10-Q

UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

FORM 10-Q

(Mark One)

[X] QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the quarterly period ended September 30, 2017.

[ ] TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the transition period from ______ to ______.

Commission File Number 000-26108

AMERICAN CANNABIS COMPANY, INC.

(Exact name of registrant as specified in its charter)

Delaware (State or other jurisdiction of incorporation or organization)	90-1116625 (I.R.S. Employer Identification No.)
5690 Logan St. Unit A Denver, Colorado (Address of principal executive offices)	80216 (Zip Code)

(303) 974-4770
(Registrant's telephone number, including area code)

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes [X]    No [ ]

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files). Yes [X]    No [ ]

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company. See the definitions of "large accelerated filer," "accelerated filer" and "smaller reporting company" in Rule 12b-2 of the Exchange Act.

Large accelerated filer [ ]	Accelerated filer [ ]	Non-accelerated filer [ ]  (Do not check if a smaller reporting company)	Smaller reporting company [X]
			Emerging growth company [ ]

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. [ ]

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). Yes [ ]    No [X]

On November 20, 2017, 51,434,050 shares of common stock were outstanding.   

TABLE OF CONTENTS

	PART I. FINANCIAL INFORMATION	Page
Item 1.	FINANCIAL STATEMENTS (Unaudited):	3
	CONSOLIDATED BALANCE SHEETS AS OF SEPTEMBER 30, 2017 AND DECEMBER 31, 2016.	3
	CONSOLIDATED STATEMENT OF OPERATIONS FOR THREE AND NINE
	MONTHS ENDED SEPTEMBER 30, 2017 AND 2016.	4
	CONSOLIDATED STATEMENTS OF CASH FLOW FOR THE NINE MONTHS ENDED
	SEPTEMBER 30, 2017 AND 2016.	5
	NOTES TO THE UNAUDITED CONSOLIDATED FINANCIAL STATEMENTS.	6
Item 2.	MANAGEMENT'S DISCCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND
	RESULTS OF OPERATIONS	12
Item 3.	QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK	16
Item 4.	CONTROLS AND PROCEDURES	16
	PART II. OTHER INFORMATION
Item 1.	LEGAL PROCEEDINGS	17
Item 1A.	RISK FACTORS	17
Item 2.	UNREGISTERED SALES OF EQUITY SECURITIES AND USE OF PROCEEDS	17
Item 3.	DEFAULTS UPON SENIOR SECURITIES	17
Item 5.	OTHER INFORMATION	17
Item 6.	EXHIBITS	18
SIGNATURES		19

PART I—FINANCIAL INFORMATION

ITEM 1. FINANCIAL STATEMENTS

AMERICAN CANNABIS COMPANY, INC.

CONSOLIDATED BALANCE SHEETS

(Unaudited) 

	September 30, 2017			December 31, 2016
ASSETS
Current Assets
Cash and equivalents	$	1,877,249		$	751,038
Accounts receivable, net		404,894			164,451
Inventory		30,640			42,500
Prepaid expenses and other current assets		14,135			9,825
Total Current Assets		2,326,919			967,814
Property and equipment - net		12,625			11,639
Other Assets		4,500			4,500
TOTAL ASSETS		2,344,044			983,953
LIABILITIES AND SHAREHOLDERS’ EQUITY
Current Liabilities
Accounts payable		11,142			55,782
Accounts payable, related party		—			14,325
Advances from clients		57,800			222,188
Accrued and other current liabilities		23,702			36,724
Total Current Liabilities		92,644			329,019
Total Liabilities		92,644			329,019
Commitments and contingencies
Shareholders’ Equity
Preferred stock, $0.01 par value; 5,000,000 shares authorized; 0 shares issued and outstanding at September 30, 2017 and December 31, 2016, respectively		—			—
Common stock, $0.00001 par value; 100,000,000 shares authorized; 51,434,050 and 49,847,593 issued and outstanding at September 30, 2017 and December 31, 2016, respectively		514			498
Additional paid-in capital		6,486,870			5,389,384
Accumulated deficit		(4,235,984	)		(4,734,948	)
Total Shareholders’ Equity		2,251,400			654,934
TOTAL LIABILITIES AND SHAREHOLDERS’ EQUITY	$	2,344,044		$	983,953

The accompanying notes are an integral part of these unaudited consolidated financial statements.

3

AMERICAN CANNABIS COMPANY, INC.

RESULTS OF OPERATIONS

(Unaudited)

	For the three months ended September 30,					For the nine months ended September 30,
	2017		2016			2017		2016
Revenues
Consulting Services	$	916,676	$	143,610		$	2,331,735	$	603,083
Product and equipment		73,637		93,290			228,516		617,869
Total Revenues		990,313		236,900			2,560,251		1,220,952
Cost of Revenues
Cost of consulting services		124,677		38,120			273,753		137,920
Cost of products and equipment		38,824		66,614			170,029		447,470
Total Cost of Revenues		163,501		104,734			443,782		585,390
Gross Profit		826,812		132,166			2,116,469		635,562
Operating expenses
General and administrative		362,966		353,292			1,442,992		884,733
Investor relations		10,381		11,129			27,371		29,197
Selling and marketing		72,115		22,855			149,419		63,332
Research and development		63,685		520			7,048		1,932
Total Operating expenses		451,830		387,796			1,626,830		979,194
Gain (Loss) from Operations		374,982		(255,630	)		489,639		(343,632	)
Other Income (Expense)
Loss on debt extinguishment		—		(59,128	)		—		(59,128	)
Change in derivative liabilities		—		66,449			—		66,449
Interest (expense)		156		19,605			9,325		(29,935	)
Total Other Income (expense)		156		(14,314	)		9,325		(24,644	)
Net Income (Loss) before taxes		375,138		(269,944	)		498,964		(368,276	)
NET INCOME (LOSS)	$	375,138	$	(269,944	)	$	498,964	$	(368,276	)
Basic gain (loss) per common share *	$	0.01	$	(0.00	)*	$	0.01	$	(0.00	)
Diluted loss per share of common stock	$	0.01	$	(0.00	)		0.01		(0.00	)
Basic weighted average common shares outstanding		51,434,050		46,375,168			51,434,050		45,628,580
Diluted weighted average common shares outstanding		51,468,214		46,375,168			51,462,284		45,628,580
* denotes a loss of less than $(0.01).

The accompanying notes are an integral part of these unaudited consolidated financial statements.

4

AMERICAN CANNABIS COMPANY, INC.
CONSOLIDATED STATEMENTS OF CASH FLOWS

(Unaudited)

	Nine Months			Nine Months
	Ended September 30, 2017			Ended September 30, 2016
Cash flows from operating activities:
Net income (loss)	$	498,964		$	(382,276	)
Adjustments to reconcile net income (loss) to net cash
provided by (used in) operating activities:
Bad debt expense		73,280			66,431
Depreciation		4,013			3,744
Amortization of discount on convertible note payable		—			26,302
Stock-based compensation to employees		401,809			16,240
Common stock issued for settlement expense		110,000			—
Stock-based compensation to service providers		—			9,198
Change in derivative liabilities		—			(64,419	)
Consulting Services in Exchange for Joint Venture		—			—
Changes in operating assets and liabilities:
Accounts receivable		(313,723	)		(203,900	)
Deposits		—			2,845
Inventory		11,860			(238	)
Prepaid expenses and other current assets		(4,310	)		(16,150	)
Advances from Clients		(164,388	)		(57,326	)
Accrued liabilities and other current liabilities		(44,347	)		(91,484	)
Accounts payable		(44,640	)		(117,206	)
Net cash used in operating activities		528,518			(619,983	)
Cash flows from investing activities:
Purchases of property and equipment		(5,000	)		(3,290	)
Net cash used in investing activities		(5,000	)		—
Cash flows from financing activities:
Proceeds from issuance of convertible notes payable		—			139,065
Proceeds from issuance of common stock		602,693			—
Net cash provided by financing activities		602,693			139,065
Net increase (decrease) in cash and cash equivalents		1,126,211			(484,208	)
Cash and cash equivalents at beginning of period		751,038			555,780
Cash and cash equivalents at end of period	$	1,877,249		$	71,572
Supplemental disclosure of cash flow information:
Cash paid for interest	$	—		$	—
Cash paid for income taxes	$	—		$	—
Non-Cash investing and financing activities:
Conversion of note payable to common shares	$	—		$	71,500
Common stock returned and cancelled		1			—
Common stock issued for debt converted in prior year		2

The accompanying notes are an integral part of these unaudited consolidated financial statements.

5

AMERICAN CANNABIS COMPANY, INC.

