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REPORTABLE OPERATING SEGMENTS (Tables)
9 Months Ended
Dec. 31, 2025
Segment Reporting [Abstract]  
Schedule of Operating Segment Information
Reportable operating segment information, with a reconciliation to the condensed consolidated statements of comprehensive income, was as follows:
Three Months Ended December 31, 2025
HOKA
UGG
Other Brands (5)
Total
Net sales$628,882$1,305,475$23,192$1,957,549
Less: Cost of sales (1)
274,678496,55414,957786,189
Segment gross profit354,204808,9218,2351,171,360
Segment gross margin56.3 %62.0 %35.5 %59.8 %
Less: (1)
Payroll and related costs33,68145,4094,58683,676
Advertising, marketing, and promotion expenses63,43996,6692,288162,396
Rent and occupancy11,82626,6772538,528
Depreciation and other related costs (2)
2,2732,94065,219
Other segment items (3)
26,89147,297(2,745)71,443
Segment SG&A expenses138,110218,9924,160361,262
Segment income from operations$216,094$589,929$4,075$810,098
Segment operating margin (4)
34.4 %45.2 %17.6 %41.4 %
Three Months Ended December 31, 2024
HOKA
UGG
Other Brands (5)
Total
Net sales$530,908$1,244,189$52,068$1,827,165
Less: Cost of sales (1)
233,030460,73830,774724,542
Segment gross profit297,878783,45121,2941,102,623
Segment gross margin56.1 %63.0 %40.9 %60.3 %
Less: (1)
Payroll and related costs26,00343,8644,22874,095
Advertising, marketing, and promotion expenses56,39681,5376,121144,054
Rent and occupancy7,31025,5237932,912
Depreciation and other related costs (2)
1,3722,5051173,994
Other segment items (3)
19,86441,1603,38564,409
Segment SG&A expenses110,945194,58913,930319,464
Segment income from operations$186,933$588,862$7,364$783,159
Segment operating margin (4)
35.2 %47.3 %14.1 %42.9 %
Nine Months Ended December 31, 2025HOKAUGG
Other Brands (5)
Total
Net sales$1,916,087$2,330,154$106,686$4,352,927
Less: Cost of sales (1)
820,182960,37059,2871,839,839
Segment gross profit1,095,9051,369,78447,3992,513,088
Segment gross margin57.2 %58.8 %44.4 %57.7 %
Less: (1)
Payroll and related costs94,625117,16013,571225,356
Advertising, marketing, and promotion expenses191,008171,94113,406376,355
Rent and occupancy31,30562,3438193,729
Depreciation and other related costs (2)
5,3569,0145114,421
Other segment items (3)
82,69293,1415,759181,592
Segment SG&A expenses
404,986453,59932,868891,453
Segment income from operations$690,919$916,185$14,531$1,621,635
Segment operating margin (4)
36.1 %39.3 %13.6 %37.3 %
Nine Months Ended December 31, 2024HOKAUGG
Other Brands (5)
Total
Net sales$1,646,982$2,157,005$159,845$3,963,832
Less: Cost of sales (1)
691,678875,73590,5241,657,937
Segment gross profit955,3041,281,27069,3212,305,895
Segment gross margin58.0 %59.4 %43.4 %58.2 %
Less: (1)
Payroll and related costs72,088107,38713,162192,637
Advertising, marketing, and promotion expenses168,275144,98920,337333,601
Rent and occupancy19,82757,18335177,361
Depreciation and other related costs (2)
3,7797,3934,32615,498
Other segment items (3)
58,92377,22310,261146,407
Segment SG&A expenses
322,892394,17548,437765,504
Segment income from operations$632,412$887,095$20,884$1,540,391
Segment operating margin (4)
38.4 %41.1 %13.1 %38.9 %
(1) The significant expense categories and amounts align with the segment-level information that is regularly provided to the CODM.
(2) Depreciation and other related costs generally include depreciation of property and equipment, amortization and impairment of intangible assets or other long-lived assets, accretion, and loss on disposal of assets.
(3) Other segment items are comprised of other SG&A expenses, which generally include credit card fees, commissions, materials and supplies, travel, certain 3PL service fees, net bad debt expense, and other miscellaneous expenses.
(4) Operating margin is defined as income from operations divided by net sales.
(5) The Other brands reportable operating segment for the three and nine months ended December 31, 2025 includes financial results for the Koolaburra and AHNU brands through their respective phase out dates. The Other brands reportable operating segment for the nine months ended December 31, 2024 includes financial results for the Sanuk brand through the Sanuk Brand Sale Date. Refer to the section titled “Reportable Operating Segments,” in Note 1, “General,” for further information regarding the phase out of standalone operations of the Koolaburra and AHNU brands, and the prior sale of the Sanuk brand.
Schedule of Reconciliation of Reportable Segment Income from Segments to Consolidated
A reconciliation of reportable segment income from operations to condensed consolidated statements of comprehensive income was as follows:
Three Months Ended December 31,Nine Months Ended December 31,
2025202420252024
Segment income from operations
$810,098 $783,159 $1,621,635 $1,540,391 
Unallocated enterprise and shared brand expenses (1)
(195,732)(215,885)(515,461)(535,224)
Total other income, net12,547 16,668 46,161 46,840 
Consolidated income before income taxes
$626,913 $583,942 $1,152,335 $1,052,007 
(1) The change in reportable operating segments had an impact on segment income from operations, a measure of segment profitability, and a clarification was made that certain prior unallocated overhead costs are defined as unallocated enterprise and shared brand expenses and are excluded from the measure of segment profitability.