Subject: SR-BOX-2023-20: Webform Comments from Anish Vora
From: Anish Vora
Affiliation: CEO of FCF Group Holdings LLC, and Board of Directors of NYSE

Sep. 29, 2023

Dear SEC,

We believe it is in the best interest of the public for the SEC to
approve the FLEX Equity Option order type on the BOX Options exchange.
Our organization owns and operates various floor-brokerage operations
with memberships at every exchange with a physical floor presence
(ARCA, AMEX, CBOE, BOX, PHLX). As an organization that has extensive
experience trading FLEX Equity Options at every on-floor venue, we
feel strongly about permitting the BOX to offer FLEX Equity Options
for the following reasons:

1) Executing FLEX Equity Options is available on all other floor
operations (AMEX, ARCA, CBOE, and PHLX) and the BOX is unique in not
having this order type available. Permitting the BOX to offer FLEX
will expand competition and thus drive better execution experiences
for the public.

2) To further our thoughts on the first bullet point, in our
estimation BOX has been a strong innovator as it relates to
open-outcry execution of listed options since their inception less
than a decade ago. This has in turn pushed other exchanges to improve
their execution experience as well. We believe something similar can
happen here as well with FLEX. FLEX Equity Option execution quality
on-floor at the various exchanges is currently very manual, takes
considerably more time than a listed options trade, and does not
leverage present-day technology well. An infusion of competition will
be more than welcome and have a potentially virtuous effect on the
whole on-floor industry thus benefiting the public. 

3) The demands from the public for execution services relating to
broader complex option strategies including FLEX are only growing; as
such, expanding capacity would only benefit the public.