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS

FOR THE THREE AND NINE MONTHS ENDED SEPTEMBER 30, 2017 and 2016
(Unaudited)

Note 1. Description of the Business

American Cannabis Company, Inc. and its subsidiary Company, Hollister & Blacksmith, Inc., doing business as American Cannabis Consulting (“American Cannabis Consulting”), (collectively “the “Company”) are based in Denver, Colorado. The Company operates a fully-integrated business model that features end-to-end solutions for businesses operating in the regulated cannabis industry in states and countries where cannabis is regulated and/or has been de-criminalized for medical use and/or legalized for recreational use. The Company provides advisory and consulting services specific to this industry, designs industry-specific products and facilities, and manages a strategic group partnership that offers both exclusive and non-exclusive customer products commonly used in the industry. American Cannabis Company, Inc. is a publicly listed company quoted on the OTCQB under the symbol “AMMJ”.

Note 2. Summary of Significant Accounting Policies

Basis of Accounting

The financial statements are prepared in accordance with accounting principles generally accepted in the United States of America ("U.S. GAAP"). The Company has elected a fiscal year ending on December 31. Certain balance sheet reclassifications have been made to prior period balances to reflect the current period’s presentation format; such reclassifications had no impact on the Company’s consolidated statements of operations or consolidated statements of cash flows and had no material impact on the Company’s consolidated balance sheets.

Use of Estimates in Financial Reporting

The preparation of financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the amount of assets and liabilities, and disclosures of contingent assets and liabilities, as of the date of the financial statements during the periods presented. Actual results could differ from these estimates. Estimates and assumptions are reviewed periodically, and the effects of revisions are reflected in the financial statements in the period in which they are deemed to be necessary. Significant estimates made in the accompanying financial statements include but are not limited to following: those related to revenue recognition, allowance for doubtful accounts and unbilled services, lives and recoverability of equipment and other long-lived assets, contingencies and litigation. The Company is subject to uncertainties, such as the impact of future events, economic, environmental and political factors, and changes in the business climate; therefore, actual results may differ from those estimates. When no estimate in a given range is deemed to be better than any other when estimating contingent liabilities, the low end of the range is accrued. Accordingly, the accounting estimates used in the preparation of the Company's financial statements will change as new events occur, as more experience is acquired, as additional information is obtained and as the Company's operating environment changes. Changes in estimates are made when circumstances warrant. Such changes and refinements in estimation methodologies are reflected in reported results of operations; if material, the effects of changes in estimates are disclosed in the notes to the financial statements.

Unaudited Interim Financial Statements

The accompanying unaudited financial statements have been prepared in accordance with U.S. GAAP for interim financial information and with the instructions to Form 10-Q and Regulation S-X.  Accordingly, the financial statements do not include all of the information and footnotes required by generally accepted accounting principles for complete financial statements. In the opinion of management, all adjustments consisting of normal recurring entries necessary for a fair statement of the periods presented for: (a) the financial position; (b) the result of operations; and (c) cash flows, have been made in order to make the financial statements presented not misleading. The results of operations for such interim periods are not necessarily indicative of operations for a full year.

6

Stock-Based Compensation

Restricted shares are awarded to employees and entitle the grantee to receive shares of common stock at the end of the established vesting period. The fair value of the grant is based on the stock price on the date of grant. The Company recognizes related compensation costs on a straight-line basis over the requisite vesting period of the award. During the three months ended September 30, 2017, the Company had no employee stock-based compensation expense. During the nine months ended September 30, 2017, the Company had employee stock-based compensation expense of $401,809. Compensation expense for warrants and options is based on the fair value of the instruments on the grant date, which is determined using the Black-Scholes valuation model. During the three months ended September 30, 2017, there was no compensation expense for warrants or stock options.

Warrants

As of September 30, 2017, and December 31, 2016, the Company had issued and outstanding warrants to the Company’s independent board member, to purchase up to two hundred and fifty thousand (250,000) shares of common stock at an exercise price of sixty-three cents ($0.63) per share. The warrants were fully-vested as of November 19, 2014, and expire on November 19, 2019.

On August 31, 2017, the Company issued warrants to Anthony Baroud to purchase up to fifty thousand (50,000) shares of common stock at an exercise price of ninety-three cents ($0.93) per share. The warrants were fully vested as of August 31, 2017, and expire on March 1, 2018. The warrants were issued as consideration for a settlement agreement and mutual release of all claims between the Registrant and Anthony Baroud on August 31, 2017 (See Part II, Item 1).

Options

In addition to the warrants to the Company’s independent board member, he shall be eligible to receive options for 400,000 shares of common stock under the Company’s incentive plan, as and when duly approved by the Board of Directors. No options have been issued for the three and nine months ended September 30, 2017 and 2016.

Reclassifications

Prior year amounts have been reclassified to conform to the current year presentation.

Note 3. Accounts Receivable, net

Accounts receivable, net, was comprised of the following as of September 30, 2017 and December 31, 2016:

	September 30, 2017			December 31, 2016
Gross accounts receivable	$	509,595		$	195,872
Less: allowance for doubtful accounts		(104,701	)		(31,421	)
Accounts receivable, net	$	404,894		$	164,481

The Company had bad debt expense during the nine months ended September 30, 2017 and 2016 of $73,280 and $13,344, respectively.

7

Note 4. Other Assets

Other assets were comprised of the following as of September 30, 2017 and December 31, 2016:

	September 30, 2017		December 31, 2016
Deposits	$	4,500	$	4,500
Other assets	$	4,500	$	4,500

Note 5. Inventory

Inventory as of September 30, 2017 and December 31, 2016 of $30,640 and $42,500, respectively, was fully comprised of finished goods.

Note 6. Prepaid expenses and other current assets

Prepaid expenses and other current assets was comprised of the following as of September 30, 2017 and December 31, 2016:

	September 30, 2017		December 31, 2016
Prepaid expenses	$	14,136	$	9,825
Prepaid expenses and other current assets	$	14,136	$	9,825

Note 7. Property and Equipment, net

Property and equipment as of September 30, 2017 and December 31, 2016 is summarized as follows:

	September 30, 2017			December 31, 2016
Office equipment	$	9,275		$	9,275
Furniture and fixtures		9,490			10,175
Machinery & Equipment		7,336			2,337
Less accumulated depreciation		(13,476	)		(10,148	)
Property and equipment, net	$	12,625		$	11,639

Note 8. Related Party Transactions

During the three months ended September 30, 2017, the Company incurred $15,000 of expense payable to Prince & Tuohey CPA, Ltd., a company in which J. Michael Tuohey, the Company’s Chief Financial Officer, is an owner. Amounts owed as of September 30, 2017 and December 31, 2016, were $0 and $14,325, respectively.

8

Note 9. Accrued and Other Current Liabilities

Accrued and other current liabilities was comprised of the following at September 30, 2017 and December 31, 2016:

	September 30, 2017		December 31, 2016
Accrued payroll liabilities		—		12,903
Other accruals		23,702		14,986
Accrued and other current liabilities	$	23,702	$	36,724

Note 10. Stock-based Compensation

Restricted Shares

From time to time, the Company grants certain employees restricted shares of its common stock to provide further compensation in-lieu of wages and to align the employee’s interests with the interests of its stockholders. Because vesting is based on continued employment, these equity-based incentives are also intended to attract, retain and motivate personnel upon whose judgment, initiative and effort the Company’s success is largely dependent.

During the nine months ended September 30, 2017, the Company issued 430,227common shares, with a fair value of $395,809.

Warrants

As of September 30, 2017, and December 31, 2016, the Company had issued and outstanding warrants to the Company’s independent board member, to purchase up to two hundred and fifty thousand (250,000) shares of common stock at an exercise price of sixty-three cents ($0.63) per share. The warrants were fully-vested as of November 19, 2014, and expire on November 19, 2019. The grant date fair value of the warrants, as calculated based on the Black-Scholes valuation model, was $0.59 per share.

As of September 30, 2017, as the exercise price per share is lower than the price per share of our common shares, the intrinsic value of outstanding warrants is $35,000. As of September 30, 2017, and December 31, 2016, the warrants issued to the Company’s independent board member had 1.5 and 2.2 years remaining until expiration.

Stock Options

In addition to the warrants granted to the Company’s independent board member as described above, the Company’s independent board member shall be eligible to receive options for 400,000 shares of common stock under the Company’s incentive plan, as and when duly approved by the Board of Directors.

Stock Issuable in Compensation for Professional Services

From time to time, the Company enters into agreements whereby a professional service provider will be compensated for services rendered to the Company by shares of common stock in lieu of cash. During the nine months ended September 30, 2017, no such common stock was issued.

9

Stock Issued as Consideration for Settlement Agreements.

