes with having to find state exemptions for 18 each trade, since blue sky -- state blue sky laws do apply to 19 secondary sales. 20 We have invited today two highly regarded attorneys 21 who specialize in blue sky matters and can help educate us on 22 the current legal framework. 23 First, I would like to introduce Richard Alvarez, 24 principal of the Law Office of Richard Alvarez. Richard 25 currently serves as vice chair of the State Regulation of 0016 1 Securities Committee of the ABA, American Bar Association. 2 And next to him is Martin Hewitt. Martin is chair 3 of the same state regulation securities committee of the ABA. 4 Martin may look familiar to you because he often attends 5 these meetings and the SEC staff think maybe he's a member of 6 the advisory committee fan club. 7 (Laughter.) 8 MS. HANKS: We're very happy to have both of you 9 here to share your expertise and help us delve further into 10 this very important topic. 11 And I think Richard, you're going to go first? 12 MR. ALVAREZ: Yes, I will. Thank you, Sara. 13 MS. HANKS: Thank you. 14 MR. ALVAREZ: Unfortunately, I didn't bring my own 15 membership key for the advisory committee. Martin decided 16 not to share that with me. 17 MS. HANKS: We're designating you a member right 18 now. 19 MR. ALVAREZ: Thank you, Sara. That's very 20 gracious. 21 (Laughter.) 22 MR. ALVAREZ: Good morning, everyone. Thank you 23 for inviting Martin and I to speak with you today on the 24 topic of blue sky compliance that is applicable to Reg A 25 Plus, Tier 2 offerings and, more broadly, to the securities 0017 1 of nonlisted, nonreporting, publicly traded companies. 2 I would like to particularly thank acting 3 Commissioner Piwowar and Commissioner Stein for their 4 comments and certainly for their continued support in 5 promoting the work done by this advisory committee. 6 Our presentation this morning will offer our views 7 on the effects of state blue sky regulations on promoting or 8 hindering secondary market liquidity for Reg A Plus, Tier 2 9 offerings. And our discussion will hopefully be in the 10 structure of a point, counterpoint presentation. We're not 11 quite Kudlow and Cramer, for those of you who have long 12 memories, but hopefully providing countervailing viewpoints. 13 Let me start basically at the end. I believe that 14 secondary market liquidity for Reg A Plus offerings, and for 15 securities of nonlisted, nonreporting public companies will 16 never be fully achieved unless the blue sky laws and 17 regulations that are applicable to secondary market 18 transactions in these securities are preempted by federal 19 law, either through congressional action or through SEC 20 rulemaking, to revise and enhance existing provisions dealing 21 with transactions in these securities in the secondary 22 markets. 23 For the reasons I will explain in detail further on 24 in our presentation, it is clear to me from the vantage point 25 of over 30 years having dealt with blue sky -- state blue sky 0018 1 law issues, that while likely unpopular with many state 2 regulators, the existing state regulatory framework that is 3 applicable to secondary trading activities for certain types 4 of securities and market participants has become overly 5 burdensome, rooted in a view of a national securities market 6 that defers to larger, more mature companies at the expense 7 of newer and untested companies. This bias has the effect of 8 stunting growth and innovation and is not, in my view, 9 responsive to both the rapid evolution of the markets 10 resulting from technological innovation, and to the shifting 11 imperatives of Congress reflecting the desires of their 12 constituents for greater opportunities for capital formation 13 and investment opportunities. 14 This is not to say, of course, that these 15 imperatives demand that investor protection, which is one of 16 the principal mandates of state regulators, should be 17 diminished or eliminated. However, to me, it does mean that 18 as securities markets evolve and the objectives of the 19 markets overall change by emphasizing the importance of 20 capital formation and job creation through more robust 21 marketing opportunities for issuers and investors alike, 22 existing regulation should also evolve. Oftentimes, 23 evolution cannot be incremental. Disruptive change is 24 sometimes necessary. 25 At this point, I would like to sidebar for a moment 0019 1 to give a brief overview of the state of play regarding state 2 regulatory secondary market trading exemptions. As we all 3 know, the securities of companies who are listed on a 4 national securities exchange enjoy full preemption. 5 Certainly, the listing standards and the abundance of 6 available real time information for those companies offers 7 the basis for reducing the amount of needed regulatory 8 scrutiny. 9 Preemption is also available for securities that 10 are the subject of nonissuer secondary market transactional 11 exemptions under Section 4(a)(1), that is for transactions by 12 a person other than an issuer, underwriter or a dealer, and 13 for broker transactions executed in reliance on 4(a)(3) of 14 companies who report under 13 and 15d of the Exchange Act. 15 We should note here that for securities that are 16 sold in reliance on 4(a)(3), while enjoying covered 17 securities status, there are a handful of states that 18 obligate an issuer to file a notice to claim preemption, if 19 you will, for securities to be eligible to be traded in their 20 state in reliance on that preemptive provision. 21 There is also a federal preemption of state 22 regulation enjoyed by transactions in securities made in 23 reliance on Section 4(a)(4) of the '33 Act, which deals with 24 unsolicited broker transactions. It would seem obvious that 25 that exemption has some limitations, particularly in the 0020 1 context of a desire to create and develop a robust secondary 2 market in -- in outstanding securities. Certainly, if a 3 broker cannot solicit its customers, it cannot create a 4 market. And certainly if a -- if a broker seeks to share its 5 research for a particular company with its clients, that will 6 also defeat an assertion that the transaction, if it were 7 initiated by the client, would be wholly unsolicited, making 8 that exemption unavailable. 9 There is also an institutional investor exemption, 10 which all of you are familiar with. Again, that focuses on 11 the nature of the investor as opposed to the type of 12 transaction. Although transactions with institutional 13 investors don't enjoy covered security status, it is a 14 universal exemption at the state level. The trouble, of 15 course, in mentioning that exemption in the context of Reg A 16 Plus, Tier 2 offerings or for the securities of small 17 emerging growth companies is that that category of investor 18 is not normally found making investments for those -- in 19 securities of those issuers. So I question whether, in the 20 discussion about developing a robust secondary liquid market 21 for Reg A Plus, Tier 2 issuers and securities of 22 nonreporting, nonlisted public companies, whether the 23 institutional investor exemption has any real validity. 24 Last but certainly not least is the exemption that 25 Sara mentioned, the so-called manual exemption. Most of you 0021 1 are familiar with the state exemption that is currently 2 available in, depending on who you speak to, 39 or 44 states. 3 And there, that simple statement demonstrates why this is 4 such a problem area. There is not even unanimity on which 5 states actually offer an exemption that us usable for 6 secondary market purposes. 7 Well, what does the manual exemption provide? It 8 offers an exemption for secondary trades in -- by -- by 9 nonissuers through a licensed broker-dealer, provided that 10 the issuing company has financial and other information 11 published in a -- in a designated standard manual. Up until 12 the middle of last year, the two main reporting manuals were 13 Emergence and Standard and Poor's. Standard and Poor's has 14 given up the ghost and is no longer involved in this space. 15 However, I do understand that the OTC Markets has been 16 developing its own manual to replace -- I suppose to replace 17 the Standard and Poor's manual. And that is their Best 18 Markets. And, as I understand it, with Vermont -- Michael -- 19 his state leading the way, it is now an accepted manual in 19 20 jurisdictions. I think that's right. With two others on 21 board to adopt the manual as part of its manual exemption. 22 The obvious problem for purposes of our discussion 23 this morning with the manual exemption is the, A, the lack of 24 complete coverage in all 54 U.S. jurisdictions of that 25 exemption. And, further, the fact that even among the states 0022 1 that have adopted a manual exemption, there are substantive 2 differences in how those exemptions are applied, focused on 3 the -- the type of uniform securities act that the state 4 follows. There are, for those of you who don't know, two 5 uniform acts that the states generally model their statutes 6 after. One is a 1956 vintage act, that has been around for 7 quite some time, obviously. And the second is a more 8 current, updated version adopted in 2002, which about 20 9 states have adopted. 10 But again, the exemptions under both of those model 11 acts differ. Perhaps not substantially, but sufficiently 12 that the lack of uniformity doesn't lend itself to promoting 13 a national secondary trading exemption that is usable for 14 companies that don't enjoy federal preemption. 15 A secondary market that must rely on these 16 disparate exemptive provisions at the state level will, of 17 course, be fragmented and far from the liquid secondary 18 markets enjoyed by larger capitalistic companies. The 19 question then is why are robust liquid secondary markets for 20 smaller companies important? Whether owning securities in 21 large or small companies, investors generally don't want to 22 hold their investments indefinitely. A liquid secondary 23 market allows investors to realize gains, minimize losses, 24 generally make decisions to manage their portfolios and 25 investments. A liquid secondary market also helps issuers 0023 1 since even the prospect of a liquid secondary market makes it 2 more likely that they will attract needed investment capital 3 from potential investors, who are assured of an exit ramp for 4 their investment, thus providing capital to foster job 5 creation and entrepreneurial innovation. Regulatory 6 impediments to a robust secondary market frustrate those 7 objectives. 8 This picture is not all wine and roses, however. 9 An unchecked market will undoubtedly offer opportunities for 10 unscrupulous operators to game the system, to the financial 11 disadvantage of the groups that would benefit the most from a 12 less rigid regulatory scheme, smaller companies and their 13 investors. 14 So how to balance these equally important but 15 competing interests? A robust and liquid secondary market as 16 currently exists for exchange-listed and SEC reporting 17 company securities must be based on realtime availability of 18 information about a company. The ability of an investor to 19 find, examine and rely on information that he or she deems 20 critical to an investment decision foster investor confidence 21 in the markets, as much as the knowledge that regulators are 22 standing by to protect their interests. 23 Certainly, though not ideal, the states' manual 24 exemption recognizes this fact, since it relies on the 25 availability of accurate, current information about an issuer 0024 1 as the basis for the availability of that exemption. 2 However, the lack of uniformity, as I mentioned before, 3 between and among the states in applying this exemption, 4 coupled with the fact that more than a dozen states don't 5 even recognize the exemption, frustrates investor efforts in 6 many states to make investments based on what should be a 7 coordinated, consistent regulatory environment. 8 Here then are my suggestions for addressing the 9 lack of a meaningful secondary market liquidity for Reg A 10 Plus, Tier 2 securities. I'll address that first. 11 In my view, federal preemption should be extended 12 to include all secondary market trades in securities for the 13 securities of a Reg A Plus, Tier 2 issuer. This can be done 14 through SEC rulemaking, by refining the definition of 15 qualified purchaser under Section 18 to include any person 16 who, in a secondary market transaction, buys or sells a 17 security of a Tier 2 issuer that is current in its reporting 18 obligations. This would result in any such security being a 19 covered security under Section 18 of the '33 Act, thereby 20 allowing a secondary market for such securities to develop 21 without the regulatory burden of having to ensure compliance 22 with state law requirements for secondary market trades. 23 The current definition of qualified purchaser which 24 is any person to whom securities are offered or sold in Tier 25 2 offering contains a limitation on the amount of Tie Two 0025 1 securities a nonaccredited investor can purchase in a Tier 2 2 offering. It's my belief that that QP definition should be 3 revised to make clear that this limitation would not apply to 4 investor purchasing Tier 2 securities in a bona fide 5 secondary market transaction. 6 To continue to allow disparate state regulatory 7 requirements to apply to secondary market transactions in 8 what are at the initial offering covered securities 9 frustrates the objectives of promoting creation and growth of 10 vibrant, small emerging companies by continuing to impose 11 restrictions on the secondary market for these securities. 12 While taking the step to grant full preemption of state 13 securities laws to all transactions for Tier 2 securities is 14 significant, the impediments imposed by continued regulation 15 of secondary market transactions in Tier 2 securities to the 16 ultimate success of Reg A Plus will, to a large extent, be 17 tied to relieving the duplicative and nonuniform state 18 regulatory structure that exists today with a more market and 19 investor-friendly approach. 20 Each Tier 2 issuer has substantial initial 21 disclosure and ongoing reporting requirements which should 22 work to relieve concerns of inefficient -- insufficient 23 information available in the market for these issuers, which 24 is vital to the success of a robust secondary market. 25 I also have a proposal that I'd like to share with 0026 1 the committee for facilitating secondary market trading by 2 nonreporting, nonlisted publicly trading companies. For 3 these issuers, available information may not be as fulsome as 4 the type of ongoing reporting required under Title IV and 5 certainly under the Exchange Act. State concerns over the 6 type and quality of information for these companies argues 7 for an increase in the reporting that should be required of 8 these non-Reg A, Tier 2 nonreporting issuers. 9 The possible solution, in my mind, lies ironically 10 in the very regulatory structure that impedes the formation 11 and maintenance of liquid secondary markets for these types 12 of issuers. A standard disclosure system comprised of a 13 national standard securities manual modeled after the 14 disclosures currently required to included in the manuals 15 that are accepted under state manual exemptions as the basis 16 for supporting preemption of state law requirements over 17 secondary market trading of securities of nonreporting, 18 nonlisted, non-Reg A Plus, Tier 2 issuers. By requiring 19 these issuers to include information that is consistent with 20 what existing manuals currently require, state concerns about 21 a lack of current available information should be addressed, 22 particularly if the states are partners in the development of 23 such a national standard manual. 24 An example of a model that may be useful here, 25 which I had mentioned earlier, is the recent success enjoyed 0027 1 by the OTC Best Markets manual. Though I'm not endorsing 2 this particular vendor, my intention is to mention it as an 3 example of a disclosure delivery system that offers a way for 4 nonreporting companies to deliver the breadth and depth of 5 information that will help investors while also demonstrating 6 to the states that their concerns about disclosure as a basis 7 for assuring that investors can make fully informed decision 8 about companies they seek to invest in are being met. 9 Rulemaking that requires nonreporting public companies to 10 publish information as required under current standards and 11 including securities of issuers that meet these heightened 12 disclosure and reporting requirements could be added as a 13 category of covered security in connection solely with 14 secondary market trading of those securities. 15 I certainly recognize that this proposal would 16 increase the cost to small issuers. Of course, they would 17 have to pay fees in order to have their information included 18 in this new standard manual. However, on balance, the cost 19 would be significantly less than would be incurred if such an 20 issuer were to become a reporting issuer. Moreover, the 21 preemption problem for the states is, in my view, addressed 22 by having the states participate in setting the standards for 23 disclosure. Since a majority of states already offer a 24 manual exemption, assuming the new national manual provides 25 the same or greater information, the regulatory concerns of 0028 1 most states should be satisfied. 2 In closing, I would urge the advisory committee to 3 recommend to the Commission that each of these proposals be 4 seriously considered as a means of starting or restarting the 5 conversation around market liquidity for Tier 2 and 6 nonreporting company issuers. 7 MS. HANKS: Thank you. 8 MR. HEWITT: First of all, I would like to thank 9 Acting Chair Piwowar and Commissioner Stein and all of you 10 for having us here today. 11 I want to take a different view of this and step 12 back from the P word, preemption, for just a moment. 13 The question that I think is really important is 14 what are the concerns of regulators generally, and 15 specifically the states? And what I believe the problem is 16 at this point is -- is a concern by the states and others 17 that there is not sufficient information available to the 18 small investor on the buy side. The sell side, obviously 19 they hopefully know, although that's questionable, too, and 20 I'll bring that up in a moment. That there isn't sufficient 21 information for somebody to make an educated investment 22 decision. 23 And I believe, as someone pointed out -- I've been 24 here at just about all the meetings -- a while back, I 25 believe that Acting Chair Piwowar made an interesting 0029 1 observation. I hope I have this right. And you were talking 2 about the fact that in some ways, we are no longer looking at 3 capital formation and investor protection, but protection 4 from fraud and prohibition of investing. And that is 5 something that sort of got me thinking back then and I've 6 been thinking of since. And to me, the question could be 7 further refined of not investor protection, because investors 8 I don't believe have to be protected, per se. What they need 9 is to be empowered. And by that, I mean have sufficient 10 information to make intelligent investment decisions. 11 I think that there are concerns from the states 12 that when you do not have sufficient information, there are 13 certain various things that can take place. And although not 14 necessarily in the Reg A Plus market, although I think to a 15 certain extent it could be, in publicly traded, nonlisted 16 REITs and BDCs, what often happens -- and again, it's a 17 similar sort of lack of liquidity situation, you end up with 18 what's called a mini tender, where vultures of some sort or 19 other -- I'm probably not picking the best word -- would make 20 an offer to unsuspecting investors to sell their securities 21 way below the value of whatever it is at that time, even if 22 it's depressed from the actual purchase price. 23 That is troubling on many levels. Because, yes, 24 there are disclosure requirements under Reg A Plus. But are 25 they as robust as they would be for a listed company? That 0030 1 is a question that I think has to be considered. 2 Also, to the extent that when you have a private 3 offering, if somebody is interested in buying, to get 4 information on a company, what you end up having is the 5 bigger players have access to information that the small 6 investor doesn't have. So in fact if what we're concerned 7 about is a level playing field and investor empowerment, I 8 think before we get to a discussion of preemption, we have to 9 first think about what it is that is needed as a minimum for 10 investors to be able to, in fact, make that intelligent 11 decision. 12 And I think to a certain extension -- to a certain 13 extent, 4(a)(7) was a good indicator of that, which Sara 14 knows that better than anyone. That had had the backing of 15 NASAA because it had certain informational requirements, 16 including knowledge of the, you know, who's running the 17 company, is it a going concern, you know, up-to-date 18 financials. 19 So my concern is more a shift away from how we 20 normally look at the situation and trying to look at this in 21 a slightly different way which is, instead of concentrating 22 on preemption, we should all be discussing, together, not 23 separately as in leave the states out of it with preemption, 24 what is it that we can all agree on as information required 25 at a minimum, as I said, to make a cogent investor decision? 0031 1 At this point, there are plenty of times where in fact you 2 have situations in which the investor has very little 3 information. Reports to be filed are one thing, but if they 4 just have the most basic of information, is that really what 5 they need to make the decision? And I suspect it is not, at 6 least not in all cases. 7 So one thing that we would have to consider, and I 8 know I'm saying it a few times, but when -- when -- another 9 way of looking at it is this way. What is it that all of us 10 would like to see before making an investment decision? And 11 doesn't every investor have a right to have that which we all 12 think we need to see personally, sitting around this table? 13 And to the extent that we do, the question isn't necessarily 14 preemption. And I'm not sure the states would even have a 15 problem with preemption to the extent that their concerns 16 about the information required is actually addressed. 17 Now, as Richard said, if you want to -- you know, 18 whether you have a more far-reaching manual exemption, that 19 is -- that is acceptable to all parties, I don't think that's 20 a bad place to -- to start. I think that in many ways, it 21 has worked, except for there are a few holdout states. And 22 for whatever reason. But to the extent that there has to be 23 preemption, I think it has to be more not as in removing 24 people from the table, but making sure that everyone is able 25 to see -- to say what it is that their concerns are. 0032 1 I know that one of the states has one time said to 2 me that we want to facilitate investment, not speculation. 3 With that information, it can only be called speculation. 4 And I think that really drives home the point. 5 So I think that if there's any recommendation I 6 have, it isn't so much to worry about preemption, per se. 7 It's to worry about addressing the concerns of the states as 8 to information that, at a bare minimum, we should have in 9 some sort of manual, et cetera. But how we get there is a 10 matter of discussion. 11 I just think everyone rushes too quickly to 12 preemption, to go to preemption, without considering several 13 things, including what is it that the states are concerned 14 about. So I won't take up too much time, because I know 15 we've both plowed through a lot of it already. 16 MS. HANKS: Thank you both. 17 If I could just sort of kick off the questions 18 here, since we're focusing on the information that's 19 available before we get to the P word, does anyone here have 20 any experience in how different disclosure under Reg A 21 ongoing reporting is to what's in a manual? And I've got to 22 confess, it's been a long time since I looked in manuals. 23 Maybe I was a junior associate sometime back in the '80s when 24 I last looked at these things. 25 Seems to me, and I'm hoping someone can challenge 0033 1 this, that when you look at the disclosure that's made under 2 Regulation A, and we've had now several companies go through 3 a year's worth of disclosure, you've got ongoing reporting, 4 you've got annual reporting with audited financials, you've 5 got semi-annual with unaudited financials, you've got 1Us. 6 You've got a lot of companies filing 253G2s, supplement 7 information to keep the information rolling. 8 How do those compare? Is there anything in -- is 9 there any way in which Reg A is not what you would want to 10 see in a manual? Because I remember those manuals, you just 11 go through and it was kind of unreadable. Can we compare and 12 contrast those two sources of information? 13 MR. HEWITT: I'm actually glad you brought up the 14 fact that they're unreadable. That's the other problem, is 15 that whatever information is available has to be in plain 16 language, which I know is always a goal. But it seems the 17 more that we try to make plain language the goal, the 18 document becomes thicker and thicker, which is great for 19 killing trees but that's about it. 20 The comparison between the two, I couldn't tell you 21 to the nth degree. But I think what you also have to look at 22 is obviously Reg A Plus, these offerings are of companies 23 with little or no history. And of course, if you're just -- 24 if somebody is flipping out of that in six months to a year, 25 where is that investor during the interim report supposed to 0034 1 get the information to the purchaser? And I think that's the 2 concern that, although there may be information out there, is 3 it of sufficient detail and also of sufficient 4 comprehensibility to be of any use to the investor? 5 MS. HANKS: But would that be any different under 6 the manual requirements? I am totally not up to date with 7 manual requirements. 8 MR. ALVAREZ: Sara, I think that it's fair to say 9 that the reporting requirements that Tier 2 issuers are 10 subject to, while something less than '34 Act reporting, is 11 something more than what is included in a manual. The manual 12 includes things like balance sheets, officers and directors, 13 description of business, things that you would normally see 14 that is a synopsis of a company. And I think part of the 15 thinking on the manual exemption is that that is certainly a 16 starting point for an investor. It is a collection of 17 information that, if an investor wants more information, then 18 they can -- they can go and find it either on EDGAR or 19 wherever else. 20 But I think it's fair to say that Reg A Plus, Tier 21 2 issuers fall somewhere greater in their -- in their 22 reporting responsibilities, and of the information that they 23 -- that they are required to report under Reg A Plus than 24 they would need to under -- in a manual. I would perhaps 25 defer to Michael who may have more intimate experience with 0035 1 what his manual requires. 2 MS. HANKS: Well, we'll go to Michael and -- 3 MS. TIERNEY: I'm potentially in a unique 4 situation, which is I actually got a security qualified under 5 the manual exception three years ago. I think that I'm not 6 mistaken but they no longer publish the information in a 7 book. What they do is they will only allow you to qualify 8 for the manual exemption, at least S&P, while they were still 9 doing the business, if the information was being disseminated 10 by a regulator. So the only entities who could qualify for 11 the manual exemption at all were banks, thirfts, entities 12 that were required to publicly provide information through a 13 regulator, or companies that were qualified to trade on OTC 14 Markets under the alternative reporting standards. 15 So you can't just qualify for the manual exemption; 16 you actually have to be regulated in order to qualify for the 17 manual exemption. So I think that's a really important point 18 to understand. You can't just put out Reg A Plus, Tier 2 19 materials to the SEC and qualify for the manual exemption, 20 unless the manual exemption has been amended to make that 21 clear. 22 So secondly, I think that, at least the alternative 23 reporting standards under OTC required more information than 24 Reg A Plus, Tier 2. But that was to provide, you know, a 25 trading market. It also has a $20,000 a year cost that some 0036 1 companies might not be able to bear. Where the manual 2 exemption under S&P, I think, the initial fee was maybe like 3 5,000, so it was much less expensive to be qualified under 4 Standard and Poor's than it is to do qualification under the 5 alternate reporting standards, but you do get a trading 6 market. 7 So I think it's really important to understand it's 8 not just that you put information out and it's in a book 9 someplace. That's no longer the case. It is literally it 10 has to go out through a regulator and that is how they track 11 that information has been updated. And there is a cost 12 associated with that. 13 MS. HANKS: Michael? 