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REPORTABLE OPERATING SEGMENTS
 6 Months Ended
Sep. 30, 2024
Segment Reporting [Abstract]  
REPORTABLE OPERATING SEGMENTS REPORTABLE OPERATING SEGMENTS
Information reported to the CODM, who is the Company’s Chief Executive Officer (CEO), President, and Principal Executive Officer (PEO), is organized into the Company’s five reportable operating segments and is consistent with how the CODM evaluates performance and allocates resources. The CODM reviews such operations in the aggregate with the reportable operating segments.

Segment Net Sales and Income from Operations. The Company evaluates reportable operating segment performance primarily based on net sales and income (loss) from operations. The wholesale operations of each brand are managed separately because each requires different marketing, research and development, design, sourcing, and sales strategies. The income (loss) from operations of each of the reportable operating segments includes only those costs which are specifically related to each reportable operating segment, which consist primarily of cost of sales, research and development, design, sales and marketing, depreciation, amortization, and the direct costs of employees within those reportable operating segments.

The Company does not allocate corporate overhead costs or non-operating income and expenses to reportable operating segments, which include unallocable overhead costs associated with the Company’s warehouses and DCs, certain executive and stock-based compensation, accounting, finance, legal, IT, human resources, and facilities, among others. Inter-segment sales from the Company’s wholesale reportable operating segments to the DTC reportable operating segment are at the Company’s cost, and there is no inter-segment profit on these inter-segment sales, nor are they reflected in income (loss) from operations of the wholesale reportable operating segments as these transactions are eliminated in consolidation.
Reportable operating segment information, with a reconciliation to the condensed consolidated statements of comprehensive income, was as follows:
Three Months Ended September 30,Six Months Ended September 30,
2024202320242023
Net sales
UGG brand wholesale$512,401 $451,841 $654,954 $573,386 
HOKA brand wholesale362,344 262,973 695,076 523,820 
Teva brand wholesale12,132 12,150 43,491 47,282 
Sanuk brand wholesale (1)
1,895 3,348 6,328 9,818 
Other brands wholesale24,881 29,862 28,586 31,289 
Direct-to-Consumer (1)
397,667 331,733 708,232 582,103 
Total$1,311,320 $1,091,907 $2,136,667 $1,767,698 

Three Months Ended September 30,Six Months Ended September 30,
2024202320242023
Income (loss) from operations
UGG brand wholesale$195,494 $165,902 $233,924 $182,768 
HOKA brand wholesale115,941 81,873 240,635 168,397 
Teva brand wholesale(1,216)(647)5,573 8,590 
Sanuk brand wholesale (1)
(3,258)(303)(1,655)456 
Other brands wholesale2,023 6,459 466 4,418 
Direct-to-Consumer (1)
143,447 112,255 249,857 187,717 
Unallocated overhead costs(147,345)(140,922)(290,907)(256,993)
Total$305,086 $224,617 $437,893 $295,353 

(1) Represents financial results from July 1, 2024 and April 1, 2024, through the Sanuk Brand Sale Date for the current period. Refer to the section titled “Reportable Operating Segments,” in Note 1, “General,” for further information.

Segment Assets. Assets allocated to each reportable operating segment include trade accounts receivable, net, inventories, property and equipment, net, operating lease assets, goodwill, other intangible assets, net, and certain other assets that are specifically identifiable for one of the Company’s reportable operating segments. Unallocated assets are those assets not directly related to a specific reportable operating segment and generally include cash and cash equivalents, deferred tax assets, net, and various other corporate assets shared by the Company’s reportable operating segments.
Assets allocated to each reportable operating segment, with a reconciliation to the condensed consolidated balance sheets, are as follows:
September 30, 2024March 31, 2024
Assets
UGG brand wholesale$803,422 $247,136 
HOKA brand wholesale448,495 436,147 
Teva brand wholesale39,776 81,703 
Sanuk brand wholesale (1)
929 18,526 
Other brands wholesale41,390 9,379 
Direct-to-Consumer285,241 263,840 
Total assets from reportable operating segments
1,619,253 1,056,731 
Unallocated cash and cash equivalents1,225,681 1,502,051 
Unallocated deferred tax assets, net73,322 72,584 
Unallocated other corporate assets479,880 504,213 
Total$3,398,136 $3,135,579 

(1) Effective on the Sanuk Brand Sale Date, the Sanuk brand and certain related assets were sold and the balance as of September 30, 2024 primarily represents unsold accounts receivable yet to be collected, all within the former Sanuk brand wholesale reportable operating segment. Refer to the section titled “Reportable Operating Segments,” in Note 1, “General,” for further information.