On July 31, 2017, the Company entered into a settlement agreement, mutual release of all claims and waiver of bond for lost certificate, with Private Media Group, Inc. On May 23, 2014, Private Media Group, Inc. was issued 200,000 shares of common stock as consideration for services rendered. Private Media Group, Inc. subsequently lost the stock certificate, and demanded the Company reissue the common stock. The Company and Private Media Group, Inc. entered into a settlement agreement provided that in exchange for a complete release of all claims regarding any and all compensation due to Private Media Group, Inc., Private Media Group, Inc. agreed to return 100,000 shares to treasury, and the Company agreed to waive of bond for the lost certificate, and to reissue Private Media Group, Inc. 100,000 common shares of common stock.

On August 31, 2017, the Company entered into a settlement agreement and mutual release of all claims with Anthony Baroud. The Company previously disclosed its participation in a private arbitration proceeding conducted by the American Arbitration Association, in which both claims and counterclaims were asserted by the respective parties. The settlement agreement disposed of the arbitration proceeding and all claims and counterclaims between the parties with prejudice. As consideration for the dismissal and mutual release of all claims, the Company agreed to a stock compensation settlement equal to $110,000 consisting of an issuance of 100,000 shares of common stock to Mr. Baroud, valued for the purposes of the settlement agreement at $0.93 per share, for a total of $93,000, and fully vested warrants to purchase up to 50,000 shares of common stock in a cashless transaction at an exercise price determined by the closing price of the Company’s common stock on March 1, 2018. The warrants expire on March 1, 2018. If the 50,000 shares issuable to Mr. Baroud pursuant to the Cashless Warrant Agreement does not equal $17,000 for a total of $110,000, the Company agreed to issue Mr. Baroud restricted common stock, valued as of the closing price on March 1, 2018, to correct the difference so that Baroud receives the equivalent of $110,000.00.

Note 11. Stockholders’ Equity

Preferred Stock

American Cannabis Company, Inc. is authorized to issue 5,000,000 shares of preferred stock at $0.01 par value. No shares of preferred stock were issued and outstanding during the three months or nine months ended September 30, 2017, and 2016 respectively.

Common Stock

American Cannabis Company, Inc. is authorized to issue 100,000,000 common shares at $0.00001 par value per share.

The Company issued 0 shares of common stock for the three months ended September 30, 2017.

For the nine months ended September 30, 2017, the Company issued 430,227 shares of common stock valued at $395,809 as follows:

On January 4, 2017, the Company issued 200,000 common shares to Terry Buffalo.

On January 4, 2017, the Company issued Sam D. Leucshen 50,000 common shares.

On January 4, 2017, the Company issued Steven Lico 15,000 common shares.

On January 4, 2017, the Company issued Tyler A. Schlosser 20,000 common shares.

On January 4, 2017, the Company issued Robert Teran 50,000 common shares.

On January 4, 2017, the Company issued Gayle Barr 4,727 common shares.

On January 4, 2017, the Company issued Mica Renquist 7,500 common shares.

On January 4, 2017, the Company issued Gary Altman 33,000 common shares.

10

On January 4, 2017, the Company issued Randy Fleming 50,000 common shares.

On January 10, 2017, pursuant to the amended and restated Investment Agreement between the Company and Tangiers Global, LLC, the Company sold 588,841 registered common shares to Tangiers for $414,544 net of applicable financing costs received March 3, 2017.

On February 22, 2017, pursuant to the amended and restated Investment Agreement between the Company and Tangiers Global, LLC, the Company sold 320,549 registered common shares to Tangiers for $188,143 net of applicable financing costs received on March 3, 2017. 

On June 12, 2017, the Company issued Jesus Quintero 8,955 shares of restricted common stock, valued at a price of $0.67 per share, value of $6,000. The shares were issued as consideration related to a severance agreement between the Company and Mr. Quintero.

On December 28, 2016, the Company received conversion notice from a note holder to issue 237,885 shares of common stock for conversion of note principal of $25,000 and accrued interest of $2,000. The 237,885 shares of common stock were issued in January 2017.

11

ITEM 2. MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

The statements contained in this report that are not statements of historical fact, including without limitation, statements containing the words “believes,” “expects,” “anticipates” and similar words, constitute forward-looking statements that are subject to a number of risks and uncertainties. From time to time we may make other forward-looking statements. Investors are cautioned that such forward-looking statements are subject to an inherent risk that actual results may materially differ as a result of many factors, including the risks discussed from time to time in this report, including the risks described under “Risk Factors” in any filings we have made with the SEC.

Our discussion and analysis of our financial condition and results of operations are based upon our financial statements, which have been prepared in accordance with accounting principles generally accepted in the United States. The preparation of these financial statements requires us to make estimates and judgments that affect the reported amounts of assets, liabilities, revenues and expenses. On an on-going basis, we evaluate these estimates, including those related to useful lives of real estate assets, cost reimbursement income, bad debts, impairment, net lease intangibles, contingencies and litigation. We base our estimates on historical experience and on various other assumptions that are believed to be reasonable under the circumstances, the results of which form the basis for making judgments about the carrying values of assets and liabilities that are not readily apparent from other sources. There can be no assurance that actual results will not differ from those estimates.

Background

American Cannabis Company, Inc. and subsidiary company, Hollister & Blacksmith, Inc., doing business as American Cannabis Consulting (“American Cannabis Consulting”), (collectively “the “Company”, “we”, “us”, or “our”) are based in Denver, Colorado and operate a fully-integrated business model that features end-to-end solutions for businesses operating in the regulated cannabis industry in states and countries where cannabis is regulated and/or has been de-criminalized for medical use and/or legalized for recreational use. The Company provides advisory and consulting services specific to this industry, manufactures proprietary industry solutions including; the Satchel™, SoHum Living Soils™, Cultivation Cube™ and the High Density Cultivation System.™ The Company also sells 3rd party industry-specific products and manages a strategic group partnership that offers both exclusive and non-exclusive customer products commonly used in the industry. American Cannabis Company, Inc. is a publicly listed company quoted on the OTCQB under the symbol “AMMJ”.

We were incorporated in the State of Delaware on September 24, 2001 under the name Naturewell, Inc. to develop and market clinical diagnostic products using immunology and molecular biologic technologies.

On March 13, 2013, Naturewell, Inc. completed a merger transaction whereby it acquired 100% of the issued and outstanding share capital of Brazil Interactive Media, Inc. (“BIMI”), which operated as a Brazilian interactive television company and television production company through its wholly owned Brazilian subsidiary company, EsoTV Brasil Promoção Publicidade Licenciamento e Comércio Ltda. (“EsoTV”). Naturewell’s Articles of Incorporation were amended to reflect a new name: Brazil Interactive Media, Inc.

On May 15, 2014, BIMI entered into a merger agreement (“the Merger Agreement”) to acquire 100% of the issued and outstanding American Cannabis Consulting while simultaneously disposing of 100% of the issued share capital EsoTV (“the Separation Agreement”). Both the merger with American Cannabis Consulting and disposal of EsoTV were completed on September 29, 2014. BIMI subsequently amended its Articles of Incorporation to change its name to American Cannabis Company, Inc. On October 10, 2014, American Cannabis Company, Inc changed its stock symbol from BIMI to AMMJ.

12

The foregoing descriptions of the Merger Agreement and Separation Agreement do not purport to be complete and are qualified in their entirety by the terms of such agreements, which are filed as exhibits to the Current Report on Form 8-K filed by the Company with the U.S. Securities and Exchange Commission (“SEC”) on October 3, 2014.

Immediately following the completion of the Merger Agreement, former shareholders of American Cannabis Consulting owned 31,710,628 shares of American Cannabis Company, Inc.’s common stock representing 78.4% of American Cannabis Company, Inc.’s issued and outstanding share capital. Accordingly, American Cannabis Consulting was deemed to have been the accounting acquirer in a Reverse Merger which resulted in a recapitalization of the Company. Consequently, the Company’s consolidated financial statements reflect the results of American Cannabis Consulting since Inception (March 5, 2013) and of American Cannabis Company, Inc. (formerly BIMI) since September 29, 2014.

Results of Operations 

For the three months ended September 30, 2017 compared to three months ended September 30, 2016.

