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Segment Information
6 Months Ended
Jun. 30, 2012
Segment Information [Abstract]  
Segment Information
 
5.
Segment Information

Systemax is primarily a direct marketer of brand name and private label products. Our operations are organized into two reportable business segments - Technology Products and Industrial Products.

Our Technology Products segment sells computers, computer supplies and consumer electronics which are marketed in North America, Puerto Rico and Europe. Most of these products are manufactured by other companies; however, we do offer a selection of products that are manufactured for us to our own design and marketed on a private label basis.

Our Industrial Products segment sells a wide array of industrial products and supplies which are marketed in North America. Most of these products are manufactured by other companies. Some products are manufactured for us to our own design and marketed on a private label basis.

The Company's chief operating decision-maker is the Company's Chief Executive Officer. The Company evaluates segment performance based on operating income, before net interest, foreign exchange gains and losses, special charges, internal management fees and income taxes. Corporate costs not identified with the disclosed segments are grouped as "Corporate and other expenses".

The chief operating decision-maker reviews assets and makes capital expenditure decisions for the Company on a consolidated basis only. The accounting policies of the segments are the same as those of the Company.

The Company's Industrial Products and Technology Products segments sell dissimilar products. Industrial products are generally higher in price, lower in volume and higher in product margin. Technology products are generally higher in volume, lower in price and lower in product margin. This results in higher operating margin for the Industrial Products segment. Each segment carries specifically identifiable selling, general and administrative expenses, with the selling, general and administrative expenses for the Industrial Products segment being higher as a percentage of sales than those of the Technology Products segment as a result of the Industrial Products segment having a longer selling cycle than the Technology Products segment.
 
Financial information relating to the Company's operations, excluding discontinued operations, by reportable segment was as follows (in thousands):

   
Three Months Ended
 
Six Months Ended
 
   
June 30
 
June 30
 
   
2012
 
2011
 
2012
 
2011
 
Net sales:
                 
Technology Products
 
$
745,586
 
$
792,745
 
$
1,567,475
 
$
1,651,008
 
Industrial Products
 
102,852
 
78,765
 
193,230
 
149,600
 
Corporate and Other
 
1,102
 
686
 
2,387
 
1,414
 
Consolidated
 
$
849,540
 
$
872,196
 
$
1,763,092
 
$
1,802,022
 
                   
Operating income (loss) from continuing operations:
                 
Technology Products
 
$
(3,367)
 
$
18,942
 
$
5,432
 
$
36,682
 
Industrial Products
 
6,697
 
8,960
 
14,945
 
15,817
 
Corporate and Other
 
(5,309)
 
(5,993
)
(11,548)
 
(11,963
)
Consolidated
 
$
(1,979)
 
$
21,909
 
$
                    8,829
 
$
40,536
 


Financial information relating to the Company's operations, excluding discontinued operations, by geographic area was as follows (in thousands):

   
Three Months Ended
 
Six Months Ended
 
   
June 30
 
June 30
 
   
2012
 
2011
 
2012
 
2011
 
Net sales:
                 
United States
 
$
524,897
 
$
552,531
 
$
1,087,053
 
$
1,136,571
 
United Kingdom
 
115,860
 
102,300
 
248,276
 
220,299
 
Other Europe
 
158,594
 
163,879
 
324,691
 
331,424
 
Other North America
 
50,189
 
53,486
 
103,072
 
113,728
 
Consolidated
 
$
849,540
 
$
872,196
 
$
1,763,092
 
$
1,802,022
 

 Revenues are attributed to countries based on the location of the selling subsidiary.

Financial information relating to the Company's entity-wide product category sales, excluding discontinued operations, was as follows (in millions):


 
Three Months Ended
June 30
 
Six Months Ended
June 30
   
 
2012
%
2011
%
 
2012
%
2011
%
Product Category
               
Computers
$
238.3
28%
$
243.0
28%
 
$
500.4
28%
$
461.7
26%
Computer accessories & software
237.6
28%
251.0
29%
 
497.2
28%
521.6
29%
Consumer electronics
147.7
17%
170.8
20%
 
314.6
18%
376.4
21%
Industrial products
102.9
12%
78.8
9%
 
193.2
11%
149.6
8%
Computer components
99.5
12%
106.5
12%
 
208.1
12%
249.0
14%
Other
23.5
3%
22.1
2%
 
49.6
3%
43.7
2%
Consolidated
$
849.5
100%
$
872.2
100%
 
$
1,763.1
100%
$
1,802.0
100%