X0306 4 2020-06-09 false 0000949870 BOSTON BEER CO INC SAM 0001008079 KOCH C JAMES C/O THE BOSTON BEER COMPANY ONE DESIGN CENTER PLACE, SUITE 850 BOSTON MA 02210 true true true false Chairman Class A Common 2020-06-09 4 S false 113.00 527.75 D 298238.00 D Class A Common 2020-06-09 4 S false 1340.00 528.72 D 296898.00 D Class A Common 2020-06-09 4 S false 675.00 528.75 D 296223.00 D Class A Common 2020-06-09 4 S false 1971.00 529.71 D 294252.00 D Class A Common 2020-06-09 4 S false 972.00 529.98 D 293280.00 D Class A Common 2020-06-09 4 S false 1200.00 530.69 D 292080.00 D Class A Common 2020-06-09 4 S false 317.00 531.00 D 291763.00 D Class A Common 2020-06-09 4 S false 200.00 531.61 D 291563.00 D Class A Common 2020-06-09 4 S false 100.00 531.86 D 291463.00 D Class A Common 2020-06-09 4 S false 334.00 532.70 D 291129.00 D Class A Common 2020-06-09 4 S false 1562.00 533.68 D 289567.00 D Class A Common 2020-06-09 4 S false 2423.00 534.04 D 287144.00 D Class A Common 2020-06-09 4 S false 2838.00 534.61 D 284306.00 D Class A Common 2020-06-09 4 S false 1855.00 535.51 D 282451.00 D Class A Common 2020-06-09 4 S false 1220.00 535.84 D 281231.00 D Class A Common 2020-06-09 4 S false 1312.00 536.28 D 279919.00 D Class A Common 2020-06-09 4 S false 1059.00 536.58 D 278860.00 D Class A Common 2020-06-09 4 S false 509.00 537.83 D 278351.00 D Class A Common 44248.00 I By LLC managed by spouse Class A Common 23486.00 I Custodian for children under UGTMA Class A Common 50643.00 I By Foundation managed by Reporting Person Class A Common 5000.00 I By Trust as Trustee Class A Common 3656.00 I By spouse as custodian for children under UGTMA Class A Common 2532.00 I By spouse in trust for children The transactions reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 5, 2020. The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 200 shares is from $531.35 to $531.87. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant. The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 100 shares is from $531.86 to $532.02. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant. The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 334 shares is from $532.37 to $533.32. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant. The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 1,562 shares is from $533.12 to $534.10. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant. The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 2,423 shares is from $533.98 to $534.73. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant. The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 2,838 shares is from $534.13 to $535.09. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant. The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 1,855 shares is from $535.14 to $536.09. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant. The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 1,220 shares is from $535.06 to $535.99. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant. The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 1,312 shares is from $536.15 to $537.00. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant. The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 1,059 shares is from $536.15 to $536.97. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant. The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 113 shares is from $527.41 to $528.24. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant. The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 509 shares is from $537.53 to $538.38. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant. The shares reported include 343 shares of restricted stock subject to vesting conditions. The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 1,340 shares is from $528.23 to $528.91. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant. The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 675 shares is from $528.49 to $529.47. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant. The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 1,971 shares is from $529.27 to $530.13. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant. The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 972 shares is from $529.53 to $530.52. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant. The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 1,200 shares is from $530.35 to $531.26. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant. The price shown is the weighted average sale price for the transactions reported on this line. The range of sale prices for the 317 shares is from $530.81 to $531.08. The Filing Person will provide full information regarding the number of shares sold at each separate price upon request of the SEC, the Registrant, or a shareholder of the Registrant. Michael G. Andrews under POA for the benefit of Koch C. James 2020-06-10