8-K

UNITED STATES
SECURITIES AND EXCHANGE COMMISSION

WASHINGTON, D.C. 20549

FORM 8-K

CURRENT REPORT
Pursuant to Section 13 OR 15(d) of the Securities Exchange Act of 1934

Date of Report (Date of earliest event reported) August 12, 2010

Commission file number 1-5111

THE J. M. SMUCKER COMPANY

(Exact name of registrant as specified in its charter)

Ohio (State or other jurisdiction of incorporation or organization)	34-0538550 (I.R.S. Employer Identification No.)
One Strawberry Lane
Orrville, Ohio	44667-0280
(Address of principal executive offices)	(Zip code)

Registrant’s telephone number, including area code: (330) 682-3000

N/A
(Former name, former address and former fiscal year, if changed since last report)

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions (see General Instruction A.2. below):

o Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)

o Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)

o Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))

o Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

Item 7.01. Regulation FD Disclosure.

As was discussed in The J. M. Smucker Company’s (the “Company”) press release dated June 17, 2010, while the Company’s four reportable segments will remain the same for fiscal 2011, the calculation of segment profit will be modified to include intangible asset amortization and impairment charges related to segment assets, along with certain other items in each of the segments. These items were previously considered corporate expenses and were not allocated to the segments. This change in calculation more accurately aligns the segment financial results with the responsibilities of segment management, most notably in the area of intangible assets.

Attached as Exhibit 99.1 to this Current Report on Form 8-K are the unaudited reportable segment profit calculations for the quarterly periods in fiscal 2010 and 2009 calculated consistently with the methodology that will be used in fiscal 2011.

The information in this Item 7.01, and Exhibit 99.1 attached hereto, is being furnished and shall not be deemed “filed” for purposes of Section 18 of the Securities Exchange Act of 1934, as amended (the “Exchange Act”), or otherwise subject to the liabilities of that Section, nor shall it be deemed incorporated by reference into any filing under the Exchange Act or Securities Act of 1933, as amended, except as expressly stated in such filing.

Item 9.01 Financial Statements and Exhibits.

     (d) Exhibits.

Exhibit Number		Description
	99.1	Unaudited Reportable Segments Supplemental Information

SIGNATURE

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

Date: August 12, 2010	THE J. M. SMUCKER COMPANY
	/s/ Mark R. Belgya
	BY MARK R. BELGYA
	Senior Vice President and Chief Financial Officer

INDEX OF EXHIBITS

Exhibit Number		Description
	99.1	Unaudited Reportable Segments Supplemental Information

EX-99.1

Exhibit 99.1

The J. M. Smucker Company
Unaudited Reportable Segments Supplemental Information
(Recalculated to be Consistent with Fiscal 2011 Methodology)

	Three Months Ended July 31,
	2009			2008
Net sales:
U.S. Retail Coffee Market	$	366,229		$	—
U.S. Retail Consumer Market		291,002			273,976
U.S. Retail Oils and Baking Market		194,416			198,165
Special Markets		199,879			191,516
Total net sales	$	1,051,526		$	663,657
Segment profit:
U.S. Retail Coffee Market	$	111,167		$	—
U.S. Retail Consumer Market		66,123			60,094
U.S. Retail Oils and Baking Market		25,680			26,510
Special Markets		26,694			21,049
Total segment profit	$	229,664		$	107,653
Interest income		1,371			1,338
Interest expense		(18,951	)		(10,744	)
Share-based compensation expense		(4,553	)		(2,799	)
Merger and integration costs		(16,476	)		(3,400	)
Other restructuring costs		—			(519	)
Corporate administrative expense		(39,801	)		(28,892	)
Other unallocated (expense) income		(20	)		810
Income before income taxes	$	151,234		$	63,447
Segment profit margin:
U.S. Retail Coffee Market		30.4	%		n/a
U.S. Retail Consumer Market		22.7	%		21.9	%
U.S. Retail Oils and Baking Market		13.2	%		13.4	%
Special Markets		13.4	%		11.0	%

The J. M. Smucker Company
Unaudited Reportable Segments Supplemental Information
(Recalculated to be Consistent with Fiscal 2011 Methodology)

	Three Months Ended October 31,						Six Months Ended October 31,
	2009			2008			2009			2008
				(Dollars in thousands)
Net sales:
U.S. Retail Coffee Market	$	445,102		$	—		$	811,331		$	—
U.S. Retail Consumer Market		290,090			301,701			581,092			575,677
U.S. Retail Oils and Baking Market		303,896			333,287			498,312			531,452
Special Markets		239,657			208,154			439,536			399,670
Total net sales	$	1,278,745		$	843,142		$	2,330,271		$	1,506,799
Segment profit:
U.S. Retail Coffee Market	$	131,850		$	—		$	243,017		$	—
U.S. Retail Consumer Market		70,512			68,358			136,635			128,452
U.S. Retail Oils and Baking Market		45,398			29,904			71,078			56,414
Special Markets		40,003			25,818			66,697			46,867
Total segment profit	$	287,763		$	124,080		$	517,427		$	231,733
Interest income		686			1,901			2,057			3,239
Interest expense		(17,473	)		(11,314	)		(36,424	)		(22,058	)
Share-based compensation expense		(5,268	)		(3,236	)		(9,821	)		(6,035	)
Merger and integration costs		(8,148	)		(6,210	)		(24,624	)		(9,610	)
Other restructuring costs		—			(127	)		—			(646	)
Corporate administrative expense		(43,141	)		(27,736	)		(82,942	)		(56,628	)
Other unallocated income (expense)		583			(133	)		563			677
Income before income taxes	$	215,002		$	77,225		$	366,236		$	140,672
Segment profit margin:
U.S. Retail Coffee Market		29.6	%		n/a			30.0	%		n/a
U.S. Retail Consumer Market		24.3	%		22.7	%		23.5	%		22.3	%
U.S. Retail Oils and Baking Market		14.9	%		9.0	%		14.3	%		10.6	%
Special Markets		16.7	%		12.4	%		15.2	%		11.7	%

