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SEGMENT INFORMATION
3 Months Ended
Oct. 31, 2020
Segment Reporting [Abstract]  
SEGMENT INFORMATION SEGMENT INFORMATIONThe Company has two operating segments which are the same as its reportable segments: Direct Marketing and Supply Chain. The Company also has Corporate-level activity, which consists primarily of costs associated with certain corporate administrative functions such as legal, finance, share-based compensation and acquisition costs, which are not allocated to the Company's reportable segments. The Corporate-level balance sheet information includes cash and cash equivalents, debt and other assets and liabilities which are not identifiable to the operations of the Company's operating segments. All significant intra-segment amounts have been eliminated. Management evaluates segment performance based on segment net revenue and operating income (loss).
Summarized financial information by operating segment is as follows:
Three Months Ended
October 31,
20202019
(In thousands)
Net revenue:
Direct Marketing$105,708 $133,003 
Supply Chain64,226 92,150 
$169,934 $225,153 
Operating income:
Direct Marketing$4,937 $11,203 
Supply Chain5,151 6,510 
Total segment operating income10,088 17,713 
Corporate-level activity(3,013)(2,971)
Total operating income7,075 14,742 
Total other expense(9,822)(8,595)
(Loss) income before income taxes$(2,747)$6,147 
October 31,
2020
July 31,
2020
(In thousands)
Total assets:
Direct Marketing$590,449 $584,477 
Supply Chain114,386 138,773 
Sub-total—segment assets704,835 723,250 
Corporate51,522 35,922 
$756,357 $759,172 
Summarized financial information of the Company's net revenue from external customers by group of services is as follows:
Three Months Ended
October 31,
20202019
(In thousands)
Products:
Direct Marketing$105,708 $133,003 
Services:
Supply Chain64,226 92,150 
$169,934 $225,153 
Summarized financial information of the Company's net revenue by geographic location is as follows:
Three Months Ended
October 31,
20202019
(In thousands)
United States$121,483 $153,046 
China19,640 39,389 
Netherlands7,795 10,648 
Other21,016 22,070 
$169,934 $225,153