14 MR. PIECIAK: Thank you, Sara. And good morning, 15 everybody. 16 So I think to that question, specifically about 17 what the differences are, when you're talking about the 18 reporting requirements in the manual, I think, probably the 19 Reg A, Tier 2 reporting, the things that are reported are 20 pretty equal if not greater, as Richard had said. You know, 21 I think some of the other requirements, getting beyond what's 22 in the manual as components of the manual exemption, like the 23 fact it goes through a broker-dealer, that would be a 24 distinction and difference. 25 To Annemarie's point, I mean, there is -- you know, 0037 1 there is sort of a baseline in terms of what type of company 2 can qualify for the manual exemption. And I believe, I had 3 to -- you know, I had to look back at our statute but, you 4 know, there's a period of time in which it has to be 5 operating and there's a period of -- there's an asset value 6 which has to be on its balance sheet. So there is sort of a 7 minimum standard. But I'm not familiar with the requirement 8 that has to be either bank holding company or an insurance 9 company, but -- 10 MS. TIERNEY: It wasn't that. It was that the 11 information had to be disseminated by a regulator. It 12 couldn't just be on the company's website. That was very 13 clear to us from S&P. We had a public website, we said can 14 we put the information on the website to qualify? And they 15 said, no, you have to be -- that information has to be 16 disseminated through a regulated entity. So it was OTC, it 17 was the banking regulators and it was OTC Markets were the 18 only options that would satisfy that condition, according to 19 S&P three years ago. 20 MR. ALVAREZ: But we're talking about the access to 21 the information under the manual exemption? 22 MS. TIERNEY: So again, and this is three years 23 ago, and S&P I don't believe is doing this anymore. What S&P 24 said to us is, send us your offering document, we'll review 25 that. But you have to have a system for disseminating 0038 1 information on an ongoing basis, and it needs to be through a 2 regulator; it could not just be our website. 3 MR. ALVAREZ: But the -- but the exemption, the 4 manual exemption at the state level, is predicated on an 5 independent third party publication containing information 6 that is provided by the issuer, plain and simple. Right? 7 The problem, of course, in the context of the discussion on a 8 liquid trading market for these types of issuers is the fact 9 that not all states cover the -- recognize a manual 10 exemption. And even in those states that do recognize the 11 manual, we have a variety of different requirements, whether 12 it's a 90-day waiting period or restricting trading to 13 securities by nonaffiliates. 14 So having the manual, the existing state manual, be 15 the basis for creating a robust, secondary liquid market in 16 these kinds of securities, I don't -- I'm not confident is 17 achievable. Which is why I suggested that the P word or why 18 the P word has again raised its ugly head. Anyway -- 19 MR. HEWITT: However, I think one of the things we 20 have to consider is we're talking about the manual exemption 21 right now, which is all well and good, and perhaps there is 22 one that can be the gold standard. But in the meantime part 23 of what happens, part of what I think the states are 24 concerned about, you know, obviously part of the thing about 25 being an empowered investor is also having the ability to get 0039 1 guidance from an adviser of some sort. 2 But there is a push for preemption and removal of 3 the broker-dealer or adviser so that, at the end of the day, 4 it's a one-on-one transaction. And the question is, the 5 person who is selling, there's no oversight there whatsoever. 6 They are not -- they are not a representative of the company, 7 they are not part of the issuer. They are selling and there 8 is very little that, at this point, as far as I am concerned, 9 that an unsuspecting and uneducated investor can rely upon in 10 that situation. At least if there is a broker-dealer 11 involved, you would hope that there is a minimal amount of 12 guidance. 13 So I think that while we're talking about the 14 manual exemption, we have to also consider a slightly 15 different point which is, if it's on a one-to-one basis, how 16 is that investor being protected by the seller? 17 MR. ALVAREZ: Counterpoint? 18 MR. HEWITT: Go ahead. 19 This is Jane Curtin and Dan Aykroyd sort of stuff 20 going on here, but that's okay. 21 (Laughter.) 22 MR. ALVAREZ: The one-to-one transaction is already 23 covered under 4(a)(1), all right? And that -- and we have 24 federal preemption for those kinds of transactions. I mean, 25 you know, the one-to-one transaction doesn't concern me, and 0040 1 I don't think is impacted by the problems that we've spoken 2 about relating to blue sky law. I think the challenge is 3 trying to figure out how to fit the current federal/state 4 regulatory scheme to facilitate a liquid secondary market 5 where, you know, people come and go into the market, whether 6 through market participants or otherwise, without any 7 significant impediment, which is what we see today. 8 We see smaller companies struggling to convince 9 their investors that they will have an exit strategy, because 10 there is no comprehensive, uniform way for a company to -- to 11 tell a broker or to tell investors that their securities can 12 be bought and sold in Iowa, as an example. And I don't mean 13 to pick on Iowa if Iowa is listening. 14 (Laughter.) 15 MR. HEWITT: Pick on Vermont instead. 16 MS. HANKS: Patrick. 17 MR. REARDON: I can't remember. Tier 2 requires 18 you to have a transfer agent? Does it require the company to 19 have a transfer agent? 20 MR. HEWITT: Yes, I think so. Isn't that -- 21 MS. HANKS: Only in certain circumstances. Let's 22 assume that -- 23 MR. REARDON: If you had a transfer agent, I mean, 24 you could condition execution of the transfer that the 25 transfer agent gets some sort of proof or representation that 0041 1 there was an exemption. So that is a thought that I've had, 2 and you see that under Rule 144, that the transfer agent 3 won't transfer the trade -- won't register the trade unless 4 there's an opinion or a form, or used to be. I'm not sure 5 what exactly they require now. But that seems to me to be 6 something you should think about. 7 But I want to add this general observation and then 8 make another observation. First of all, illiquidity creates 9 a discount. So if you can't go and sell, then the value of 10 your company is less. And so we all need to keep that in 11 mind. 12 And the second thing is that my observation has 13 been that when regulation steps up and says you cannot do 14 something, and it's something that business people want to 15 do, and you can't do it, or it's very difficult to do it, 16 that's when you get noncompliance. That's when people start 17 looking, sneaking off from their lawyers or whoever their 18 broker is, and they go and they go around the law and do the 19 deal. 20 And I've said this before. I think our policy, 21 state and federal, is that we facilitate compliance. I mean, 22 we shouldn't make compliance so hard that people opt to 23 violate the law just because it's difficult to do. Or 24 impossible to do. In some cases, you're just saying 25 impossible. 0042 1 MR. HEWITT: Well, because you have conflict of 2 laws between states or state and federal. 3 MR. REARDON: Yeah. I mean, it's just got -- you 4 know, there needs to be -- there needs to be something there. 5 And the other thing is that I think -- I don't mean 6 to pick on you, but I think maybe the blue sky people are -- 7 you know, we have two conflicting interests here. We have 8 investor protection and we have capital formation. And I 9 think when you go into any securities regulator, SEC, FINRA, 10 state securities law, and you ask, okay, how many people here 11 have ever signed the front of a business check, have you run 12 a business, and you're going to get very few hands raised. 13 So you need to educate the people in these 14 regulatory agencies that capital formation is part of their 15 goal. Just saying no and protecting the investor is not -- 16 is not -- at the end of the day, if you do that, there's no 17 business in all your trade or treasuries. 18 MR. HEWITT: But here's the thing to respond to 19 that is first of all you said that they are conflicting. And 20 I don't necessarily agree with that statement. Because if 21 there's not sufficient -- not investor protection, because 22 again I think it's investor empowerment. If there isn't 23 sufficient empowerment if there's all just the emphasis on 24 capital formation, then there would be some nefarious people 25 out there, they are there. Then what happens is the 0043 1 integrity of the market fails and people won't invest and 2 there goes your capital formation. 3 The point being is it's a balancing act and it's a 4 very delicate one at that. But I don't think anyone is 5 saying that these people shouldn't be able to invest. I 6 don't think the states are saying that. I think the issue is 7 really one of information and education. How you get there 8 is what the discussion has to be about with all the 9 regulators -- all the regulators in the room. That's 10 basically what I'm saying. But I don't think you can say 11 that those are conflicting at all. Because without one, the 12 other is going to fail either way. 13 MR. REARDON: Ultimately, you're right, yes. 14 MR. HEWITT: Thank you. 15 MS. HANKS: We'll get to Jonathan in a second. 16 I just wanted to respond on behalf of transfer 17 agents, who probably all turned white when you said -- 18 (Laughter.) 19 MS. HANKS: We're looking at trying to make 20 something less friction -- we're trying to reduce friction. 21 And I think taking free trading securities and requiring the 22 transfer agent to do something, I think that's going to 23 reintroduce friction. So I just wanted to make that point. 24 MR. ALVAREZ: Right, and isn't that a broker's job, 25 too? 0044 1 MS. HANKS: To reduce friction or to increase it? 2 MR. ALVAREZ: No, I mean, to the point of asking 3 for -- 4 MS. HANKS: Yes, I think, you know, if you're 5 looking at who in this transaction has a role in doing the -- 6 is there information, it's got to be brokers as opposed to -- 7 and they do have those requirements -- as opposed to imposing 8 these new rules on transfer agents. 9 We'll go to Jonathan. 10 MR. NELSON: Is -- one of my experiences in a 11 heavily regulated industry when I was a nurse and I worked in 12 five different states, and every state had a specific 13 licensure that you had to maintain as a nurse. But a number 14 of states had actually gotten together and they had said, you 15 know what, we're going to give each other reciprocity. Where 16 if you actually qualify in this state as a nurse, it's a 17 relatively simple process to go through and get licensed in 18 another state. There is also a series of states called 19 compact states, I think there's about 23 states where they 20 said, we will just honor everybody else's licenses. 21 I think one of the interesting things about, you 22 know, the SEC and government is, you know, yes, we regulate. 23 But I also think that we have the ability to ask for -- to 24 convene. Do state securities regulators get together on a 25 regular basis? 0045 1 MR. ALVAREZ: Absolutely they do. 2 MR. NELSON: Okay. I mean, has there been 3 discussion? And, I mean, forgive my ignorance. Is there 4 discussion about can we create a program where there is 5 reciprocity across these states? 6 MR. ALVAREZ: No. Plain and simple. With all due 7 respect to Mike and NASAA -- 8 MR. HEWITT: What there is, is a -- I'm going to 9 botch the words because I just can't think of it at this 10 point -- there's a uniform process, at least on the 11 registration level, with the states now, when you go through 12 a Reg A Plus, Tier 2. So it's not like -- Tier 1, excuse me. 13 It's not like there's just a morass. I think that the states 14 are certainly working towards the goal of more uniformity. 15 And, of course, the punch line to the '56 Act and 16 the 2002 Uniform Securities Act is nothing is uniform by the 17 time the legislators get done with it. That's part of the 18 problem. 19 The one thing I just wanted to address very quickly 20 though is, when it came to the one-to-one transaction, I 21 still think that there is a potential there, preemption or 22 not, for the small investor to be taken advantage of by 23 somebody who just wants to dump their stock. And I think 24 that's probably a concern of the states, although I can't 25 speak for them. 0046 1 But in terms of what you're saying, especially with 2 the nurses' licenses, in fact, now lawyers, there's a common 3 bar exam, much to my chagrin, having studied for a couple of 4 them. So there is more and more reciprocity in various areas 5 within the states now. Has it gotten -- has it risen to the 6 blue sky law area yet? Not to that level. But that doesn't 7 mean that they are not working or trying to get, you know, 8 the states together to make it more uniform or more user 9 friendly. 10 Because, again, I don't think the states are trying 11 to prohibit capital formation. I think, as you said, 12 sometimes -- or I think Patrick said, sometimes you can 13 actually protect the investor ultimately by just not letting 14 him invest, and therefore there will be no problem. But that 15 doesn't really solve the issue. Which is why it's a true 16 balancing act. 17 And again, although I keep on drumming this point, 18 is that we have to make sure that those issues -- those 19 scenarios that have resulted in investors being defrauded are 20 addressed. 21 I mean, we can't do away with all fraud. The key 22 is to minimize it as much as you can. It's like a 23 perfectionist isn't perfect, they just try damned hard not to 24 make as many mistakes as everyone else. 25 MR. ALVAREZ: But counterpoint, in answer to your 0047 1 question, I mean, as the discussion about the standard manual 2 illustrates, that exemption has been around from the 3 beginning of time. Okay? It's an accepted exemption. But 4 there are 54 different jurisdictions. Each one of them has 5 their own view about what that exemption means. 6 Yes, I get that investor protection is a 7 significant interest that needs to be -- that needs to be 8 recognized. But I question whether this lack of uniformity 9 as a basis for regulation is protecting anyone. 10 I mean, certainly the states continue to retain 11 their fraud authority. And if there is a bad actor and an 12 investor is harmed, they will complain to their state 13 regulator. And that regulator has the full -- the full 14 breadth of its -- of its securities law arsenal to go after 15 those fraudsters. But different to, you know, your 16 experience with nursing licenses, the states jealously guard 17 their own interests, particularly by insisting that they 18 alone understand the specific needs of investors in their 19 particular jurisdiction. Which I don't doubt. But -- and 20 perhaps has validity in the context of primary offering 21 review. I get that. 22 In the case of a secondary market transaction, 23 particularly for companies where there will be information 24 available, for example a Reg A Plus, Tier 2 issuer, which has 25 fulsome disclosures under the new law, or nonreporting public 0048 1 companies that have information included in a national 2 manual, okay, the needs, the particular needs of the state, I 3 think, need to take a backseat is the wrong word, but a 4 backseat to the interests of developing a market, a liquid 5 market in securities that benefits everyone, not just the 6 people in Iowa, not just the people in Vermont. 7 MR. NELSON: I just -- every single lawyer that 8 I've ever talked to about if you're going to actually sell a 9 security and go under the blue sky laws, they're just like, 10 dude, don't. That's just the third rail. 11 MR. ALVAREZ: Give them my number. 12 MR. HEWITT: No, give them mine, actually. 13 (Laughter.) 14 MR. NELSON: No, but it essentially -- I do not 15 think that there is an efficient market at all, because you 16 just can't create it. And I think ultimately that this ends 17 up hurting the smaller, less wealthy states, and it 18 essentially starts concentrating business in large, wealthy 19 cities because it tends to become who you know and it tends 20 to be who you went to school with and if you went to a school 21 with a bunch of wealthy people, then you can essentially go 22 and start a business and create a security and end up selling 23 it. And if you're poor and you want to start a business, you 24 really can't start a business unless you can completely 25 bootstrap it without any capital. 0049 1 I'm just saying it feels very, very, very broken to 2 me. And can we convene these state regulators and just say, 3 dudes, let's just sit in a room and let's just work it out? 4 MR. HEWITT: Well, you've got to understand, first 5 of all NASAA has several meetings throughout the year of the 6 states. But again, you put all of us in this room, we have 7 different ideas slightly, or greatly. But I think one thing 8 you have to understand, I've been in the securities industry 9 now for 35 years, which frightens me on many levels. But, 10 you know, there was a day when there was an us-versus-them 11 mentality between the states and practitioners and issuers. 12 But over time, I have seen that shift dramatically. 13 And, you know, one thing that NASAA is trying to 14 do, and they do meet with several groups throughout the year 15 and, you know, we're always trying to talk about, quote, low- 16 hanging fruit, what can we accomplish. And this is one of 17 those areas where I don't think anyone is saying that there 18 shouldn't be more information or there shouldn't be more 19 easily understood information. I think it's a matter of 20 having that discussion. But not everyone in their own little 21 corner but, you know, out in the open and having the robust 22 discussion. But I don't think the states are all sitting 23 there going, oh, wow, how can I make myself so different as 24 to totally derail anyone trying to either sell a security or 25 raise funds to build a business? I don't think that's the 0050 1 mentality. 2 MR. ALVAREZ: But wasn't that discussion had during 3 the lead-up to the adoption of Title IV? And, you know, my 4 recollection is that there was -- there was -- 5 MS. HANKS: That's fine. I just want to get to 6 Laura. She's been trying to get a word in. Between the who 7 of you, sort out who goes first. 8 MS. TIERNEY: I just want to take this back to I 9 think something the committee has talked about several times, 10 which is what is the public policy benefit of requiring a 11 Tier 2 reporting company to also qualify for a manual 12 exemption or to list under the alternative reporting 13 standards on OTC Markets? That prohibition means, as 14 Jonathan is saying, there's no opportunity for another market 15 to develop, there's not an opportunity for another broker- 16 dealer or an ECN or any other party in the market to try to 17 create an efficient trading system for what are generally 18 publicly offered and should be publicly traded securities. 19 So I think we go back to the original conversation 20 I think back around the JOBS Act, there was a real push to 21 get preemption for Tier 2 securities where the information 22 being made publicly available. That ended up coming off the 23 table in the final vote. But we've had, you know, some time 24 now to look at how the market is adjusting. 25 I've made the comments before at least one or two 0051 1 times that we did a real deep dive and look at Reg A Plus 2 after it got enacted. And all of the banks that we spoke to 3 for the most part said that they would not be touching Reg A 4 as an offering option for their client companies, because 5 their investors cared about liquidity. Unless there was 6 clear liquidity for those securities, people are not going to 7 invest in the securities. 8 And idea that right now, if you're investing in one 9 of the 103 companies that have been qualified to issue Reg A 10 Plus securities, there is no trading market for those 11 securities. How is that beneficial to the people who are 12 investing in them? They're stuck in securities unless the 13 company goes through a process. And I fully support and 14 respect OTC Markets, they are providing a great option. But 15 they are the only option for trading these securities. And 16 you have to go through a process, you have to pay a, you 17 know, not insubstantial annual fee, and you have to provide 18 more disclosure than is actually required in an offering or 19 in the ongoing voluntary reporting. It just doesn't seem 20 like there's a public policy or an investor protection 21 benefit that I see that's being provided by that kind of 22 activity. And it's a detriment to Reg A Plus and to the 23 market developing, and I don't see why that is beneficial to 24 the market or to investors. 25 MS. YAMANAKA: So I actually really agree with you, 0052 1 Annemarie, but I'm putting a little comment about the 2 insurance and the state just to educate people. 3 I did a stint in dealing with insurers, regulatory 4 compliance for insurance companies in all 50 states. And 5 just from a cost perspective, regulatory compliance -- 6 because each of the states are different, very much like 7 we're talking about here, only they're a little bit more 8 advanced in their compliance. They've gone through all the 9 thing, we're going to get together, we're going to, you know, 10 work together, and they come up with this common thing and 11 they put it together and they put it on top of all their 12 existing requirements. 13 So it's fine. It created jobs. It's great. It's 14 a cost that gets passed on to the consumer, a cost of 15 operating for the company. So in the company that I worked 16 at, I probably had about 15 percent dedicated only to state 17 compliance reporting. So think about what that means, 15 18 percent of that body count that we had. And if we are 19 actually only making a 6 percent bottom line in some bad 20 years, because it's insurance, at best maybe 20, that 21 compliance component, even though it's not for the whole 22 company, was costing. 23 So therefore what happens? If you want a company 24 to do business in all 50 states, you've got to be big. And I 25 worked with a big company and they said, we just wanted to be 0053 1 able to say that we were listed in all 50 states. It gave 2 them additional market branding, et cetera. Or you had small 3 companies, insurance companies, and they only specialized in 4 one. Sounding familiar here? Right. And so therefore, 5 anybody in the middle, it's economically unfeasible. 6 So we want to tilt at that windmill, I think it's 7 great. But, you know, better people probably have tried 8 before. So unfortunately, as much as it pains me to say 9 this, federal is probably the only way to go with that point 10 in time. 11 However, the second point that I want to get to is, 12 we're talking about increasing the availability of -- just 13 increasing the market, right? So we don't worry about the 14 institutional investors out there, they can take care of 15 themselves. We don't worry about the small people, you know, 16 that are doing the one-offs who actually know the business 17 they're investing in. And again, now we're talking about the 18 mid. And the mid just disappears, right? 19 And so to Annemarie's point, I want to reiterate, 20 before we get down into the details and whatever, if we have 21 our goal to accelerate the investment at the mid level, which 22 means they're theoretically much more knowledgeable than the 23 individual investor but don't have the funds and scalability 24 of the larger investor, there's probably something in between 25 regarding a regulatory perspective that we could take, which 0054 1 I totally understand about working within the context we 2 have, because I don't think we're going to be able to change 3 things wholesale. 4 So whatever we can do to increase the potential for 5 market, because Patrick, I think, I agree with your point. 6 If businesspeople feel that it's a viable investment 7 alternative, they will figure out a way to create that market 8 offline with its own inherent set of risks. Or -- which will 9 probably -- it could be 90 percent of the time, it really 10 works. The 10 percent that fail spectacularly will be enough 11 to kill it eventually. And then as an economy, all we do is 12 hurt. So that's my only comment. 13 MR. REARDON: If I could add to that, I think if 14 you're looking for something to sell preemption on, I think 15 increased role for the states in fraud, in chasing fraud, in 16 coordination with the SEC and the Justice Department, I don't 17 know how you would do that. But I think everybody agrees 18 that there is plenty of fraud out there to go and chase those 19 people. 20 Are the Russians doing this? 21 (Laughter.) 22 MR. REARDON: Anyway, I think -- that's my only 23 comment. I don't have anything really to add. But I mean, 24 that does seem to me we're belly button gazing and thinking 25 deep thoughts, that is one I've thought. Put the states in 0055 1 fraud and get them out of regulating transactions. 2 MS. HANKS: Thanks, Patrick. 3 We'll go to Michael and then Jenny. 4 MR. PIECIAK: Thank you, Sara. I just wanted to 5 address quickly a point that was made by Patrick and 6 Jonathan, just to give some information about what the states 7 do and whatnot. And in the insurance regulator context, you 8 know, I mean, the state regulators are the only regulator of 9 the insurance market and the states do coordinate quite 10 efficiently on the insurance side, in my opinion. There's 11 accreditation for states. They have to have certain 12 requirements or they're not part of the NIAC. 13 And similarly on the NASAA side, you know, we have 14 two annual meetings a year, we have a board of directors, we 15 have a whole structure that works up issues through 16 committees up to the board, you know, disseminated out to the 17 membership. And I encourage you to come to a NASAA meeting, 18 you know, when you have an opportunity to. And I'm sure we'd 19 appreciate inviting you. 20 But you know, again, sort of on the same vein and 21 to Patrick's point, I mean, you know, the states have been, 22 in my opinion, have been very responsive in this capital 23 formation arena in the last few years and we take to heart 24 this issue of the balance, you know, the balance between 25 investor protection and capital formation. Because, you 0056 1 know, on the one hand, as you mentioned, you know, what 2 happens if you focus too much on capital formation. But if 3 you focus too much on investor protection, you know, the 4 opportunities to invest, the opportunities to grow your 5 retirement, to create jobs, that goes away too, which is not 6 good for the investor. So that balance is very important. 7 Martin alluded to the coordinated review that the 8 states implemented in Tier 1 Reg A. This, in our opinion, 9 takes the burden off the individual issuer, puts it on the 10 states to coordinate and get specific comments out to 11 issuers. We've created a capital formation roundtable that 12 meets once a year. We bring in industry, listen to ideas, 13 listen to what, you know, is achievable and what we can push 14 forward. And there's a number of initiatives just in the 15 last couple years that have come out of those discussions. 16 We've worked more collaboratively with the SEC in recent 17 years, Rule 147A and other initiatives, and I hope we can 18 continue to do that. So the states have been very proactive 19 in this area. 20 And we have been, you know, very engaged. I mean, 21 the OTC Markets, just to comment, you know, OTC Markets came 22 to us in March or April last year to Vermont and said, you 23 know, the S&P manual is going away, there's only Emergence 24 now. We looked at that as state regulators and said, there 25 should be more options. We were concerned about that. We 0057 1 were the first movers. They came to us in March, we had a 2 rule implemented in July of that same year. Nineteen states, 3 as Richard has said, have followed suit. Three others have 4 announced they're going to. So the states do act and we do 5 communicate regularly and, you know, try to lead these 6 initiatives in a quite ongoing basis. 7 MS. KASSAN: I have a question about state and 8 regional secondary markets. I know in the past, we had a lot 9 of more local exchanges, state level exchanges. Gone. 10 They're gone, right. 11 But I'm just curious, yes it's a wonderful thing to 12 have a national trading market. But, you know, there is some 13 benefit to being able to buy and sell securities in your own 14 state. So I'm just curious if that has been tried at all. 15 You know, what was the success of that? Is that something we 16 could consider reviving? 17 MR. ALVAREZ: I think the demise of the regional 18 exchanges was clearly an economic issue. I mean, you know, 19 it costs a lot of money to do that stuff. And while there 20 may be some theoretical benefit to reviving a concept of a 21 regional exchange, I mean, Reg A Plus, Tier 2 is billed as a 22 platform for national securities offerings. Right? So at 23 least in the context -- and correct me if I'm wrong. But at 24 least in the context of Reg A Plus, Tier 2 offerings, 25 regional exchanges I don't think would necessarily solve the 0058 1 problem. 