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SEGMENT INFORMATION
6 Months Ended
Jan. 31, 2020
Segment Reporting [Abstract]  
SEGMENT INFORMATION
SEGMENT INFORMATION
The Company has two operating segments: Supply Chain and Direct Marketing. The Company determined that its two reportable segments are the same as its operating segments. The Company also has Corporate-level activity, which consists primarily of costs associated with certain corporate administrative functions such as legal, finance, share-based compensation and acquisition costs which are not allocated to the Company's reportable segments. The Corporate-level balance sheet information includes cash and cash equivalents, debt and other assets and liabilities which are not identifiable to the operations of the Company's operating segments. All significant intra-segment amounts have been eliminated. Management evaluates segment performance based on segment net revenue and operating income (loss).
Summarized financial information by operating segment is as follows:
 
Three Months Ended
January 31,
 
Six Months Ended
January 31,
 
2020
 
2019
 
2020
 
2019
 
(In thousands)
Net revenue:
 
 
 
 
 
 
 
Supply Chain
$
92,335

 
$
87,776

 
$
184,485

 
$
174,815

Direct Marketing
123,117

 
118,447

 
256,120

 
246,541

 
$
215,452

 
$
206,223

 
$
440,605

 
$
421,356

Operating income (loss):
 
 
 
 
 
 
 
Supply Chain
$
5,763

 
$
(141
)
 
$
12,273

 
$
1,541

Direct Marketing
4,217

 
6,695

 
15,420

 
11,462

Total segment operating income
9,980

 
6,554

 
27,693

 
13,003

Corporate-level activity
(2,807
)
 
(4,428
)
 
(5,778
)
 
(7,341
)
Total operating income
7,173

 
2,126

 
21,915

 
5,662

Total other expense
(9,542
)
 
(12,474
)
 
(18,137
)
 
(22,264
)
Income (loss) before income taxes
$
(2,369
)
 
$
(10,348
)
 
$
3,778

 
$
(16,602
)

 
January 31,
2020
 
July 31,
2019
 
(In thousands)
Total assets:
 
 
 
Supply Chain
$
141,053

 
$
112,712

Direct Marketing
619,729

 
600,390

Sub-total—segment assets
760,782

 
713,102

Corporate
28,113

 
18,461

 
$
788,895

 
$
731,563



Summarized financial information of the Company's net revenue from external customers by group of services is as follows:
 
Three Months Ended
January 31,
 
Six Months Ended
January 31,
 
2020
 
2019
 
2020
 
2019
 
(In thousands)
Services:
 
 
 
 
 
 
 
Supply Chain
$
92,335

 
$
87,776

 
$
184,485

 
$
174,815

Products:
 
 
 
 
 
 
 
Direct Marketing
123,117

 
118,447

 
256,120

 
246,541

 
$
215,452

 
$
206,223

 
$
440,605

 
$
421,356


Summarized financial information of the Company's net revenue by geographic location is as follows:
 
Three Months Ended
January 31,
 
Six Months Ended
January 31,
 
2020
 
2019
 
2020
 
2019
 
(In thousands)
United States
$
145,293

 
$
136,347

 
$
299,714

 
$
282,411

China
32,569

 
37,910

 
72,026

 
74,521

Netherlands
11,071

 
14,403

 
21,719

 
29,347

Other
26,519

 
17,563

 
47,146

 
35,077

 
$
215,452

 
$
206,223

 
$
440,605

 
$
421,356