The following table presents our consolidated operating results for the three months ended September 30, 2017 compared to the three months ended September 30, 2016:

	Three Months				Three Months
	Ended				Ended
	September 30,		% of		September 30,			% of
	2017		Revenues		2016			Revenues			$ Change
Revenues
Consulting services	$	916,676		92.6		143,610			60.6		$	704,813
Products and equipment		73,637		7.4		93,290			39.4			(158,148	)
Total revenues		990,313		100.0		236,900			100.0			521,568
Costs of revenues
Cost of consulting services		124,367		12.6		38,120			16.1			73,089
Cost of products and equipment		38,824		3.9		66,614			28.1			(107,024	)
Total costs of revenues		163,501		16.5		104,734			44.2			(33,625	)
Gross profit		826,812		83.5		132,166			55.8			580,290
Operating expenses
General and administrative		362,966		36.7		353,290			149.1			9,676
Investor relations		10,381		1.0		11,129			4.6			9,488
Selling and marketing		72,115		7.3		22,855			9.6			52,453
Research and development		6,368		0.6		520			0			4,955
Total operating expenses		451,830		45.6		387,796			163.3			64,034
Income (loss) from operations		374,982		37.9		(255,630	)		(107.9	)		630,612
Other income (expense)
Interest expense, net		156		0.0		(19,605	)		8.3			156
Total other income (expense)		156		0.0		(14,314	)		(6.0	)		1532
Net income (loss) before income taxes	$	375,138		37.9	$	(269,944	)		(113.9	)	$	645,082
Income tax expense (benefit)		0		0		0			0.0			0
Net income (loss)	$	375,138		37.9	$	(269,944	)		(113.9	)	$	645,082

13

Revenues 

Total revenues were $990,313 for the three months ended September 30, 2017 as compared to $236,900 for the three months ended September 30, 2016, an increase of $753,413. This increase was due to increased consulting and product sales in new markets. Consulting service revenues increased for the three months ended September 30, 2017, to $916,676 or 92.6% of total revenues, versus $143,610 or 60.6% of total revenues for the three months ended September 30, 2016. We experienced a decrease in our product and equipment revenues as amounts for the three months ended September 30, 2017 were $73,637 or 7.4% of total revenues, versus $93,290 or 39.4% of total revenues for three months ended September 30, 2016. This decrease was due to the cyclical nature of the Company’s business as product and equipment sales follow on successful consulting services.

Costs of Revenues 

Costs of revenues primarily consist of labor, travel, and other costs directly attributable to providing services or products. During the three months ended September 30, 2017, our total costs of revenues were $163,501, or 16.5% of total revenues. This compares to total costs of revenues for the three months ended September 30, 2016 of $104,734 or 44.2% of total revenues. The increase in costs of revenues of $22,767 was primarily due to increased costs of consulting services. For the three months ended September 30, 2017, consulting-related costs were $124,367, or 12.6% of total revenue, as compared to costs of $38,120, or 16.1% of revenue for the three months ended September 30, 2016. Costs associated with products and equipment were $38,824, or 3.9% of total revenue for the three months ended September 30, 2017 as compared to $66,614, or 28.1% of total revenue for the three months ended September 30, 2016. As a percentage of revenues, the decrease was attributed to the lifecycle of client contracts with the company experiencing spikes in product revenues during design and facility build-outs. The company was not performing any design and facility build-outs for the three months ended September 30, 2017, while two facility build-outs were in-progress during the three months ended September 30, 2016.

Gross Profit

Total gross profit was $826,812 for the three months ended September 30, 2017, comprised of consulting services gross profit of $791,999 and products and equipment gross profit of $34,813. This compares to total gross profit of $132,166 for the three months ended September 30, 2016, comprised of consulting services gross profit of $105,490 and products and equipment gross profit of $26,676. The increase of $686,509 for consulting services gross profit was due to growth in our new consulting client base and volume of operations. As a percentage of total revenues, gross profit was 83.5% for the three months ended September 30, 2017 as compared to 55.8% for the three months ended September 30, 2016.

Operating Expenses

Total operating expenses were $451,830, or 45.6% of total revenues for the three months ended September 30, 2017, compared to $387,796, or 163.7% of total revenues for the three months ended September 30, 2016. This decrease was primarily due to efficiencies in operations.

Other Income (Expense) 

Other income (expense) for the three months ended September 30, 2017 was an expense of $156 as compared with an expense of $(14,314) for the three months ended September 30, 2016.

Net Income (Profit)

As a result of the factors discussed above, net income (expense) for the three months ended September 30, 2017 was a net profit of $375,138, or 37.9% of total revenues for the period, as compared to a net loss of ($269,944), or (113.9%) of total revenues for the three months ended September 30, 2016, due to the Company being well positioned to capitalize on the growing industry following the November 2016 election.

14

Liquidity and Capital Resources

As of September 30, 2017, our primary internal sources of liquidity were our working capital, which included cash and cash equivalents of $1,877,249 and accounts receivable of $404,894. We also have the ability to raise additional capital as needed through external equity financing transactions. Additionally, considering that our fixed overhead costs are low, we have the ability to issue stock to compensate employees and management, and the level of future revenue we expect to generate from executed client contracts, we believe our liquidity and capital resources to be adequate to fund our operational and general and administrative expenses for at least the next 12 months without needing to raise additional debt or equity funding. There is no guarantee we will have the ability to raise additional capital as needed through external equity financing transactions if required.

Operating Activities

Net cash used in by operating activities for the three months ended September 30, 2017 was a use of $528,518 consisting of net gain of $498,964, decreases in accounts payable of $44,640 due to inventory product purchases, and decrease in advances from clients $164,388 which related to recognition of revenues from advances received during 2017 and inventory of $30,640 based on product purchases. Net cash used in operating activities for the three months ended September 30, 2016 was a use of $619,983, consisting of net loss of ($368,276), decreases in accounts payable of $117,206 due to inventory product purchases, an increase in advances from clients $57,326 which related to recognition of revenues from advances received during 2016 and inventory of $42,500 based on product purchases. 

Investing Activities

For the months ended September 30, 2017 and 2016, investing activities were a use of cash of ($5,000) and 0 respectively.

Financing Activities

For the months ended September 30, 2017 and 2016, the net cash from financing activities was $0 and $139,065 respectively.  

Off Balance Sheet Arrangements

As of September 30, 2017, and December 31, 2016, we did not have any off-balance sheet arrangements that have or are reasonably likely to have a current or future effect on our financial condition, changes in financial condition, revenues or expenses, results of operations, liquidity, capital expenditures or capital resources.

Non-GAAP Financial Measures

We use Adjusted EBITA, a non-GAAP metric, to monitor our overall business performance. We define Adjusted EBITA as net income (loss) before interest expense, net, provision for (benefit from) income taxes, stock-based compensation and certain non-recurring expenses. We believe that such adjustments to arrive at Adjusted EBITA provides us with a more comparable measure for managing our business. We also believe that it is a useful measure for securities analysts, investors, and other interested parties in the evaluation of our Company.

A reconciliation of net income (loss) to Adjusted EBITA is provided below.

	Three Months Ended		Three Months Ended
	September 30, 2017		September 30, 2016
	(Unaudited)		(Unaudited)
Adjusted EBITA reconciliation:
Net income (loss)		375,138		(269,944	)
Stock-based compensation expense		0		12,991
Interest expense, net		156		19,605
Tax expense (benefit)		0		0
Adjusted EBITA	$	375,294	$	(250,339	)

15

ITEM 3. QUANTITATIVE & QUALITATIVE DISCLOSURES ABOUT MARKET RISK

We are a smaller reporting Company as defined by Rule 12b-2 of the Exchange Act and are not required to provide the information required under this item.

ITEM 4. CONTROLS AND PROCEDURES

Management of the Company is responsible for maintaining disclosure controls and procedures that are designed to ensure that financial information required to be disclosed in the reports that the Company files or submits under the Securities Exchange Act of 1934 (the “Exchange Act”) is recorded, processed, summarized and reported within the timeframes specified in the Securities and Exchange Commission’s rules and forms, consistent with Items 307 and 308 of Regulation S-K.

In addition, the disclosure controls and procedures must ensure that such financial information is accumulated and communicated to the Company’s management, including its Chief Executive Officer and Chief Financial Officer, as appropriate, to allow timely decisions regarding required financial and other required disclosures.

As of September 30, 2017, an evaluation of the effectiveness of the Company’s disclosure controls and procedures (as defined in Rules 13(a)-15(e) and 15(d)-15(e) of the Securities Exchange Act of 1934 (the “Exchange Act”) was carried out under the supervision and with the participation of our Chief Executive Officer, Chief Financial Officer, and other persons carrying out similar functions for the Company. Based on the evaluation of the Company’s disclosure controls and procedures, the Company concluded that during the period covered by this report, such disclosure controls and procedures were not effective.

The Company continues to employ and refine a structure in which critical accounting policies, issues and estimates are identified, and together with other complex areas, are subject to multiple reviews by accounting personnel. In addition, the Company evaluates and assesses its internal controls and procedures regarding its financial reporting, utilizing standards incorporating applicable portions of the Public Company Accounting Oversight Board’s 2009 Guidance for Smaller Public Companies in Auditing Internal Controls Over Financial Reporting as necessary and on an on-going basis.

Because of its inherent limitations, internal control over financial reporting cannot provide absolute assurance of the prevention or detection of misstatements. In addition, projections of any evaluation of effectiveness to future periods are subject to risk that controls may become inadequate because of changes in conditions, or that the degree of compliance with the policies or procedures may deteriorate.

Changes in Internal Control over Financial Reporting

The Company had no reportable changes to its internal controls over financial reporting for the period covered by this report.

