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NATURE OF OPERATIONS AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Tables)
9 Months Ended
Sep. 30, 2024
Segment data  
Schedule of Disaggregation of Revenue
The following table presents our revenue disaggregated by type and segment (in millions):
For the three months ended September 30, 2024Local MediaTennisOtherEliminationsTotal
Distribution revenue$383 $51 $— $— $434 
Core advertising revenue283 (5)295 
Political advertising revenue138 — — — 138 
Other media, non-media, and intercompany revenues41 10 (2)50 
Total revenues$845 $60 $19 $(7)$917 
For the nine months ended September 30, 2024Local MediaTennisOtherEliminationsTotal
Distribution revenue$1,151 $154 $— $— $1,305 
Core advertising revenue852 32 24 (13)895 
Political advertising revenue202 — — — 202 
Other media, non-media, and intercompany revenues117 30 (9)142 
Total revenues$2,322 $190 $54 $(22)$2,544 
For the three months ended September 30, 2023Local MediaTennisOtherEliminationsTotal
Distribution revenue$365 $49 $— $— $414 
Core advertising revenue281 (3)293 
Political advertising revenue11 — — — 11 
Other media, non-media, and intercompany revenues40 11 (3)49 
Total revenues$697 $59 $17 $(6)$767 
For the nine months ended September 30, 2023Local MediaTennisOtherEliminationsTotal
Distribution revenue$1,118 $140 $— $— $1,258 
Core advertising revenue861 32 18 (9)902 
Political advertising revenue20 — — — 20 
Other media, non-media, and intercompany revenues102 30 (6)128 
Total revenues$2,101 $174 $48 $(15)$2,308 
Sinclair Broadcast Group, LLC  
Segment data  
Schedule of Disaggregation of Revenue
The following table presents SBG's revenue disaggregated by type and segment (in millions):
For the three months ended September 30, 2024Local Media
Distribution revenue$383 
Core advertising revenue283 
Political advertising revenue138 
Other media and intercompany revenues41 
Total revenues$845 
For the nine months ended September 30, 2024Local Media
Distribution revenue$1,151 
Core advertising revenue852 
Political advertising revenue 202 
Other media and intercompany revenues117 
Total revenues$2,322 
For the three months ended September 30, 2023Local Media
Distribution revenue$365 
Core advertising revenue281 
Political advertising revenue11 
Other media, non-media, and intercompany revenues40 
Total revenues$697 
For the nine months ended September 30, 2023Local MediaOtherEliminationsTotal
Distribution revenue$1,118 $76 $— $1,194 
Core advertising revenue861 29 (5)885 
Political advertising revenue 20 — — 20 
Other media, non-media, and intercompany revenues102 14 (2)114 
Total revenues$2,101 $119 $(7)$2,213