Segment Information

12 Months Ended

Dec. 28, 2013

Segment Reporting [Abstract]

Segment Information

SEGMENT INFORMATION

The Company historically reported three segments—Stores, Port Supply (wholesale) and direct-to-consumer. In June 2012, the Company hired a new Chief Executive Officer (as the Company's chief operating decision maker or the "CODM") and have since changed the way in which the Company is managed. There have been organizational changes implemented throughout the Company, and the Company has integrated systems and concentrated its strategic focus on omni-channel retailing. In addition, the Company has commingled sales channel payroll expense, inventories, merchandise procurement and distribution networks. As a result of these changes and in view of the change in how the CODM reviews operating results for the purposes of allocating resources and assessing performance, beginning in this fiscal year, the Company is reporting one reportable segment. Revenues from customers are derived from merchandise sales and the Company does not rely on any individual major customers as a source of revenue.

The Company considers its merchandise expansion strategy to be strategically important to the future success of the Company and is providing the following product category information. The Company's merchandise mix over the last three years is reflected in the table below:

	2013		2012		2011
Core boating products	83.5	%	84.7	%	86.1	%
Merchandise expansion products	16.5	%	15.3	%	13.9	%
Total	100.0	%	100.0	%	100.0	%

The Company considers core boating products to be maintenance related products, electronics, sailboat hardware, anchors/docking/moorings, engine systems, safety, electrical, plumbing, boats, outboards, ventilation, deck hardware/fasteners, navigation, trailering, seating/boat covers and barbecues/appliances. The Company considers its merchandise expansion products to be comprised of apparel, footwear, clothing accessories, fishing, watersports, paddlesports, coolers, bikes and cabin/galley.