2 You know, and then I suppose the one way that you 3 could implement that is to designate whatever regional 4 exchanges are formed as national securities exchanges under 5 Section 18. But if I remember my Section 18 provisions 6 correctly, any national exchange has to meet the same 7 standards or similar standards to the NYSE and NASDAQ. So, 8 you know, I wonder whether we could ever get back to what 9 used to be the Midwest Exchange, the Pacific Exchange, the 10 Cincinnati and the like. 11 MS. KASSAN: I'd love to hear Michael's comments on 12 that, too. And also whether this has been discussed at 13 NASAA. And maybe it doesn't have to be an exchange. Maybe 14 it could be some kind of, you know, bulletin board or 15 something like that. 16 MR. PIECIAK: Yeah, I mean, I guess my initial 17 reaction is to sort of piggyback on Richard's is to say the 18 economic component, not just of running the exchange but, on 19 the other side, I mean, the supply, the demand, I mean, the 20 business element, I mean, the illiquidity, the lack of people 21 wanting to buy these securities. And I don't think -- I 22 think that's probably a discussion that we should have in 23 terms of secondary trading now in this larger discussion as 24 well. 25 Because regardless of, you know, the regulations or 0059 1 whatever in place, I mean, is there actually a demand? You 2 know, people want to achieve liquidity and sell their 3 investment. But is somebody willing to buy it? And when 4 we're talking about, you know, what we're talking about 5 today, we're talking about smaller companies, small 6 investors, mom and pop investors that are doing the initial 7 buying and doing the subsequent buying and selling, so these 8 are not institutional investors, they're not largely 9 sophisticated investors. And I think that's why the investor 10 protection elements, you know, are important to 11 consideration. So, you know, I think it's economic. And, 12 you know, and business, in terms of the supply and the demand 13 of those securities. 14 MS. TIERNEY: Just a couple points. One is, and I 15 think that Richard mentioned this in passing when he was 16 talking about the different exemptions for secondary trading 17 at the state level. There is a complete disconnect between 18 the secondary trading exemption at the state level for 19 broker-dealers and at the federal level. So the context of 20 IPOs, for example, and I think Reg A Plus original offerings, 21 a broker-dealer who has a preexisting relationship, and I 22 think I've said this to the committee before, a broker-dealer 23 that has a preexisting relationship with a client, has done 24 suitability, understands their investment criteria, has 25 confirmed the status of the investor, can market any 0060 1 opportunity in the primary context to their clients as long 2 as they believe that they're suitable for them. 3 It is the exact opposite in the secondary context, 4 because of the state law blue sky requirements, which are 5 that a transaction through a broker-dealer must be 6 unsolicited. That means that if I am a broker-dealer, I can 7 go out to every one of you if we have a relationship, say 8 would you like to buy Reg A Plus primary offering? But I 9 can't touch any of you to ask you if you want to buy those 10 securities in secondary market. That doesn't make any sense. 11 It has never made sense to me. These are clients of broker- 12 dealers. 13 And again, preemption solves that problem. 14 Preemption allows a broker-dealer to go out and touch their 15 existing clients -- not in a personal way, but in a 16 figurative way -- 17 (Laughter.) 18 MS. TIERNEY: -- and ask them, are you interested 19 in investing in these securities? That is the only way we're 20 going to develop a robust secondary market around these types 21 of securities. Brokers have to be able to do their job, they 22 have to be able to locate buy side interest, they have to 23 make sure that the investment is suitable for their 24 investors. That's how you get the investor protection. You 25 have the disclosure point already out there, then you have 0061 1 the broker-dealer protection. 2 And to Jenny's point, I don't think you're going to 3 see national exchanges come back into the fray. As a result 4 of electronic trading -- sorry, regional exchanges. Because 5 of electronic trading, the cost structure is just not there, 6 I think, to support regional exchanges, which is why most of 7 them were acquired, you know, as a matter of financial 8 interest. 9 Yeah, but I think what you are seeing is maybe an 10 increased proliferation of platforms, web-based platforms 11 that are in the primary space that could be in the secondary 12 space for Reg A Plus securities, crowd funding portals. 13 There are a multitude of players who are out there who would 14 be able to create a business model around this if it made 15 economic sense, if they had the preemption for the secondary 16 trading. 17 MS. HANKS: I think we're saying on that point, if 18 you look at how many ATSs there are at the moment, I was just 19 counting them the other day from the most recent update, I 20 think there's like 41. And some of those -- and some of 21 those are out clients -- are looking to be secondary markets 22 for Reg A securities as well. 23 MS. TIERNEY: And they can't, because of the blue 24 sky preemption on -- 25 MS. HANKS: It is more difficult for them because 0062 1 of that. Yeah. 2 MS. TIERNEY: And to the extent that like when we 3 -- when I worked on getting the security approved for, you 4 know, for blue sky manual purposes, it's a big deal that you 5 can't do it in all 50 states. We should not underplay that. 6 That's a big deal. What if you're an issuer in a state that 7 doesn't have a manual exemption? You can't actually -- why 8 would anybody buy your securities if they know for sure you 9 can't ever get secondary liquidity? It is a big deal that it 10 is not in every state. It is a big deal that it's a 11 patchwork of requirements that it takes significant 12 expertise, such as these gentlemen, to hire a lawyer to walk 13 you through the requirements in every single state. 14 We did that when I was at Second Market. We did a 15 big deep dive into the secondary markets. You guys have seen 16 me. I presented to NASAA. It is a patchwork of 17 unintelligible requirements that are driven by legislation, 18 securities commissioner interpretations, that sort of thing. 19 It is not consistent across all 50 states. 20 So again, don't underplay the fact that OTC is only 21 approved in potentially 19, you know, states. That's a big 22 deal and that is a real friction impediment to a market being 23 created around Reg A Plus securities. 24 MS. HANKS: Michael? 25 MR. PIECIAK: So I think, I mean, I just wanted to 0063 1 address the one point on the unsolicited broker. And I'm not 2 an expert in this arena. But there's certainly securities, 3 as you've probably heard the phrase, that are not bought but 4 are sold, you know? And I think that's sort of the driving 5 impetus behind the unsolicited portion of the broker-dealer 6 unsolicited exemption. 7 I mean, on the OTC piece, I'll just mention, you 8 know, those 19 states -- three more are within the last seven 9 or eight months -- 10 MS. TIERNEY: Fifty percent -- 11 MR. PIECIAK: Yeah, but I mean, you know, the speed 12 in which we've done it, I think, is pretty rapid. And 13 particularly when you look at some other historical context. 14 So, you know, I think that's an element to take into place. 15 And then I think the other point, I just don't want 16 us to lose -- I made this point already, but I don't want us 17 to lose this idea about the information requirements that 18 these investors need to make an intelligible investment 19 decision. You look at the SEC. Joshua White, I think it 20 was, had an interesting report recently, study, that looked 21 at the OTC, and I would encourage everybody to read it. But 22 essentially he looked at the three tiers. And as you move 23 down in the tiers, the outcome for the investor and also the 24 liquidity, you know, decreases. And I won't put an adjective 25 there. I won't say if it's rapidly decreasing. 0064 1 But there's a -- there's a corresponding decrease 2 in investor outcome when there's less information. There's a 3 corresponding decrease in liquidity when there's information. 4 So I think, you know, the requirements and the framework that 5 we're talking about are not all just for investor protection. 6 I mean, they're investor protection. But, you know, they're 7 also for the efficiency of the capital markets and ensuring 8 there's sufficient information there for the flow of funds, 9 flow of information, flow of securities. 10 MR. HEWITT: So what you're saying is information 11 drives the markets? 12 MR. PIECIAK: That's what this report would 13 suggest. 14 MR. HEWITT: Yes, exactly. And that's why, as I 15 was saying earlier, it has to do with making sure that the 16 investor is empowered to be able to make those decisions. 17 Without that information, they're not going to buy anything. 18 MR. ALVAREZ: And doesn't that argue for preempting 19 the nonuniform current state regulatory scheme with a -- with 20 a category of covered securities specific to Reg A Plus, Tier 21 2 issuers who are subject to fulsome information 22 requirements? I mean, would you be satisfied as a regulator 23 that the information that Reg A Plus, Tier 2 issuers are 24 required to provide under statute sufficient for purposes of 25 allowing a secondary market transaction in your state, if 0065 1 they were -- let's assume that they were included in your 2 manual. They would -- they would meet that requirement and 3 it would be fine? 4 MR. PIECIAK: Yeah, I mean, speaking as a solely 5 Vermont regulator, you know, our manual exemption, you know, 6 requirements are self-executing, as I think they are 7 everywhere. So, you know, what that means for those on the 8 committee is that they don't file a notice filing with us, 9 they don't get a prior approval, they don't -- you know, they 10 don't contact us. They look at the requirements, they meet 11 them, they execute the transaction. Which, you know, 12 provides efficiency on the transaction side. 13 So, you know, for Vermont, if those guard rails 14 stayed in place, you know, whether it's in our statute or 15 federal statute, you know, the guard rails are in place and 16 the investors are protected, the information is out there. 17 But, you know, there are certain -- you know, that's the 18 Vermont standard. And I can't say the same for even those in 19 New England or those in another part of the country. 20 MR. HEWITT: But that's all the more important fact 21 that that -- in coming up with whatever that federal fix 22 might be, it has to be in consultation with the states that 23 there is a standard upon which the states can agree. And 24 then there's really no need at that point; you're satisfied 25 with the information being provided and you take it from 0066 1 there. 2 But I don't -- as you said, these are self- 3 executing, point one. But point two is, the -- the -- I 4 don't think the issue is preemption or not, as I said 5 earlier. I think it's making sure that there is consistent 6 information. If that takes the form of preemption, I would 7 think as long as it's in consultation with NASAA and the 8 states and something they could get behind, well, at least 9 that's an easier road to take, I think. 10 MR. ALVAREZ: But the framework already exists. 11 The informational framework already exists at the state level 12 in a majority of states. And the effort here would be to -- 13 to unify what is a fragmented regulatory scheme. Right? And 14 if the only way to achieve that is through preemption, well, 15 you know, it's an unfortunate situation, I suppose, if you're 16 a state regulator. But the majority of state regulators 17 currently offer exemptions for secondary market trades, 18 provided there is information available, 39, 44, whatever the 19 number is. 20 So in order -- in order to get to that goal line of 21 full compliance, 54 jurisdictions, so that you can then give 22 the secondary markets for these kinds of issuers a fighting 23 chance to survive, well then perhaps preemption is the fix. 24 MS. HANKS: Can we stay on the point of preemption 25 and the secondary markets here? Because a point you made 0067 1 earlier, Richard, was if we do preemption, we should do 2 preemption on the basis of qualified purchasers being just 3 someone who buys a Reg A, period, no restrictions on the 4 investment levels as there are on primary markets. 5 And this is a question for both of you. Is this 6 secondary market -- why would you make that distinction? Is 7 there less pressure in a secondary trade? And I don't think 8 I'm hearing that from Martin. Or is the information somehow 9 more sufficient in a secondary trade than it is in a primary 10 trade? Why make that distinction and how is the secondary 11 trade different than the primary? 12 MR. HEWITT: Well, I think with the secondary 13 trade, at that point, you know, you're one generation, so to 14 speak, removed from the issuer and from the IPO. And the 15 need for -- for more robust disclosure I think is probably 16 more critical on the secondary trade, if I understand your 17 question correctly. 18 MS. HANKS: So you would need more information -- 19 MR. HEWITT: Not necessarily more, but equal to. 20 Because what happens is, you know, as -- once you're done 21 with the IPO, the company, the issuer, has their money. Now 22 we're just talking about moving money and securities between 23 investors. And the question is, since you can't go -- the 24 investor cannot go and call up the chief financial officer of 25 the issuer, you know, and kick the tires, so to speak, in the 0068 1 same way, for instance, an institutional investor might, I 2 think what you're saying is you need sufficient information. 3 What that is, again, is obviously up to discussion and 4 disagreement. 5 But I think that's why it's important at the 6 secondary level to make sure that while you may not have 7 disclosure equal to that which is on a national exchange, 8 although to me that's the gold standard. I understand 9 there's a lot of expense involved with that and it could be 10 prohibitive to produce that information. There still has to 11 be sufficient information such that the investor is going in 12 with his or her eyes wide open as to the risks and the 13 rewards. 14 MS. HANKS: And that's different than in the 15 primary situation? I'm trying to sort of drill down on the 16 one on one thing here. 17 You've got a buyer who has just gone out there and 18 posted some securities and said -- I'm sorry, a seller, who 19 has posted securities. I'm selling securities. And then 20 there's a seller who comes along -- and there's no broker 21 involved, so they're searching. They're going, oh, this is 22 an interesting company. Is there a different dynamic there 23 in the secondary market than there would have been in the 24 primary? 25 MR. HEWITT: Go ahead. 0069 1 MS. TIERNEY: You would police that, right? 2 MR. HEWITT: What's that? 3 MS. TIERNEY: If there was a prohibition in the 4 secondary market, right now, you know, an issuer has an 5 obligation, I think, to make sure that -- it's unclear, I 6 think, under Reg A who has the obligation to make sure that 7 the cap is not exceeded. But how would you do that in a 8 secondary sense -- 9 MS. HANKS: I mean, it's self-certification anyway. 10 MR. ALVAREZ: Right, but the question is whether or 11 not, as you said, there's a difference. I would venture to 12 say that in a primary distribution, the investor is relying 13 on the issuer to provide the information that it needs to 14 make that -- to make that investment. And in the secondary 15 market, it's just, you know, a normal contract. And, you 16 know, you have a good to sell and I can decide whether or not 17 to buy it based on whatever information is out there. The 18 fact that I am or am not a qualified purchaser or a suitable 19 purchaser should not matter, because those funds are not 20 going to the issuer, which is where suitability requirements 21 are normally found. 22 MS. HANKS: You think that makes a difference from 23 the investor protection point of view? And that's actually a 24 question for Martin. 25 MR. HEWITT: I think there's -- at that point, 0070 1 there has to be some watchdog, some minimal amount of -- and 2 I hate to use the word protection -- of empowerment of the 3 investor, so that they -- at that point, they're really just 4 left to their own resources. If they can find the 5 information, great. If they can't, that's too bad. 6 And to the extent that they decide to buy from this 7 person, well, why are they buying? Is it because they've 8 done thorough research or is it just because they're -- you 9 know, it's a dartboard investment? And for the small 10 investor, a dartboard investment can be devastating to their 11 retirement. So my concern is that, as you move further away 12 from the issuer, the investor really is going at it 13 haphazardly and not necessarily getting all the information 14 that could be out there, whether it's accurate or not. I 15 mean, they're getting this from the seller at that point. 16 So there is only so much due diligence the small 17 investor can do for his or herself. And I think that's the 18 concern to me, which is why a universal manual exemption, 19 which I don't think we disagree on necessarily, is certainly 20 a step in the right direction. Now, whether or not that 21 takes the form of preemption, you know, that depends. Again, 22 as long as if you can get the states on board -- 23 There are some areas in which, look, even Bill 24 Beatty in his testimony before Congress on May 1, 2014, 25 clearly stated there are some times, there are some instances 0071 1 in which it is not a priori wrong that there is preemption. 2 It's not that it should never occur. The thing is to make 3 sure that what you are doing is well thought out and 4 addresses the issues that the states, if they were not 5 preempted, would address. 6 And I think that's one of the key considerations 7 here, is to figure out exactly how much information, what 8 sort of information, how it's verified for the small 9 investor. The larger investor can get all the information he 10 or she wants. That's not an issue. The question is, what is 11 the smaller investor getting, from whom and how can they rely 12 on it. That's my concern. And I suspect that might be the 13 concern of the states. But I'm not speaking on their behalf. 14 MS. HANKS: Is it Annemarie or Laura who is -- 15 MS. YAMANAKA: Actually, I just wanted to just 16 bring in a comment. No matter what we do or we choose not to 17 do, I think we really need to understand what the implication 18 is to the general economy and all the states. So right now, 19 as how it's -- in my opinion, how it's laid out, it favors 20 certain economic areas. So even if we stay status quo, we 21 don't do anything else, to Jonathan's point and, frankly, 22 everybody here, the money is going to stay where the money 23 knows, has the relationship, in certain economic centers. 24 And what we will do is continue that process as we go along. 25 And then actually to the point, Martin, you know, 0072 1 when you were asking Sara about that secondary -- you know, 2 what's the difference between the first and secondary, 3 Annemarie and I were talking. We're going, well, 4 statistically, the longer a company has been in business, 5 isn't that a sign in and of itself that it has a higher -- 6 MR. HEWITT: But the question is, how long are 7 these companies necessarily in business before somebody flips 8 out of the stock? That's what I'm talking about. 9 MR. ALVAREZ: We don't ask those questions about 10 listed company securities. 11 MS. YAMANAKA: Exactly. 12 MR. HEWITT: And it should be noted that during 13 2008, during the crash, almost a third of the stocks on the 14 New York Stock Exchange went away. So it's not that there's 15 any guarantee there either. And that's something that's 16 important for people to understand. The small investor, I 17 mean, not all of us; we get this. Is that an investment is 18 not a guaranteed rate of return. And the problem is a lot of 19 investors think that they invest, they sit there and the 20 money rolls in. So that is another educational standpoint. 21 MS. YAMANAKA: So the question to me occurs, are we 22 here -- and are we really just trying to protect a certain 23 layer of investor? Or what about the balance on the other 24 side, too, to encourage business? I really -- 25 MR. HEWITT: I think it's a balancing act. 0073 1 MS. YAMANAKA: It is both. That's what I'm saying. 2 MR. HEWITT: Right, right. 3 MS. YAMANAKA: So I think that when we're talking 4 about -- and I could be wrong, Martin, totally wrong. I want 5 to protect the investor to the extent that the investor 6 should be protected. 7 MR. HEWITT: I don't disagree with that. 8 MS. YAMANAKA: A part of me says that -- you made 9 the comment -- and I really don't mean to sound adversarial 10 about this. But, hey, if someone is taking their whole 11 investment portfolio -- 12 MR. HEWITT: Shame on them. 13 MS. YAMANAKA: -- and they're buying stock in the 14 secondary market, we've got a bigger issue. Right? 15 So really, the realistic, where we're trying to 16 target our efforts here is to that middle layer of investor 17 that has funds, okay, that is knowledgeable and can actually 18 flow a lot of capital into that to grow companies. 19 MR. HEWITT: Well, that's not growing the company 20 on the secondary market. 21 MS. HANKS: I'll let Jenny get a word here. 22 MS. KASSAN: I just thought of an idea. So I just 23 thought, you know, we've created a regime where there's this 24 new type of platform, under Title III of the JOBS Act. What 25 if there was a platform for secondary trading of Reg A 0074 1 securities that, if things were traded, you know, in the same 2 way with the, you know, the platform for Title III, there is 3 preemption. But the platforms have to meet certain 4 requirements, they have to do certain kinds of investor 5 education. Could that be a potential solution? 6 MR. ALVAREZ: Yeah. But on the crowd funding side, 7 there are very, very discrete and particular requirements on 8 who can operate a portal. You know, that's -- and I think 9 that that -- 10 MS. KASSAN: It's not that hard to become a portal, 11 believe me. 12 MR. ALVAREZ: Okay. 13 MS. KASSAN: You should see some of the portals out 14 there. Sorry, no offense. 15 (Laughter.) 16 MR. ALVAREZ: I don't know. I -- I guess I'm 17 biased. I view crowd funding a little differently than I 18 view standard securities offerings. And in the context of 19 Reg A Plus and Reg A Plus, Tier 2 specifically, as I -- as I 20 commented earlier, I think the expectation is that this new 21 regulatory scheme will promote a national type of a 22 securities market. And it should look more like what we are 23 accustomed to seeing, exchange listed, reporting company 24 securities, rather than what is currently in place for crowd 25 funding which is, in -- at least for me, a blue sky lawyer, a 0075 1 totally different animal. 2 MR. HEWITT: And I think crowd funding for a lot of 3 blue sky attorneys is -- yes, thank you -- it's a scary area 4 because there's so much potential for chicanery there, as 5 opposed to Reg A Plus. But that doesn't mean that there are 6 not issues to address there as well. But I think the crowd 7 funding platform is not necessarily -- although it's a good 8 idea, I don't know how it would actually work because, again, 9 it's apples and oranges in terms of the caliber of what is 10 being offered. 11 MS. KASSAN: Right, I'm making the analogy of a 12 platform that has to be qualified by the SEC and, in exchange 13 for meeting a bunch of requirements, there's preemption of 14 state level filings. 15 MR. ALVAREZ: Right. But Sara mentioned, there are 16 a boatload as ATSs out there that could serve as that 17 platform. 18 MS. TIERNEY: They're already registered broker- 19 dealers. 20 MR. ALVAREZ: They're registered broker-dealers, 21 right. And then the question becomes, if you're looking to 22 use that as a vehicle to preempt state law, under Section 18, 23 there are particular criteria that have to be met for these 24 ATSs and these exchanges to be able to have securities listed 25 on them be deemed covered securities. 0076 1 MS. HANKS: Jonathan, you had a question? 2 MR. NELSON: I also think a great way to lose a lot 3 of money in a private market investment is to make like two 4 investments or one. And the proper way to do it is to 5 actually build a portfolio of 20 to 25 companies, so you have 6 things like angel groups and that sort of stuff that actively 7 encourage a lot more of this type of investment. 8 And so I think that the current regulatory scheme, 9 not only does it not foment capital formation, but with the 10 very, very, very low, almost nonexistent volume of secondary 11 transactions, investors are actually really hurt because they 12 can't build portfolios. And one of the frequent comments 13 that I hear from angel investors who are actively building 14 these portfolios is liquidity. 15 And so we're essentially dependent on a very active 16 merger and acquisition market, which ends up consolidating 17 companies, which ends up decreasing the number of jobs, 18 because the merger and acquisition process is about 19 consolidation, making large companies much more profitable. 20 And so the current way that we have is investors 21 aren't making money. When they can make these sorts of 22 investments, they're at very high risk to actually lose the 23 money. We're not having capital be formed for small 24 businesses. And we're having a lot of these really large, 25 massive corporations be formed and we're having less and less 0077 1 public companies. 2 You know, and if the Angel Capital Association, how 3 much money is actually invested on an annual basis by angels? 4 Do you guys have that data? 5 MS. MOTT: Last year, it was around 27 billion. 6 Right, 27 billion? 7 MR. NELSON: And I think venture is about 50 8 billion a year. So that's about 75 -- but the lottery is a 9 $65 billion a year business. And I know that the lottery is 10 targeting poor people and they are losing a ton of money at 11 that. 12 I don't know, it feels like something is very 13 broken. And if we're expecting these small businesses to 14 create these jobs, especially in non-urban areas, I really 15 think that something's just got to change. 16 I would be interested, like on the committee, you 17 know, preemption versus not preemption, I'm just interested 18 in going around the table, what do people think should be 19 done. 20 MS. HANKS: That was going to be my next question. 21 Because we've got like 10 minutes left and I would like to 22 see if we could make this into a recommendation. Are we 23 interested in giving a recommendation? 24 Bear in mind that the people that we give 25 recommendations to here is the SEC, not to the states. 0078 1 MR. ALVAREZ: Sara -- 2 MR. PIECIAK: Before the recommendation, could I 3 just make one statement? Which is that, you know, I 4 mentioned this in my earlier statements. But the SEC and the 5 states have had a really collaborative, productive 6 relationship, I think for a long time. 7 Go ahead, Sebastian. 8 MR. GOMEZ: I second all that. 9 (Laughter.) 10 MR. PIECIAK: And particularly as of late. And we 11 very much enjoy working with Betsy and Sebastian and when 12 Keith was here. And, you know, so when you are considering 13 the recommendation, you know, looking for ways for the states 14 and the SEC to collaborate on this issue together I hope will 15 be part of the consideration? 16 MR. ALVAREZ: Sara, if I could just make one other 17 editorial comment? Recall that the original Regulation A 18 died on the vine principally because of concerns relating to 19 burdensome state requirements. Okay? No one used that form 20 and it went away. So this latest iteration should be given a 21 chance to grow. 22 And to Mike's point, I mean, as I suggested in my 23 comment about perhaps a solution being the establishment of a 24 national manual, the states certainly have a role to play in 25 that. They need to have a seat at the table, because they 0079 1 are the policemen. Those are the folks who are going to be 2 enforcing the fraud actions when these investors lose their 3 money. 4 And, you know, if it involves a recommendation to 5 preempt Tier 2 securities in secondary market transactions, 6 well the states should be involved in that discussion as 7 well. 8 MR. HEWITT: So we are in complete agreement now. 9 MS. HANKS: Duly noted, regarding the state/SEC 10 dynamic we want to encourage. 11 But can we just go around the table and hear what 12 people have to say, especially the people we haven't heard 13 much from this morning? 14 MR. AGUILAR: Sure, I'm all for having a 15 centralized information portal, I guess, for lack of a better 16 word, that would allow these secondary transactions to 17 happen. I think definitely the states should be involved in 18 that, in what the standard is. But there needs to be some 19 sort of regulation on it. And if we're -- if we're taking 20 the states out of that decision and then having them regulate 21 it, that's not a very good solution. So I guess my answer 22 is, yes, I'm all for having a central information repository. 