8-K

                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                    FORM 8-K
                                 CURRENT REPORT

                         Pursuant to Section 13 or 15(d)
                     of the Securities Exchange Act of 1934


                                October 30, 2000
                Date of Report (Date of earliest event reported)


                              POORE BROTHERS, INC.
             (Exact name of registrant as specified in its charter)


         Delaware                       1-14556                  86-0786101
(State or other jurisdiction    (Commission File Number)      (I.R.S. Employer
     of incorporation)                                       Identification No.)

                           3500 South La Cometa Drive
                             Goodyear, Arizona 85338
               (Address of principal executive offices) (zip code)

                                 (623) 932-6200
              (Registrant's telephone number, including area code)

ITEM 5. OTHER EVENTS

     On October 28, 2000, the Registrant's Goodyear, Arizona manufacturing plant
sustained fire damage causing the temporary shutdown of the facility. On October
30, 2000, the  Registrant  issued the press release  attached  hereto as Exhibit
99.1, which is hereby incorporated by reference herein.

                                   SIGNATURE

     Pursuant to the  requirements  of the Securities  Exchange Act of 1934, the
Registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned hereunto duly authorized.


Date: October 30, 2000                               POORE BROTHERS, INC.


                                        By: /s/ Thomas W. Freeze
                                            ------------------------------------
                                            Thomas W. Freeze
                                            Senior Vice President &
                                            Chief Financial Officer

                                  EXHIBIT INDEX

EXHIBIT NUMBER                      DESCRIPTION
- --------------                      -----------
    99.1                            Press Release, dated October 30, 2000

EX-99.1

                        POORE BROTHERS' GOODYEAR, ARIZONA
                    MANUFACTURING PLANT SUSTAINS FIRE DAMAGE

     Goodyear,  Arizona, October 30, 2000 -- Poore Brothers, Inc. (Nasdaq: SNAK)
today  announced  that a fire in its Goodyear,  Arizona  manufacturing  facility
occurred over the weekend.  As a result of the fire,  production at the facility
has been temporarily shut down. The fire caused damage to the roof and equipment
utilities over the potato chip processing area of the building.  While there was
no significant damage to equipment or to the other areas of the building,  Poore
Brothers  is still in the process of  determining  the full extent of the damage
and when production may resume at the facility.  Fortunately,  only one employee
suffered minor injuries as a result of the fire.

     The Company is taking  aggressive action to meet the needs of its customers
by seeking to  identify  alternative  short-term  production  sources and making
every effort to resume production at the facility as soon as possible. While the
fire loss may have a potentially  significant  adverse  impact on fourth quarter
results,  the Company  believes  that its  property  and  business  interruption
insurance and the aggressive actions that the Company is taking will potentially
mitigate any such adverse impact.

     Production of the Company's  other  product  lines,  including the recently
announced T.G.I.  Friday's(TM) brand snack chips, as well as Tato Skins(R) brand
potato  snacks and  Pizzarias(R)  brand  pizza chips will not be impacted by the
fire since they are manufactured at the Company's Bluffton, Indiana facility.

     Eric J. Kufel,  President  and Chief  Executive  Officer,  said, "I want to
personally  thank the large number of people and businesses who have reached out
and lent tremendous support to the Company during a difficult time. While we are
first  and  foremost  thankful  that no one was  seriously  hurt,  we  sincerely
appreciate the community's  genuine support. We are doing everything possible to
keep  our  "intensely  different"  potato  chips on store  shelves  during  this
temporary shutdown."

     Poore Brothers is a rapidly growing manufacturer,  marketer and distributor
of  "intensely  different"  salted  snacks  based  in  Goodyear,   Arizona  with
manufacturing  facilities  in  Goodyear,  Arizona  and  Bluffton,  Indiana.  The
Company's primary emphasis is manufacturing  "intensely  different" salted snack
food items including T.G.I.  Friday's(TM)  brand snack chips,  Poore Brothers(R)
brand potato chips,  Bob's Texas  Style(R)  brand potato chips,  Boulder  Potato
Company(TM)  brand  potato  chips,  Tato  Skins(R)  brand  potato  snacks,   and
Pizzarias(R)  brand pizza chips.  The Company also  manufactures  private  label
potato chips for major retailers in Arizona and California and operates a direct
store delivery  distribution  business in Arizona and a snack food merchandising
company in Texas.

     For further  information  about  Poore  Brothers  or this  release,  please
contact Thomas W. Freeze,  Senior Vice President and Chief Financial Officer, at
(623) 932-6200, or logon to http://www.poorebrothers.com.

     Statements  contained in this press release that are not  historical  facts
are  "forward  looking"  statements  as that  term  is  defined  in the  Private
Securities  Litigation Reform Act of 1995. Because such statements include risks
and uncertainties,  actual results may differ materially from those expressed or
implied  by such  forward-looking  statements.  Factors  that may  cause  actual
results to differ from the  forward-looking  statements  contained in this press
release and that may affect the Company's prospects in general include,  but are
not limited to, the potential need for additional financing, acquisition-related
risks, significant competition,  customer acceptance of new products, dependence
upon major customers,  general risks related to the food products industry,  and
such other factors as are described in the Company's filings with the Securities
and Exchange Commission.