October 27, 2010
Madam Secretary Elizabeth M. Murphy - Securities and Exchange Commission,
As a "Financial Advisor" for over 21 years and I estimate some approximate 2,000 clients I know that I have real experience working with real people and real clients.
I support the new SEC rule 12b-2; - investors need and should receive on going service fees as "Financial Advisors". We need, should receive, and deserve to be paid the nominal fee we receive now for providing excellent service to our clients. This fee is a small and important part of how we as "Financial Advisors" stay in business financially.
I do not support and strongly object to the SEC permitting mutual funds to issue a new class of shares at net asset value that would allow the broker-dealers to set their own sales charge and commissions. There are already too many share classes of mutual funds available today, in my professional opinion. Additional share classes are not necessary in the market place. Additional share classes would provide more confusion to the consumer and would counter productive, in my professional opinion.
Consumers need professional advice from their "Financial Advisors". Again I do not support the SEC to issue a new class of shares at net asset value.
Thank you for your continued good work.
Thank you for your consideration of my comments and professional opinion with over twenty one years of experience as a "Financial Advisor", helping people and clients set and achieve their financial goals and objectives.
Michael D. Farmer, LUTCF
Financial Advisor
Principal Financial Group