8-K

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FORM 8-K

CURRENT REPORT
Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934

Date of Report (Date of earliest event reported)  November 2, 2010

Image Sensing Systems, Inc.

(Exact name of registrant as specified in its charter)

Minnesota	0-26056	41-1519168
(State or other jurisdiction of incorporation)	(Commission File Number)	(IRS Employer Identification No.)
500 Spruce Tree Centre, 1600 University Avenue West, St. Paul, Minnesota		55104
(Address of principal executive offices)		(Zip Code)

Registrant’s telephone number, including area code  (651) 603-7700

(Former name or former address, if changed since last report.)

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions (see General Instructions A.2. below):

o Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)

o Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)

o Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))

o Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

Section 7 – Regulation FD

Item 7.01  Regulation FD.

On November 2, 2010, Image Sensing Systems, Inc. (the “Company”), issued a press release announcing that Dan Skites has been appointed as vice president of sales and marketing by the Company. The press release is furnished as Exhibit 99.1 hereto and is incorporated herein by reference.

Section 9 – Financial Statements and Exhibits

Item 9.01  Financial Statements and Exhibits.

(d)           Exhibits. The following exhibit is being “furnished” in accordance with Item 7.01 of this Current Report on Form 8-K and shall not be deemed “filed” for purposes of Section 18 of the Securities Exchange Act of 1934 (the “Exchange Act”), or otherwise subject to the liabilities of that section, nor shall it be deemed to be incorporated by reference in any filing under the Securities Act of 1933 or the Exchange Act, except as expressly set forth by specific reference in such filing:

99.1        Press Release, dated November 2, 2010, of Image Sensing Systems, Inc.

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SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

	Image Sensing Systems, Inc.
Date:  November 2, 2010
	By	/s/ Gregory R. L. Smith
		Gregory R. L. Smith Chief Financial Officer (Principal Financial Officer)

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EX-99.1

Exhibit 99.1

500 Spruce Tree Centre
1600 University Avenue West
St. Paul, Minnesota 55104-3825 USA
651.603.7700 Fax:  651.603.7795
imagesensing.com

NEWS RELEASE

Contact:

Craig Anderson, VP of Product Management
Image Sensing Systems, Inc. 
Phone: +1.651.603.7700

FOR IMMEDIATE RELEASE

Dan Skites appointed as Vice President of Sales and Marketing at Image Sensing Systems, Inc.

St. Paul, MN, Nov. 2, 2010 — Image Sensing Systems, Inc. (NASDAQ: ISNS) announced today that Dan Skites has been appointed as the company’s vice president of sales and marketing.  Mr. Skites will report to Ken Aubrey, company president and CEO.

Mr. Skites was most recently with Global Traffic Technologies where he was Business Development Director as well as a Sales Manager.  Mr. Skites’ experience consists of over 17 years of B2G international sales and marketing experience in Intelligent Transportation Systems (ITS) including positions with Global Traffic Technologies, 3M, and American Electronic Sign.  Previous products he has been involved with include traffic detection systems, emergency vehicle preemption, transit signal priority, RFID systems for electronic vehicle registration, radar speed displays, digital printing systems for motor vehicle operations, and variable message signs for traffic management.

Ken Aubrey, president and CEO, stated, “ISS is most enthusiastic to welcome Dan Skites to our organization.  His sales background and industry experience provides an excellent foundation to lead our worldwide sales and marketing effort forward. ”

About Image Sensing

Image Sensing Systems, Inc. is a provider of software-based detection solutions for the Intelligent Transportation Systems (ITS) sector and adjacent markets including security, police and parking. We have sold more than 110,000 units of our industry leading Autoscope® machine-vision, RTMS® radar and CitySync automatic number plate recognition (ANPR) products in over 60 countries worldwide.  The depth of our experience coupled with the breadth of our product portfolio uniquely positions us to provide powerful hybrid technology solutions and to exploit the convergence of the traffic, security and environmental management markets. We are headquartered in St. Paul, Minnesota. Visit us on the web at imagesensing.com.

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