23 MR. HAHN: I don't think we're going to get 24 anywhere without state involvement. I do like the preemption 25 for the Reg A Plus, Tier 2. But I do think, you know, 0080 1 anything is going to have to have state involvement with 2 that. You know, coming from a small company like that, 3 worrying about trying to -- trying to raise money in 4 different states, it is a big concern from our standpoint. 5 And it would be very, very difficult to have to go state to 6 state to state to go through this. But again, it's going to 7 have to be a joint effort here. 8 MS. HANKS: Jenny, preemption, not preemption? 9 MS. KASSAN: I don't know, I think -- I think there 10 is room for a lot of creativity here. I like the idea of 11 some kind of a pilot program, maybe just within a single 12 state. I think Jonathan and I would volunteer to help out 13 with that in our state, California. And look at -- you know, 14 because California is a huge economy. If we limited 15 secondary trading to just California, we might learn a lot 16 from that without having to do preemption and then maybe go 17 from there. 18 MS. MOTT: Sara, I'm in favor of the preemption. 19 One of the things I think about, again coming from, you know, 20 investors' point of view, is I look at the impact on the 21 economy, what happens when we get a liquidity event. And we 22 put that money into play, into other companies, other startup 23 companies. Or we put it into play buying a piece of real 24 estate. Or we put it into play to buy other things. So what 25 you get is the multiplier effect on the economy. 0081 1 And when you can't -- when you don't have 2 liquidity, you impact the economy. And we don't know what 3 that impact is. So I'd be very much in favor of something 4 that's capital efficient. It's a balance. It includes the 5 states. And it's another opportunity for us to have a very 6 vibrant economy. 7 MS. HANKS: Thank you. Jonathan. 8 MR. NELSON: I think the best way to create a 9 market is to make it as big as possible and have as many 10 buyers at the table and as many sellers at the table as 11 possible. The last time I talked to someone about doing a 12 California state exemption, the California state regulators 13 said that they were ready to do dozens of these approvals 14 every single year. That just doesn't feel like a very large 15 volume. 16 And it's not saying that they're not doing an 17 amazing job and that it's not a very hard job, and it's a 18 thankless job, because if there's fraud you get spanked and 19 if there's capital formation, no one cares that you did your 20 job. 21 But I think that these markets need to be as big as 22 possible and they need to be as liquid as possible, otherwise 23 the investors get spanked. 24 MR. REARDON: Michael, I don't know who first said 25 that a genius is somebody who sees a trend coming and runs to 0082 1 embrace it. I mean, we're dealing with ancient laws. I 2 mean, 1933. Even I wasn't born back then. 3 (Laughter.) 4 MR. REARDON: But they don't fit where we are right 5 now, okay? And it seems to me that there are two choices, 6 either preemption, which your group doesn't want, and I 7 understand, or we've got to have something that does work 8 that involves the states. 9 My approach would be that there's some period of 10 time -- two years strikes me as reasonable -- that NASAA, 11 your organization, gets together and comes up with something 12 that's 50 states -- or 53, is that the number of agencies, 54 13 -- buy into and you're willing to live with. And then we all 14 get hand in hand and go walking up to Congress and do 15 whatever we can to make it happen. 16 But I think if your organization doesn't do that, 17 preemption is coming and then you won't have any jurisdiction 18 over it at all. We have to have some sort of liquidity for 19 these investors. 20 And I hate fraud. I really do. I mean, I've 21 thrown away many clients that were coming to me that they 22 weren't going to do the right thing and I've said, hit the 23 bricks. So, I mean, believe it or not, I seem like a 24 ruthless businessman, but I'm not; I'm on your side. But 25 that's what I see the trend as being and you all just have to 0083 1 run and embrace it. 2 MS. SHIMKAT: I'm not quite as eloquent as Patrick, 3 but I think throughout the entire discussion though, and 4 being from Iowa, or the typical flyover Midwest, I want to 5 make sure that as we move forward with the recommendation 6 that we take into consideration that a lot of these 7 regulations and items that we've been discussing, many were 8 based upon a reactionary -- or a fear of fraud and 9 protecting. So we need to make sure that, you know, is it 10 protection or is it elimination? 11 So we need to make sure that as we take that next 12 step, that we are looking at everything. And so I don't mean 13 to sound like on the fence or Switzerland or anything like 14 that, but I do have to agree with Catherine and that would be 15 where I stand. 16 MS. TIERNEY: I think it's really important for the 17 committee to remember that Reg A Plus has three options, 18 right? You have Tier 1, where there's no information being 19 disseminated after the offering takes place. There's Tier 2, 20 where there is no information voluntarily disseminated after 21 the offering takes place. In both of those situations, I 22 would love to see the states come up with some kind of common 23 approach to information requirements that allows for 24 secondary transactions to occur in all 50 states, a hundred 25 percent. With respect to Tier 2, voluntary reporting, going 0084 1 to Robert's point, the centralized information portal is 2 EDGAR. Those companies are filing public information with 3 the Securities and Exchange Commission that is available on 4 the SEC's website. So that information is out there. As 5 long as those companies are voluntarily reporting, I don't 6 see how the states' interest to require information 7 dissemination through a manual is more efficient or effective 8 than dissemination through the SEC's EDGAR website with SEC 9 oversight, enforcement and everything else to create fraud 10 prevention and investor protection. 11 So my vote would be preemption for Tier 2 12 securities that are voluntarily reporting on an ongoing 13 basis. Once that voluntary reporting stops, then they fall 14 into the other buckets and they have to satisfy the state 15 requirements. But again, I want to reiterate my point about 16 the fact that broker-dealers cannot create secondary markets 17 in these securities and also that the manual exemption is not 18 available in every jurisdiction, so it could definitely be 19 detrimental to capital formation for small companies in 20 states where they cannot actually legally provide secondary 21 transactions, even under Tier 1 or Tier 2 nonreporting. 22 MS. HANKS: I just want to point out that with 23 respect to the word "voluntarily," I mean, there is an 24 obligation, in most circumstances, to keep going. 25 MR. GOMEZ: Actually, as Sara said, it's not just 0085 1 the first year. It's an obligation in which there's an 2 ability to suspend that reporting obligation or terminate 3 that reporting obligation on the specific categories. So I 4 think when we say "voluntarily," I think it's in a different 5 sense as voluntarily, just because I want to. The rules do 6 require them to do it. 7 MS. TIERNEY: That's what I meant. To the extent 8 the company is disseminating information through the SEC, 9 they should be in the preemption bucket, yeah. 10 MS. HANKS: I just didn't want to get any of -- 11 MS. TIERNEY: I'm using the wrong terminology -- 12 MS. HANKS: Yeah, I didn't want to let any of my 13 clients get the wrong idea when I tell them they have to do 14 this. 15 (Laughter.) 16 MS. HANKS: Laura? 17 MS. YAMANAKA: Well, first off, I want to say I 18 don't think we're going to do anything without the states, 19 and I do appreciate their job. I have family members who 20 work for the states. So I think it's a very important 21 function, actually, that occurs. And we're stronger when we 22 work together, right? And I'm glad the SEC and the states 23 have been working actually much better than the insurance 24 people, so that is very -- so kudos and props. 25 So with all said and done, I think when I look at 0086 1 our perspective and what we need to do from an overall basis, 2 unfortunately, because I hate to put down regulation on top 3 of regulation -- market that is controlled, that protects the 4 investors, while encourages investment, you know, at that 5 next level. 6 Because that's the gap we're missing. You know, 7 when we see -- you know, Jonathan gave a great example of how 8 it's supposed to work. And unfortunately, I think we have a 9 little bit of a gap here, because use of capital -- number of 10 companies that are forming are down, the number of people who 11 are going -- organizations that are going IPO is down, the 12 number of large entities actually is down through 13 consolidation. The actual numbers look really good, but it's 14 not just a matter of dollars, right? Sometimes it is a 15 matter of law, large numbers. So -- preemption. 16 MS. HANKS: Thanks, Laura. 17 Mike, I'm not going to ask you whether you approve, 18 but is there anything that you and Michele, too, would like 19 to add before we move on? 20 MR. PIECIAK: Well, I do want to thank Richard and 21 Martin. They did a nice job presenting the points and 22 counterpoints. The only other -- the only other thing I 23 wanted to mention which I didn't get to bring up was the 24 relative newness of this general concept of allowing 25 investors to invest in smaller what would previously be 0087 1 privately held, potentially, or private offerings or private 2 companies. And I think we see it on the primary market side 3 and I assume it's the same thing on the secondary market 4 side, that from an investor demand perspective, these 5 exemptions are so new that, you know, investors are saying, 6 wait a minute, I didn't think I could invest in something 7 like that, or I've always been told this is the case. Or 8 they don't know what a Reg A offering is, they, you know, 9 don't know what a crowd funding offering is. So I think 10 there's some element of investor education and further sort 11 of maturity in these arenas that need to happen as well. And 12 in terms of secondary liquidity ever happening, regardless of 13 what the regulatory framework is around it. So I just want 14 to put that out as an additional point. 15 MS. HANKS: Thanks. Michele, anything you'd like 16 to add there? 17 MS. SCHIMPP: Thank you very much. Really 18 fascinating to walk into this, and I feel like it's part of 19 an ongoing dialogue and trying to catch up on this. 20 Completely persuaded on the side that this would be 21 filling an important gap area in our economy. We see that 22 the area where access to capital is most needed is in that 23 area of like one million and below EBITDA. And so, despite 24 all of our efforts on SBA's side to encourage investors to 25 get more early stage, more local, we're still not meeting the 0088 1 market. So I'm very much persuaded by a uniform platform of 2 information in order to try to put more vibrancy and 3 predictability into this segment of the market. 4 In terms of preemption, I really would like to 5 defer to all of you. My gut instinct is that there is 6 something very inefficient about all 54 units trying to get 7 to this uniformity, but hesitant to move in the preemption 8 direction prematurely. 9 MS. HANKS: Thank you. 10 Okay, all right. So with that I think I'm going to 11 put some thoughts together and we'll discuss this afternoon 12 whether we move on with a recommendation. I'll try and pull 13 all of these things together and see whether you agree with 14 the way that I've summarized it. 15 We're going to move on to the discussion of the 16 broker-dealer status of finders. And so thank you to Richard 17 and Martin. Really appreciate it. 18 So moving on to the broker-dealer issue, we've 19 talked many times about the finders issue, urging the 20 Commission to take steps to clarify the current ambiguity in 21 broker-dealer regulation for people who act as intermediaries 22 in private placements or find potential investors. And one 23 of the reasons we care so much about this is the fact that, 24 to the extent a small company uses someone to help find 25 capital and that person should have been registered as a 0089 1 broker-dealer and wasn't, then that deal is, by its nature, 2 rescindable, which is a terrible source of uncertainty for 3 small companies to have to live with. But they do it and 4 they do it all the time, and we've talked about this, just 5 because they are so desperately in need of capital. 6 So the prior iteration of this committee made a 7 recommendation to the Commission along those lines just 8 before the committee was renewed in September 2015. I think 9 you've all got a copy of that at your desks. Shout if you 10 don't have it. 11 Some of us were members during the development of 12 that recommendation and others have joined since then. 13 I would also note that the American Bar Association 14 Task Force on Private Placement Brokers has existed for some 15 like 17 years now. It has also urged clarity in this area, 16 with some progress. The M&A broker no-action position, which 17 was very much appreciated. But there are still areas of 18 significant uncertainty. 19 Knowing the importance of this issue to so many of 20 us, we wanted to do a sort of bring-down, to see whether we 21 wanted to reissue this recommendation, since we have a new 22 chairman and senior leadership coming in to the SEC, new 23 Congress in session. It seems that if we're not satisfied 24 with the status quo -- and I think I hope I'm not jumping the 25 gun in saying that many of us are not satisfied -- that we 0090 1 want to make sure that this issue is not overlooked. 2 So with that, does anybody want to reiterate some 3 of the points they've made? And I don't know if -- we have 4 representatives here from Trading and Markets. Do you guys 5 want to say anything? 6 MS. RUTKOWSKY: It's Joanne Rutkowsky from Division 7 of Trading and Markets. I know Steve Luparello, our former 8 director, spoke to you last fall and he just pointed out that 9 we totally hear you but there are also two competing 10 regulatory concerns. One is capital formation and the other 11 is the protection of investors, particularly retail 12 investors. 13 And so I think the one thing we would ask you as 14 you go forward is to sort of address, if you could, the 15 protections for the retail investors. 16 And with that, I mean, we're here to answer 17 questions if we can. 18 MS. HANKS: Thank you. 19 MR. REARDON: I'll be happy to speak. Jenny -- 20 I'll defer to you. 21 MS. HANKS: I think Jenny and then you, if that's 22 okay. 23 MS. KASSAN: I just had a quick question on the 24 fourth point before the recommendation. It says, deal only 25 with accredited investors. But I don't think the 0091 1 recommendation actually says that. So I personally would be 2 very concerned about limiting this to people that deal only 3 with accredited investors. So I just wanted to see if we 4 could get some clarity on that, because it looks like it's in 5 the preamble but not in the recommendation itself. 6 MS. HANKS: I think the thinking there was to the 7 extent an exemption were to be developed, then it would be 8 appropriate to take the investor's status into account. But 9 I'm interested to hear -- and again, to answer Joanne's 10 request, I mean, to the extent we were to encourage a broker- 11 dealer -- a limited broker-dealer exemption and it were not 12 to have -- be depending on the investor's status as 13 accredited or sophisticated, how would you protect the 14 investor? 15 MS. KASSAN: This kind of goes back to our 16 discussion about accredited and, you know, whether the 17 definition of accredited is actually protecting investors. 18 But I just think it's something we should think about. 19 I think limiting -- you know, most of my clients, I 20 work with small businesses to raise money. And most of my 21 clients raise money from both accredited and unaccredited 22 investors, usually under Rule 504 and state-level exemptions. 23 And I think if this recommendation only applies to companies 24 raising money from accredited investors, I think it really 25 limits the applicability to companies that, you know, want to 0092 1 talk to more than just accredited investors. 2 MR. REARDON: Commissioner Stein, I want to direct 3 this to you particularly, because I think this is -- at the 4 Commission level is where this belongs. 5 We had, as far as I'm concerned, a very 6 unsatisfactory conversation with Mr. Luparello at our last 7 meeting and, as I told him, I think this is the worst case of 8 bureaucratic waiting for Godot I've ever seen. They've been 9 sitting on this for 16 years, 16 or 17 -- I count 19. I 10 don't know. But it's a long time. And it's obviously 11 they're dissembling and wasting taxpayer time and they have 12 no intention of ever moving on this. That is, the Division 13 of Trading and Markets. I don't know if that comes from the 14 Commission or not. 15 But I do know this, that a tremendous amount of 16 taxpayer time has been wasted on this and if they could have 17 just said, we're never going to act on this and we're just 18 playing you, stringing you along, it would have been very, 19 very helpful and we could have done something else, or gone 20 and licked our wounds and forgotten about the idea. But 21 instead we've had this constant teasing and even today we're 22 hearing more from the Division about what do you want to talk 23 about and we understand your concerns. I don't think they 24 are about our concerns over there, frankly, ma'am. I think 25 that you've got your own agenda and the public and the 0093 1 taxpayer be damned. 2 And I -- I have no -- as far as my recommendation 3 for the Division -- I'm not speaking to the commissioners but 4 to the Division -- I'm trying to think of a recommendation 5 that's not obscene. I mean, I am -- I am so frustrated with 6 this. I -- I don't think anybody over there really cares. 7 They're pretending to be listening. And I'm convinced that 8 if anything is going to be done on this, it will come from 9 Capitol Hill. 10 MS. HANKS: Patrick, if we could -- I'm glad we 11 skipped the bit about the -- the obscene bits, so thank you 12 for that. 13 But to address this, I mean, I think there are some 14 legitimate concerns. I mean, we see, and we have raised this 15 every time, we're concerned about the small companies who are 16 absolutely desperate. And there's the guy at the golf club 17 who knows some folks and can introduce them. 18 Do you have an answer to that, though? What if the 19 guy at the golf club is like, well, I know some folks and 20 they're all part of my -- my Elks Club or whatever, and I 21 know they're pretty rich. What about investor protection? 22 Are we saying that we don't need it there? Or is there an 23 alternative way that we can loop into this recommendation? 24 MR. REARDON: Oh, we've got the recommendations by 25 the American Bar Association that were promulgated 10 years, 0094 1 roughly 10 years ago. David Burton over at Heritage 2 Foundation has recommendations. 3 I mean, as far as I'm concerned, we don't need to 4 till that soil again. There are recommendations and you can 5 go and get any number of them. If you'd like for me to bring 6 them to the next meeting -- 7 MS. HANKS: I think we actually have them. And -- 8 MR. REARDON: I mean, I don't see why we need to 9 put the mental horsepower into making recommendations that 10 will be ignored once again. 11 I mean, I just -- you know, I've been banging my 12 head against the wall for 16 years. I might decide it's time 13 to stop. I mean, I haven't been working on this for 16 14 years, but people have. And I'm not -- I'm not willing, 15 frankly, to do any more head banging. I'm -- I've given up. 16 I'm completely dissatisfied that any regulatory 17 action will ever be taken on this; 16 years is enough. 18 MS. HANKS: I will note that a couple of the 19 members of the ABA task force have celebrated the eightieth 20 birthdays while they were waiting for -- 21 MR. REARDON: Yes, and I know two of those lovely 22 ladies and -- 23 MS. HANKS: All right. So nothing other than 24 what's already in the record with respect to -- 25 MR. REARDON: What's already in the record. As I 0095 1 said too in that meeting, this topic has been studied as much 2 as anything but the Bible and the Torah, so it's time for 3 action or just say we're not going to do anything. 4 MS. HANKS: And saying we're not going to do 5 anything, I think part of the problem, one of the reasons 6 that we do keep circling back to this is that there is a 7 certain amount of uncertainty. And there's at least one no- 8 action letter out there, and we know that no-action letters 9 only apply to the specific pop star that they apply to. But 10 to the extent there are still people out there relying on 11 that and saying that statement is still out there, that no- 12 action letter has not been withdrawn, and there are people 13 doing these deals and doing the golf club deals, one of the 14 things that I've said is we're at a point where I don't think 15 it matters so much what the answer is but just that there is 16 an answer. 17 And to make a point that I've made before as well, 18 it's not fair on the guys who are playing by the rules. 19 There are some, and from my own industry, the online capital 20 formation industry, there are electronic platforms who are 21 not playing by the rules. And then I've got clients saying, 22 well, they get away with it and nobody has arrested them. 23 And to the extent -- and I'm always explaining, well, the SEC 24 doesn't have handcuffs, because they are a civil agency, they 25 don't have the right to do that. 0096 1 But so long as they keep saying, nobody has been 2 arrested for doing that, you're going to have this dichotomy 3 where you've got the guys who are playing by the rules and 4 paying for it, and the guys who are kind of getting away with 5 it and everyone is saying there's nothing out there. So 6 certainty, even if it's bad certainty, to a certain extent, 7 is helpful. But that's just my own opinion. 8 I would be interested to know who else in the room 9 would like even bad certainty. 10 MS. KASSAN: I have a quick question going back to 11 the whole question of blue sky law. Even if there was 12 certainty at the federal level, wouldn't we still have to 13 deal with state-level requirements? 14 MS. HANKS: You're absolutely right. I mean, to 15 the extent -- to go back to an earlier discussion, to the 16 extent there's no preemption, and I don't see that. One of 17 the things that we've seen again in the online community is 18 people saying, well, those platforms have their no-action 19 letters. But we, state regulators, that's just their silly 20 federal thing; we don't recognize it. And in State X, as far 21 as we're concerned, they're still broker-dealers. So we do 22 have uncertainty at the state level as well. 23 MS. KASSAN: Yeah, that happened with a company 24 called ProFounder in California. I remember that. 25 MS. HANKS: It was California and not the feds who 0097 1 took them down. 2 MS. KASSAN: Yeah, exactly. 3 MS. MOTT: When I think about this, you know, how 4 we're defining the difference is between someone who provides 5 names versus someone who sells the transaction, right? A 6 broker-dealer sells the transaction, a finder simply 7 introduces -- 8 MS. HANKS: It depends which side of the 9 interpretation you fall on. I mean, there are some folks who 10 would say anybody who brings together buyers and sellers of 11 securities and takes money for doing that is going to be a 12 broker-dealer, even if the compensation is not derived -- 13 calculated on the amount of securities sold. There are some 14 people who say so long as it's not a transaction-based 15 compensation, then per se it's not a broker-dealer issue. 16 But I don't think anyone has ever agreed that. So you get a 17 wide range of interpretations at both the federal and state 18 level. 19 MS. MOTT: But how much is the issuer responsible 20 for ensuring that the information is, you know, is provided 21 and that, you know, they're accredited, that kind of thing. 22 I mean, that really comes down on the issuer at that point, 23 after that point, right? 24 MS. HANKS: The issuer has got a whole bunch of 25 things to worry about, including if I raise money by using a 0098 1 non-registered broker-dealer who should have been registered, 2 that transaction could be rescinded. And so you've got a put 3 hanging over your head forever. 4 MR. REARDON: -- in securities law -- Division's 5 position also is that if a lawyer participates with an 6 unregistered broker, the lawyer is violating securities laws, 7 too. So the effect is they're separating the businessperson 8 from his or her lawyer. 9 MS. HANKS: So anyone in favor of more certainty, 10 even if it's wrong? Or -- because we keep making the 11 recommendations and it would be nice if we could sort of move 12 this ahead in some way. 13 MS. MOTT: So here I'm struggling with this, and 14 not because I don't think we should move ahead with it. I'm 15 struggling with this because I think about the situations in 16 which someone gets introduced or hears about the opportunity 17 to invest in something and, I mean, it's going to happen, 18 and, you know, it's -- when I think about the private 19 investor market, there's a good deal of it that is, how can I 20 say, formalized? But there's still a lot of unformalized 21 capital out there. So I think we should put -- I think this 22 puts some structure around that unformalized capital. That's 23 why I like it. 24 MS. HANKS: Anyone else want to weigh in on this? 25 MS. SHIMKAT: It's really hard sitting next to 0099 1 Patrick sometimes. 2 MR. REARDON: I noticed they moved me closer to the 3 door. 4 (Laughter.) 5 MS. SHIMKAT: But overall, and I think -- I feel 6 like we have opened Pandora's box, and we have had some 7 really animated debates regarding a lot of the issues that 8 have come out. And even when I am going back to the Midwest 9 and talking to people, it's like, well, you have to do this, 10 this is what the rules are. Actually, I shouldn't have said 11 the Midwest. 12 But we need to make sure that there's something, 13 that something moves forward, that we move that needle off 14 zero. We have to take an action and it needs to be though 15 collaborative. You can't have a mom versus dad. Well, 16 here's how I'm going to interpret this, because this works 17 better for us. Here's how I'm going to interpret this. 18 Versus, well, what's the worst that could happen? It only 19 hurts if you get caught. 20 We need to make sure that, you know, are we pulling 21 the protectionism in too far and making so much of it not 22 being able to work together to achieve our goal? And at the 23 same time, I think we've really shifted on what is our actual 24 goal. Is it fully regulatory and here's what we want to do 25 so that things fit into our funnel? Or are we looking at 0100 1 what the markets are out there and what entrepreneurs and 2 small businesses are actually defining as the new way of 3 doing business and how they need to achieve that capital and 4 get business done? And I think that kind of leads us into 5 our debate later this afternoon. 6 But I want to see -- there needs to be movement 7 somewhere. 8 MS. HANKS: Which direction would you like the 9 movement to be? 10 MS. SHIMKAT: So that it works better for our 11 companies. 12 (Laughter.) 13 MS. HANKS: A vote in favor of workability. 14 Annemarie, since you've got a background in the 15 broker industry. 16 MS. TIERNEY: I don't know that I'm qualified to 17 comment on what my esteemed colleague said, but I probably 18 agree with her. 19 (Laughter.) 20 MS. HANKS: One of the questions is whether we 21 would -- whether and to what extent we want to reissue the 22 comments that we made in September, with respect to getting 23 some -- some movement, reducing ambiguity in broker-dealer 24 regulation. 25 I think the one thing we can all get behind is 0101 1 reducing ambiguity. But the question then is, in what 2 direction does the reduction in ambiguity go? One of the 3 things that I've said is even having the wrong answer, at 4 least it's an answer and it gives us some certainty. What 5 are your feelings on that? 6 MS. TIERNEY: Well, we've talked about this as a 7 committee. Patrick is very passionate about this subject. 8 MS. HANKS: He reiterated his passion. 9 MS. TIERNEY: I heard it. 10 (Laughter.) 11 MS. TIERNEY: It's very worthwhile listening to. 12 I think the fact is that I was -- and you were 13 talking about Mr. Luparello as I left the room. 14 I was disappointed in his answer to the committee, 15 if we're talking about that. I think that we know that 16 there's bad practices in the market, we know that there are 17 people who don't understand the rules, we know there are 18 platforms out there that are not registered and following the 19 rules in a way that makes sense to me. So I think I would 20 definitely like to see the SEC take more specific action in 21 the context of finders and platforms involved in primary and 22 secondary transactions that may not be registered broker- 23 dealers. 