CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS (USD $)	3 Months Ended		9 Months Ended
	Sep. 30, 2014	Sep. 30, 2013	Sep. 30, 2014	Sep. 30, 2013
Operating expenses
Research and development	$ 86,701	$ 185,740	$ 644,788	$ 447,347
General and administrative	354,679	280,500	941,613	1,387,984
Marketing	56,997	124,518	190,031	278,658
Total operating expenses	498,377	590,758	1,776,432	2,113,989
Loss from operations	(498,377)	(590,758)	(1,776,432)	(2,113,989)
Other income (expense)
Interest expense	(134,441)	(151,612)	(517,187)	(1,040,311)
Loss on conversion of debt				(1,114,764)
Total other income (expense)	(134,441)	(151,612)	(517,187)	(2,155,075)
Loss before provision for income taxes	(632,818)	(742,370)	(2,293,619)	(4,269,064)
Provision for income taxes
Net loss	$ (632,818)	$ (742,370)	$ (2,293,619)	$ (4,269,064)
Basic Loss per share	$ (0.05)	$ (0.08)	$ (0.21)	$ (0.47)
Diluted Loss per share	$ (0.05)	$ (0.08)	$ (0.21)	$ (0.47)
Basic Weighted average shares outstanding	11,882,633	8,894,847	11,018,584	9,020,447
Diluted Weighted average shares outstanding	11,882,633	8,894,847	11,018,584	9,020,447