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Quarterly Financial Data (Unaudited) (Details) - USD ($)
3 Months Ended 12 Months Ended
Dec. 31, 2015
Sep. 30, 2015
Jun. 30, 2015
Mar. 31, 2015
Dec. 31, 2014
Sep. 30, 2014
Jun. 30, 2014
Mar. 31, 2014
Dec. 31, 2015
Dec. 31, 2014
Dec. 31, 2013
Quarterly Financial Information Disclosure [Abstract]                      
Revenue $ 9,395,300 $ 9,683,226 $ 9,552,589 $ 19,939,876 $ 11,793,909 $ 11,175,440 $ 11,302,667 $ 12,001,499 $ 48,570,991 $ 46,273,515 $ 58,636,504
Gross profit 7,208,145 7,257,275 6,893,803 17,529,634 9,137,575 8,583,096 8,595,004 9,327,124 38,888,857 35,642,799 43,480,690
Net (loss) income attributable to common stockholders $ (2,295,014) $ (2,922,694) $ (2,998,645) $ 4,934,176 $ (2,827,016) $ (3,545,218) $ 1,023,512 $ (3,104,078) $ (1,929,361) $ (7,211,821) $ (10,932,590)
Basic net (loss) income per share attributable to common stockholders (in dollars per share) $ (0.06) $ (0.07) $ (0.07) $ 0.12 $ (0.06) $ (0.08) $ 0.02 $ (0.06) $ (0.08) $ (0.18) $ (0.24)
Diluted net (loss) income per share attributable to common stockholders (in dollars per share) $ (0.06) $ (0.07) $ (0.07) $ 0.10 $ (0.06) $ (0.08) $ 0.02 $ (0.06) $ (0.08) $ (0.18) $ (0.24)