24 You know, you've got some no-action letters out 25 there from Trading and Markets to certain platforms that are 0102 1 helpful but potentially not being followed by the rest of the 2 market. So maybe, you know, more obvious disclosure efforts 3 -- sorry, more obvious enforcement efforts, to the extent, 4 you know, necessary. 5 I know Patrick feels like there's not enough 6 enforcement, obvious enforcement in this space. I really do 7 worry about companies hiring people to help them find capital 8 and then not having that done in a way that's consistent with 9 the securities laws. That's not good for the investors, not 10 good for the companies and it's not good for the market. 11 MS. YAMANAKA: I agree with you, Sara, that having 12 nothing sends the message that if you have no enforcement, to 13 Patrick's perspective, or looking the other way, it sends the 14 message that it's really not an important regulation and it's 15 really not relevant. So I am of the point that if we have 16 something out there, we probably should -- should be -- you 17 can't selectively apply, right? You can't selectively 18 enforce. Because if you do, that takes us down a whole other 19 rabbit hole. So let's get off the bucket. 20 MS. HANKS: And any thoughts on what -- what this 21 initiative would look like? Do we still -- do you still 22 agree with some of the things set out in the 2015 letter? 23 MS. YAMANAKA: Well, personally, no, there are 24 things in it. But I'm willing to say let's -- let's just do 25 something. I think we all don't agree with everything all 0103 1 the time. And so it's just -- I don't really understand why 2 this is happening, to be honest. And so I just want to 3 register out there the fact that if we don't do something, 4 that sends a message out there to people to take the risk and 5 to take the risk. And so therefore by, again, nonaction, we 6 are creating an environment -- we are creating the 7 environment. And if we are okay with that -- I know we're 8 not happy about that, but if we are -- if we accept the 9 consequences of nonaction, then we need to be prepared down 10 the line for when we do have to pull it back and what that's 11 going to look like -- 12 MS. HANKS: So if I -- it's kind of difficult to 13 summarize, because it's clear that not everybody agrees with 14 the exact specifications in the 2015. But if we were to say 15 that we would like greater certainty, and that certainty 16 could take a number of different shapes, including compliance 17 and disclosure type initiatives, answers to Q&As. I think, 18 not to put words into the mouths of the T&M guys, but I think 19 there's always been this -- well, there's a slippery slope 20 here and if we let this happen, then what happens next? 21 But Q&A type interpretations of who is a broker and 22 who isn't might be tremendously helpful, even if it doesn't 23 go as far as a no-action letter. That seems like a very 24 innocent sort of thing to encourage. And also to encourage 25 that the Staff also talk to the states. 0104 1 Because one of the things that we are seeing, and 2 we see this in the Reg A field, we see, for example, Texas, 3 Florida, Arizona, North Dakota have completely different 4 interpretations of the issuer-dealer requirements. And so 5 some kind of coordination at that level as well would be 6 tremendously helpful. 7 MR. NELSON: It sounds like we're kind of talking 8 about a speed limit issue, aren't we? Like what's the speed 9 limit in your city? Or on a highway in your state? 10 MS. HANKS: I have no idea. 11 MR. NELSON: Like 65? Do they give you five miles 12 an hour, do they give you 10 miles an hour or 15? 13 MS. TIERNEY: My cousin is a state trooper. 14 MR. NELSON: Um-humm. 15 MS. TIERNEY: So I get a little bit extra. 16 (Laughter.) 17 MS. HANKS: The rules do not apply to Annemarie. 18 MS. TIERNEY: I think it's six, because just for 19 the margin of error. 20 MR. NELSON: And so what is the actual rule and 21 what is the actual speed limit and what actually gets 22 enforced are sometimes diverse and sometimes I actually think 23 you're getting your answer, Patrick. 24 I love you, but I think what I'm hearing is that 25 the SEC is saying, well, this is the speed limit, but we 0105 1 might give you five, we might give you 10 over, but at the 2 same point in time don't be a jerk about it, otherwise we 3 might, you know, come down and pull you over and give you a 4 ticket. 5 MS. HANKS: I'm not sure we actually do have a 6 speed limit, even with the Annemarie rider. And I think 7 that's the problem. 8 MR. REARDON: And that doesn't apply in private 9 litigation. 10 MS. HANKS: And I think that is a really good 11 point. In private litigation, this is what's hanging over 12 the heads of small companies, you do a deal, it was put 13 together by the dude at the golf club who knows some guys, 14 and then it turns out that that was a really bad investment. 15 And so what happens is a plaintiff's lawyer gets hold of it 16 and goes, okay, we are going to get your money back because 17 that was a broker-dealer and he wasn't registered. And 18 that's what hangs over the heads of small companies all the 19 time. 20 MS. MOTT: Sara, I mean, what I was looking at is 21 the document that Greg sent in e-mail, because he couldn't be 22 here. 23 MS. HANKS: That's the ABA one? 24 MS. MOTT: Yeah. So, I mean, what we're doing is 25 we're classifying people to be intermediaries by making an 0106 1 introduction. And if they disclose a form that they're 2 acting as an intermediary, that they are not selling, and 3 that the issuer says, you know, I understand this, that this 4 person is not selling and that these people that I'm being 5 introduced to are accredited investors, I will not take 6 anyone but accredited investors, what's the problem? Because 7 they're not selling. 8 They're acting as -- and if we define an 9 intermediary as someone who does not sell, does not provide 10 the PPM, does not provide -- you know, then that person, all 11 they're doing is an introduction. 12 MS. HANKS: Well, which is what -- but we can't 13 define the law. And the guys who do interpret the 14 regulations are the guys we need the guidance from. I mean, 15 that's one of the things that we were encouraging, was this 16 sort of limited purpose introductory -- 17 MS. MOTT: I mean, that's what I'm thinking is just 18 what we've done here, to me, works fine. Because we're just 19 -- we're just putting structure -- so let's define it. Let's 20 have a form. Let's just -- 21 MS. HANKS: Anybody against a recommendation that 22 that be one of the courses that we would like to see from 23 Trading and Markets? 24 MR. REARDON: I intend to abstain from any further 25 action from a regulatory standpoint on this. 0107 1 MS. HANKS: Even if it's good action. 2 MR. REARDON: Sixteen years of good action. 3 MS. HANKS: Anyone else want to weigh in on the 4 form that Catherine -- that's the one that was circulated, 5 forwarded from Greg Yadley. That would, at least, be 6 something. 7 MR. AGUILAR: I would like to get the SEC's opinion 8 on what that -- that letter -- what they would do if a case 9 came in front of them and somebody had the exemption letter 10 that was referred to in the document? 11 MS. RUTKOWSKY: I'm sorry, I'm not sure we've seen 12 that. But I think that there is a vehicle for requesting no 13 action or an exemptive order. If you wanted some regulatory 14 certainty, some clarity. So there are established processes, 15 if this is something you'd like to pursue. 16 MS. HANKS: This is the -- I think it's from the 17 ABA recommendations that you're looking at there. But it's, 18 right at the moment, I mean, I think the answer is this is -- 19 that's just a privately produced piece of paper and then if 20 you took that to the SEC and said, if we did this, would it 21 be okay, then I think the appropriate action would be to 22 request a no-action position. Which are issued on a case-by- 23 case basis and only apply to the people they are issued to, 24 and we would like it to go a little further than that. 25 Anyone else on the brokers? 0108 1 MS. KASSAN: I'm wondering what the reaction was 2 when, you know, to the recommendations that were made by the 3 ABA. What was the response? 4 MS. RUTKOWSKY: I think, this is going back, but it 5 contemplated a limited purpose registration scheme without 6 FINRA participation. And the question is then, who -- who 7 monitors? Who examines? 8 We, right now, are taking on all of the investment 9 adviser industry. So we're a little short on resources. 10 So it's a question of you're bringing folks in, 11 you're putting additional regulatory burdens on the SEC and 12 we don't really have a lot of resources. 13 You know, quite apart from the merits, what you 14 might think on a particular point. I think that was 15 something that Steve had told the folks from the ABA last 16 summer. 17 MS. KASSAN: Maybe again, I'll analogize again to 18 Title III of the JOBS Act. There's this new type of entity 19 that is not a full broker-dealer but is regulated by FINRA. 20 You know, maybe that could be a solution that, you know, we 21 have this limited type of registration that's not a full 22 broker-dealer but is a finder and does become a member of 23 FINRA but with much more limited regulation. I would support 24 that. 25 MS. HANKS: A limited purpose broker-dealer, in 0109 1 effect. 2 MS. KASSAN: Right, similar to the, you know, crowd 3 funding portals. 4 MS. HANKS: And you would, of course, need 5 regulations to create that, both at the SEC and FINRA. And 6 also you'd need -- I mean, one of the things we should point 7 out is some of those Title III crowd funding platforms -- at 8 least one has bitten the dust for regulatory reasons already. 9 So there is a regulatory burden on keeping an eye 10 on those folks. 11 MR. AGUILAR: Yeah, I'm not one to create more 12 regulation, but I think that I agree with Jenny that I think 13 that would be a good solution. But there is also the -- the 14 idea of when somebody doesn't do it, I mean, are they being 15 -- are there consequences for that? It sounds like there's 16 quite a few transactions that are considered securities 17 transactions that are not being monitored and regulation 18 isn't imposed on those. 19 MS. HANKS: Does anyone else have any other 20 questions or comments on the issue? 21 I just want to say thank you guys for coming by and 22 I know this is the typical Washington parlor game of lining 23 people up and yelling at them. And we want to say thank you 24 very much for coming back and hearing us and hopefully we 25 don't take it personally, but we do appreciate what you're 0110 1 doing. 2 But, you hear us. I mean, we want some certainty 3 here. 4 Thank you, everybody. We are now going to adjourn 5 until 1:45. 6 (Whereupon, at 12:45 p.m., a luncheon recess was 7 taken.) 8 A F T E R N O O N S E S S I O N 9 MS. HANKS: Thanks and welcome back, everybody. 10 Sorry for the delay to those of you on the webinar; we had a 11 bit of a technical problem. 12 So we are now going to talk about why more 13 companies are staying private, or try and answer that 14 question. There was an interesting article in the January 6 15 Wall Street Journal focused on the lower number of U.S. IPOs 16 over the last decade, and calling the -- referring to a 17 gusher of private capital. 18 We all know plenty of small companies that would 19 love to benefit from this gusher of small capital and who are 20 not seeing it probably. But it's absolutely true that the 21 decrease in the number of companies going public is no news 22 to any of us. 23 The article talked about several possible theories 24 as to why the private markets have proven more attractive in 25 recent years for companies that traditionally would have been 0111 1 candidates for an IPO. I'm pretty sure everybody here has 2 got their own thoughts on the topic and we'll be discussing 3 those. But it's definitely a topic we want to discuss in 4 depth and further and see what the trends are that are 5 influencing companies' decisions to stay private. 6 We're going to hear from three separate presenters, 7 each of whom has extremely relevant experience in this area. 8 I don't know if this is the order we're going in, but it's 9 the order I've got. So first is James Hutchinson or Jamie, a 10 partner in the private equity group of the law firm Goodwin 11 Procter, as well as a member of Goodwin's technology and 12 emerging companies, FinTech and impact and responsible 13 investing practice. Jamie has extensive experience advising 14 funds and their portfolio companies in a wide variety of 15 transactions. He's been a key contributor to his firm's 16 online resources for startups, emerging companies and the 17 entrepreneurial community. 18 Next, we have Glen Giovannetti of the global life 19 sciences leader at accounting firm Ernst and Young. He has 20 close to 30 years' experience with Ernst and Young, the 21 majority serving clients in the biotech and medical device 22 industries. He has extensive experience -- sorry. He 23 published a blog in response to the Wall Street Journal 24 article I mentioned earlier, which we all have, so look 25 forward to hearing his thoughts on the topic. 0112 1 And finally, we welcome Yanev Suissa, founder of 2 SineWave Ventures. Yanev was formerly with the large VC firm 3 New Enterprise Associates, where he focused on early stage 4 investments in tech and energy companies. He also helped 5 form the Department of Energy's loan guarantee program, where 6 he was engaged in the underwriting of billions of dollars of 7 debt for issuance to companies within the energy technology 8 industry. 9 And please take it from here. Jamie, are you 10 first? 11 MR. HUTCHINSON: Glen is going to lead off for us. 12 MS. HANKS: All right. Glen, thank you. 13 MR. GIOVANNETTI: Well, thank you. And thanks to 14 the entire committee for the invitation. It's great to be 15 here. We're hopeful we can at least catalyze some good 16 discussion. We were talking earlier, I mean, I'm not sure 17 there is a definitive answer on this, but we will put forth 18 some ideas. And thank you for promoting the blog. 19 That was a bit of a coincidence. You know, I read 20 that same article heading out to the JP Morgan Health Care 21 Conference every year in San Francisco, kind of kicks off the 22 year for life science companies. And sat there and said, you 23 know, really, 30 percent fewer public companies? That can't 24 be the case in biotech. 25 And I think what we'll explore here today is that, 0113 1 you know, biotech is obviously only one small part of the 2 entire economy and it may be the exception that proves the 3 rule for certain -- you know, certain unique attributes of 4 that particular sector. And in fact, what I was pointing out 5 in the blog was that the number of publicly listed biotech 6 companies is up 40 percent over the same period of time. So, 7 you know, the trend is actually reversed. But we'll explore 8 the broader issues and then if there's some relevance around 9 biotech, I'll introduce that. 10 I thought what I'd do is start just with some 11 bigger picture context setting and run through just a number 12 of data charts to hopefully help inform and put some 13 structure around it and then we'll dive into some of the real 14 specific issues around the -- around this question of, you 15 know, why are more staying private. And we've had a chance 16 to talk a little bit ahead of this session. So a little bit 17 where I leave off, hopefully Jamie will pick up. And, of 18 course, stop us at any point. We don't need to make this 19 presentation; we're happy to entertain questions. 20 So what's here, and may be a little bit hard to see 21 at a distance, there were a couple academic studies that 22 spurred some of this media coverage. This particular one, I 23 think, was actually quoted in a Bloomberg story about six 24 months before the Wall Street Journal picked up the story 25 there in early January. And, you know, commenting on the 0114 1 fact that we've seen this significant decrease in the number 2 of publicly traded companies and looking at why. So what 3 we've done here is just summarized some of the data from that 4 study itself just in 10-year blocks. So their data went 5 through 2012, so it's a little bit dated. 6 But you can kind of see some of the trend here of, 7 you know, the rise in public companies up until 1995 and then 8 a decrease since then. And just pictorially, the green bars 9 here are the number of IPOs, the gray bars are the number of 10 M&A transactions where companies effectively delisted via, 11 you know a transaction. And the red are delistings for 12 cause, right, which you see were pretty significant, you 13 know, leading up to -- in the late '90s, leading up to, you 14 know, sort of the dot com frenzy of, you know, quite a few 15 IPOs, and even in the decade after. And they've diminished a 16 bit. So, you know, we can argue whether it's positive or 17 negative, but I think the number of companies going public 18 today are less likely to be delisted. They're a little bit 19 more substantial, they've been private a little longer, they 20 probably have a little more capital. Right? So, you know, I 21 think it's fair to say maybe they're more sustainable than 22 say the average company that was listing in the late -- late 23 '90s. 24 The next slide is just to make the point -- I've 25 got a couple of slides on this, but quickly we want to look 0115 1 at this from the standpoint of, you know, is this a U.S. 2 phenomenon, a global phenomenon. You know, what's happening 3 here where we have a delisting or not a delisting, I'm sorry, 4 but a, you know, a decrease in the number of listed 5 companies. 6 You know, this slide is not very interesting 7 because the data doesn't change very much. But basically 8 what it says is 90 percent plus, in fact 94 percent last 9 year, of IPOs happen on domestic exchanges; only 6 percent 10 are cross-border. And then if you say, well, does the U.S. 11 have a particular problem? Because certainly listings are 12 growing at quite a rapid rate in many exchanges around the 13 world, does the U.S. have a problem? Well, when companies 14 choose to list cross-border, they come here, is what the 15 takeaway here is. The yellow bar is the number of, you know, 16 foreign private issuers coming to the U.S. And you can see 17 the other markets, how they compare. So it suggests that we 18 don't have some unique problem where our companies are 19 finding their way to go public in other places, and that's 20 sort of capped off on this slide, which shows that in 2016, 21 only two U.S. companies chose to list exclusively overseas. 22 So there may have -- there may be others -- there's 23 quite a few others that probably went to dual list. But they 24 also listed -- had a primary listing here in the U.S. And, 25 you know, a handful a year say, there's another market for 0116 1 me, you know, I'm not going to choose to list here in the 2 U.S. 3 So then turning more to what's going on with 4 private companies, this is data from VentureSource. And I 5 direct you to the yellow, the yellow line there, and the gray 6 line towards the bottom. Those represent seed and first 7 round. So by translation, I guess, company formations over 8 the last many years. And the numbers you can't read there on 9 the right are, you know, running around the last several 10 years 1,500 to 1,800 venture-backed companies created. So 11 that's sort of the inflow of likely IPO candidates. It's not 12 exclusively what would go public because, you know, family- 13 owned businesses, non-venture backed companies can make their 14 way to the public market. But this is a pretty big 15 indication of the funnel. 16 And we see since, you know, we kind of cratered 17 after the dot com frenzy back at the beginning of the 2000s, 18 with a little hiccup there around the financial crisis, 19 there's been a relatively steady climb up. So it's not 20 necessarily that the funnel is not there for companies that, 21 you know, would otherwise choose to seek an IPO. 22 The IPOs haven't increased at the same pace. And 23 that's a large part of the reason we're having this 24 conversation, and we will get into the larger -- some of the 25 larger dynamics of why that is. But you can see IPOs prior 0117 1 to 2000 were running at 400 or 500 a year. Since the 2 financial crisis, you know, we're in the 200 to 300, 3 depending on -- I'm sorry, since sort of the dot com highs 4 and the recovery there, you know, in the 200 to 300 IPOs a 5 year. Last year was quite a bit lower than that. And so 6 there's been a different bar set relative to the number of 7 IPOs. And what we're experiencing is companies are staying 8 private longer. 9 Now the company that gets through, is represented 10 by these numbers and gets public, probably is a little bit 11 more substantial in terms of its time to grow as a public 12 company, perhaps a little better financed. And hence we see 13 fewer of the delistings. 14 This is the same data. I won't go over it, other 15 than it excludes the foreign private issuers. This is just 16 purely U.S. companies going public on U.S. exchanges. 17 And then, you know, the other way companies 18 disappear is they get bought, of course. And this data is 19 from Deal Logic, and it's acquisitions of all private 20 companies, venture backed, not venture backed, by strategic 21 investors, by PE or financial investors. It's kind of an 22 all-in number. So it may be not right on point relative to 23 the population of companies that may go public. But it gives 24 you an indication that, you know, we're in a robust M&A 25 environment and have been for, you know, quite some time. As 0118 1 industries are consolidating, and we see that at the top end 2 with, you know, the Fortune 500 in terms of the amount of 3 revenue and assets in the economy they control. There's also 4 a trend of greater externalization for larger companies 5 looking for innovation and being willing to buy it. 6 So there's an awful lot of deal activity that, you 7 know, these are companies that otherwise may have 8 matriculated to the public market that are acquired while 9 private. 10 Another cut at the data, much smaller numbers. 11 These are the same -- same data set but deals over $100 12 million. So this is the group of companies that, you know, 13 might have been IPO ready, if you want to think about it that 14 way relative to their market cap. You know, whether that's 15 100 or up to $300-, $400 million takeout price. So, you 16 know, if you're looking at a couple hundred in a year on the 17 IPO side, there's double that number of private companies 18 that otherwise may have considered an IPO that are -- that 19 are selling in M&A transactions. 20 This is just for your information, the number of 21 publicly traded companies that are coming out. This isn't 22 really germane to the private company story. This is 23 existing public companies that are being acquired. You can 24 see that, while pretty steady, it's actually quite a bit 25 lower. More of that acquisition activity happened much 0119 1 earlier in the decade and even into the late 1990s. 2 So that kind of leads us to the question today of, 3 you know, why are companies staying more private or staying 4 private longer. And, you know, not to be flip, but the kind 5 of short answer we've come up with is because we can, and 6 we'll talk about what's behind all of that. 7 But if you look on the left-hand side, you know, 8 why would I go public, you know, that list there is the 9 common reasons, you know, that companies would pursue a 10 public offering. And number one, that their business model 11 really requires it, right? That they have a highly capital 12 intensive business model and they need to access capital to 13 grow their business. And public markets, typically, 14 historically, have provided a lower cost of capital. We can 15 argue whether that's still the case with all the private 16 money out there. They need public currency to do 17 acquisitions, they're looking for liquidity for their 18 founders, for their investors. 19 Importantly, when we talk about tech and biotech 20 companies, for their employees. Although Jamie will have 21 some stuff to say about that, because he's been part of 22 creating alternatives for private companies in that respect. 23 And they -- and/or they just want brand identity, you know, 24 that comes from being a public company. 25 I would say there's one here in particular that's 0120 1 more biotech focused. When we get over on the right side, 2 you know, many companies are staying private because there's 3 this gusher of private capital, to use Sara's comment from 4 the article. There is an unprecedented amount of private 5 capital out there. It's not finding its way everywhere. 6 The kinds of private capital that is going into 7 some of the large technology companies in, you know, 8 multibillion dollar rounds, if we go back to the biotech 9 example for a minute, very few if any investors are going to 10 write that kind of a check for a biotech company and wait 11 five years and turn over a card and see if they get a drug or 12 not, right? It just doesn't fit -- the financing model 13 doesn't fit the business model. And that's one of the 14 reasons we see biotech companies go public. They not only 15 need the capital, they need a wider shareholder base, right? 16 And that's what a publicly traded stock provides them. 17 So on the why stay private, you know, the biggest 18 issue is because they can. There's lots of capital out 19 there, right? And if you can avail yourself to that capital 20 and it's at a reasonable valuation that's not such a large 21 haircut from what a public market might give you, you can 22 still grow your business, it's not as dilutive as it may have 23 been at one point in time. And certainly with, you know, the 24 new pools of capital, the amount of capital, the pools it's 25 coming from and the valuations, I think we've seen that to a 0121 1 large degree. And then it sort of insulates you from what's 2 the rest of the list there, right? 3 So obviously as a public company, a lot more 4 infrastructure needed for disclosure and regulatory 5 compliance. Some perception, and this was brought up in the 6 Wall Street Journal article about, you know, disclosure 7 leading to loss of competitive advantage, especially for 8 technology companies trying to build something new. Just the 9 general lack of operating flexibility or lower operating 10 flexibility when you're public and you have investors that 11 are much more focused on short-term quarterly profits and 12 your business model might be one of, you know, long-term 13 growth and world domination in a particular category. Right? 14 Just that -- that dichotomy. 15 And then a variety of other -- you know, just the 16 risks of being a public company. Subject to activists and 17 short sellers and shareholder lawsuits and the like. 18 So, you know, we really have, you know, factors for 19 and against. But the answer that we will set up here, and I 20 will pass the baton here to Jamie, is because they can. 21 MR. HUTCHINSON: So again, I'm Jamie Hutchinson. 22 I'm a partner in Goodwin's private equity and tech practice 23 units. We do a lot of work representing emerging stage 24 companies and the folks that invest in them. And we've 25 actually kind of had a front row seat over about the past 0122 1 decade to what we kind of call the large cap growth equity. 2 So a lot of the very big rounds into the high-profile tech 3 companies, sort of the unicorn set. And a lot of those 4 transactions come with some interesting dynamics, including 5 secondary pieces. And so the press has written a little bit 6 about private IPOs, which I think is -- is not a good -- you 7 know, it's probably a misnomer. But there's certainly a 8 different type of transaction, much larger, that has 9 secondary liquidity. And we've sort of had a front row seat 10 to that. So I think we should be able to give some ideas of 11 why this is happening. 12 So and certainly during this presentation, we're 13 going to jump in, and if anybody has questions and want to 14 jump in and drill down on stuff, you should do that. Could 15 make it more interesting than hearing me. 16 MS. TIERNEY: You should know we're not shy. 17 MR. HUTCHINSON: Yeah, I've seen that over the 18 years, Annemarie. 19 MS. TIERNEY: We're not shy. 20 MR. HUTCHINSON: So, you know, here's a summary of 21 some of the reasons. There's large amounts of private 22 capital and it's really on a global level. It's not, you 23 know, just the U.S. anymore. Employees don't demand a 24 company go public. There are alternatives to liquidity now 25 that there weren't in the past. Early investors don't need 0123 1 an IPO or maybe even want an IPO. The idea of a clean exit 2 is something that can be particularly appealing to closed-end 3 funds that have a life, a life span. Certain securities laws 4 have become more flexible, especially the 500 shareholder 5 rule moving to 2,000 shareholders of record. 