PX14A6G 1 insp_px14a6g.htm INSPIRE INVESTING, LLC - PX14A6G

United States Securities and Exchange Commission

Washington, D.C. 20549

 

NOTICE OF EXEMPT SOLICITATION
Pursuant to Rule 14a-103

 

Name of the Registrant: Southern Co

Name of persons relying on exemption: Inspire Investing, LLC

Address of persons relying on exemption: 3597 E Monarch Sky Ln, Suite 330, Meridian, ID 83646

 

Written materials are submitted pursuant to Rule 14a-6(g) (1) promulgated under the Securities Exchange Act of 1934. Filer of this notice does not beneficially own more than $5 million of securities in the Registrant company. Submission is not required of this filer under the terms of the Rule but is made voluntarily in the interest of public disclosure and consideration of these important issues.

 

As part of a coalition of investors and financial professionals, serving thousands of clients and managing/advising on over $250 billion in assets, we, the Undersigned, urge shareholders to vote YES on Proposal Item No. 8 - Report on Respecting Workforce Civil Liberties submitted by Inspire Investing.

 

Southern Company, one of the largest U.S. utility companies with over 28,000 employees, plays a pivotal role in shaping workplace culture and economic opportunity. As a major federal contractor with the Department of Defense (DoD), it must adhere to federal and state anti-discrimination laws, including Title VII, which prohibits discrimination based on race, religion, sex, national origin, or, in some jurisdictions, political affiliation.1 President Trump’s Executive Order also bars federal contractors from promoting Diversity, Equity, and Inclusion (DEI) initiatives, though this is currently under a preliminary injunction while it is litigated. But Southern maintains many of its problematic DEI policies, which raises serious legal risk, jeopardizes its preferred status with the Department of Defense as a federal contractor, stifles innovation and workforce engagement, and increases reputational risk as DEI is increasingly seen as divisive and harmful.

 

Southern’s DEI workforce policies include mandatory training programs and hiring practices that prioritize group identity over individual merit. Southern Company has publicly stated, “Our strategy for recruiting, retaining, and developing employees includes a deliberate focus on DE&I.”2 Furthermore, the company mandates that “all our employees commit to continued personal education on equity and inclusion,” including annual DEI training and unconscious bias


1 https://www.southerncompany.com/innovation/federal-partnerships.html

2 https://www.southerncompany.com/content/dam/southerncompany/sustainability/pdfs/our-people/human-capital-management-factsheet.pdf#:~:text=Diversity%2C%20equity%20&%20inclusion%20Our%20strategy%20for,engage%2C%20 include%20and%20retain%20a%20diverse%20workforce


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training.3 These policies risk fostering a workplace environment that stifles free speech and religious freedom by enforcing ideological conformity.

 

Southern’s continued DEI commitments raise concerns about impartiality. CEO Chris Womack’s prior work for a Democratic U.S. House Representative and House Committee, VP Curley Henry’s 2023 White House equity roundtable participation, and Southern’s enormous commitment of $225 million to advance “social justice” initiatives, may signal a politicized corporate culture, potentially alienating employees with differing views.4 While Southern has reduced the visibility of its DEI efforts—removing the “Boldly Forward” website and links to its Moving to Equity Reports (2020-2023)—many commitments remain public, including the 2023 Moving to Equity Report.5 Womack’s December 9th letter to Trump, offering partnership, appears conciliatory but does not address these policies, suggesting the company is engaging in selective transparency.6

 

The 2024 Viewpoint Diversity Score Business Index indicates that 91% of large companies, including Southern, promote divisive concepts like critical race theory, prioritizing group identity over ideological diversity and equal opportunity.7 The Freedom at Work survey reveals that 60% of employees fear punishment for expressing religious or political views at work, and 54% worry about social media repercussions.8 Southern’s DEI programs may contribute to a culture of fear and self-censorship. Recent Supreme Court rulings in Students for Fair Admissions v. Harvard, Groff v. DeJoy, and City of St. Louis v. Muldrow heighten scrutiny of discriminatory policies.9 Organizations with similar DEI practices have faced lawsuits and regulatory backlash, posing a cautionary tale for Southern.

 

Southern’s DEI policies also present significant operational and reputational risks. The Wall Street Journal notes that many companies are phasing out DEI goals due to backlash, a trend Southern navigates inconsistently.10 Employers prioritizing ideological conformity hinder innovation, alienate talent, and undermine diverse customer service. Southern’s lack of transparency around its social justice funding and selective DEI content removal erodes trust. Southern Company’s DEI policies risk casting the company as a de facto regulator of speech and belief, undermining the fundamental freedoms that foster a healthy marketplace of ideas.

 

 

 


3 https://www.southerncompany.info/htmlemail/culture.pdf

4 https://www.georgiapower.com/content/dam/georgia-power/pdfs/company-pdfs/about-us/bio-chris-womack-1-04-2020.pdf,

https://www.csrwire.com/press_releases/771126-white-house-invites-henry-speak-equity-roundtable

5 https://web.archive.org/web/20241111130131/https:/www.southerncompany.info/boldly-forward/index.html

6 https://8515244d-4c8f-4d2c-8d44-ac147bb6fe6e.usrfiles.com/ugd/851524_36ba69f43fd84613831cc3a085f8e99f.pdf

7 https://www.viewpointdiversityscore.org/

8 https://www.viewpointdiversityscore.org/polling

9 https://www.supremecourt.gov/opinions/22pdf/20-1199_hgdj.pdf, https://www.supremecourt.gov/opinions/22pdf/22-174_k536.pdf,

https://www.supremecourt.gov/opinions/23pdf/22-193_q86b.pdf

10 https://www.wsj.com/business/diversity-goals-are-disappearing-from-companies-annual-reports-459d1ef3


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In light of these escalating risks, we call on Southern Company to provide greater transparency and accountability to shareholders. We strongly urge shareholders to vote YES on Proposal Item No. 8 - Report on Respecting Workforce Civil Liberties that asks the company to issue a report evaluating how the company’s policies and practices impact employees and prospective employees based on their race, color, religion (including religious views), sex, national origin, or political views, and the risks those impacts present to the company’s business.

