Segment and Enterprise Wide Disclosures

6 Months Ended

Aug. 04, 2018

16.	SEGMENT AND ENTERPRISE WIDE DISCLOSURES

Operating Segment. For purposes of the disclosure requirements for segments of a business enterprise, the Company has determined that its business is comprised of one operating segment: the design, manufacture and sale of maternity apparel and related accessories. While the Company offers a wide range of products for sale, the substantial portion of its products are initially distributed through the same distribution facilities, many of the Company’s products are manufactured at common contract manufacturer production facilities, the Company’s products are marketed through a common marketing department, and these products are sold to a similar customer base consisting of expectant mothers.

Geographic Information. Geographic revenue information is allocated based on the country in which the products or services are sold, and in the case of international franchise revenues, on the location of the customer. Information concerning the Company’s operations by geographic area was as follows (in thousands):

	Three Months Ended				Six Months Ended
	August 4, 2018		July 29, 2017		August 4, 2018		July 29, 2017

Net Sales
United States	$	91,800	$	92,663	$	190,052	$	193,092
Foreign		4,595		5,617		9,571		11,614

	August 4, 2018		February 3, 2018

Long-Lived Assets
United States	$	58,629	$	65,456
Foreign		1,427		1,643

Major Customers. For the periods presented, the Company did not have any one customer who represented more than 10% of its net sales.