6 There is a new generation of entrepreneurs that 7 have a different set of priorities. And, you know, this is 8 perhaps the case now maybe in a different way than 9 historically. We've had direct interaction with a lot of 10 thee folks and they think of the world differently. And 11 maybe it's a millennial thing. But they're -- I think we're 12 all seeing in the market, particularly the companies that are 13 going public, the focus is on things like control maybe than 14 immediate sort of wealth creation, changing the world, 15 winning the space, things like that. 16 There's negative -- there's this negative press 17 phenomenon that can occur with public companies. And we will 18 drill down onto that as a little bit. 19 So cash as the new acquisition currency. It's 20 shocking, but debt is cheap and a lot of companies, both 21 public and private, are able to tap very deep pools of debt 22 financing to do M&A where, in the past, it might have been 23 best done with a public company security. M&A equals 24 innovation, strategics are serial acquirers and they do that 25 to continue to innovate, and they are affected by not only 0124 1 the cash they have on their balance sheet but their ability 2 to tap into cheap debt. 3 The high costs of being a public company are 4 perhaps keeping folks from moving towards an IPO. And then 5 there's sort of another set of pitfalls that we'll touch on. 6 So, you know, first the large amounts of private 7 capital. So the capital is coming from different places than 8 maybe was historically the case. VC funds themselves, many 9 have gotten bigger and their investment mandates have 10 expanded. Where, you know, maybe in the '80s and '90s, even 11 the early 2000s, VCs were really doing early stage sort of 12 startup type investing. Now their mandates are really across 13 the spectrum, from early stage to late stage. 14 The traditional private equity funds, you know, 15 buyout funds, the Carlyles, the KKRs, they did not 16 historically focus on minority deals, deals that they didn't 17 have control. And that has changed substantially. Firms 18 like Silver Lake investing in Zynga and Alibaba, taking 19 minority positions, TPG. And these are all, you know, 20 publicly available. TPG in Airbnb and Uber. KKR just 21 announced a growth equity fund. So these are -- these are 22 really traditional buyout shops that are moving into growth 23 equity and have deep pools of capital. 24 Corporate venture capital, Google Ventures, Dell 25 Ventures, they are out there and investing heavily. That's 0125 1 sort of a new and different source of capital over the past 2 decade. 3 Hedge funds. Some people refer to them as 4 crossover funds. Historically, hedge funds would invest in 5 public securities. They were open-ended funds and they were 6 structured in a way that having the liquidity of public 7 securities kind of meshed with their structures. But that is 8 no longer the case. A lot of the big hedge funds, Tiger 9 Global, for example, have been extraordinarily successful and 10 extraordinarily active investing all over the world into 11 private companies. 12 The sovereign wealth funds. They have over the 13 past sort of five to 10 years -- well, historically, they 14 would invest as LPs in the big venture and private equity 15 funds. And they sort of have come around, based on their 16 expertise maybe doing that to build their own infrastructure. 17 They build their own investment teams and they're able to 18 make direct investments. GIC, Temasek, the Saudi fund that 19 recently invested in Uber, the Abu Dhabi fund that's invested 20 in Spotify, you know, there's a long list of the sovereign 21 wealth funds no longer being passive investors in private 22 equity and venture but investing directly. And they have 23 very deep pools and they are super patient investors, so it's 24 added things to the market. 25 Mutual fund complexes. So one of the things in the 0126 1 Wall Street Journal article, it mentioned how the average 2 investor doesn't sort of get access to these -- these fast- 3 growing sort of unicorn companies. And, you know, as I was 4 reading that, I was thinking, well, that's actually not true. 5 I suspect, you know, a lot of people in this room have 6 401(k)s in mutual funds and through the public filings, and 7 you've seen it in the press, the big mutual fund complexes 8 are one of the most active investors in private companies 9 these days. And they, too, are very large pools of capital 10 and they're very patient. It's a different model. They 11 don't have an end to their fund life. 12 And we'll talk a bit more about that, because 13 that's been a really dramatic shift that's sort of changed 14 things, particularly with shareholder liquidity. 15 And then family offices. Just like the sovereign 16 wealth funds, they've built infrastructure to direct invest. 17 Gates, the Omidyar Network, the founder of eBay, folks like 18 that are now out there making direct investments. 19 MR. SUISSA: Could I -- since you've gone through 20 this, I might jump in. I would also note that these are not 21 all smart investors in the venture space. And what I mean by 22 that is not that they're not smart people, but these business 23 models that they have historically been in are not the same 24 business model as venture. Right? We are not typical 25 finance. I don't do ratios on a daily basis. Right? We're 0127 1 building teams, building strategies, building technologies, 2 innovating, often being a personal counselor, quite frankly, 3 and a recruiter. 4 And you have all these guys moving in and they all 5 have different motivations. So for the big banks and funds 6 and the more financial folks, you have a phenomenon since the 7 recession, where people -- whether it's true or not, people 8 believe that the public markets are not a place to make money 9 or not a place to make money safely. And you do have this 10 phenomenon of it's hard to get in, so there must be something 11 special about this that this small group of people have 12 access to these set of special deals that you need to be in. 13 And there is that definite like you-need-to-be-in- 14 it mentality, right? If you're not in Facebook, you're not a 15 relevant investor in the technology space, regardless of 16 whether you think Facebook is a good company or not. Right? 17 And so similar for every other -- a lot other of the big tech 18 companies. So that's where the banks come from. 19 For the sovereign wealth funds, we've seen a 20 phenomenon where technology and innovation, as you guys know, 21 has been promoted much more in the press as a way to -- and 22 venture, for that matter -- as a way to grow jobs, right, and 23 learn new skills and build businesses and build economies. 24 And a lot of the sovereign wealth funds are doing this not 25 just to make money but because they believe that having 0128 1 access to the understanding of these tech companies will then 2 give them the ability to bring that technology to their 3 country. This is particularly relevant among the Middle East 4 sovereign funds, where they say, we're going to invest in 5 this because we want you to build an office here and train 6 our people to do this. 7 So I think -- and then families are similar. 8 There's also this phenomenon of I don't want to pay managers 9 fees; I just want to go at it directly, because I think I'm 10 just as smart. Right? So I'm going to go at all these 11 things that I really know nothing about and keep going. And 12 I do think that's a dangerous phenomenon more generally, 13 maybe not relevant to the going public point that we're 14 talking about today. But you are seeing this change, I 15 think. So all the really smart ones came in early, they 16 realized, because they're smart, that they didn't know what 17 they're doing, and they've pulled back significantly. And 18 then you have the second tier of just as smart, maybe not as 19 smart people, coming in and it will continue to kind of move 20 that direction until people realize it really is a different 21 game and unless they're really focused on it and understand 22 it, they're really just playing with fire. 23 So I think that's part of this dynamic. It's not 24 -- it's a reaction to, hey, we as financial institutions are 25 not making money right now, and everyone is asking us, like 0129 1 why aren't you making money? Why aren't you in this? So we 2 need to do something. 3 MR. HUTCHINSON: And to your point on sort of the 4 not wanting to pay fees, we see these things that we call 5 rifle shot funds. So it's like a managed account almost 6 where big investors will aggregate money, it might be led by 7 a brand name VC, but they'll set up a side -- it looks just 8 like a venture fund, feels like a venture funds, it's got a 9 GP, it's got LPs, but invests in a single asset, a rifle shot 10 into one company. And, you know, Goldman kind of kicked that 11 off in some respects when it did a big common round into 12 Facebook and brought in a bunch of their investors in a 13 special purpose vehicle. So we're seeing that phenomenon, 14 too, with some of this new money that doesn't want to pay 15 fees but wants to co-invest alongside of some of the more 16 traditional investors. 17 MR. SUISSA: And in that case wants dibs on the 18 IPO. 19 MR. HUTCHINSON: Right. 20 MR. GIOVANNETTI: Just one maybe question or 21 comment to add to what Yanev was saying, because I agree 22 with. One thing to keep in mind is where do we think we are 23 largely in this wave of private capital? So if we're on the 24 second wave and, you know, many of these unicorns will make 25 it out and the value will go up, but some won't, right? So 0130 1 where does that sort of ebb and flow occur? And if you go 2 back to the one slide I showed about venture-backed company 3 formations, there's a bolus of companies that are now three 4 to four years into their venture stage development. And so 5 one of the dynamics on the pure IPO count could be, hey, we 6 see a little bit less of this gusher of private money and 7 we've got a whole load of IPO-ready companies. 8 So, you know, these things bend, right? They ebb 9 and flow with capital availability. 10 MR. NELSON: So can you guys talk -- you guys keep 11 on talking about this gusher of private capital into small 12 businesses or this gusher of private capital into emerging 13 businesses. What's the average check size that Tiger Global 14 writes to a company? 15 MR. HUTCHINSON: I suspect it's not less than 100 16 million. 17 MR. NELSON: What would be the small check size 18 that a mutual fund would write to a company? 19 MR. HUTCHINSON: I suspect it's not less than 100 20 -- maybe 50 million. 21 MR. NELSON: I would just caution putting all of 22 those companies in the same bag and saying that all of this 23 money just is going into -- the market is awash with capital. 24 Because there's well over 100,000 small businesses in this 25 country and you're talking about dozens if not hundreds of 0131 1 deals. So the amount -- the check size in terms of growth 2 stage private equity -- so the check size is huge, the number 3 of deal size is smaller. 4 I mean, we were just talking in the earlier session 5 -- you weren't here. But, you know, venture is about $50 6 billion a year right now, angel is about $25 billion a year 7 right now, and so that's $75 billion a year right now. The 8 lottery is a $65 billion a year business. So I would -- I 9 just I guess I take issue with that. Because I speak with 10 thousands of entrepreneurs who are capital starved. 11 MR. SUISSA: Well, can I make two quick comments to 12 that? So I will tell you there are VCs competing with 13 certain one of these names -- names that you would have no 14 idea were doing seed deals. And that is -- and when an 15 entrepreneur has to choose between a VC who knows how to get 16 their ownership and someone who doesn't because they're just 17 taking dibs on something or just spreading money or just 18 trying to please investors who think they should be in the 19 private markets, it's a different game, right? 20 And I will also say there are -- so I think a 21 phenomenon that happened with the recession, and I don't know 22 which companies you know and this is going to sound horribly 23 arrogant. But there are a lot of companies that shouldn't be 24 companies out there. Like so when the recession happened, 25 you saw a huge surge in the word entrepreneurship, let alone 0132 1 people who wanted to be entrepreneurs because they got fired. 2 My friends got fired from their jobs in the law firms and the 3 banks and the consulting firms. And okay, great, we're young 4 and risky and there's all this stuff, we'll start a company 5 and it's exciting and it's cool and we'll do that. And 6 unfortunately, that phenomenon has been permitted to continue 7 because of this larger phenomenon we're talking about where 8 this money is pouring into companies that wouldn't. 9 I think if you -- and this maybe comes from my 10 background or where I invest from, but if you really look at 11 -- if you had to go through -- and everyone has their own 12 opinion. If you had to go through and say which one of these 13 companies that are getting funding, period, actually should 14 be, the answer is probably very high that they shouldn't be. 15 And so I do think there's that phenomenon going on as well. 16 MR. NELSON: What would you decide a company that 17 should get funding? 18 MR. SUISSA: Well, so when you invest in a company, 19 right, you're looking for a particular return -- 20 MR. NELSON: What would your return be as a VC? 21 When you invest in a company, what return multiple are you 22 thinking of in your head? I'm thinking it's about a 2 to 3X. 23 MR. SUISSA: So VCs, I mean, it's everyone has 24 their own model. It depends if you're angel, whatever. But 25 I would say most VCs when they answer this question, because 0133 1 they have to have an answer even if it's not true, often say, 2 you know, we won't invest in anything if we can't feel that 3 we're almost guaranteed a 3X and yet have the potential for 4 like a 50X or more. 5 MR. NELSON: And so how many startups would you 6 actually talk to before you actually come across one of those 7 deals? 8 MR. SUISSA: I think most -- you know, it depends 9 on the firm and where you're looking but most of the big VCs 10 will probably look at at least 200 companies and maybe invest 11 in one of those. 12 MR. NELSON: So it's 0.5 percent of the companies 13 that you look at actually get funding that you think you have 14 a reasonable chance of getting a 50X return on? 15 MR. SUISSA: Okay. 16 MR. NELSON: So for every 200 companies, for every 17 200 CEOs or entrepreneurs that are out there that are 18 actually interested in capitalizing their company, about 0.5 19 percent of them actually do. 20 MR. SUISSA: Right, but when I say the one out of 21 the 200, I mean the 199 shouldn't have the capital, or they 22 should form a different form of capital. 23 So, you know, I'm coming at this from venture 24 money. There's other money out there that might be looking 25 for a different kind of motive, right, or return profile. 0134 1 MS. MOTT: May I shift gears here for a minute 2 since you jumped in? 3 MR. NELSON: Sorry. 4 MS. MOTT: So when you think about the rate of 5 innovation, when you look at the rate of innovation in maybe 6 10- or 20-year segments, you know, how much of the capital 7 that's pouring in is more a reflection of the opportunity 8 because of the greater rate of innovation? Is that a -- is 9 that something to be considered or am I off base? 10 MR. GIOVANNETTI: More investable opportunities, 11 more investable opportunities, is what you're -- 12 MS. MOTT: Because of the rate of innovation. 13 MR. GIOVANNETTI: Yeah. 14 MS. MOTT: You know, it's not -- I keep thinking, 15 you know, I started my firm 15 years ago and I think about, 16 you know, the companies we had to invest in, quality 17 companies we had to invest in, here in the United States but 18 I'm seeing it all over the world now. It's very different. 19 I mean, I went to the Netherlands and I walked away 20 looking at some companies I thought were very, you know, 21 great opportunities. Well, Spotify is a good example of 22 that, too. You know, so it's not just -- so I'm not talking 23 about -- the rate of innovation that I've seen in the past 15 24 years is much more robust than I think it was 15, 20 years 25 ago. Other than the dot com. 0135 1 MR. SUISSA: I do agree with that. I absolutely 2 agree with that. And I think, you know, I know we've kind of 3 degenerated a little bit into like where is all the money 4 coming from. But I do think that that's the reason that it 5 is -- if we go back to the bigger topic, right, that there 6 are more opportunities and they are growing and they're out 7 there. But they're still not -- regardless of whether 8 they're getting financing or not, they're still not turning 9 to the public markets. 10 MR. GIOVANNETTI: One last comment and we'll turn 11 it back over. Different in my space, where it's a lot of 12 capital intensity. A lot of the innovative companies have a 13 really asset light kind of model with -- especially you're in 14 software and you can avail yourself to cloud and, you know, 15 computing power that's so cheap, your demand for capital is, 16 you know, a small percentage of what it was, you know, 10, 15 17 years ago. 18 MR. SUISSA: Great point. 19 MR. HUTCHINSON: Yet I think part of the focus on 20 what we were talking about here is why are companies, you 21 know, staying private. And so I think it's right, a lot of 22 younger companies aren't getting the financing they might 23 want and the money isn't moving down, it's pouring into sort 24 of the biggest ones and it's keeping those biggest ones, that 25 otherwise would have gone public, private longer. And so 0136 1 that's kind of the -- at least the lens we're looking at 2 this. But I take the point that it's not being spread across 3 equally. 4 MR. GIOVANNETTI: Small part. 5 MR. NELSON: So it's wealth concentration. 6 MR. HUTCHINSON: Yeah. And that's what's allowing 7 some of these most successful tech companies to push out an 8 IPO where, before, these huge pools of capital just weren't 9 there and so, you know, the Googles and Microsoft, you know, 10 was, I don't know, four or five years old and its market cap 11 was $400- or $500 million when it went public. 12 Where, you know, let's go to this slide, which is 13 actually pretty interesting. It's a little hard to see -- 14 super hard to see. But the -- 15 MR. SUISSA: Just believe what we tell you. 16 (Laughter.) 17 MR. HUTCHINSON: The blue is how long they're 18 private. The little orange dot is when they go public. And 19 the black dot is when they hit 10 billion. And what you're 20 seeing is, just looking at it, they are hitting 10 billion 21 before they're going public. It goes from 1980 to 2015. 22 But it's interesting. So all those companies up 23 top were private for a shorter period of time, went public 24 when they were smaller, and they rode the public markets up 25 to a much bigger valuation. 0137 1 And so what we're seeing now is just the opposite. 2 Companies are staying private a lot longer. They're actually 3 hitting these big valuations even before they go public. And 4 one of the -- I think one of the primary reasons that's 5 happening is really the mutual fund investors. And they too 6 have backed off recently. But for a while there, that's how 7 they made their money. They invested in all those orange 8 dots when they went public. They didn't used to invest in 9 private companies the same way, but they still got the same 10 value creation, because they were in at that inflection point 11 and then the company went public and they got to rise that 12 value. 13 Now, they have to get in when it's private or they 14 miss out. And that's their whole business model, is to sort 15 of, you know, ride the growth. So we've seen what otherwise 16 would have been an IPO in terms of the size of the round and 17 in terms of the liquidity being offered to the employees 18 happening when it's a private company driven by mutual funds, 19 sovereign wealth funds and the like. 20 MR. SUISSA: And along with that point, and maybe 21 this ties to what Jonathan and Catherine were mentioning 22 earlier, valuations -- because there is a lot of money for 23 these companies we are talking about, valuations get pushed 24 up very high before they should be. In almost every case, 25 before they should be. And it's because there is competition 0138 1 and you can take money from whoever you want. 2 There is one company that's likely to go public 3 this year that in the past two rounds said, we're raising 4 money in two days and you have no access to any information, 5 period. Put your money down. And they raised several 6 hundreds of millions of dollars in two days. So it's just 7 the dynamic that's happening. 8 MR. HUTCHINSON: Yeah, I mean, T. Rowe Price in 9 Twitter, an $800 million round shortly before they went 10 public, Fidelity in Facebook, Morgan Stanley Funds in Airbnb. 11 MR. SUISSA: Uber. 12 MR. HUTCHINSON: Yeah, Uber. I mean, these are the 13 type of companies getting these big -- doing these big 14 rounds. 15 And then what's happening with them is sort of a 16 secondary component, which is kind of a traditional IPO 17 thing, right? You have selling shareholders, the employees 18 then are able then to exercise options and get liquidity. 19 And what we've seen, and these are just some 20 snippets, you know, Yelp did a pretty small primary round and 21 then did a $100 million buyback from employees. Alibaba, 22 before it went public, probably did the largest private 23 tender offer that -- ever, and certainly that we're aware of, 24 to, you know, thousands of employees, led by Silver Lake and 25 DST Global, you know, well north of a billion dollars. 0139 1 And Mark Zuckerberg and Facebook were really 2 innovators in many respects, because they were losing the 3 talent war. They were four or five years old. People were 4 working for less than market rates in terms of salary. They 5 saw their friends, engineers at Google and Apple, able after 6 a couple years to exercise options and make money. And, you 7 know, Zuckerberg and that management team said, we've got to 8 fix this. We're not going to be able to attract the best 9 talent. How do we do it? And so back in 2009, when 10 everybody thought it was, you know, crazy, some investors put 11 in a lot of money in a primary at a really high valuation, 12 and put in a lot of money in a private tender offer to the 13 employee base that allowed for the exercise of options and 14 for employees to get a little bit of liquidity. You know, a 15 little bit. A million bucks, right? Which is a lot of money 16 to a 25-year-old engineer. But just a small fraction of what 17 their value they had on paper. 18 And you see the -- so then we saw -- it went from 19 kind of the wild west of secondary trading that people kind 20 of read about with Facebook, employees selling shares to 21 their dentist and things like that, not a lot of control, to 22 very controlled private liquidity programs that were done 23 purposefully and methodically to allow employees to get the 24 type of liquidity they might otherwise -- and early 25 investors, the type of liquidity they might have otherwise 0140 1 gotten in an IPO. 2 So founder liquidity is no longer taboo. We're 3 seeing it as early as Series B rounds these days. And new 4 technologies, outfits like NASDAQ Private Markets, are able 5 to allow these transactions to happen the way that -- you 6 know, better, faster, cheaper. And so that they have become 7 sort of routine. They are periodic private liquidity 8 programs for these big tech unicorns that allow them to act 9 like a public company in terms of giving their employees that 10 equity incentive that actually can turn into money. 11 MR. SUISSA: And I will also say that applies to 12 the investors, too. So with VCs, we now have other 13 opportunities for getting out in the private markets at these 14 high valuations. And there are some of these companies where 15 the early VCs are already completely out. Right? I mean, 16 people don't realize that, but we are able to get out without 17 it being a signaling mechanism, which matters. 18 And because remember, even with these new big 19 growth rounds, they're not joining the board or advising the 20 CEO. It's still the early VCs who are doing that. And so 21 unless we feel the compulsion, it's hard to have the 22 entrepreneur feel the same compulsion. 23 MR. HUTCHINSON: So, you know, it's an excellent 24 point. We're seeing early stage VCs sell to the growth 25 equity investors, sell to the mutual funds and the sovereign 0141 1 wealth funds. Where, you know, 10, 15 years ago, it would 2 have been really a bad signal for an early stage investor to 3 get liquidity before the company was sold or went public. 4 And now it's just sort of become a little more routine. And 5 there are pockets of capital that will -- the institutional 6 investors will be able to get liquidity from one another. 7 And, Julie, move us along if we're -- 8 MR. REARDON: Can I ask a question? In 1980, I 9 worked on an initial public offering for a contract drilling 10 company in Houston. I don't mind telling you the name, it 11 was Drillers, Inc. -- I don't even know exactly what 12 iteration they're in. It was a $20 million IPO. And now 13 that's -- that's worth -- I just calculated here, roughly $58 14 million would be the equivalent of doing an IPO. 15 Now, is that size IPO -- because frankly, I don't 16 think our charge here is for the company that does an IPO at 17 a billion dollar valuation. We're much smaller than that. 18 We're worried about the guy with two dry cleaners. You know, 19 is the $58 million IPO just currently off the table? You 20 would never do that now? 21 MR. HUTCHINSON: I think my answer is it absolutely 22 wouldn't happen. 23 MR. REARDON: Wouldn't happen? 24 MR. HUTCHINSON: Would not happen. 25 MR. NELSON: Why? 0142 1 MR. HUTCHINSON: Because the market has changed. 2 Historically, there were investment banks that would do that 3 sort of deal and then cover it, have coverage on the back 4 side so that company would actually build and get market 5 attention. So those were sort of like the Alex Browns of the 6 world. They're gone. Hambrecht and Quist, they're gone. 7 Robertson Stephens, they're gone. It was the four horsemen, 8 they called them, and they were these sort of super-regional 9 investment banks that would take a company like that, also a 10 company like Microsoft, you know, which was kind of a smaller 11 business, public. And that doesn't really exist anymore. 12 I don't know if you're seeing it -- 13 MR. SUISSA: No, it doesn't. Not going to happen, 14 I agree. 15 MR. NELSON: Why don't those investment banks exist 16 anymore? I'm just wondering. 17 MR. GIOVANNETTI: They got bought up around the 18 late '90s, going into -- so JP Morgan bought Hambrecht and 19 Quist. They all got bought. 20 MR. HUTCHINSON: Deutsche Bank bought Alex Brown. 21 MR. GIOVANNETTI: To try to get into this, you 22 know, innovative high-growth space. 23 But, you know, other things changed, too. So there 24 is, you know, the profitability of the whole analyst market 25 in banks, so that's one of the reasons analyst coverage is 0143 1 hard to get and build your -- and we know that, I'm sure 2 you're all aware, there is this -- going on around 3 decimalization. Right? So it's a lower -- lower cap, less 4 liquid stock, it's harder for a bank to make a trading 5 profit. So does that deal look as interesting anymore? 6 Even if H&Q still existed, that would be a problem. 7 You know, that deal probably isn't as profitable anymore. 8 Even investment banking fees, there is good competition in 9 investment banking. The IPO is a 7 percent fee. But you see 10 a lot of follow-on offerings that get squeezed down to, you 11 know, 3 or 4 percent, because there's enough competition. 12 Now, that's really happening with the ones everyone wants 13 into. But generally, that whole banking model is less 14 profitable. So that is a challenge. 15 And then you have investors who have a lot of 16 capitals to put to work. And so it's a 25 or now if it's 50 17 with inflation, you know, and you're going to get a 10 18 percent allocation of that, you know, do you want to write a 19 $5 million check? Some may. But, you know, a lot of the 20 mutual funds are like, I need to put 40- to 50 million to 21 work at a time, because I just have so much capital. If I'm 22 going to spend all that time to listen to the banker pitch, 23 understand the company, get excited about it, I can't just 24 put $4- or $5 million to work, I've got to put more to work. 25 MR. SUISSA: It's an interesting problem. And this 0144 1 goes to Jonathan's point. You know, partially me coming from 2 the tech world, I think of things. And everything that is 3 happening in my world is in California. Right? But there 4 are lots of companies growing in other parts of the company 5 that a VC wouldn't step foot in and this money is not going 6 to go to, no matter how well they're doing, right? And so -- 7 and that probably goes to your broader point. 8 MR. NELSON: No, I mean, I'm in California and I 9 have a 55-company portfolio and in aggregate they're worth 10 about 600 million bucks. They've raised about $100 million. 11 But 40 percent of my portfolio have women founders. And 4 12 percent of venture-funded startups have women executives. 13 And half of my portfolio is Hispanic founders, which is less 14 than 1 percent; 10 percent of my portfolio have black 15 founders, which is less than 1 percent. 16 And so -- 17 MR. SUISSA: And those percentages are probably 500 18 percent of the percent of the other VCs, quite frankly. 