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SEGMENT AND GEOGRAPHIC INFORMATION
9 Months Ended
Sep. 30, 2012
Segment Reporting [Abstract]  
SEGMENT AND GEOGRAPHIC INFORMATION
SEGMENT AND GEOGRAPHIC INFORMATION
Starting in the first quarter of 2012, because of changes in how the Company internally manages and reports the results of its businesses to its chief operating decision maker, the Company began to disclose five reportable segments. The five reportable segments are U.S. Neurosurgery, U.S. Instruments, U.S. Extremities, U.S. Spine and Other, and International. The U.S. Neurosurgery segment sells a full line of products specifically for neurosurgery and critical care such as tissue ablation equipment, dural repair products, cerebral spinal fluid management devices, intracranial monitoring equipment, and cranial stabilization equipment. The U.S. Instruments business sells more than 60,000 instrument patterns and surgical products and lighting to hospitals, surgery centers, and dental, podiatry, and veterinary offices. The U.S. Extremities segment includes the U.S. extremity reconstruction business, which includes such offerings as skin and wound repair, bone and joint fixation, implants in the upper and lower extremities, bone grafts and nerve and tendon repair. The U.S. Spine and Other segment includes (i) the U.S. Spine business, which focuses on spinal fusion, spinal implants, and deformity correction, (ii) the U.S. Orthobiologics business, which focuses on bone graft substitutes and other related medical devices that are used to enhance the repair and regeneration of bone in various types of orthopedic surgical procedures, and (iii) the Private Label business, which sells the Company’s regenerative medicine and other products to strategic partners. The International segment sells similar products to those discussed above, but are managed through the following geographies: (i) Europe, Middle East and Africa, and (ii) Central/South America, Asia-Pacific and Canada. The Corporate and other category includes (i) various legal, finance, executive, and human resource functions, (ii) brand management, (iii) share-based compensation costs, and (iv) costs related to procurement, manufacturing operations and logistics for the Company’s entire organization. Accordingly, the segment information for the prior years has been restated in accordance with authoritative guidance on segment reporting.

The operating results of the various reportable segments as presented are not comparable to one another because (i) certain operating segments are more dependent than others on corporate functions for unallocated general and administrative and/or operational manufacturing functions, and (ii) the Company does not allocate certain manufacturing costs and general and administrative costs to the operating segment results.
Net sales and profit by reportable segment for the three and nine months ended September 30, 2012 and 2011 are as follows:
 
 
 
Three Months Ended September 30,
 
Nine Months Ended September 30,
 
 
2012
 
2011
 
2012
 
2011
 
 
(In thousands)
Segment Net Sales
 
 
 
 
 
 
 
 
U.S. Neurosurgery
 
$
43,269

 
$
42,800

 
$
125,776

 
$
122,246

U.S. Instruments
 
41,469

 
41,543

 
120,732

 
116,932

U.S. Extremities
 
32,961

 
24,825

 
91,596

 
69,341

U.S. Spine and Other
 
49,188

 
48,293

 
142,821

 
128,885

International
 
43,197

 
44,724

 
135,514

 
139,151

Total revenues
 
$
210,084

 
$
202,185

 
$
616,439

 
$
576,555

Segment Profit
 
 
 
 
 
 
 
 
U.S. Neurosurgery
 
$
23,201

 
$
22,624

 
$
66,247

 
$
62,489

U.S. Instruments
 
9,293

 
8,779

 
26,259

 
22,029

U.S. Extremities
 
14,996

 
9,657

 
37,484

 
27,692

U.S. Spine and Other
 
14,771

 
13,390

 
42,166

 
38,576

International
 
14,550

 
14,721

 
45,456

 
48,911

Segment profit
 
76,811

 
69,171

 
217,612

 
199,697

Amortization
 
(4,618)

 
(4,548)

 
(13,985)

 
(11,609)

Corporate and other
 
(52,457
)
 
(46,332
)
 
(148,403
)
 
(140,925
)
Operating income
 
$
19,736

 
$
18,291

 
$
55,224

 
$
47,163


The segment profits for the U.S. Instruments and U.S. Extremities segments for the three months ended March 31, 2012 and 2011 have been revised and are reflected in the segment profits for the nine months ended September 30, 2012 and 2011.
Revenue by major product category consisted of the following: 
 
Three Months Ended September 30,
 
Nine Months Ended September 30,
 
2012
 
2011
 
2012
 
2011
 
(In thousands)
Orthopedics
$
94,186

 
$
85,698

 
$
276,033

 
$
239,429

Neurosurgery
69,667

 
69,768

 
203,499

 
203,129

Instruments
46,231

 
46,719

 
136,907

 
133,997

Total Revenues
$
210,084

 
$
202,185

 
$
616,439

 
$
576,555



The Company attributes revenues to geographic areas based on the location of the customer. There are certain revenues that the various U.S. segments manage that are generated from non-U.S. customers and therefore included in Europe and the Rest of World revenues below. Total revenue by major geographic area consisted of the following:
 
 
Three Months Ended September 30,
 
Nine Months Ended September 30,
 
2012
 
2011
 
2012
 
2011
 
(In thousands)
United States
$
165,930

 
$
156,530

 
$
478,087

 
$
434,324

Europe
20,351

 
21,839

 
66,903

 
72,203

Rest of World
23,803

 
23,816

 
71,449

 
70,028

Total Revenues
$
210,084

 
$
202,185

 
$
616,439

 
$
576,555