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                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549

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                                    FORM 8-K

                                 CURRENT REPORT

                       Pursuant to Section 13 or 15 (d) of
                       The Securities Exchange Act of 1934


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        Date of Report (Date of earliest event reported): April 29, 2004

                               ATA Holdings Corp.
             (Exact name of registrant as specified in its charter)

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       Indiana                        000-21642                35-1617970
(State or other jurisdiction    (Commission File Number)    (I.R.S. Employer
   of incorporation)                                     Identification Number)


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                           7337 West Washington Street
                              Indianapolis, Indiana
                                      46231
               (Address of principal executive offices) (zip code)

       Registrant's telephone number, including area code: (317) 247-4000

                                       N/A
          (Former name or former address, if changes since last report)

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ITEM 5. OTHER EVENTS

Attached  hereto,  and  incorporated  herein by  reference in its  entirety,  as
Exhibit 99.1 is a copy of a press  release  announcing  that ATA Holdings  Corp.
will explore the use of smaller jets to meet its future growth plans.


ITEM 7. FINANCIAL STATEMENTS AND EXHIBITS

(C) Exhibits.

    99.1 Press Release dated April 29, 2004.







                                   SIGNATURES

Pursuant  to the  requirements  of the  Securities  Exchange  Act of  1934,  the
registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned hereunto duly authorized.

                                          ATA Holdings Corp.

Date: April 29, 2004                      By: /s/ David M. Wing
                                                  -------------

                                          Name: David M. Wing
                                          Title: Executive Vice President & CFO







                                  EXHIBIT INDEX

Exhibit No.                Description of the Exhibit

99.1                                Press Release dated April 29, 2004





                     ATA Holdings Corp. Eyes Fleet Expansion

INDIANAPOLIS,  April 29, 2004 - ATA Holdings  Corp.,  parent company of ATA (ATA
Airlines,  Inc., NASDAQ:  ATAH), today announced that it will explore the use of
smaller jets to meet its future growth plans. While formal  negotiations are not
yet  underway,  the  carrier  has  expressed  interest in the Boeing 717 and the
Embraer 190 aircraft.

"ATA  airlines  currently  flies the  largest  number of seats on average of any
scheduled carrier which is yield-limiting in today's  environment",  said George
Mikelsons,  ATA's  Chairman,  President  & CEO.  "Operating  a fleet of 100 seat
aircraft would provide a cost-effective and flexible means of expansion for ATA,
while  improving unit revenues.  Such an aircraft would give us a better balance
to our fleet,  allowing  entry into new,  smaller  markets as well as  providing
added frequencies in existing markets."

The airline is  presently  discussing  its fleet and growth plans with its union
leadership,  and will require an addition to its current cockpit  contract rates
before formally launching negotiations with the aircraft manufacturers.

Erik Engdahl,  ATA MEC Chairman - Air Line Pilots  Association  said,  "The ALPA
Flight Deck  Crewmembers at ATA are supportive of the Company's  forward-looking
approach for  alternative  methods for  generating an increase in revenue during
these  strenuous  economic  times.  Smaller  jet  service  will  reduce the over
abundance of capacity  within our system and also provide much needed service to
smaller  revenue  cities.  We consider  the  Company's  move  innovative  and an
opportunity to show new customers the ATA advantage."

Jacki Pritchett, ATA MEC President - Association of Flight Attendants also said,
"At ATA, we have a broad  experience  in just about every service an airline can
offer,  and only through our continued  adaptability  and pride for this airline
have we  weathered  successfully  through so many storms in this  industry.  AFA
supports  this new plan as the perfect  strategy to stay in step with the recent
demands of our  business and remain a strong  competitor  for many more years to
come."

Now  celebrating  its 31st year of  operation,  ATA is the nation's 10th largest
airline (based on revenue  passenger  miles) and one of the nation's largest low
fare carriers.  ATA has the youngest,  most fuel-efficient fleet among the major
scheduled carriers,  featuring the new Boeing 737-800 and 757-300 aircraft.  The
airline operates  significant  scheduled  service from  Chicago-Midway,  Hawaii,
Indianapolis,  New York  and San  Francisco  to over 40  business  and  vacation
destinations,  including international destinations such as Cancun, Guadalajara,
Montego Bay,  Grand  Cayman,  Puerto  Vallarta and Aruba.  Stock of ATA Holdings
Corp.,  is traded on the Nasdaq Stock Exchange under the symbol "ATAH." For more
information about the Company, visit the web site at www.ata.com.


Caution  Concerning  Forward-Looking  Statements:  This  communication  contains
certain "forward-looking statements." These statements are based on ATA Holdings
Corp.'s   management's   current  expectations  and  are  naturally  subject  to
uncertainty  and changes in  circumstances.  Except to the extent required under
the federal  securities  laws, ATA Holdings Corp. is not under any obligation to
(and  expressly   disclaims  any  such   obligation  to)  update  or  alter  its
forward-looking statements whether as a result of new information, future events
or otherwise.

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