19 MR. NELSON: Yeah, no. I mean, I've worked with 20 the White House on, you know, diversity sort of stuff. And 21 we have a blind selection process. So we just remove 22 people's names and pictures and that sort of stuff. And I 23 speak Spanish and so that's part of the Hispanic thing. 24 But I just -- it's hard for me -- what I see is 25 there is a broad bottom. You know, people can get to 0145 1 accelerators. They might be able to get to $1- or $2 2 million. And there's this huge scrunch. And then if I need 3 a $100 million check, that's actually a lot easier to come 4 by. 5 MR. SUISSA: Correct. That's right. 6 MR. HUTCHINSON: Seven to 10 million is tough 7 money. 8 MR. NELSON: And so, you know, which is why we're 9 talking about secondary liquidity options, why that's an 10 issue, and which is why Catherine was talking about angel 11 investor fatigue, because there's no liquidity for these 12 investors. And it just -- it feels broken for those small, 13 sub-$100 million businesses. 14 MS. YAMANAKA: I think you're right, Jonathan. And 15 I'm not worried about you guys. You're going to make out. 16 The top always makes out. You keep doing what you're doing, 17 and do it some more. 18 Unfortunately or fortunately, I think what we're 19 here for is to figure out, you know, the 99.9995 percent that 20 don't fit into this model. So I think your information 21 actually is very interesting. It helps me understand why 22 that perception. And, you know, the gushers of capital. And 23 when we saw it, we're like, where are these gushers? Other 24 than, you know, up there in the Silicon Valley. 25 MS. HANKS: Only gushing in the valley. 0146 1 MS. YAMANAKA: Yeah, very narrow part, right? 2 Within one day's drive, all those stats, whatever. 3 So I think our challenge is to identify what you 4 guys are doing really well, why you're doing it, and how can 5 actually we roll it out to where a greater portion -- in 6 fact, greater numbers, maybe not in dollars, but the greater 7 numbers of people are going to participate in this, grow 8 jobs, grow businesses, grow capital. It's going to help out, 9 maybe not to the extent that your, you know, demographics 10 work out. But is there something that we could take, apply 11 and learn, or is this just like going to the moon versus 12 going to the grocery store? Does it not apply at all. 13 MR. HUTCHINSON: I think it's a little off topic 14 from this, but certainly when there is a tremendous amount of 15 competition for very few deals, venture capitalists at their 16 heart are entrepreneurs themselves, and very smart, and 17 they'll seek opportunities that not everyone else is chasing 18 because it's too hard or too expensive. So Steve Case in 19 Revolution talking about looking into jurisdictions that 20 aren't Silicon Valley. 21 And I think just anecdotally, we're seeing more of 22 that. Things like companies in New Orleans, in Louisiana, 23 that you know, I've never done a deal there. And all of a 24 sudden in the past couple months, we're starting to see 25 things. You know, North Carolina has historically had a 0147 1 solid base, and we're seeing more activity there. 2 So I think, because of this phenomenon and the 3 hyper competition for the best deals, you could see smart 4 money saying, I don't want to overpay. There are smart 5 people in other places in this country, let's go see if we 6 can find -- unearth some of that. But you might have a 7 different perspective. 8 MR. SUISSA: No, I agree with that. And so our 9 fund, SineWave, because I came from some of the bigger funds 10 like NEA, we only invest with those funds, actually, for 11 financing risk, which is at the heart of what a lot of you 12 are talking about. And I will say that the really top tier 13 funds are not -- they'll pretend they are and the press will 14 say that and they would deny it to the nth degree, but they 15 are not doing a lot of deals right now, at all. And I know 16 that, because I'm looking to invest with them. I invest 17 alongside them. I monitor and I work with them as partners. 18 And they're just not doing a lot of deals right now. But 19 we're more than happy to watch all the others bump up our 20 existing deals. Right? 21 So that is an important phenomenon, and you see 22 some firms who used to be investing all the time taking on 23 different industries. All of a sudden, VCs like insurance. 24 Like no one ever paid attention to insurance before. All of 25 a sudden, they like -- 0148 1 MR. GIOVANNETTI: FinTech. 2 MR. SUISSA: Yeah, FinTech. So there's trends, 3 right, and it changes and people will follow where the 4 opportunities are. 5 MR. REARDON: Could I ask another question? Julie 6 or Sebastian, in the law that passed last year at the end of 7 the year, creating the advocate for small business, there was 8 a definition of small business that was $100 million assets. 9 Is that what it was? 10 MR. GOMEZ: So, Patrick, I think you're referring 11 to the fact that when the bill created the committee portion 12 of the bill that this committee codified, it uses the same 13 definition that this committee has of looking for private and 14 public companies up to 250 million. 15 MR. REARDON: 250 million, okay. I'm a lawyer; I'm 16 not good with numbers. 17 All right, I've got a company that's worth $250 18 million or it's going to be worth $250 million, but it's not 19 a whiz-bang industry. It's not, you know, blood testing or 20 anything in Silicon Valley. It may be a smokestack industry, 21 it may be in Texas, it may be conventional oil and gas. 22 Where do I go to finance that? What's the answer there? 23 Putting aside all the glitzy, glamory stuff that is going 24 public at a billion dollars and is producing two to three 25 times return on money, I mean, just the -- in Iowa or Texas 0149 1 or wherever you're from, the flyover zone, we've got 2 companies out there that need money, they employ people, they 3 pay taxes, they make a decent profit. Where do we go to get 4 money for those companies? 5 MR. HUTCHINSON: So I think it's hard to finance 6 them from an equity finance perspective. I think that they 7 will be able to tap into debt markets. But the reality is, 8 it's harder to finance it than it is to sell it. There is a 9 huge part of the private equity industry on the buyout side 10 that's focused on the middle market. And a $250 million 11 company that's making money in a traditional industry, there 12 will be a line 20 deep to buy that company by private equity 13 sponsors. 14 But if you want to sell 10 percent of it and try to 15 build it, that's a harder one. Because the buyout shops will 16 take control all day long. And they'll actually -- it's 17 almost universal in deals right now where the management team 18 will probably be asked to, quote, roll over. So sell 80 19 percent of the company or 75 percent of the company and keep 20 a minority position from the original founder. 21 But it is hard for those sorts of traditional 22 businesses to find equity financing. My opinion. 23 MR. SUISSA: So this may be a little bit of a 24 tangent, but I think all of this including the bigger topic 25 comes down to marketing. And the reason -- I think the 0150 1 number one reason if you ask me why should a company go 2 public, I don't think any of the ones -- we dismissed a lot 3 of the ones as not being relevant anymore. The only one that 4 I still think resonates is the legitimacy point. Right? 5 Being able to be, I am a public company, I am real. 6 Everything else can be done elsewhere. 7 But when that marketing thing turns against you, 8 right, like when companies go public and they're already 9 criticized in the first quarter for not producing -- the 10 number one thing when our companies go public is they're not 11 profitable. It's because they're throwing all their money 12 into growth, right? That's what they're supposed to do. 13 Like we don't look for them to break even, we look for them 14 to grow and grow and grow. And it ends up killing them. 15 Like, or you have a model -- and I'm not arguing 16 about any particular company's value, but you have a model 17 like Groupon who says, look, the way we do our business is 18 different than the way you think about things, so we're going 19 to approach this a little bit differently, right? And that 20 may be good or bad or legal or not legal, or whatever the 21 drama was. But that was a problem for them, right? And they 22 pulled -- it really hurt them, in a big way. 23 Similarly, with these companies, right, the ones 24 that you're talking about, Patrick, it's a marketing thing. 25 Right, if I view you as this little company in the middle of 0151 1 -- why is so much in the valley? Right? It's in the valley 2 and people think you need to come to the valley because you 3 need that stamp in order to attract capital and you need that 4 stamp in order to attract talent. And everybody thinks they 5 need to go there in order to work at a great tech firm. So 6 everything starts to congeal in one place, right? 7 And if you market -- and so people are really 8 interested in growth, and that's why venture is really hot. 9 But I'll tell you, people are pulling back from that right 10 now, right? People are interested in stable returns right 11 now. 12 And so there is an opportunity in some of these 13 other places, where there are stable businesses in 14 traditionally stable industries that have stable returns and 15 give you an alternative to -- just give you an opportunity. 16 A lot of them don't even think there are alternatives. 17 And I don't know what that means. Right? But I do 18 think it's about how you spin it, how you market it and how 19 the people who need to hear that marketing hear it. Right? 20 So how do you publicize that to the folks who aren't in 21 Dallas or aren't in New Orleans, like Jamie mentioned. 22 MR. REARDON: Okay, now, let's say I've got this 23 company that I did the public offering for in 1980. And 24 let's use $60 million as a round number. This company is a 25 private company, it's got a $60 million value on it. If I 0152 1 wanted to get it to be a $250 million company and they don't 2 have any molecular chemists working for them or anything like 3 that. It's something that's, you know, it's one of those 4 ugly businesses that just makes money, okay? So what do I do 5 to finance it to get it to -- maybe it has the potential to 6 go to a quarter of a billion in assets. I mean, venture 7 capital comes to mind, angels come to mind. 8 I mean, angels are local. Venture capital, you 9 know, we do have some financing sources in Texas. Are those 10 the choices? I mean, industry partners. I assume that you 11 can do joint ventures or something like that, even if the 12 company doesn't want to buy you, they may do a JV or 13 something like that. Are those the options that are 14 available if we can't do a public offering? 15 I'm just trying to figure out. And I realize I'm 16 outside of your fairway. I'm a little smaller. But help me 17 here understand what the financing options are, if I'm not in 18 a whiz-bang, sizzling business but it's just one of those 19 ugly old -- 20 MR. GIOVANNETTI: And debt is not an option? 21 MR. REARDON: Well, I mean, you can only take debt 22 so far. I mean, at some point, somebody is going to wise up 23 and say, I'm not going to get my money back. 24 MR. GIOVANNETTI: Well, it depends on how much cash 25 flow is coming into a business, and stabilizes, right? 0153 1 MR. REARDON: Right. But suppose it's all going 2 back into growth. I mean, maybe if you're building 3 smokestack, there's collateral being created there that the 4 bank gets excited about. But, you know, we know about banks 5 and we have banks. 6 MR. HUTCHINSON: I mean, I think the quickest way 7 to 250 million, and we see it all the time, is through a -- 8 sell control to a private equity fund and they invest in you, 9 so you sell 60, 75 percent of it to, you know, middle market 10 buyout fund in Boston or Chicago and they will then invest 11 into that company to do more acquisitions, to consolidate 12 smaller players. And that's sort of the path of least 13 resistence. 14 But the quid pro quo is the founder is giving up 15 control. 16 MR. REARDON: Right. 17 MR. HUTCHINSON: But they've gotten some liquidity 18 once. And we've seen it work really well for founders and 19 families to give up that control, turn over, you know, that 20 control to institutional investors, professional boards, go 21 out and do a couple of acquisitions, and the next thing you 22 know you have increased the value to 250 million. And that 23 second bite at the apple for that rollover piece can be 24 meaningful. 25 MR. REARDON: Right. 0154 1 MR. HUTCHINSON: That's the path of least 2 resistence. But, you know, there are joint ventures and 3 taking debt and trying to find a family office. 4 We've seen sort of a real expansion of what we call 5 fundless sponsors. You know, individuals that are out of the 6 big private equity shops that don't have committed pools of 7 capital but know how to do deals. They will find a company 8 like that and say, look, I will bring in some private equity 9 partners and help you build the business. 10 We're seeing a lot of transactions and those are 11 particularly -- a $50 million tee shirt company in Atlanta, 12 you know, a health care services company in Cleveland. I 13 mean, those are the sort of things where you're seeing 14 private -- middle market private equity really play a role. 15 MR. REARDON: I'm sorry, I'll pass on my next 16 question. I'll let Jonathan speak. 17 MR. NELSON: If you guys were going to design a 18 system -- okay, we have a magic wand and we're going to 19 design a system for investors to be able to raise $10-, $20-, 20 $50 million, or for companies to be able to raise from $1- 21 to, I don't know, $100 million and then achieve liquidity on 22 the back end, what would that do or what would you tweak 23 about the current system? 24 MR. HUTCHINSON: That's a hard one. 25 MR. SUISSA: Depends who you are. Right? So as a 0155 1 VC, I have different incentives than an entrepreneur, who has 2 different incentives, et cetera, et cetera. So I'll be 3 against my interests and talk as an entrepreneur, right? 4 And so you already see things developing of this 5 nature, right? Like Kickstarter is a very basic example of 6 an alternative way to raise money that takes us out of the 7 equation. Sometimes, I think it's a dumb choice to go on 8 Kickstarter and sometimes it's a smart choice. Right? And 9 similarly, Angel List is another great example of that. 10 You also have several of these kind of family 11 office networks or middle tier institutional networks, 12 probably ones that are relevant to what Patrick's doing, 13 actually, creating these kinds of groups that deals can post 14 on the platform, when anyone sees it, people can comment. 15 Kind of like an Angel List, but for all stages of things, 16 including for funds, right? 17 And I do think that it's about the information. 18 Right? So it's about if entrepreneurs -- there's a lot of 19 people to finance these things and a lot of people looking 20 for the money. So it's about making the connection between 21 the two. Right? And so I do see the proliferations allowing 22 that. 23 So the answer is, the more information, the more 24 you can connect the parties, the better. 25 For me -- the reason I say it's different for a VC 0156 1 is because, you know, the less options you have, the more 2 you've got to go with me, the better it is for me. Right? 3 So that's, you know, a caveat. 4 MR. NELSON: So is that basically more efficient 5 markets? 6 MR. SUISSA: To a degree. It's also why you see 7 the development of -- so my firm is a great example of this, 8 as is kind of the phenomenon that Andreessen Horowitz has set 9 the VC world to which is, you know, the value-added investor. 10 Right? Which was kind of a fake term, you know, a decade ago 11 and is now a real term. If you have a choice, then the model 12 needs to change, right? We need to find other ways to help 13 our companies and add value or you can't get in. And so I 14 think that's a similar element, too. So the more 15 information, the more opportunity, the more I have to do 16 more, which by the way is in all the incentives of what you 17 guys are trying to accomplish, right? 18 MS. MOTT: So I would like to switch back, please, 19 to liquidity. One of the things we have been discussing is 20 we want to try to understand the impact on the fact that 21 investors invest and hold things longer. Therefore, there is 22 less money coming back into the market. So I see that as, 23 okay, so typically there would be a liquidity event and that 24 money, the profits, would be plowed right back into the -- 25 into the economy in some other new startups or maybe they 0157 1 took it and bought another house somewhere. So again, it's 2 fueling the economy. 3 So what we're trying to understand is what can we 4 do for or how can we understand this? Is this a blip? You 5 know, at some point in time, and I agree with you, there's a 6 lot of not-smart money out there. And at some point, will 7 they experience investor fatigue and then just get out of the 8 market and then things settle down a little bit? 9 So we're trying to work through this other piece 10 that we've talked about is I think there's -- and I'm anxious 11 to hear from the SEC how the tick pilot is going. So, you 12 know, at one time there was a lower tier public market. It 13 doesn't exist anymore. And does that seem like it's 14 something like we should be exploring or considering so that 15 again we can create this -- I'm calling it velocity of money, 16 but that's probably an incorrect term. That's a Treasury 17 term and I'm probably using it wrong. 18 So what are your thoughts about, you know, 19 liquidity, how that impacts IRR, how it impacts, you know, 20 the flow of money into the economy long term, even though 21 there's a like -- to me, I look at it and I say, supply, 22 demand. Supply is pretty big right now, so that's impacting 23 what we're seeing, is supply. 24 So what are your thoughts on liquidity options? So 25 I'm sort of throwing a whole bunch of questions -- 0158 1 MR. SUISSA: I'll just say one thing and then let 2 these guys chime in, because I think they know more about it. 3 I don't think there's a lack of liquidity at all. 4 I just think it's in different places than you think it is. 5 So -- and that's kind of the point of the conversation. 6 Right? There's other ways to get out, there's other ways to 7 move money, there's other ways to exit at all different 8 stages. And that's actually why less companies are going 9 public, in my opinion, because it is not the only option for 10 liquidity. 11 MR. HUTCHINSON: There is more liquidity now than 12 ever. 13 MR. SUISSA: Yeah, I agree. 14 MR. HUTCHINSON: And, you know, things like 4(a)(7) 15 to make it a little clearer that, yes, there's a way to do 16 it. But, you know, in 2000 and before the 2007, you would 17 really never see founders and employees getting liquidity 18 until the venture investors got liquidity. And now we see -- 19 MS. MOTT: Sooner. 20 MR. HUTCHINSON: Sooner. Like in a Series B round 21 is sort of the first place we see it, which is pretty early. 22 You know, the company still has a long ways to go but we're 23 seeing founders and some early employees being able to get 24 liquidity. And then seeing programmatic, frequent, you know, 25 once a quarter or twice a year type of liquidity for the 0159 1 larger private companies. That didn't exist. And, you know, 2 things -- technologies that allow that to occur easier, you 3 know, are sort of all contributing to this additional 4 liquidity that we have now. 5 And those people are buying houses. And, you know, 6 I think the real estate prices in Silicon Valley reflect a 7 lot more liquidity. 8 MR. SUISSA: It is not without conflict, either. 9 People are concerned about it still because, you know, it 10 incentives, right? So the reason it's happening is because 11 of the talent crunch, right? People need to be able to keep 12 their talent. But then it's also when you're giving talent a 13 way out of being locked into the incentive structure, it 14 creates a problem. So people are still trying to figure it 15 out. 16 I don't think any of the companies have figured it 17 out, you know, to a tee yet. 18 MR. GIOVANNETTI: They could have gone public. 19 MS. MOTT: I was going to say that also for life 20 science biotechs? I mean, my sense of what they're doing 21 with their capital really has to be in clinical development. 22 MR. GIOVANNETTI: A hundred percent. 23 MS. MOTT: I mean, clinical trials. So that would 24 be different, would you agree? 25 MR. GIOVANNETTI: Yeah, and they still adopt much 0160 1 more of a traditional model. I mean, it might not be 2 founding, three years to an IPO, it might be five, eight, 3 depending on, you know, where the market is. Because they 4 don't really have a choice because, you know, even to this 5 point you have to get your employees liquidity, you only have 6 to get them there because there's masses sources of private 7 capital that can keep you private and you get to keep control 8 and there's a benefit for that, right? If that didn't exist, 9 you would do an IPO because you still need capital. 10 MR. SUISSA: That's a good point. 11 MR. GIOVANNETTI: All of these phenomena are about 12 the larger market forces that are at work. To the extent 13 that many of those don't apply in biotech, we see more of a 14 traditional model. And so we don't see founders getting out 15 until after the lockups on an IPO, much the way tech was 15 16 years ago. It really hasn't changed, you know. 17 I do think, just to the -- you brought up the tick 18 size. That is interesting to watch and we will see what the 19 results are of that as well. Whether that will create float 20 for some of these smaller cap stocks and keep banks and 21 analysts in the game so you don't -- you know, you might have 22 a different calculus in going public. It's not going to 23 change the calculus of I've got private capital, I don't need 24 to go public. But, you know, if you're a company that 25 otherwise is or that market dries up, I still don't think 0161 1 it's going to overcome -- anything like that is going to 2 overcome the fact that a lot of public investors even want to 3 put big chunks of capital to work and it's got to have enough 4 of a float to make that work for them, right? That's just 5 where a lot of the capital -- the pools that it's invested 6 from, you know, that's a phenomenon that's going to be 7 difficult to overcome. But, you know, this could be helpful. 8 MS. HANKS: Can I raise a question that's going to 9 tie into something that we talked about this morning, which 10 was liquidity in the Regulation A space? When you talk about 11 companies as early as the Series B round, what size of 12 company are we talking about there? Because I have a feeling 13 that the companies we were talking about this morning are 14 very much smaller than the guys who are now getting liquidity 15 as early as Series B. 16 MR. HUTCHINSON: So maybe, you know, a $12- to $15 17 million premoney value, maybe up to 20 million. And they're 18 raising, you know, sort of $5- to $10 million. 19 MR. SUISSA: Is that for Series B? 20 MR. HUTCHINSON: Yeah, on the small side. 21 MR. SUISSA: Oh, okay. I mean, that's like what 22 the A is now, because the valuations have gone up. 23 Typical -- I mean, traditionally a Series B company 24 was a company, you know, had maybe 5 million in revenue, 5 to 25 10 in revenue kind of thing, like early revenue. Around the 0162 1 like, you know, 30s, 40s, 50s in valuation. You know, 10X 2 would be high, right, of that revenue multiple. 3 Now, like a typical -- an A can get that high. 4 More like the 20s, 30s. But things have just been pushed up. 5 But traditionally, Jamie is correct, that's the 6 right size. 7 MR. HUTCHINSON: Fenwick does a really nice study 8 every quarter, showing sort of where the value from the A and 9 the B is. And I was actually just looking at theirs. So I 10 think things -- it definitely is creeping higher for every 11 round. 12 MR. SUISSA: And size wise, too. Bs used to be 13 like $15 million infusion and now they can be up to like 40 14 million, 50 million. 15 MR. GIOVANNETTI: I know biotech is nitchy, but the 16 other thing that really has changed is I can't remember the 17 last time I helped an entrepreneur with a business plan and 18 pitched it to a VC. VCs create their own companies, they 19 figure out where the science is, they go find the management 20 team, they license it, and it's very much a build your own. 21 So they're not looking at 200 deals, like the way it is in 22 tech, where you can start something with low capital; you're 23 going to need a lot of capital to begin with. 24 And in the '90s, when it was Hambrecht and Quist 25 and Robertson Stephens, you know, I did a lot of IPOs where 0163 1 the funds raised were 20 million, 25 million, 15 -- I can 2 remember a 15 million. 3 We won't even really look seriously about getting 4 involved with a company in Series A in life sciences if it 5 hasn't raised 20 or 25, because it's a couple of years of 6 burn. You know, if they've only raised five, it's like, by 7 the time we get involved, they may not be here, right. So 8 the scale is completely different. But it also comes from 9 the fact that investors have learned, saying it's too risky, 10 in a way, to go to the entrepreneur, so to speak. They want 11 to -- they're already walking the halls in the labs to figure 12 out who the potential entrepreneur is and recruiting them 13 out. So it's a very different dynamic. 14 MR. NELSON: Can you talk a little bit more about 15 what it was like when you had those smaller investment banks 16 raising smaller rounds for more companies? Like what were 17 their economics like? What were their economics like? 18 MR. GIOVANNETTI: They were doing 7 percent, you 19 know, on the IPO, same. They were -- they were probably 20 making a little -- and I'm not a banking expert. They were 21 probably making a little more on the trades after. And at 22 least in life sciences and a lot in tech, you would count on 23 two or three pretty fast follow-ons at that same 7, 8 24 percent. So you could see -- you know, even though it was a 25 small dollar to begin with, maybe it was 15, your secondary 0164 1 was 25 and then you did a 30 down the road, you know, that's 2 not a bad income stream, right, for a smaller bank. And you 3 got some trading out of it. And you might get an M&A deal 4 out of one of them. So, you know, it's not -- they got 5 pretty good multiples at the time when tech was first really 6 taking off. 7 MR. SUISSA: This might be a switch a little bit, 8 but I've been thinking about, Jonathan, about your firm and 9 the numbers and how to -- and also the question of how do we 10 fix some of these things. A mentor of mine, Steve Koltai, 11 who writes a lot on entrepreneurship has this whole list of 12 things that are required for a successful entrepreneurship 13 ecosystem. And one of the ones I always remember is 14 celebrating the wins. And I think that's key. Right? 15 So when you go invest in the middle of the country 16 -- it happened with New York. So when New York became a big 17 venture ecosystem, people threw tons of money in and tons of 18 money in, and then it all stopped. Because everyone is like, 19 where are the IPOs? Where are the exits? It's like a nice 20 idea for a few years and we'll all jump on the band wagon, 21 because by nature human beings are lemmings, including 22 investors. And we'll all do it and we'll all go after it. 23 But until you see the wins, no one is going to do it. And 24 when you do see the wins, if no one knows about it, that 25 might be good for you as an investor because you have dibs on 0165 1 those great opportunities, but it doesn't encourage more 2 money to come in. 3 So there is something about, you know, identifying 4 the wins, identifying the success stories, and being able to 5 make them more clear. So in your business, with the 6 different minorities and women and gender and running things, 7 you know, show the wins. 8 We had that at NEA with Care.com, when Sheila took 9 her company public. So the more you -- the more you 10 publicize, the more people see that it actually works and, 11 you know, affects their bottom line, the more they're 12 interested. 13 MS. HANKS: We've only got a few minutes left. I 14 just wanted to make sure, is there anything from the 15 panelists that you think we've missed? Any insights or 16 slides? 17 I'm pleased that the conversation has gone exactly 18 the way that we need it to go, but are we missing anything 19 from your point of view? 20 MR. HUTCHINSON: I think maybe just, you know, one 21 of the points about why companies aren't going public is 22 there is a lot of M&A still, and you're seeing it in the big 23 strategics. And could you see more of it if the repatriation 24 of cash under the new administration is allowed in a tax 25 efficient way? You can't underestimate the effect that that 0166 1 has on a lot of companies. Just they get big enough and then 2 Google or Oracle or Cisco comes in and makes a compelling 3 offer and they sell before they would even get the chance to 4 go public. 