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Goodwill and Intangible Assets
3 Months Ended
Mar. 31, 2016
Goodwill and Intangible Assets Disclosure [Abstract]  
Goodwill and Intangible Assets
NOTE 7—GOODWILL AND INTANGIBLE ASSETS
The table below displays the components of goodwill, intangible assets and mortgage servicing rights (“MSRs”) as of March 31, 2016 and December 31, 2015. Goodwill is presented separately on our consolidated balance sheets. Intangible assets and MSRs are included in other assets on our consolidated balance sheets.
Table 7.1: Components of Goodwill, Intangible Assets and MSRs
 
 
March 31, 2016
(Dollars in millions)
 
Carrying
Amount of
Assets
(1)
 
Accumulated Amortization(1)
 
Net
Carrying
Amount
Goodwill
 
$
14,492

 
N/A

 
$
14,492

Intangible assets:
 
 
 
 
 
 
Purchased credit card relationship (“PCCR”) intangibles
 
2,147

 
$
(1,529
)
 
618

Core deposit intangibles
 
1,391

 
(1,301
)
 
90

Other(2)
 
375

 
(146
)
 
229

Total intangible assets
 
3,913

 
(2,976
)
 
937

Total goodwill and intangible assets
 
$
18,405

 
$
(2,976
)
 
$
15,429

MSRs:
 
 
 
 
 
 
        Consumer MSRs(3)
 
$
59

 
N/A

 
$
59

        Commercial MSRs(4)
 
222

 
$
(58
)
 
164

Total MSRs
 
$
281

 
$
(58
)
 
$
223

 
 
 
 
 
 
 
 
 
December 31, 2015
(Dollars in millions)
 
Carrying
Amount of
Assets
(1)
 
Accumulated Amortization(1)
 
Net
Carrying
Amount
Goodwill
 
$
14,480

 
N/A

 
$
14,480

Intangible assets:
 
 
 
 
 
 
PCCR intangibles
 
2,156

 
$
(1,467
)
 
689

Core deposit intangibles
 
1,771

 
(1,662
)
 
109

Other(2)
 
378

 
(135
)
 
243

Total intangible assets
 
4,305

 
(3,264
)
 
1,041

Total goodwill and intangible assets
 
$
18,785

 
$
(3,264
)
 
$
15,521

MSRs:
 
 
 
 
 
 
        Consumer MSRs(3)
 
$
68

 
N/A

 
$
68

        Commercial MSRs(4)
 
212

 
$
(51
)
 
161

Total MSRs
 
$
280

 
$
(51
)
 
$
229

__________
(1) 
Certain intangible assets that were fully amortized in prior periods were removed from our consolidated balance sheets.
(2) 
Primarily consists of intangibles for sponsorship relationships, brokerage relationship intangibles, partnership and other contract intangibles and trade name intangibles.
(3) 
Represents MSRs related to our Consumer Banking business that are carried at fair value on our consolidated balance sheets.
(4) 
Represents MSRs related to our Commercial Banking business that are subsequently accounted for under the amortization method and periodically assessed for impairment.
Amortization expense for amortizable intangible assets, which is presented separately in our consolidated statements of income, totaled $101 million and $110 million for the three months ended March 31, 2016 and 2015, respectively.
Goodwill
The following table presents goodwill attributable to each of our business segments as of March 31, 2016 and December 31, 2015.
Table 7.2: Goodwill Attributable to Business Segments
(Dollars in millions)
 
Credit
Card
 
Consumer
Banking
 
Commercial Banking
 
Total
Balance as of December 31, 2015
 
$
4,997

 
$
4,600

 
$
4,883

 
$
14,480

Acquisitions
 
0

 
0

 
14

 
14

Other adjustments
 
(2
)
 
0

 
0

 
(2
)
Balance as of March 31, 2016
 
$
4,995

 
$
4,600

 
$
4,897

 
$
14,492