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SEGMENT INFORMATION
6 Months Ended
Jan. 31, 2021
Segment Reporting [Abstract]  
SEGMENT INFORMATION SEGMENT INFORMATION
The Company has two operating segments which are the same as its reportable segments: Direct Marketing and Supply Chain. The Company also has Corporate-level activity, which consists primarily of costs associated with certain corporate administrative functions such as legal, finance and share-based compensation, which are not allocated to the Company's reportable segments. The Corporate-level balance sheet information includes cash and cash equivalents, debt and other assets and liabilities which are not identifiable to the operations of the Company's operating segments. All significant intra-segment amounts have been eliminated. Management evaluates segment performance based on segment net revenue and operating income (loss).

Summarized financial information by operating segment is as follows:
Three Months Ended
January 31,
Six Months Ended
January 31,
2021202020212020
(In thousands)
Net revenue:
Direct Marketing$91,155 $123,117 $196,863 $256,120 
Supply Chain64,892 92,335 129,118 184,485 
$156,047 $215,452 $325,981 $440,605 
Operating income:
Direct Marketing$5,769 $4,217 $10,706 $15,420 
Supply Chain4,957 5,763 10,108 12,273 
Total segment operating income10,726 9,980 20,814 27,693 
Corporate-level activity(2,045)(2,807)(5,058)(5,778)
Total operating income8,681 7,173 15,756 21,915 
Total other expense(9,986)(9,542)(19,808)(18,137)
(Loss) income before income taxes$(1,305)$(2,369)$(4,052)$3,778 
January 31,
2021
July 31,
2020
(In thousands)
Total assets:
Direct Marketing$568,424 $584,477 
Supply Chain112,476 169,490 
Sub-total—segment assets680,900 753,967 
Corporate44,996 5,205 
$725,896 $759,172 
Summarized financial information of the Company's net revenue from external customers by group of services is as follows:
Three Months Ended
January 31,
Six Months Ended
January 31,
2021202020212020
(In thousands)
Products:
Direct Marketing$91,155 $123,117 $196,863 $256,120 
Services:
Supply Chain64,892 92,335 129,118 184,485 
$156,047 $215,452 $325,981 $440,605 
Summarized financial information of the Company's net revenue by geographic location is as follows:
Three Months Ended
January 31,
Six Months Ended
January 31,
2021202020212020
(In thousands)
United States$108,280 $145,293 $229,763 $299,714 
China22,409 32,569 42,049 72,026 
Netherlands5,387 11,071 13,182 21,719 
Other19,971 26,519 40,987 47,146 
$156,047 $215,452 $325,981 $440,605