Subject: File No. SR-CboeBZX-2018-040]
From: Asadullah Baryar

July 11, 2018

Easier access: "Investors need wallets to trade the physical Bitcoins today, making it hard to access. ETFs are frequently traded and highly accessible via investors' brokerage accounts."Liquid market: "ETFs are actively traded and highly transparent."
High integrity: "ETFs are traded through brokerage accounts that carry with them insurance via SIPC. Bitcoin exchanges have no such insurance and expose holders to potential fraud and theft."
A Bitcoin ETF "could have a transformational impact on the cryptocurrency." like the financial market impact of the first gold-based ETF.
As said perfectly by JP Morgan, totally agree with these reasons.