Subject: File No. S7-14-08
From: Larry O Sundholm

September 9, 2008

I feel this rule adds NO consumer protections not already in place by state insurance regulations, and would, in fact, undermine many state initiatives concerning sales practices. It would end up giving consumers LESS of a choice, by moving more control to the Broker-Dealer, who
may prefer the higher-risk variable (securities Based) annuities.
Please eliminate the possibility of this rule beint in place.