-----BEGIN PRIVACY-ENHANCED MESSAGE-----
Proc-Type: 2001,MIC-CLEAR
Originator-Name: webmaster@www.sec.gov
Originator-Key-Asymmetric:
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 TWSM7vrzLADbmYQaionwg5sDW3P6oaM5D3tdezXMm7z1T+B+twIDAQAB
MIC-Info: RSA-MD5,RSA,
 QsE8i8pwzZpw3f1sFK+QSrLci9XIue9mf8OGaH1lU8j7qquooq9TxkuGRoj1QU2b
 +xDoz9gQbokmRV6iEmxN0Q==

<SEC-DOCUMENT>0000938576-03-000003.txt : 20030620
<SEC-HEADER>0000938576-03-000003.hdr.sgml : 20030620
<ACCEPTANCE-DATETIME>20030619181245
ACCESSION NUMBER:		0000938576-03-000003
CONFORMED SUBMISSION TYPE:	4
PUBLIC DOCUMENT COUNT:		1
CONFORMED PERIOD OF REPORT:	20030618
FILED AS OF DATE:		20030620

ISSUER:		

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			HOLLYWOOD ENTERTAINMENT CORP
		CENTRAL INDEX KEY:			0000905895
		STANDARD INDUSTRIAL CLASSIFICATION:	SERVICES-VIDEO TAPE RENTAL [7841]
		IRS NUMBER:				930981138
		STATE OF INCORPORATION:			OR
		FISCAL YEAR END:			1231

	BUSINESS ADDRESS:	
		STREET 1:		9275 SW PEYTON LANE
		CITY:			WILSONVILLE
		STATE:			OR
		ZIP:			97070
		BUSINESS PHONE:		5035701600

	MAIL ADDRESS:	
		STREET 1:		9275 SW PEYTON LANE
		CITY:			WILSONVILLE
		STATE:			OR
		ZIP:			97070

REPORTING-OWNER:	

	OWNER DATA:	
		COMPANY CONFORMED NAME:			WATTLES MARK J
		CENTRAL INDEX KEY:			0000938576

	FILING VALUES:
		FORM TYPE:		4
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	000-21824
		FILM NUMBER:		03750783

	BUSINESS ADDRESS:	
		STREET 1:		25600 SW PARKWAY CENTER DRIVE
		CITY:			WILSONVILLE
		STATE:			OR
		ZIP:			97070
		BUSINESS PHONE:		5035703003

	MAIL ADDRESS:	
		STREET 1:		25600 SW PARKWAY CENTER DRIVE
		CITY:			WILSONVILLE
		STATE:			OR
		ZIP:			97070
</SEC-HEADER>
<DOCUMENT>
<TYPE>4
<SEQUENCE>1
<FILENAME>edgardoc.xml
<DESCRIPTION>PRIMARY DOCUMENT
<TEXT>
<XML>
<?xml version="1.0"?>
<ownershipDocument>

    <schemaVersion>X0101</schemaVersion>

    <documentType>4</documentType>

    <periodOfReport>2003-06-18</periodOfReport>

    <notSubjectToSection16>0</notSubjectToSection16>

    <issuer>
        <issuerCik>0000905895</issuerCik>
        <issuerName>HOLLYWOOD ENTERTAINMENT CORP</issuerName>
        <issuerTradingSymbol>HLYW</issuerTradingSymbol>
    </issuer>

    <reportingOwner>
        <reportingOwnerId>
            <rptOwnerCik>0000938576</rptOwnerCik>
            <rptOwnerName>WATTLES MARK J</rptOwnerName>
        </reportingOwnerId>
        <reportingOwnerAddress>
            <rptOwnerStreet1>  </rptOwnerStreet1>
            <rptOwnerStreet2>  </rptOwnerStreet2>
            <rptOwnerCity>  </rptOwnerCity>
            <rptOwnerState>  </rptOwnerState>
            <rptOwnerZipCode>  </rptOwnerZipCode>
        </reportingOwnerAddress>
            <reportingOwnerRelationship>
            <isDirector>1</isDirector>
            <isOfficer>1</isOfficer>
            <isTenPercentOwner>1</isTenPercentOwner>
            <isOther>0</isOther>
            <officerTitle>Chairman, President and</officerTitle>
        </reportingOwnerRelationship>
    </reportingOwner>

    <nonDerivativeSecurity>
        <securityTitle>
            <value>Common Stock</value>
        </securityTitle>
        <transactionDate>
            <value>2003-06-18</value>
        </transactionDate>
        <transactionCoding>
            <transactionFormType>4</transactionFormType>
            <transactionCode>S</transactionCode>
            <equitySwapInvolved>0</equitySwapInvolved>
            <footnoteId id="F1"/>
        </transactionCoding>
        <transactionAmounts>
            <transactionShares>
                <value>6200</value>
            </transactionShares>
            <transactionValue>
                <value>16.3634</value>
            </transactionValue>
            <transactionAcquiredDisposedCode>
                <value>D</value>
            </transactionAcquiredDisposedCode>
        </transactionAmounts>
        <postTransactionAmounts>
            <sharesOwnedFollowingTransaction>
                <value>3829000</value>
            </sharesOwnedFollowingTransaction>
        </postTransactionAmounts>
        <ownershipNature>
            <directOrIndirectOwnership>
                <value>D</value>
            </directOrIndirectOwnership>
        </ownershipNature>
    </nonDerivativeSecurity>

    <footnotes>
        <footnote id="F1">Shares were sold pursuant to a 10b5-1 Plan adopted May 2003.</footnote>
    </footnotes>

    <ownerSignature>
        <signatureName>By: Beth M Pierson, Director Shareholder Svc  For: Mark J. Wattles</signatureName>
        <signatureDate>2003-06-19</signatureDate>
    </ownerSignature>

</ownershipDocument>

</XML>
</TEXT>
</DOCUMENT>
</SEC-DOCUMENT>
-----END PRIVACY-ENHANCED MESSAGE-----