The Company will continually enhance and test its internal controls over financial reporting on a continuing basis. Additionally, the Company’s management, under the control of its Chief Executive Officer and Chief Financial Officer, will increase its review of its disclosure controls and procedures on an ongoing basis. Finally, the Company plans to designate, in conjunction with its Chief Financial Officer, individuals responsible for identifying reportable developments and the process for resolving compliance issues related to them. The Company believes these actions will focus necessary attention and resources in its internal accounting functions.

16

PART II—OTHER INFORMATION

ITEM 1. LEGAL PROCEEDINGS

On July 31, 2017, the Company entered into a settlement agreement, mutual release of all claims and waiver of bond for lost certificate, with Private Media Group, Inc. On May 23, 2014, Private Media Group, Inc. was issued 200,000 shares of common stock as consideration for services rendered. Private Media Group, Inc. subsequently lost the stock certificate, and demanded the Company reissue the common stock. The Company and Private Media Group, Inc. entered into a settlement agreement provided that in exchange for a complete release of all claims regarding any and all compensation due to Private Media Group, Inc., Private Media Group, Inc. agreed to return 100,000 shares to treasury, and the Company agreed to waive of bond for the lost certificate, and to reissue Private Media Group, Inc. 100,000 common shares of common stock.

On August 31, 2017, the Company entered into a settlement agreement and mutual release of all claims with Anthony Baroud. The Company previously disclosed its participation in a private arbitration proceeding conducted by the American Arbitration Association, in which both claims and counterclaims were asserted by the respective parties. The settlement agreement disposed of the arbitration proceeding and all claims and counterclaims between the parties with prejudice. As consideration for the dismissal and mutual release of all claims, the Company agreed to a stock compensation settlement equal to $110,000 consisting of an issuance of 100,000 shares of common stock to Mr. Baroud, valued for the purposes of the settlement agreement at $0.93 per share, for a total of $93,000, and fully vested warrants to purchase up to fifty thousand (50,000) shares of common stock in a cashless transaction at an exercise price determined by the closing price of the Company’s common stock on March 1, 2018. The warrants expire on March 1, 2018. If the 50,000 shares issuable to Mr. Baroud pursuant to the Cashless Warrant Agreement does not equal $17,000 for a total of $110,000, the Company agreed to issue Mr. Baroud restricted common stock, valued as of the closing price on March 1, 2018, to correct the difference so that Baroud receives the equivalent of $110,000.00.

ITEM 1A. RISK FACTORS

We are a smaller reporting Company as defined by Rule 12b-2 of the Exchange Act and are not required to provide the information required under this item. 

ITEM 2. UNREGISTERED SALES OF EQUITY SECURITIES AND USE OF PROCEEDS

No transactions meeting the reporting requirements of this item occurred during the periods covered by this report.

ITEM 3. DEFAULTS UPON SENIOR SECURITIES

No senior securities were issued and outstanding during the three and nine months ended September 30, 2017 or 2016.

ITEM 5. OTHER INFORMATION

None.

17

ITEM 6. EXHIBITS

This list is intended to constitute the exhibit index.

10.1 Amended and Restated Investment Agreement dated August 4, 2016 between the Company and Tangiers Global, LLC.

10.2 Amended and Restated Registration Rights Agreement dated August 4, 2016 between the Company and Tangiers Global, LLC.

31.1 Certification of Principal Executive Officer as required by Rule 13a-14 or 15d-14 of the Exchange Act, as adopted Pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.

31.2 Certification of Principal Financial Officer as required by Rule 13a-14 or 15d-14 of the Exchange Act, as adopted Pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.

32.1 Certification of Principal Executive Officer Pursuant to 18 U.S.C. 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.

32.2 Certification of Principal Financial Officer Pursuant to 18 U.S.C. 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.

101.INS XBRL Instance Document*

101.SCH XBRL Taxonomy Extension Schema Document*

101.CAL XBRL Taxonomy Extension Calculation Linkbase Document*

101.DEF XBRL Taxonomy Extension Definition Linkbase Document*

101.LAB XBRL Taxonomy Extension Label Linkbase Document*

101.PRE XBRL Taxonomy Extension Presentation Linkbase Document*

*Pursuant to Rule 406T of Regulation S-T, these interactive data files are deemed not filed or part of a registration statement or prospectus for purposes of Sections 11 or 12 of the Securities Act of 1933 or Section 18 of the Securities and Exchange Act of 1934, and otherwise are not subject to liability under those sections.

18

SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized.

American Cannabis Company, Inc.

Date: November 20, 2017

By: /s/

Terry Buffalo, Chief Executive Officer

(Principal Executive Officer)

Date: November 20, 2017

By: /s/

J. Michael Tuohey, Chief Financial Officer

(Principal Financial Officer)

19

EX-31.2

EXHIBIT 31.2

CERTIFICATION OF PRINCIPAL FINANCIAL OFFICER

Pursuant to Section 302 of the Sarbanes-Oxley Act of 2002, I, J. Michael Tuohey, certify that:

1. I have reviewed this report on Form 10-Q American Cannabis Company, Inc., for the fiscal quarter ended September 30, 2017;

2. Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this report;

3. Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report;

4. The registrant’s other certifying officer and I are responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) for the registrant and have:

(a) Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under our supervision to ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known to us by others within those entities, particularly during the period in which this report is being prepared;

(b) Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under our supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles;

(c) Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report our conclusions about the effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such evaluation; and

(d) Disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the registrant’s most recent fiscal quarter (the registrant’s fourth fiscal quarter in the case of an annual report) that has materially affected, or is reasonably likely to materially affect, the registrant’s internal control over financial reporting; and

5. The registrant’s other certifying officer and I have disclosed, based on our most recent evaluation of internal control over financial reporting, to the registrant’s auditors and the audit committee of the registrant’s board of directors (or persons performing the equivalent functions):

(a) All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are reasonable likely to adversely affect the registrant’s ability to record, process, summarize and report financial information; and

(b) Any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s internal controls over financial reporting.

Date: November 20, 2017

/s/

J. Michael Tuohey

Chief Financial Officer, Principal Financial Officer

EX-32.1

EXHIBIT 32.1

CERTIFICATION PURSUANT TO

18 U.S.C. SECTION 1350,

AS ADOPTED PURSUANT TO

SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002

In connection with the quarterly report of American Cannabis Company, Inc. (the “Company”) on Form 10-Q for the quarter ended September 30, 2017, as filed with the Securities and Exchange Commission on the date hereof (the “Report”), I, Terry Buffalo, Chief Executive Officer of the Company, certify, pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, that, to the best of my knowledge and belief:

1. The Report fully complies with the requirements of Section 13(a) or 15(d) of the Securities Exchange Act of 1934; and

2. The information contained in the Report fairly presents, in all material respects, the financial condition and result of operations of the Company.

Date: November 20, 2017

/s/

Terry Buffalo

Chief Executive Officer, Principal Executive Officer

A signed original of this written statement required by Section 906, or other document authenticating, acknowledging, or otherwise adopting the signature that appears in typed form within the electronic version of this written statement has been provided to the Company and will be retained by the Company and furnished to the Securities and Exchange Commission or its staff upon request.

EX-32.2

EXHIBIT 32.2

CERTIFICATION PURSUANT TO

18 U.S.C. SECTION 1350,

AS ADOPTED PURSUANT TO

SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002

In connection with the quarterly report of American Cannabis Company, Inc. (the “Company”) on Form 10-Q for the quarter ended September 30, 2017, as filed with the Securities and Exchange Commission on the date hereof (the “Report”), I, J. Michael Tuohey, principal financial officer of the Company, certify, pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, that, to the best of my knowledge and belief:

1. The Report fully complies with the requirements of Section 13(a) or 15(d) of the Securities Exchange Act of 1934; and

2. The information contained in the Report fairly presents, in all material respects, the financial condition and result of operations of the Company.

Date: November 20, 2017

/s/

J. Michael Tuohey

Chief Financial Officer, Principal Financial Officer

A signed original of this written statement required by Section 906, or other document authenticating, acknowledging, or otherwise adopting the signature that appears in typed form within the electronic version of this written statement has been provided to the Company and will be retained by the Company and furnished to the Securities and Exchange Commission or its staff upon request.

