Exhibit 23.4

                       CONSENT OF INDEPENDENT ACCOUNTANTS

     We consent to the incorporation by reference in this registration statement
     on Form S-8 of CMGI, Inc. of our report dated March 31, 2000, with respect
     to the consolidated balance sheet of AdForce, Inc. as of December 31, 1999
     and the related consolidated statements of operations, common stockholders'
     equity (deficit) and cash flows for the year ended December 31, 1999, which
     report appears in the Form 8-K of CMGI, Inc. filed August 17, 2000.


     /s/ KPMG LLP

     KPMG LLP

     San Francisco, California
     March 20, 2001