 

Sincerely,

The Undersigned

 

Robert Netzly

CEO

Inspire Investing

Bill Flaig

CEO

American Conservative Values ETF

OJ Oleka

CEO

State Financial Officers Foundation

 

Jerry Bowyer

CEO

Bowyer Research

Jeffrey Presley

President

Mountain PEAK Wealth Advisors

Aaron Moon

President

Inspire Advisors

 

Tom Strobhar

President

Strobhar Financial

Daniel Wallick

Managing Partner/CIO

Wallick Investments LLC

Nelson Negron

President

Provident Oak Financial, LLC

 

Matthew Mohlman

President

Monument Advisers

Brent Jackson

Owner, President

Harvest Financial

 

Carlton Graves

President

Graves & Associates, Ltd.

Joseph James

Vice President

Greater Texas Financial Solutions

 

Aaron Witten

Managing Member

Witten Financial Services, LLC

Craig Anderson

Owner

Family Focused Finacial

Terrence Rocks

Founder/Advisor

Teleios Financial Partners

 

Michael Gauthier

CEO

Strategic Income Group

Chris Maclellan

Chairman

Maclellan FDN Inc.

Mack Conley

Financial Advisor

Genesis Investments

Matthew Daugavietis

Wealth Advisor

Inspire Advisors

 

Rick Figueroa

CEO

Patron Partners Wealth Advisors

Johnathan Cunningham

Financial Advisor

Inspire Advisors

Will Odland

Founder, Financial Advisor

Fidelis Financial LLC

Matthew Bonito

Financial Advisor

Upward Management Group

 

Jacob Chandler

Owner

Chandler Wealth Management Inc.

Aaron Hoffman

Wealth Advisor

Hoffman Wealth Management Group, LLC.

Johnny Yun

Senior Vice President

Yun Wealth Management


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Michael Pemberton

Financial Advisor

Strategic Stewardship

John Ruzza

Senior Advisor/CFP

MainStreet Financial Advisors

Bruce Holt

Financial Advisor
UBS

 

Hunter Dees

Genesis Investments

Luke Andrews

Investment Advisor

Inspire Advisors

Brian S McDowell

Managing Director

Oz Investing Services LLC

 

David Eck

Wealth Advisor

Oakstreet Financial

Joseph Allen

Financial Advisor

Inspire Advisors

James Jon Benet

Financial Advisor

Triumphant Portfolio Mgmt LLC

 

Christopher Hull

Financial Advisor

CFD Investments

Michael Smith

Wealth Advisor

Kingdom Focused Financial

George Williams

Financial Advisor

WSI Financial Partners, LLC

 

Michael Graef

Financial Planner

Christian Wealth Management

Mark Trice

‍‍‍Financial Advisor

ClearVista Financial

Luke Zumbusch

Financial Advisor

Inspire Advisors

 

Jay Richardson

Founder

Kingdom Wealth Stewards

Laura Simpson

Financial Advisor

PAX Financial Group, LLC

Derek Mauldin

Financial Advisor

Kingdom Focused Financial

 

William Haider

Investment Solutions Rep.

Fidelity Investments

Christopher Murray

President

Murray Financial Group

Mary Nelson

Associate Wealth Advisor

Schwab Wealth Advisory

 

Brent Hoffman

Financial Advisor

Fifteen:22 Financial Partners

Terry Prather

Wealth Advisor

United Capital Financial Advisors

Matthew Baldini

Wealth Advisor

Inspire Advisors-The Chandler Team

Thad Allen

Financial Advisor

Smith Moore & Co.

 

Ron Harczak

CFP, CKA, Principal

Steward Guide Wealth Partners

 

Derek Hastings

Financial Advisor

Inspire Advisors

 

Chris Pagotto

Client Portfolio Manager

Kingdom Focused Financial

Daniel Allen

Financial Advisor

Smith Moore & Company

 

Matt Conrad

Relationship Manager

Carson Wealth

 

 

Eric Behaghel

Senior Advisor

Aliter Invest

 


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Disclosures/Media

 

The foregoing information may be disseminated to shareholders via telephone, U.S. mail, e-mail, certain websites and certain social media venues, and should not be construed as investment advice or as a solicitation of authority to vote your proxy. The cost of disseminating the foregoing information to shareholders is being borne entirely by the filers.

 

The information contained herein has been prepared from sources believed reliable but is not guaranteed by us as to its timeliness or accuracy, and is not a complete summary or statement of all available data. This piece is for informational purposes and should not be construed as a research report. Inspire Investing is not able to vote your proxies, nor does this communication contemplate such an event. Proxy cards will not be accepted by us. Please do not send your proxy to us. To vote your proxy, please follow the instructions on your proxy card.

 

For questions, please contact Tim Schwarzenberger, Director of Corporate Engagement at Inspire Investing, via email at tim.schwarzenberger@inspireinvesting.com.


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