XML

Document and Entity Information - shares	9 Months Ended
	Sep. 30, 2017	Nov. 20, 2017
Document And Entity Information
Entity Registrant Name	American Cannabis Company, Inc.
Entity Central Index Key	0000945617
Document Type	10-Q
Trading Symbol	AMMJ
Document Period End Date	Sep. 30, 2017
Amendment Flag	false
Current Fiscal Year End Date	--12-31
Entity a Well-known Seasoned Issuer	No
Entity a Voluntary Filer	Yes
Entity's Reporting Status Current	Yes
Entity Filer Category	Smaller Reporting Company
Entity Common Stock, Shares Outstanding		51,434,050
Document Fiscal Period Focus	Q3
Document Fiscal Year Focus	2017

XML

Balance Sheets - USD ($)	Sep. 30, 2017	Dec. 31, 2016
Current Assets
Cash and equivalents	$ 1,877,249	$ 751,038
Accounts receivable, net	404,894	164,451
Inventory	30,640	42,500
Prepaid expenses and other current assets	14,135	9,825
Total Current Assets	2,326,919	967,814
Property and equipment - net	12,625	11,639
Other Assets	4,500	4,500
TOTAL ASSETS	2,344,044	983,953
Current Liabilities
Accounts payable	11,142	55,782
Accounts payable, related party		14,325
Advances from clients	57,800	222,188
Accrued and other current liabilities	23,702	36,724
Total Current Liabilities	92,644	329,019
Total Liabilities	92,644	329,019
Shareholders' Deficit
Preferred stock, $0.01 par value; 5,000,000 shares authorized; 0 shares issued and outstanding at September 30, 2017 and December 31, 2016, respectively
Common stock, $0.00001 par value; 100,000,000 shares authorized; 51,434,050 and 49,847,593 issued and outstanding at September 30, 2017 and December 31, 2016, respectively	514	498
Additional paid-in capital	6,486,870	5,389,384
Accumulated deficit	(4,235,984)	(4,734,948)
Total Shareholders' Deficit	2,251,400	654,934
TOTAL LIABILITIES AND SHAREHOLDERS' DEFICIT	$ 2,344,044	$ 983,953

XML

Balance Sheets (Parenthetical) - $ / shares	Sep. 30, 2017	Dec. 31, 2016
Statement of Financial Position [Abstract]
Preferred stock, par value (in dollars per share)	$ 0.01	$ 0.01
Preferred stock, authorized	5,000,000	5,000,000
Preferred stock, issued	0	0
Preferred stock, outstanding	0	0
Common stock par value, (in dollars per share)	$ 0.00001	$ 0.00001
Common stock, authorized	100,000,000	100,000,000
Common stock, issued	51,434,050	49,847,593
Common stock, outstanding	51,434,050	49,847,593

XML

Statements of Operations - USD ($)	3 Months Ended		9 Months Ended
	Sep. 30, 2017	Sep. 30, 2016	Sep. 30, 2017	Sep. 30, 2016
Revenues
Consulting services	$ 916,676	$ 143,610	$ 2,331,735	$ 603,083
Product and equipment	73,637	93,290	228,516	617,869
Total Revenues	990,313	236,900	2,560,251	1,220,952
Cost of Revenues
Cost of consulting services	124,677	38,120	273,753	137,920
Cost of products and equipment	38,824	66,614	170,029	447,470
Total Cost of Revenues	163,501	104,734	443,782	585,390
Gross Profit	826,812	132,166	2,116,469	635,562
Operating expenses
General and administrative	362,966	353,292	1,442,992	884,733
Investor relations	10,381	11,129	27,371	29,197
Selling and marketing	72,115	22,855	149,419	63,332
Research and development	63,685	520	7,048	1,932
Total Operating expenses	451,830	387,796	1,626,830	979,194
Gain (Loss) from Operations	374,982	(255,630)	489,639	(343,632)
Other Income (expense)
Loss on debt extinguishment		(59,128)		(59,128)
Change in derivative liabilities		66,449		66,449
Interest (expense)	156	19,605	9,325	(29,935)
Total Other Income (expense)	156	(14,314)	9,325	(24,644)
Net Income (Loss) before taxes	375,138	(269,944)	498,964	(368,276)
NET INCOME (LOSS)	$ 375,138	$ (269,944)	$ 498,964	$ (382,276)
Basic gain (loss) per common share *	$ 0.01	$ (0.00)	$ 0.01	$ (0.00)
Diluted loss per share of common stock	$ 0.01	$ (0.00)	$ 0.01	$ (0.00)
Basic weighted average common shares outstanding	51,434,050	46,375,168	51,434,050	45,628,580
Diluted weighted average common shares outstanding	51,468,214	46,375,168	51,462,284	45,628,580

XML

Statements of Cash Flows - USD ($)	9 Months Ended
	Sep. 30, 2017	Sep. 30, 2016
Cash flows from operating activities:
Net income (loss)	$ 498,964	$ (382,276)
Adjustments to reconcile net income (loss) to net cash provided by (used in) operating activities:
Bad debt expense	73,280	66,431
Depreciation	4,013	3,744
Amortization of discount on convertible note payable		26,302
Stock-based compensation to employees	401,809	16,240
Common stock issued for settlement expense	110,000
Stock-based compensation to service providers		9,198
Change in derivative liabilities		(64,419)
Consulting Services in Exchange for Joint Venture
Changes in operating assets and liabilities:
Accounts receivable	(313,723)	(203,900)
Deposits		2,845
Inventory	11,860	(238)
Prepaid expenses and other current assets	(4,310)	(16,150)
Advances from Clients	(164,388)	(57,326)
Accrued liabilities and other current liabilities	(44,347)	(91,484)
Accounts payable	(44,640)	(117,206)
Net cash used in operating activities	528,518	(619,983)
Cash flows from investing activities:
Purchases of property and equipment	(5,000)	(3,290)
Net cash used in investing activities	(5,000)
Cash flows from financing activities:
Proceeds from issuance of convertible notes payable		139,065
Proceeds from issuance of common stock	602,693
Net cash provided by financing activities	602,693	139,065
Net increase (decrease) in cash and cash equivalents	1,126,211	(484,208)
Cash and cash equivalents at beginning of period	751,038	555,780
Cash and cash equivalents at end of period	1,877,249	71,572
Supplemental disclosure of cash flow information:
Cash paid for interest
Cash paid for income taxes
Non-Cash Investing and financing activities:
Conversion of note payable to common shares		71,500
Common stock returned and cancelled	1
Common stock issued for debt converted in prior year	$ 2

XML

Description of the Business

9 Months Ended

Sep. 30, 2017

Accounting Policies [Abstract]

Description of the Business

Note 1. Description of the Business

American Cannabis Company, Inc. and its subsidiary Company, Hollister & Blacksmith, Inc., doing business as American Cannabis Consulting (“American Cannabis Consulting”), (collectively “the “Company”) are based in Denver, Colorado. The Company operates a fully-integrated business model that features end-to-end solutions for businesses operating in the regulated cannabis industry in states and countries where cannabis is regulated and/or has been de-criminalized for medical use and/or legalized for recreational use. The Company provides advisory and consulting services specific to this industry, designs industry-specific products and facilities, and manages a strategic group partnership that offers both exclusive and non-exclusive customer products commonly used in the industry. American Cannabis Company, Inc. is a publicly listed company quoted on the OTCQB under the symbol “AMMJ”.

XML

Summary of Significant Accounting Policies

9 Months Ended

Sep. 30, 2017

Accounting Policies [Abstract]

Summary of Significant Accounting Policies

Note 2. Summary of Significant Accounting Policies

Basis of Accounting

The financial statements are prepared in accordance with accounting principles generally accepted in the United States of America ("U.S. GAAP"). The Company has elected a fiscal year ending on December 31. Certain balance sheet reclassifications have been made to prior period balances to reflect the current period’s presentation format; such reclassifications had no impact on the Company’s consolidated statements of operations or consolidated statements of cash flows and had no material impact on the Company’s consolidated balance sheets.

Use of Estimates in Financial Reporting

The preparation of financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the amount of assets and liabilities, and disclosures of contingent assets and liabilities, as of the date of the financial statements during the periods presented. Actual results could differ from these estimates. Estimates and assumptions are reviewed periodically, and the effects of revisions are reflected in the financial statements in the period in which they are deemed to be necessary. Significant estimates made in the accompanying financial statements include but are not limited to following: those related to revenue recognition, allowance for doubtful accounts and unbilled services, lives and recoverability of equipment and other long-lived assets, contingencies and litigation. The Company is subject to uncertainties, such as the impact of future events, economic, environmental and political factors, and changes in the business climate; therefore, actual results may differ from those estimates. When no estimate in a given range is deemed to be better than any other when estimating contingent liabilities, the low end of the range is accrued. Accordingly, the accounting estimates used in the preparation of the Company's financial statements will change as new events occur, as more experience is acquired, as additional information is obtained and as the Company's operating environment changes. Changes in estimates are made when circumstances warrant. Such changes and refinements in estimation methodologies are reflected in reported results of operations; if material, the effects of changes in estimates are disclosed in the notes to the financial statements.

Unaudited Interim Financial Statements

The accompanying unaudited financial statements have been prepared in accordance with U.S. GAAP for interim financial information and with the instructions to Form 10-Q and Regulation S-X.  Accordingly, the financial statements do not include all of the information and footnotes required by generally accepted accounting principles for complete financial statements. In the opinion of management, all adjustments consisting of normal recurring entries necessary for a fair statement of the periods presented for: (a) the financial position; (b) the result of operations; and (c) cash flows, have been made in order to make the financial statements presented not misleading. The results of operations for such interim periods are not necessarily indicative of operations for a full year.

