Segment and Enterprise Wide Disclosures

12 Months Ended

Sep. 30, 2013

Segment and Enterprise Wide Disclosures

20.SEGMENT AND ENTERPRISE WIDE DISCLOSURES

Operating Segment.For purposes of the disclosure requirements for segments of a business enterprise, the Company has determined that its business is comprised of one operating segment: the design, manufacture and sale of maternity apparel and related accessories. While the Company offers a wide range of products for sale, the substantial portion of its products are initially distributed through the same distribution facilities, many of the Company’s products are manufactured at common contract manufacturer production facilities, the Company’s products are marketed through a common marketing department, and these products are sold to a similar customer base, consisting of expectant mothers.

Geographic Information.Geographic revenue information is allocated based on the country in which the products or services are sold and, in the case of international franchise revenues, on the location of the customer. Information concerning the Company’s operations by geographic area is as follows (in thousands):

	YearEndedSeptember30,
	2013		2012		2011
Net Sales to Unaffiliated Customers
United States	$	512,585	$	514,779	$	520,023
Foreign		27,674		26,697		25,371

	September30, 2013		September30, 2012
Long-Lived Assets, Net
United States	$	53,992	$	51,449
Foreign		1,799		976

Major Customers.For the periods presented, the Company did not have any one customer who represented more than 10% of its net sales.