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Note 8 - Segment Reporting
9 Months Ended
Jan. 31, 2013
Segment Reporting Disclosure [Text Block]
8. 
SEGMENT REPORTING

The Company operates and measures the sales and gross margins of two primary business segments, Custom Electronic Manufacturing Services (“EMS”) and Proprietary products (“Proprietary”).   The EMS business segment consists primarily of custom electronic assemblies, engineering services, custom liquid crystal displays and other interface technologies. The Proprietary business segment is made up of remote monitoring hardware and messaging services, ultra-rugged handheld computers, peripherals and maintenance contract revenues, and RFID solutions.  The following table (in thousands) presents segment revenues and gross margins which the Company evaluates in determining overall operating performance and the allocation of resources.  Other segment information such as components of the Statement of Operations below the gross margin total and assets or other balance sheet information are not presented.  As the Company’s operations of the two segments are so intertwined, the Company’s chief operating decision maker (Elecsys International Corporation’s President) does not review that financial information at a segment reporting level and that information is also not readily available.

   
Three Months Ended January 31, 2013
 
   
EMS
   
Proprietary
   
Total
 
                   
Total sales
  $ 4,424     $ 3,034     $ 7,458  
                         
Segment gross margin
  $ 1,226     $ 1,577     $ 2,803  

   
Three Months Ended January 31, 2012
 
   
EMS
   
Proprietary
   
Total
 
                         
Total sales
  $ 2,665     $ 2,553     $ 5,218  
                         
Segment gross margin
  $ 723     $ 1,267     $ 1,990  

   
Nine Months Ended January 31, 2013
 
   
EMS
   
Proprietary
   
Total
 
                         
Total sales
  $ 9,968     $ 7,885     $ 17,853  
                         
Segment gross margin
  $ 2,574     $ 4,029     $ 6,603  
                         
Goodwill
  $ --     $ 1,942     $ 1,942  

   
Nine Months Ended January 31, 2012
 
   
EMS
   
Proprietary
   
Total
 
                         
Total sales
  $ 9,748     $ 7,276     $ 17,024  
                         
Segment gross margin
  $ 2,346     $ 3,745     $ 6,091  
                         
Goodwill
  $ --     $ 1,942     $ 1,942  

The following table reconciles total revenues to the products and services offered by the Company (in thousands).

   
Three Months Ended
January 31,
   
Nine Months Ended
January 31,
 
   
2013
   
2012
   
2013
   
2012
 
Products and services:
                       
Electronic manufacturing
  $ 4,382     $ 2,614     $ 9,800     $ 9,595  
Remote monitoring solutions
    1,357       1,527       4,208       4,786  
Industrial data communications
    113       355       624       628  
Mobile data acquisition
    1,484       570       2,765       1,543  
Other services:
                               
EMS related services
    42       51       168       153  
Proprietary product related services
    80       101       287       319  
Total sales
  $ 7,458     $ 5,218     $ 17,853     $ 17,024