Segment and Enterprise Wide Disclosures

12 Months Ended

Feb. 03, 2018

20.	SEGMENT AND ENTERPRISE WIDE DISCLOSURES

Operating Segment. For purposes of the disclosure requirements for segments of a business enterprise, the Company has determined that its business is comprised of one operating segment: the design, manufacture and sale of maternity apparel and related accessories. While the Company offers a wide range of products for sale, the substantial portion of its products are initially distributed through the same distribution facilities, many of the Company’s products are manufactured at common contract manufacturer production facilities, the Company’s products are marketed through a common marketing department, and these products are sold to a similar customer base, consisting of expectant mothers.

Geographic Information. Geographic revenue information is allocated based on the country in which the products or services are sold, and in the case of international franchise revenues, on the location of the customer. Information concerning the Company’s operations by geographic area is as follows (in thousands):

	Year Ended
	February 3, 2018		January 28, 2017		January 30, 2016
Net Sales to Unaffiliated Customers
United States	$	383,183	$	405,921	$	468,282
Foreign		23,024		27,778		30,471

	February 3, 2018		January 28, 2017
Long-Lived Assets, Net
United States	$	65,456	$	81,811
Foreign		1,643		2,310

Major Customers. For the periods presented, the Company did not have any one customer who represented more than 10% of its net sales.