Stock-Based Compensation

Restricted shares are awarded to employees and entitle the grantee to receive shares of common stock at the end of the established vesting period. The fair value of the grant is based on the stock price on the date of grant. The Company recognizes related compensation costs on a straight-line basis over the requisite vesting period of the award. During the three months ended September 30, 2017, the Company had no employee stock-based compensation expense. During the nine months ended September 30, 2017, the Company had employee stock-based compensation expense of $401,809. Compensation expense for warrants and options is based on the fair value of the instruments on the grant date, which is determined using the Black-Scholes valuation model. During the three months ended September 30, 2017, there was no compensation expense for warrants or stock options.

Warrants

As of September 30, 2017, and December 31, 2016, the Company had issued and outstanding warrants to the Company’s independent board member, to purchase up to two hundred and fifty thousand (250,000) shares of common stock at an exercise price of sixty-three cents ($0.63) per share. The warrants were fully-vested as of November 19, 2014, and expire on November 19, 2019.

On August 31, 2017, the Company issued warrants to Anthony Baroud to purchase up to fifty thousand (50,000) shares of common stock at an exercise price of ninety-three cents ($0.93) per share. The warrants were fully vested as of August 31, 2017, and expire on March 1, 2018. The warrants were issued as consideration for a settlement agreement and mutual release of all claims between the Registrant and Anthony Baroud on August 31, 2017 (See Part II, Item 1).

Options

In addition to the warrants to the Company’s independent board member, he shall be eligible to receive options for 400,000 shares of common stock under the Company’s incentive plan, as and when duly approved by the Board of Directors. No options have been issued for the three and nine months ended September 30, 2017 and 2016.

Reclassifications

Prior year amounts have been reclassified to conform to the current year presentation.

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Accounts Receivable, net

9 Months Ended

Sep. 30, 2017

Receivables [Abstract]

Accounts Receivable, net

Note 3. Accounts Receivable, net

Accounts receivable, net, was comprised of the following as of September 30, 2017 and December 31, 2016:

	September 30, 2017			December 31, 2016
Gross accounts receivable	$	509,595		$	195,872
Less: allowance for doubtful accounts		(104,701	)		(31,421	)
Accounts receivable, net	$	404,894		$	164,481

The Company had bad debt expense during the nine months ended September 30, 2017 and 2016 of $73,280 and $13,344, respectively.

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Other Assets

9 Months Ended

Sep. 30, 2017

Banking and Thrift [Abstract]

Other Assets

Note 4. Other Assets

Other assets were comprised of the following as of September 30, 2017 and December 31, 2016:

	September 30, 2017		December 31, 2016
Deposits	$	4,500	$	4,500
Other assets	$	4,500	$	4,500

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Inventory

9 Months Ended

Sep. 30, 2017

Inventory Disclosure [Abstract]

Inventory

Note 5. Inventory

Inventory as of September 30, 2017 and December 31, 2016 of $30,640 and $42,500, respectively, was fully comprised of finished goods.

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Prepaid expenses and other current assets

9 Months Ended

Sep. 30, 2017

Prepaid Expenses And Other Current Assets

Prepaid expenses and other current assets

Note 6. Prepaid expenses and other current assets

Prepaid expenses and other current assets was comprised of the following as of September 30, 2017 and December 31, 2016:

	September 30, 2017		December 31, 2016
Prepaid expenses	$	14,136	$	9,825
Prepaid expenses and other current assets	$	14,136	$	9,825

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Property and Equipment, net

9 Months Ended

Sep. 30, 2017

Property, Plant and Equipment [Abstract]

Property and Equipment, net

Note 7. Property and Equipment, net

Property and equipment as of September 30, 2017 and December 31, 2016 is summarized as follows:

	September 30, 2017			December 31, 2016
Office equipment	$	9,275		$	9,275
Furniture and fixtures		9,490			10,175
Machinery & Equipment		7,336			2,337
Less accumulated depreciation		(13,476	)		(10,148	)
Property and equipment, net	$	12,625		$	11,639

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Related Party Transactions

9 Months Ended

Sep. 30, 2017

Related Party Transactions [Abstract]

Related Party Transactions

Note 8. Related Party Transactions

During the three months ended September 30, 2017, the Company incurred $15,000 of expense payable to Prince & Tuohey CPA, Ltd., a company in which J. Michael Tuohey, the Company’s Chief Financial Officer, is an owner. Amounts owed as of September 30, 2017 and December 31, 2016, were $0 and $14,325, respectively.

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Accrued and Other Current Liabilities

9 Months Ended

Sep. 30, 2017

Payables and Accruals [Abstract]

Accrued and Other Current Liabilities

Note 9. Accrued and Other Current Liabilities

Accrued and other current liabilities was comprised of the following at September 30, 2017 and December 31, 2016:

	September 30, 2017		December 31, 2016
Accrued payroll liabilities		—		12,903
Other accruals		23,702		14,986
Accrued and other current liabilities	$	23,702	$	36,724

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Stock Based Compensation

9 Months Ended

Sep. 30, 2017

Equity [Abstract]

Stock Based Compensation

Note 10. Stock-based Compensation

Restricted Shares

From time to time, the Company grants certain employees restricted shares of its common stock to provide further compensation in-lieu of wages and to align the employee’s interests with the interests of its stockholders. Because vesting is based on continued employment, these equity-based incentives are also intended to attract, retain and motivate personnel upon whose judgment, initiative and effort the Company’s success is largely dependent.

During the nine months ended September 30, 2017, the Company issued 430,227common shares, with a fair value of $395,809.

Warrants

As of September 30, 2017, and December 31, 2016, the Company had issued and outstanding warrants to the Company’s independent board member, to purchase up to two hundred and fifty thousand (250,000) shares of common stock at an exercise price of sixty-three cents ($0.63) per share. The warrants were fully-vested as of November 19, 2014, and expire on November 19, 2019. The grant date fair value of the warrants, as calculated based on the Black-Scholes valuation model, was $0.59 per share.

As of September 30, 2017, as the exercise price per share is lower than the price per share of our common shares, the intrinsic value of outstanding warrants is $35,000. As of September 30, 2017, and December 31, 2016, the warrants issued to the Company’s independent board member had 1.5 and 2.2 years remaining until expiration.

Stock Options

In addition to the warrants granted to the Company’s independent board member as described above, the Company’s independent board member shall be eligible to receive options for 400,000 shares of common stock under the Company’s incentive plan, as and when duly approved by the Board of Directors.

Stock Issuable in Compensation for Professional Services

From time to time, the Company enters into agreements whereby a professional service provider will be compensated for services rendered to the Company by shares of common stock in lieu of cash. During the nine months ended September 30, 2017, no such common stock was issued.

Stock Issued as Consideration for Settlement Agreements.

On July 31, 2017, the Company entered into a settlement agreement, mutual release of all claims and waiver of bond for lost certificate, with Private Media Group, Inc. On May 23, 2014, Private Media Group, Inc. was issued 200,000 shares of common stock as consideration for services rendered. Private Media Group, Inc. subsequently lost the stock certificate, and demanded the Company reissue the common stock. The Company and Private Media Group, Inc. entered into a settlement agreement provided that in exchange for a complete release of all claims regarding any and all compensation due to Private Media Group, Inc., Private Media Group, Inc. agreed to return 100,000 shares to treasury, and the Company agreed to waive of bond for the lost certificate, and to reissue Private Media Group, Inc. 100,000 common shares of common stock.

On August 31, 2017, the Company entered into a settlement agreement and mutual release of all claims with Anthony Baroud. The Company previously disclosed its participation in a private arbitration proceeding conducted by the American Arbitration Association, in which both claims and counterclaims were asserted by the respective parties. The settlement agreement disposed of the arbitration proceeding and all claims and counterclaims between the parties with prejudice. As consideration for the dismissal and mutual release of all claims, the Company agreed to a stock compensation settlement equal to $110,000 consisting of an issuance of 100,000 shares of common stock to Mr. Baroud, valued for the purposes of the settlement agreement at $0.93 per share, for a total of $93,000, and fully vested warrants to purchase up to 50,000 shares of common stock in a cashless transaction at an exercise price determined by the closing price of the Company’s common stock on March 1, 2018. The warrants expire on March 1, 2018. If the 50,000 shares issuable to Mr. Baroud pursuant to the Cashless Warrant Agreement does not equal $17,000 for a total of $110,000, the Company agreed to issue Mr. Baroud restricted common stock, valued as of the closing price on March 1, 2018, to correct the difference so that Baroud receives the equivalent of $110,000.00.