The J. M. Smucker Company
Unaudited Reportable Segments Supplemental Information
(Recalculated to be Consistent with Fiscal 2011 Methodology)

	Three Months Ended January 31,						Nine Months Ended January 31,
	2010			2009			2010			2009
				(Dollars in thousands)
Net sales:
U.S. Retail Coffee Market	$	471,463		$	431,997		$	1,282,794		$	431,997
U.S. Retail Consumer Market		273,837			270,465			854,929			846,142
U.S. Retail Oils and Baking Market		244,175			278,793			742,487			810,245
Special Markets		216,464			201,339			656,000			601,009
Total net sales	$	1,205,939		$	1,182,594		$	3,536,210		$	2,689,393
Segment profit:
U.S. Retail Coffee Market	$	132,617		$	74,859		$	375,634		$	74,859
U.S. Retail Consumer Market		66,178			62,225			202,813			190,677
U.S. Retail Oils and Baking Market		35,919			45,132			106,997			101,546
Special Markets		30,686			23,158			97,383			70,025
Total segment profit	$	265,400		$	205,374		$	782,827		$	437,107
Interest income		310			1,822			2,367			5,061
Interest expense		(14,236	)		(21,959	)		(50,660	)		(44,017	)
Share-based compensation expense		(4,631	)		(2,928	)		(14,452	)		(8,963	)
Merger and integration costs		(4,672	)		(32,809	)		(29,296	)		(42,419	)
Other restructuring costs		—			(257	)		—			(903	)
Corporate administrative expense		(46,231	)		(33,667	)		(129,173	)		(90,295	)
Other unallocated income (expense)		1,221			(1,220	)		1,784			(543	)
Income before income taxes	$	197,161		$	114,356		$	563,397		$	255,028
Segment profit margin:
U.S. Retail Coffee Market		28.1	%		17.3	%		29.3	%		17.3	%
U.S. Retail Consumer Market		24.2	%		23.0	%		23.7	%		22.5	%
U.S. Retail Oils and Baking Market		14.7	%		16.2	%		14.4	%		12.5	%
Special Markets		14.2	%		11.5	%		14.8	%		11.7	%

The J. M. Smucker Company
Unaudited Reportable Segments Supplemental Information
(Recalculated to be Consistent with Fiscal 2011 Methodology)

	Three Months Ended April 30,						Year Ended April 30,
	2010			2009			2010			2009
				(Dollars in thousands)
Net sales:
U.S. Retail Coffee Market	$	417,664		$	423,574		$	1,700,458		$	855,571
U.S. Retail Consumer Market		270,351			257,122			1,125,280			1,103,264
U.S. Retail Oils and Baking Market		163,232			185,229			905,719			995,474
Special Markets		217,832			202,615			873,832			803,624
Total net sales	$	1,069,079		$	1,068,540		$	4,605,289		$	3,757,933
Segment profit:
U.S. Retail Coffee Market	$	108,372		$	136,254		$	484,006		$	211,113
U.S. Retail Consumer Market		82,410			58,762			285,223			249,439
U.S. Retail Oils and Baking Market		20,957			15,400			127,954			116,946
Special Markets		37,565			35,003			134,948			105,028
Total segment profit	$	249,304		$	245,419		$	1,032,131		$	682,526
Interest income		426			1,932			2,793			6,993
Interest expense		(14,527	)		(18,461	)		(65,187	)		(62,478	)
Share-based compensation expense		(6,235	)		(5,080	)		(20,687	)		(14,043	)
Merger and integration costs		(4,396	)		(30,247	)		(33,692	)		(72,666	)
Cost of products sold — restructuring		(3,870	)		—			(3,870	)		—
Other restructuring costs		(1,841	)		(9,326	)		(1,841	)		(10,229	)
Corporate administrative expense		(51,959	)		(43,018	)		(181,132	)		(133,313	)
Other unallocated income (expense)		454			(182	)		2,238			(725	)
Income before income taxes	$	167,356		$	141,037		$	730,753		$	396,065
Segment profit margin:
U.S. Retail Coffee Market		25.9	%		32.2	%		28.5	%		24.7	%
U.S. Retail Consumer Market		30.5	%		22.9	%		25.3	%		22.6	%
U.S. Retail Oils and Baking Market		12.8	%		8.3	%		14.1	%		11.7	%
Special Markets		17.2	%		17.3	%		15.4	%		13.1	%