5 And just recently we're seeing, you know, these 6 dual track -- where a company will file to go public and 7 right before they go, a big strategic will snap them up. 8 Cisco did that with AppDynamics, Stone Canyon did it with 9 Mauser. And those are just in the past couple months. 10 So I think that is -- we touched on it, but that's 11 an important issue why companies are staying private longer 12 or just not even ever getting the chance to go public, 13 because there are deep pools of capital. The big strategics 14 have a lot of equity cash. Debt is cheap and they're able to 15 pay, you know, top dollar to take these companies sort of out 16 of play. 17 MR. GIOVANNETTI: And you're showing the big guys 18 in tech, but this is happening in other sectors. You know, 19 talk about banking and insurance, they're monitoring the 20 FinTech startups. We started keeping a database of like 21 5,000 FinTech companies because the banks want to know, 22 should we buy them, are they innovators, are they 23 competition, who's-going-to-eat-our-lunch kind of thing. 24 It's happening in consumer products. 25 A lot of companies have set up their own internal 0167 1 innovation arms, realized that it's hard to create an 2 innovative culture yourself, and so they're much more looking 3 externally, saying do I partner it or do I buy it in. 4 And, you know, it's not always tech but it's often 5 got a tech feel to it. But the acquirer is not always a tech 6 company. So there are many that I would put in that serial 7 acquirer category. 8 MR. HUTCHINSON: And it's not even a public 9 company. I mean, we're just starting maybe to see the tip of 10 the iceberg as, you know, Uber and DD and Airbnb, for 11 example, have recently announced acquisitions, have been able 12 to borrow a bunch of money. You know, could we see that sort 13 of strategic expand outside of the historically large public 14 companies that did that sort of M&A. 15 And the last issue, it's still expensive to be 16 public. And, you know, to Jonathan's point, maybe around why 17 we're not seeing some of these smaller public companies is, 18 you know, the compliance makes it -- makes it expensive. 19 It's real money. I mean, it's millions of dollars to go 20 public and it's millions of dollars to stay public. And it 21 has to sort of be economically -- make economic sense to do 22 that and make that investment. Those are probably the 23 biggest ones we didn't touch on. 24 MR. SUISSA: I had a subjective one that I think is 25 worth mentioning. So the mentality aspect of things is 0168 1 really important. So, you know, entrepreneurs, Jamie 2 mentioned this early, they believe in their company, they 3 want to grow it, they're long term, they don't care about 4 this stuff and they don't want to hear you telling them that 5 they're not -- you know, that their, you know, passion is not 6 real or not working because you don't understand it. Right? 7 And so I think that's what kind of pulls them away. 8 But the VCs are really important, too. So VCs, 9 when they invest in something or they have a bad experience, 10 they wear their scars forever. They just don't forget. It's 11 amazing. We'll have a meeting. Well, do you remember 15 12 years ago when we did this thing? It's like, there were no 13 phones, or whatever, Apple didn't exist or whatever, right? 14 (Laughter.) 15 MR. SUISSA: And they don't forget. And when they 16 do take the leap back in, which they ultimately do, often, if 17 they get hurt again, it almost kills the opportunity set. 18 And I would say VCs have been significantly -- I would say 19 they feel scars, whether they will admit it or not, from the 20 most recent IPOs or the past IPOs. Some recent examples, we 21 already gave examples of. And all of them have had it with 22 something, because we're all in different deals but all in a 23 lot of the same deals, too. 24 This year is a very crucial year, because there are 25 a lot of tech companies going public this year, or that are 0169 1 expected to. And the good news for the bigger point is, 2 there does get a point in which we say, all right, this is 3 ridiculous, you need to go public. Like there is a point at 4 which everyone is like, this just needs to happen. 5 I don't have any insider knowledge, but I would bet 6 Uber is feeling that, I would bet Airbnb is feeling that. 7 Right? So there are these -- there is a point at which it 8 has to happen. 9 But if it doesn't go well, it will, especially 10 given all the new opportunities and options and alternative 11 routes, it will kill it. So, fingers crossed. And if there 12 is a way to mediate that, that would be a great thing. 13 MS. HANKS: All right, thank you. Any follow-up 14 questions, wind-up questions from our panelists? 15 MR. NELSON: Just my personal stuff is on my 16 sleeve, of course. But I'm actively looking at taking 17 companies, like doing a Reg A offering and then seeing if the 18 compliance is actually about the same as taking a company 19 public on the London AIM exchange. For them, $5 million a 20 year, growing 30 percent year over year is actually a nice 21 IPO. Or even looking at the Australian Stock Exchange and, 22 you know, being public but actively traded on a foreign 23 exchange. 24 MS. TIERNEY: I think just one thing, to go back to 25 some of the themes that you guys have touched on, there was a 0170 1 market for small IPOs that does not exist anymore. These 2 companies do not belong in the public markets at, you know, 3 even like sub-billion dollar market cap companies, they 4 struggle. You're not going to get research written about 5 your company, you're not going to have a bank getting you to 6 your next deal. The cost of being public, it says 2.5 up 7 there. I've talked about being the general counsel of a 8 public company, Brian has as well. Those are real costs. 9 So, you know, it's great to say we want companies 10 to go public, and we do. There are definitely wonderful 11 reasons and valid reasons for a company to go public. But 12 until we've sorted out some of the things like tick size 13 instead of decimalization, right, that does provide more 14 spread for research and other sort of things that came with, 15 you know, penny increment trading before that change. 16 But there are enough market forces right now that I 17 think our goal should also be to do what we talked about 18 earlier today, is try to find a way to help create off- 19 public-exchange liquidity for these companies that are very 20 successful, they're just not, you know, tech unicorns. So I 21 think that has to be part of what we focus on, because those 22 companies are private, they're getting funding, they can get 23 debt, whatever. They're not the ones we're seeing in the 24 news. But they probably also shouldn't be in a highly 25 illiquid public market listing. 0171 1 MS. HANKS: Anybody else? 2 Well, thank you very much indeed. That was really 3 useful. Thank you. 4 MR. SUISSA: Thanks for having us. 5 (Applause.) 6 MS. HANKS: Julie, can we get the slides sent 7 round? 8 MS. DAVIS: They're on the web, but I'll -- 9 MS. HANKS: Thank you. 10 Okay, guys. We're going to move on to the final 11 piece of today's program, which is board diversity. 12 We've now had a couple of discussions on the 13 recommendations, spent a good portion of our time on October 14 5, as well as the conference call on December 7. 15 As you will recall, currently Regulation SK and 16 Item 407(c)(2)(vi) requires companies to disclose in their 17 proxy statements whether a nominating committee considers 18 diversity in identifying nominees for the company's board of 19 directors. The rule also requires that if the company has a 20 policy with respect to the consideration of diversity in 21 identifying director nominees, how that policy is implemented 22 and how its effectiveness is assessed. 23 As we have discussed, the disclosure requirement is 24 soft, diversity is not defined, which means the regulation 25 hasn't been as helpful in generating useful information as it 0172 1 could be. 2 Based on our prior discussions, we have come up 3 with a draft recommendations. You should all have both -- 4 have received soft and now you've got hard copies of the 5 recommendation. And so I think you have also seen the 6 suggestions that Greg Yadley sent around to make changes to 7 that wording. And the changes that Greg had suggested were 8 to change the recommendation. The recommendation is at the 9 bottom of the page. 10 And his -- of course now I've lost his statement. 11 He says instead of saying while generally the 12 definition of diversity should be up to each issuer, issuers 13 should include disclosure regarding race, gender and 14 ethnicity of each member/nominee as self-identified by the 15 individual. That's in our current draft. 16 The alternative language being suggested is, while 17 generally the definition of diversity should be up to each 18 issuer, issuers should include disclosure whether race, 19 gender and ethnicity of each member/nominee, as self- 20 identified by the individual, are considered. 21 Anybody got any opinions as to -- yeah. 22 So we're looking at the sentence that begins, while 23 generally. And it -- the alternative that Greg is suggesting 24 is, while generally the definition of diversity should be up 25 to each issuer, issuers should include disclosure whether 0173 1 race, gender and ethnicity of each member/nominee, as self- 2 identified by the individual, are considered. 3 There's a slightly different spin on the -- no, the 4 race, gender and ethnicity of each member would be still 5 self-identified. That is still included. 6 MS. MOTT: He just changed the word -- he just 7 changed the word "regarding" to "whether." 8 MS. HANKS: "Are considered." Yeah. 9 MS. YAMANAKA: So it kind of changes -- 10 MS. HANKS: It's did you think about this, did you 11 consider it. That's the big change between the two. 12 MS. SCHIMPP: From my standpoint, it just strikes 13 me as less useful information. The answer is, yes/no, and it 14 doesn't give you any granularity on gender, racial, ethnic, 15 you know, representation. Which is really what the value add 16 of this kind of report could be. 17 MS. HANKS: The original is more what have you got 18 on your board. 19 MS. SCHIMPP: Right. 20 MS. HANKS: And then the new one was, did you think 21 about who you've got on your board. And apologies to Greg if 22 he's listening in; I'm totally misphrasing that. 23 MS. MOTT: Yeah, but we discussed that. And -- 24 MS. HANKS: We have discussed these words a lot. 25 MS. MOTT: I know. I mean, okay, so we did discuss 0174 1 it and my preference was for the detail. I like the original 2 language that we have. 3 MS. HANKS: Any opposing? All right. 4 So I think the sense of the panel is that we would 5 leave the language as it is currently drafted. Okay. 6 And what about the last sentence? Greg is asking 7 -- this is the sentence. While disclosure should be the 8 default, issuers should have the option to opt out. Do we 9 keep that sentence? 10 MR. NELSON: Yes. 11 MS. YAMANAKA: The way I'm reading it is that we're 12 saying if you don't want to answer, you don't have to. 13 Right? Whereas, if you leave it -- if you put it in or leave 14 it out, they're going to be obligated to answer. 15 MS. HANKS: I'm not sure if you're going to be 16 obligating -- I suppose you would, yeah. Yes, you're right. 17 MS. YAMANAKA: If that's the case -- 18 MS. HANKS: You want -- if you want them to 19 disclose -- 20 MS. YAMANAKA: To Michele's point, if we think the 21 information is relevant, then -- because my opinion is the 22 people who don't want to answer are going to be the ones who 23 opt out. Right? So why do we want to put compliance in for 24 people who -- but that's just -- 25 MS. HANKS: Any objections to that? And so what 0175 1 the proposal is right now is that we keep the language as 2 disclosed -- as set out in this draft. We need to take a 3 vote on that now? 4 MS. KASSAN: I thought we were saying that we 5 wanted to remove the last sentence? I thought -- 6 MS. HANKS: The suggestion was to remove it. But I 7 think -- 8 MS. KASSAN: I thought Laura was agreeing with 9 that. And I think I do, too, actually. 10 MS. HANKS: You agree to remove it? 11 MS. YAMANAKA: The way I read it -- okay, let me go 12 back again -- is if we leave it in, they can opt out of it. 13 So do we want them to be able to opt out or not report? And 14 if the answer is yes, then we leave it in. If we really want 15 this information -- 16 MS. HANKS: You want to force the information -- 17 MS. YAMANAKA: You want to force the information, I 18 would remove the sentence. 19 MS. SCHIMPP: It's not quite relevant here, but on 20 a program at SBA where we run where we have an opt out 21 portion, we're finding that a lot of women-owned businesses 22 opt out because they don't want to be -- they feel like 23 they'll be disadvantaged by being identified. 24 MS. HANKS: Interesting. 25 MS. SCHIMPP: The opt out can be used in ways that 0176 1 one doesn't intend. And if the information is useful, 2 eliminating the opt out, I would endorse eliminating it. 3 MS. HANKS: Lisa? 4 MS. SHIMKAT: We had had a lot of discussion 5 surrounding that. And I am more in favor of leaving it 6 there. And that's why we put the language in, for the 7 default to be to answer and put this out there. Because the 8 other argument as well is -- was giving everyone the 9 opportunity to self-identify, which gave us more flexibility 10 there. And the default being this and then the opt out is a 11 decision on the back end. 12 So my -- my preference is to leave it in as is. 13 MS. HANKS: Any other thoughts? 14 MS. KASSAN: I mean, it does provide the option for 15 them to define diversity however they want. So that kind of 16 allows some flexibility there, if they really don't want to 17 talk about ethnicity, gender and race. So I think I feel 18 comfortable taking it out. 19 MR. AGUILAR: Yeah, I think if we look back at the 20 fifth sentence, whether it will fail to generate the 21 information that's useful, if we leave that sentence in, I 22 think the same result -- we're going to get the same result 23 as we're currently getting. So I would -- I would agree that 24 we should take that sentence out. 25 MS. HANKS: Can we have a proposal to take this 0177 1 language and take the last sentence out? 2 PARTICIPANT: So moved. 3 Okay, and a second? 4 MR. AGUILAR: Second. 5 MS. HANKS: All in favor? 6 I don't want to force a premature vote. 7 MR. NELSON: I'd like it to be kept in. 8 MS. HANKS: And Catherine? 9 MS. MOTT: I just don't know. I'm sorry, I'm not 10 sure. Because I'm trying to think through the implications 11 of leaving it in or taking it out, based on the wording that 12 already exists there. So maybe our attorney can help us. 13 I mean -- 14 MR. REARDON: They are members of the bar. 15 MS. MOTT: I'm sorry to hold things up. 16 MS. HANKS: The first part does read "require 17 issuers to describe." 18 MR. REARDON: Catherine, I mean, I don't know what 19 the -- I don't know what the right solution is here. I'm 20 trying to defer to you all, and I've talked enough on other 21 things. 22 But I mean, it's a sticky wicket however you do it. 23 I mean, it's -- I mean, I think just go with your gut because 24 it is -- I mean, I think -- the only thought I had was is our 25 system or the SEC's system, it's not mine, is one of 0178 1 disclosure. I don't think we mandate, unless there is a 2 special statutory admonition about diversity and disclosure 3 of it, is there -- I mean, we're not mandating you to have a 4 board that's diverse; we're just saying you disclose it. And 5 so, I mean, I think it seems to me to be within the powers of 6 the SEC to say you need to disclose that. 7 And so then it becomes a matter of policy and what 8 we all think is in the best interests. Corporate America 9 knows that diversity is a hot button and rightly so, I think 10 some people would say. And I agree with that to an extent. 11 And Jonathan and I talked about it at the last meeting, that, 12 you know, there are any number of views on this. And I'm 13 trying to be sensitive and not step on any toes. 14 So I think it doesn't matter. At the end of the 15 day, the Commission is going to give it a lot more thought 16 and they'll come to probably a more considered decision than 17 I'm capable of doing. 18 MS. HANKS: This is, of course, only a 19 recommendation and it's not the actual wording of whatever we 20 think the Commission should adopt. 21 Would it change anybody's mind if the final 22 sentence said something along the lines of, while disclosure 23 should be the default, issuers should have the option to opt 24 out if they explain why? Make any difference? 25 MR. REARDON: Then you get into the what is an 0179 1 adequate explanation. I mean, this is such -- I have -- this 2 young lawyer -- you heard me mention the young lawyer who 3 went to Washington and Lee and I've known since he was a 4 freshman in college. Well, I talked to him recently and he 5 said, well -- and it was about this very issue. And I said, 6 Chad, you know, I mean -- and we were talking about it. And 7 I think I mentioned on one of the calls that I knew a woman 8 who was -- had European ancestry but she had grown up in 9 Zimbabwe and moved to Fort Worth and I met her and she said, 10 well, I'm African American. Yet she's the color I am. I 11 mean, this whole thing is rather imprecise. And my friend 12 Chad, whose parents are -- his father is African American, 13 his mother is white. He says, I check both boxes. 14 So there's no precision here. And, I mean, you do 15 the best you can and we go from there. We have the similar 16 situation with our former President who -- his father was not 17 African American, he was African. His mother was white. He 18 self-identifies as African American. I mean, it's too 19 complicated for me. 20 MS. HANKS: So we will leave the box checking for 21 the people who write the rules. 22 Lisa? 23 MS. SHIMKAT: Yes. What is our overall intent with 24 the disclosure? Is it data that we're going to utilize? Is 25 it data for decisionmaking? What did we determine from that 0180 1 originally? 2 MS. KASSAN: It's for potential investors. 3 MS. HANKS: I mean, I think the summary of the 4 discussions in the two previous discussions are like after 5 considering that, I mean, those are I think our objectives 6 and the aim at which the recommendation looks to underscore. 7 MS. SHIMKAT: And I will support whichever way we 8 go. And since there is full self-disclosure and we're not 9 going through and redefining each of the categories, you 10 know, the data could be skewed either way. That's why I was 11 more in favor of the opt out side of it. Because you are 12 going to do other due diligence, you are going to do other 13 items that are going to be important, as well. This is 14 really, really important. I'm just worried that we won't 15 have as consistent data as we think we would have. 16 MS. HANKS: I don't think you're always going to 17 get a lot of data from this. Not that you can put into 18 charts, I think. 19 MS. YAMANAKA: And I think that's the case. I think 20 that we're always going to have -- my own children, right, 21 they go, mom, which box should I check? And frankly, I hope 22 we get to the point where, you know, the box is always 23 checked at the bottom or whatever it is. But for today, for 24 now, we've had multiple discussions about this and I think 25 we've all identified and come to the conclusion statistically 0181 1 from studies, et cetera, that it is a business benefit to 2 include diversity. And which is why maybe investors would 3 like to know, in regards to disclosure that Patrick is 4 speaking about, this is just another piece of information to 5 disclose. 6 Is it going to be perfect? No, absolutely not. 7 But it's going to give an essence of perhaps a picture, other 8 people do all their other due diligence. And so it gives 9 them a first place to start, you know, or end, as the case 10 may be, depending on where they're at. 11 So that's why I really think it's important that 12 we, instead of letting people, organizations, whatever, 13 maintain the status quo, because that's what we're talking 14 about, that we take out that -- that option. 15 MS. KASSAN: I think it's also really useful for 16 fund managers and wealth advisers who are investing in public 17 equities, because their clients are asking for, you know, I 18 want to invest in companies that have diverse boards, I want 19 to invest in companies that have women in leadership, for 20 example. So I just can't imagine any down side. 21 If a company really doesn't want to talk about race 22 and gender, they can say we have people from the following 10 23 states, or we have people from the following three age 24 groups. You know, it's totally up to them to define 25 diversity. I just don't see any problem with it. 0182 1 MR. NELSON: I'll say take it out. 2 MS. HANKS: Okay, so before we get to that bit, 3 does anyone have any objections to any of the rest of the 4 language? Are we okay? 5 MS. TIERNEY: So I have the same concern that I had 6 when we discussed this last time which is it says, you know, 7 provide information regarding each member nominee as self- 8 identified by the individual. But what happens if an 9 individual chooses not to self-identify? Right? So I don't 10 love the idea of opt out. If we're going to think that this 11 is important, I think we should make it important. Opt out 12 means they'll opt out and nobody will understand why some 13 companies have it and some companies don't have it. 14 But I do think we need to have some mechanism for a 15 company to, you know, acknowledge that some of their members 16 were not willing to self-identify. Otherwise, you'll have 10 17 board members with information on five and no information on 18 the other five, because those people chose not to self- 19 identify. But it's going to raise an SEC comment, I would 20 think. 21 MS. HANKS: Presumably, the rule when written would 22 say, in the event the individual declines to provide that 23 information, put N/A in the box. 24 MS. TIERNEY: Okay. That's just my concern. 25 MS. HANKS: I'm just going to punt that and say 0183 1 I'll bet the guys at the SEC who are good at writing these 2 rules will manage to work that one out. 3 N/A. Box one, box two, N/A, all good alternatives. 4 So can we move to the -- the proposal is the 5 language as drafted without the last sentence. So again, you 6 reproprose? 7 MS. TIERNEY: I repropose. 8 MS. HANKS: You re-second? Okay. 9 And then all in favor? 10 (A chorus of ayes.) 11 MS. HANKS: Anyone against? 12 We're good. We have language. Thank you. 13 MR. REARDON: I gave out a comparison that we don't 14 need to talk about. But if you have any comments -- I mean, 15 it's maybe not helpful after the discussion today. But if 16 anybody wants to send me any comments to it, it's just 17 something I did. In dealing with businesspeople, I found 18 that tabular presentations side by side are useful and help 19 people grasp the issues. So I did that just because I felt 20 like it helped me, just drafting it helped me crystalize some 21 of the thoughts. 22 But anyway, we'll all see the typo on the first 23 page, and I'll correct that. But Julie, if you're interested 24 in posting it on the website, I will get you the digital 25 file. 0184 1 MS. HANKS: And thanks for doing that. It's a 2 useful resource. 3 Before we completely wind up, I will work with the 4 Staff to put together the recommendations from the 5 discussions this morning. Interestingly, I thought the 6 overall view was -- if I had had to predict anything, I would 7 have said, preempt everything. But there's a much more 8 subtle and reasoned and nuanced opinion that wants to take 9 the states' thoughts into account in both of the proposals 10 that we discussed, and we will be reflecting that and we will 11 be getting drafts out on those. So thank you very much for 12 those discussions. 13 And just one thing before we leave. Any thoughts 14 on what goes onto the agenda for next time? I know Catherine 15 had -- 16 MS. MOTT: I'm very curious. I know I brought this 17 up last time, too. But whenever the tick pilot is completed, 18 really I'd like to see the data and hear the remarks from the 19 SEC on that. 20 MR. NELSON: I would love to hear aggregate data 21 statistics on fraud. Just because if we're protecting -- 22 trying to protect unaccredited investors, it would actually 23 be helpful to say, okay, these are the instances when things 24 have gone south. 25 I would also love to talk about getting data -- I'm 0185 1 a data nerd -- on how much capital small businesses think 2 that they need, and what are ways that we could actually 3 suggest to get that data. Because all of our opinions are 4 anecdotal; I don't think we actually have any hard data on 5 this at all. If it's possible. 6 MS. YAMANAKA: And to that point, elaborate on your 7 point, Jonathan. I think it was really interesting because 8 clearly we have different communities, right. The gushers or 9 the gushers, that's great. But I'd like to have a better 10 sense of, you know, is it 90 percent and how many "gabillion" 11 is that for 200 companies, versus the companies, I think 12 Patrick, you're talking about the ones that I see, that need 13 capitalization above leverage, okay, but below IPO or access 14 to that type of capital. 15 So if there is any data out there, what is that? 16 You know, what does it look like. 17 MS. KASSAN: Yeah. And, you know, there are so 18 many companies that completely count themselves out of even 19 thinking about being able to raise capital. Because it's so 20 complicated, they hear about these laws and they hear, oh, I 21 can only talk to wealthy people and I don't know any wealthy 22 people. So even if we were to get data on how many companies 23 are trying to raise capital unsuccessfully, that would leave 24 out a huge number that just don't even think that it's 25 possible for them. 0186 1 MS. YAMANAKA: If we could just get the tip of the 2 iceberg. But I don't know -- I know that's really hard. 3 MS. HANKS: I'm not sure where we would look for 4 that iceberg. Any thoughts on where the iceberg might be, 5 gratefully received. 6 MR. NELSON: Quickbooks. Intuit. 7 MS. HANKS: Interesting. 8 MR. GOMEZ: Also keep in mind that in some 9 exemptions, you can't use general solicitation. To the 10 extent that you have companies self-identifying themselves as 11 publicly looking to raise capital, query whether that puts 12 them already in a category of an exemption that would need to 13 permit general solicitation. So I think part of the 14 challenge is how do you get data on the aggregate without 15 actually going to the particulars of a specific company such 16 that a particular company doesn't have to publicly indicate 17 to the world that they are looking for capital. 18 MS. HANKS: That would be kind of ironic. Hey, 19 companies, who would like to self-identify as violating 20 Section 5? 21 (Laughter.) 22 MS. HANKS: We maybe shouldn't do that bit. 23 MR. NELSON: I also think there is a census -- 24 there is a census committee, they do like an annual census of 25 businesses, and this is where they get the jobs numbers from 0187 1 and this is where they get that sort of stuff. If we could, 2 in that census, while the census is actually going out and 3 getting them that data, just say, hey, zero to 10, how much 4 would you like to have more money to grow your business, or 5 something along those lines. 6 MS. YAMANAKA: I do know there are surveys that are 7 out there, because I fill them out, because I get them all 8 the time. And I don't think we're going to get a precision 9 in data. It's not like we're going to get a census or 10 whatever. But just something to -- so that when, you know, 11 people like Jonathan and Patrick, when they're throwing out 12 numbers, there's something that -- and I don't have to say 13 "gabillion," right? We have more precision in the amount of 14 numbers. Because again, intuitively, through anecdotal, 15 qualitative experience and people in my world, they fall into 16 more of the industries, the number of businesses that Patrick 17 is. So if we could just get a -- or spoke about. 18 If we could just get kind of a data field, it would 19 be really great, just to put something on the ground. 20 MS. HANKS: Continuing quest. 21 MS. SCHIMPP: We use Pepperdine capital markets 22 survey, find it useful for at least the lower, middle market 23 comparisons. 24 MS. HANKS: That would be good, if we could. 25 All right, anything else? Am I missing anything 0188 1 before we wind up? 2 All right, thank you very much. 3 Thank you everybody in Internet Land. Thanks. 4 (Whereupon, at 3:44 p.m., the above-entitled matter 5 was concluded.) 6 * * * * * 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 0189 1 PROOFREADER'S CERTIFICATE 2 3 In the Matter of: EQUITY MARKET STRUCTURE ADVISORY 4 COMMITTEE MEETING, SMALL AND EMERGING COMPANIES 5 File Number: OS-0215 6 Date: Wednesday, February 15, 2017 7 Location: Washington, D.C. 8 9 This is to certify that I, Christine Boyce, 10 (the undersigned) do hereby swear and affirm that the 11 attached proceedings before the U.S. Securities and 12 Exchange Commission were held according to the record, 13 and that this is the original, complete, true and 14 accurate transcript, which has been compared with the 15 reporting or recording accomplished at the hearing. 16 17 18 ___________________________ ______________________ 19 (Proofreader's Name) (Date) 20 21 22 23 24 25