-----BEGIN PRIVACY-ENHANCED MESSAGE-----
Proc-Type: 2001,MIC-CLEAR
Originator-Name: webmaster@www.sec.gov
Originator-Key-Asymmetric:
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 TWSM7vrzLADbmYQaionwg5sDW3P6oaM5D3tdezXMm7z1T+B+twIDAQAB
MIC-Info: RSA-MD5,RSA,
 Nav2hUxLuK2RG/gJiabu8z9/Ns5XUiX+Es+C+DUUByyvKwZ9LQnVMpPjgDgBHBE5
 xxoQ8XWA95V8TOiXtNFPCA==

<SEC-DOCUMENT>0001144204-10-009497.txt : 20100223
<SEC-HEADER>0001144204-10-009497.hdr.sgml : 20100223
<ACCEPTANCE-DATETIME>20100223160735
ACCESSION NUMBER:		0001144204-10-009497
CONFORMED SUBMISSION TYPE:	3
PUBLIC DOCUMENT COUNT:		1
CONFORMED PERIOD OF REPORT:	20091221
FILED AS OF DATE:		20100223
DATE AS OF CHANGE:		20100223

REPORTING-OWNER:	

	OWNER DATA:	
		COMPANY CONFORMED NAME:			Gans Stephen
		CENTRAL INDEX KEY:			0001458886

	FILING VALUES:
		FORM TYPE:		3
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	001-14332
		FILM NUMBER:		10626044

	MAIL ADDRESS:	
		STREET 1:		1680 MICHIGAN AVENUE
		STREET 2:		SUITE 1001
		CITY:			MIAMI BEACH
		STATE:			FL
		ZIP:			33139

ISSUER:		

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			HOLLYWOOD MEDIA CORP
		CENTRAL INDEX KEY:			0000912544
		STANDARD INDUSTRIAL CLASSIFICATION:	RETAIL-RETAIL STORES, NEC [5990]
		IRS NUMBER:				650385686
		STATE OF INCORPORATION:			FL
		FISCAL YEAR END:			1231

	BUSINESS ADDRESS:	
		STREET 1:		2255 GLADES RD
		STREET 2:		STE 237 W
		CITY:			BOCA RATON
		STATE:			FL
		ZIP:			33431
		BUSINESS PHONE:		5619988000

	MAIL ADDRESS:	
		STREET 1:		2255 GLADES RD
		STREET 2:		STE 237 W
		CITY:			BOCA RATON
		STATE:			FL
		ZIP:			33431

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	HOLLYWOOD COM INC
		DATE OF NAME CHANGE:	20000511

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	BIG ENTERTAINMENT INC
		DATE OF NAME CHANGE:	19930924
</SEC-HEADER>
<DOCUMENT>
<TYPE>3
<SEQUENCE>1
<FILENAME>v175284_ex.xml
<TEXT>
<XML>
<?xml version="1.0"?>
<ownershipDocument>

    <schemaVersion>X0203</schemaVersion>

    <documentType>3</documentType>

    <periodOfReport>2009-12-21</periodOfReport>

    <noSecuritiesOwned>0</noSecuritiesOwned>

    <issuer>
        <issuerCik>0000912544</issuerCik>
        <issuerName>HOLLYWOOD MEDIA CORP</issuerName>
        <issuerTradingSymbol>HOLL</issuerTradingSymbol>
    </issuer>

    <reportingOwner>
        <reportingOwnerId>
            <rptOwnerCik>0001458886</rptOwnerCik>
            <rptOwnerName>Gans Stephen</rptOwnerName>
        </reportingOwnerId>
        <reportingOwnerAddress>
            <rptOwnerStreet1>11 LA GORCE CIRCLE</rptOwnerStreet1>
            <rptOwnerStreet2></rptOwnerStreet2>
            <rptOwnerCity>MIAMI BEACH</rptOwnerCity>
            <rptOwnerState>FL</rptOwnerState>
            <rptOwnerZipCode>33141</rptOwnerZipCode>
            <rptOwnerStateDescription></rptOwnerStateDescription>
        </reportingOwnerAddress>
        <reportingOwnerRelationship>
            <isDirector>1</isDirector>
            <isOfficer>0</isOfficer>
            <isTenPercentOwner>0</isTenPercentOwner>
            <isOther>0</isOther>
        </reportingOwnerRelationship>
    </reportingOwner>

    <nonDerivativeTable>
        <nonDerivativeHolding>
            <securityTitle>
                <value>COMMON STOCK</value>
            </securityTitle>
            <postTransactionAmounts>
                <sharesOwnedFollowingTransaction>
                    <value>3066994</value>
                </sharesOwnedFollowingTransaction>
            </postTransactionAmounts>
            <ownershipNature>
                <directOrIndirectOwnership>
                    <value>D</value>
                </directOrIndirectOwnership>
            </ownershipNature>
        </nonDerivativeHolding>
    </nonDerivativeTable>

    <ownerSignature>
        <signatureName>/s/ Stephen Gans</signatureName>
        <signatureDate>2010-02-23</signatureDate>
    </ownerSignature>
</ownershipDocument>
</XML>
</TEXT>
</DOCUMENT>
</SEC-DOCUMENT>
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