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Stockholders' Equity

9 Months Ended

Sep. 30, 2017

Equity [Abstract]

Stockholders' Equity

Note 11. Stockholders’ Equity

Preferred Stock

American Cannabis Company, Inc. is authorized to issue 5,000,000 shares of preferred stock at $0.01 par value. No shares of preferred stock were issued and outstanding during the three months or nine months ended September 30, 2017, and 2016 respectively.

Common Stock

American Cannabis Company, Inc. is authorized to issue 100,000,000 common shares at $0.00001 par value per share.

The Company issued 0 shares of common stock for the three months ended September 30, 2017.

For the nine months ended September 30, 2017, the Company issued 430,227 shares of common stock valued at $395,809 as follows:

On January 4, 2017, the Company issued 200,000 common shares to Terry Buffalo.

On January 4, 2017, the Company issued Sam D. Leucshen 50,000 common shares.

On January 4, 2017, the Company issued Steven Lico 15,000 common shares.

On January 4, 2017, the Company issued Tyler A. Schlosser 20,000 common shares.

On January 4, 2017, the Company issued Robert Teran 50,000 common shares.

On January 4, 2017, the Company issued Gayle Barr 4,727 common shares.

On January 4, 2017, the Company issued Mica Renquist 7,500 common shares.

On January 4, 2017, the Company issued Gary Altman 33,000 common shares.

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Summary of Significant Accounting Policies (Policies)

9 Months Ended

Sep. 30, 2017

Accounting Policies [Abstract]

Basis of Accounting

Basis of Accounting

The financial statements are prepared in accordance with accounting principles generally accepted in the United States of America ("U.S. GAAP"). The Company has elected a fiscal year ending on December 31. Certain balance sheet reclassifications have been made to prior period balances to reflect the current period’s presentation format; such reclassifications had no impact on the Company’s consolidated statements of operations or consolidated statements of cash flows and had no material impact on the Company’s consolidated balance sheets.

Use of Estimates in Financial Reporting

Use of Estimates in Financial Reporting

The preparation of financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the amount of assets and liabilities, and disclosures of contingent assets and liabilities, as of the date of the financial statements during the periods presented. Actual results could differ from these estimates. Estimates and assumptions are reviewed periodically, and the effects of revisions are reflected in the financial statements in the period in which they are deemed to be necessary. Significant estimates made in the accompanying financial statements include but are not limited to following: those related to revenue recognition, allowance for doubtful accounts and unbilled services, lives and recoverability of equipment and other long-lived assets, contingencies and litigation. The Company is subject to uncertainties, such as the impact of future events, economic, environmental and political factors, and changes in the business climate; therefore, actual results may differ from those estimates. When no estimate in a given range is deemed to be better than any other when estimating contingent liabilities, the low end of the range is accrued. Accordingly, the accounting estimates used in the preparation of the Company's financial statements will change as new events occur, as more experience is acquired, as additional information is obtained and as the Company's operating environment changes. Changes in estimates are made when circumstances warrant. Such changes and refinements in estimation methodologies are reflected in reported results of operations; if material, the effects of changes in estimates are disclosed in the notes to the financial statements.

Unaudited Interim Financial Statements

Unaudited Interim Financial Statements

The accompanying unaudited financial statements have been prepared in accordance with U.S. GAAP for interim financial information and with the instructions to Form 10-Q and Regulation S-X.  Accordingly, the financial statements do not include all of the information and footnotes required by generally accepted accounting principles for complete financial statements. In the opinion of management, all adjustments consisting of normal recurring entries necessary for a fair statement of the periods presented for: (a) the financial position; (b) the result of operations; and (c) cash flows, have been made in order to make the financial statements presented not misleading. The results of operations for such interim periods are not necessarily indicative of operations for a full year.

Stock-Based Compensation

Stock-Based Compensation

Restricted shares are awarded to employees and entitle the grantee to receive shares of common stock at the end of the established vesting period. The fair value of the grant is based on the stock price on the date of grant. The Company recognizes related compensation costs on a straight-line basis over the requisite vesting period of the award. During the three months ended September 30, 2017, the Company had no employee stock-based compensation expense. During the nine months ended September 30, 2017, the Company had employee stock-based compensation expense of $401,809. Compensation expense for warrants and options is based on the fair value of the instruments on the grant date, which is determined using the Black-Scholes valuation model. During the three months ended September 30, 2017, there was no compensation expense for warrants or stock options.

Warrants

Warrants

As of September 30, 2017, and December 31, 2016, the Company had issued and outstanding warrants to the Company’s independent board member, to purchase up to two hundred and fifty thousand (250,000) shares of common stock at an exercise price of sixty-three cents ($0.63) per share. The warrants were fully-vested as of November 19, 2014, and expire on November 19, 2019.

On August 31, 2017, the Company issued warrants to Anthony Baroud to purchase up to fifty thousand (50,000) shares of common stock at an exercise price of ninety-three cents ($0.93) per share. The warrants were fully vested as of August 31, 2017, and expire on March 1, 2018. The warrants were issued as consideration for a settlement agreement and mutual release of all claims between the Registrant and Anthony Baroud on August 31, 2017 (See Part II, Item 1).

Options

Options

In addition to the warrants to the Company’s independent board member, he shall be eligible to receive options for 400,000 shares of common stock under the Company’s incentive plan, as and when duly approved by the Board of Directors. No options have been issued for the three and nine months ended September 30, 2017 and 2016.

Reclassifications

Reclassifications

Prior year amounts have been reclassified to conform to the current year presentation.

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Accounts Receivable, net (Tables)

9 Months Ended

Sep. 30, 2017

Receivables [Abstract]

Schedule of accounts receivable

	September 30, 2017			December 31, 2016
Gross accounts receivable	$	509,595		$	195,872
Less: allowance for doubtful accounts		(104,701	)		(31,421	)
Accounts receivable, net	$	404,894		$	164,481

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Other Assets (Tables)

9 Months Ended

Sep. 30, 2017

Banking and Thrift [Abstract]

Schedule of other assets

	September 30, 2017		December 31, 2016
Deposits	$	4,500	$	4,500
Other assets	$	4,500	$	4,500

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Prepaid expenses and other current assets (Tables)

9 Months Ended

Sep. 30, 2017

Prepaid Expenses And Other Current Assets

Schedule of pepaid expenses and other current assets

	September 30, 2017		December 31, 2016
Prepaid expenses	$	14,136	$	9,825
Prepaid expenses and other current assets	$	14,136	$	9,825

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Property and Equipment, net (Tables)

9 Months Ended

Sep. 30, 2017

Property And Equipment Net Tables

Schedule of property and equipment, net

	September 30, 2017			December 31, 2016
Office equipment	$	9,275		$	9,275
Furniture and fixtures		9,490			10,175
Machinery & Equipment		7,336			2,337
Less accumulated depreciation		(13,476	)		(10,148	)
Property and equipment, net	$	12,625		$	11,639

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Accrued and Other Current Liabilities (Tables)

9 Months Ended

Sep. 30, 2017

Payables and Accruals [Abstract]

Schedule of accrued and other current liabilities

	September 30, 2017		December 31, 2016
Accrued payroll liabilities		—		12,903
Other accruals		23,702		14,986
Accrued and other current liabilities	$	23,702	$	36,724

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Accounts Receivable, net (Details) - USD ($)	Sep. 30, 2017	Dec. 31, 2016
Receivables [Abstract]
Gross accounts receivable	$ 509,595	$ 195,872
Less: allowance for doubtful accounts	(104,701)	(31,421)
Accounts receivable, net	$ 404,894	$ 164,481

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Other Assets (Details) - USD ($)	Sep. 30, 2017	Dec. 31, 2016
Banking and Thrift [Abstract]
Deposits	$ 4,500	$ 4,500
Other assets	$ 4,500	$ 4,500

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Prepaid expenses and other current assets (Details) - USD ($)	Sep. 30, 2017	Dec. 31, 2016
Prepaid Expenses And Other Current Assets
Prepaid expenses	$ 14,136	$ 9,825
Prepaid expenses and other current assets	$ 14,135	$ 9,825

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Property and Equipment, net (Details) - USD ($)	Sep. 30, 2017	Dec. 31, 2016
Less: accumulated depreciation	$ (13,476)	$ (10,148)
Property and equipment, net	12,625	11,639
Office Equipment
Property and equipment, gross	9,275	9,275
Furniture and Fixtures
Property and equipment, gross	9,490	10,175
Machinery and Equipment
Property and equipment, gross	$ 7,336	$ 2,337

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Accrued and Other Current Liabilities (Details) - USD ($)	Sep. 30, 2017	Dec. 31, 2016
Payables and Accruals [Abstract]
Accrued payroll liabilities		$ 12,903
Other accruals	23,702	14,986
Accrued and other current liabilities	$ 23,702	$ 36,724