Related Party Transactions (Details) (USD $)	3 Months Ended
Mar. 31, 2013	Mar. 31, 2012
Related Party Transaction [Line Items]
Period To Pay For Services After Receipt Of Invoice	30 days
Related Party Transaction, Estimated Cost Of Services To Be Provided For Rlelated Party	$ 900,000
Chief Executive Officer [Member]
Related Party Transaction [Line Items]
Common stock outstanding, ownership percentage	35.30%
Noncontrolling Interest
Related Party Transaction [Line Items]
Acquisition investment percentage	5.50%
Operating Leases, Income Statement, Sublease Revenue	0
FragMob LLC [Member]
Related Party Transaction [Line Items]
Amount paid for service	500,000	200,000
Related Party Costs	1,200,000
ViSalus Holdings, LLC [Member] \| Chief Strategy Officer [Member]
Related Party Transaction [Line Items]
Officers' Compensation	$ 500,000
Percent Of Annual Target Bonus Opportunity Equal To Base Salary	100.00%
Maximum [Member] \| ViSalus Holdings, LLC [Member] \| Chief Strategy Officer [Member]
Related Party Transaction [Line Items]
Percent Of Annual Target Bonus Opportunity Equal To Base Salary	200.00%

Minority interest ownership by executive management.

No definition available.

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- Definition

Percent of annual target bonus opportunity equal to base salary.

+ References

No definition available.

+ Details

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- Definition

Period to pay for services after receipt of invoice.

+ References

No definition available.

+ Details

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- Definition

Related Party Transaction, Estimated Cost Of Services To Be Provided For Rlelated Party

+ References

No definition available.

+ Details

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- Definition

The number of units or percentage investment held by the managing member or general partner of the LLC or LP.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef

-Publisher AICPA

-Name Practice Bulletin (PB)

-Number 14

-Paragraph 15

-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 2: http://www.xbrl.org/2003/role/presentationRef

-Publisher FASB

-Name Accounting Standards Codification

-Topic 272

-SubTopic 10

-Section 50

-Paragraph 3

-Subparagraph (b)

-URI http://asc.fasb.org/extlink&oid=6373374&loc=d3e70478-108055

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- Definition

Expenditures for salaries of officers. Does not include allocated share-based compensation, pension and post-retirement benefit expense or other labor-related non-salary expense. For commercial and industrial companies, excludes any direct and overhead labor that is included in cost of goods sold.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef

-Publisher FASB

-Name Accounting Standards Codification

-Topic 225

-SubTopic 10

-Section S99

-Paragraph 2

-Subparagraph (SX 210.5-03.4)

-URI http://asc.fasb.org/extlink&oid=6880815&loc=d3e20235-122688

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- Definition

The amount of revenue recognized for the period under subleasing arrangements.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef

-Publisher FASB

-Name Accounting Standards Codification

-Topic 840

-SubTopic 20

-Section 55

-Paragraph 3

-URI http://asc.fasb.org/extlink&oid=6584307&loc=d3e41620-112719

Reference 2: http://www.xbrl.org/2003/role/presentationRef

-Publisher FASB

-Name FASB Technical Bulletin (FTB)

-Number 88-1

-Paragraph 9

-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

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- Definition

Direct costs arising from transactions with related parties who are not affiliates or joint Ventures. These costs are categorized as cost of goods sold.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef

-Publisher FASB

-Name Statement of Financial Accounting Standard (FAS)

-Number 57

-Paragraph 2

-Subparagraph c

-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 2: http://www.xbrl.org/2003/role/presentationRef

-Publisher FASB

-Name Accounting Standards Codification

-Topic 235

-SubTopic 10

-Section S99

-Paragraph 1

-Subparagraph (SX 210.4-08.(k)(1))

-URI http://asc.fasb.org/extlink&oid=6881521&loc=d3e23780-122690

Reference 3: http://www.xbrl.org/2003/role/presentationRef

-Publisher SEC

-Name Regulation S-X (SX)

-Number 210

-Section 08

-Paragraph k

-Subparagraph 1

-Article 4

Reference 4: http://www.xbrl.org/2003/role/presentationRef

-Publisher FASB

-Name Accounting Standards Codification

-Topic 225

-SubTopic 10

-Section S99

-Paragraph 2

-Subparagraph (SX 210.5-03.2)

-URI http://asc.fasb.org/extlink&oid=6880815&loc=d3e20235-122688

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- Definition

Expenses recognized resulting from transactions (excluding transactions that are eliminated in consolidated or combined financial statements) with related party.

+ References

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