13F-HR 1 inftable340.txt COVER PAGE, INFORMATION TABLE & SUMMARY PAGE FORM 13F FORM 13F COVER PAGE UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Report for the Calendar Year or Quarter Ended: 06-30-2010 Check here if Amendment []; Amendment Number: This Amendment (Check only one): [] is a restatement. [] adds new holdings entries. Institutional Investment Manager Filing this Report: Name: AMBS Investment Counsel, LLC Address: 625 Kenmoor SE Suite 307 Grand Rapids, MI 49546 13F File Number: 028-03412 The institutional investment manager filing this report and the person by whom it is signed hereby represent that the person signing the report is authorized to submit it, that all information contained here in is true, correct and complete, and that it is understood that all required items, statements, schedules, lists, and tables, are considered integral parts of this form. Person signing this report on behalf of reporting manager: Name: Kathleen A. Maciejewski Title: Chief Compliance Officer Phone: 616-949-8160 Signature, Place, and Date of Signing: Kathleen A. Maciejewski, Grand Rapids, MI, 08-04-2010 Report Type (Check only one): [x] 13F HOLDINGS REPORT. [ ] 13F NOTICE. [ ] 13F COMBINATION REPORT. List of Other Managers Reporting for this Manager: NONE FORM 13F INFORMATION TABLE VALUE SHARES/ SH/ PUT/ INVSTMT OTHER VOTING AUTHORITY NAME OF ISSUER TITLE OF CLASS CUSIP (x$1000) PRN AMT PRN CALL DSCRETN MANAGERS SOLE SHARED NONE ------------------------------ ---------------- --------- -------- -------- --- ---- ------- ------------ -------- -------- -------- 3M Co. COM 88579Y101 8960 113435.000SH SOLE 101980.000 11455.000 AT&T COM 00206R102 6797 280977.000SH SOLE 252289.000 28688.000 Abbott Laboratories COM 002824100 4813 102881.000SH SOLE 92421.000 10460.000 Advance Auto Parts COM 00751Y106 5031 100255.000SH SOLE 90530.000 9725.000 Aecom Technology Corp. COM 00766T100 4903 212620.000SH SOLE 191910.000 20710.000 Anadarko Petroleum Corp COM 032511107 4572 126689.000SH SOLE 117209.000 9480.000 Apache Corp. COM 037411105 3028 35970.000SH SOLE 32670.000 3300.000 Atmel Corp. COM 049513104 1957 407755.000SH SOLE 388930.000 18825.000 Bank of America Corp COM 060505104 2047 142445.000SH SOLE 136235.000 6210.000 Bank of New York Mellon Corp. COM 064058100 4909 198826.000SH SOLE 180446.000 18380.000 Bard, C.R. COM 067383109 229 2958.000 SH SOLE 2958.000 Barrick Gold Corp. COM 067901108 4849 106785.000SH SOLE 95280.000 11505.000 Becton Dickinson & Co. COM 075887109 5449 80582.000SH SOLE 74807.000 5775.000 Berkshire Hathaway Cl B COM 084670207 469 5882.000 SH SOLE 2100.000 3782.000 Buckeye Partners LP COM 118230101 295 5000.000 SH SOLE 5000.000 Capital One Financial Corporat COM 14040H105 5147 127725.000SH SOLE 115450.000 12275.000 Cartier Resources Inc. COM 146772108 3 10000.000SH SOLE 10000.000 Chevron Corporation COM 166764100 5902 86969.082SH SOLE 80354.082 6615.000 Cisco Systems Inc COM 17275R102 3434 161145.000SH SOLE 138245.000 22900.000 Citigroup, Inc. COM 172967101 39 10475.000SH SOLE 475.000 10000.000 Clorox Company COM 189054109 3372 54255.000SH SOLE 46270.000 7985.000 Coca-Cola Company COM 191216100 6532 130333.000SH SOLE 112093.000 18240.000 Colgate Palmolive COM 194162103 406 5150.000 SH SOLE 3950.000 1200.000 Comerica Inc COM 200340107 203 5500.000 SH SOLE 5500.000 Conagra Foods Inc. COM 205887102 6406 274706.000SH SOLE 249501.000 25205.000 Dow Chemical COM 260543103 6822 287600.000SH SOLE 260170.000 27430.000 EMC Corp. COM 268648102 4400 240460.000SH SOLE 203190.000 37270.000 Enbridge Energy Partners, LP COM 29250R106 236 4500.000 SH SOLE 4500.000 Encanto Potash Corp COM 29251N104 4 30000.000SH SOLE 30000.000 Exxon Mobil Corporation COM 30231G102 1437 25182.000SH SOLE 13870.000 11312.000 FedEx Corporation COM 31428X106 6860 97850.000SH SOLE 88585.000 9265.000 General Electric COM 369604103 5738 397942.588SH SOLE 344617.588 53325.000 General Mills COM 370334104 7405 208470.000SH SOLE 187870.000 20600.000 Goldcorp, Inc. COM 380956409 947 21600.000SH SOLE 21600.000 Golden Predator Royalty & Deve COM 38116K106 10 20000.000SH SOLE 20000.000 Grainger W.W. COM 384802104 477 4800.000 SH SOLE 800.000 4000.000 Hecla Mining Co. COM 422704106 52 10000.000SH SOLE 10000.000 Hewlett Packard Company COM 428236103 9561 220921.527SH SOLE 199907.527 21014.000 Honeywell International, Inc. COM 438516106 252 6450.000 SH SOLE 6450.000 IBM COM 459200101 4682 37918.743SH SOLE 32178.743 5740.000 JPMorgan Chase & Co. COM 46625H100 2664 72778.000SH SOLE 61799.000 10979.000 Keycorp New COM 493267108 5282 686840.000SH SOLE 620850.000 65990.000 Kohl's Corp. COM 500255104 5859 123345.000SH SOLE 111535.000 11810.000 Marsh & McLennan COM 571748102 5683 252025.000SH SOLE 230390.000 21635.000 McDonalds Corp COM 580135101 739 11215.000SH SOLE 6495.000 4720.000 Medtronic Inc COM 585055106 5681 156640.000SH SOLE 138050.000 18590.000 Merck & Company COM 58933Y105 277 7935.000 SH SOLE 1135.000 6800.000 Morgan Stanley COM 617446448 5520 237825.000SH SOLE 216280.000 21545.000 Newmont Mining Corp. COM 651639106 3760 60905.000SH SOLE 48610.000 12295.000 Oilsands Quest Inc. COM 678046103 6 10000.000SH SOLE 10000.000 Oracle Corp. COM 68389X105 9278 432326.000SH SOLE 391691.000 40635.000 Parker Hannifin Corp. COM 701094104 6276 113158.000SH SOLE 102424.000 10734.000 PepsiCo COM 713448108 216 3551.886 SH SOLE 3151.886 400.000 Pfizer COM 717081103 355 24915.000SH SOLE 2975.000 21940.000 Procter & Gamble COM 742718109 210 3495.000 SH SOLE 1895.000 1600.000 Prophecy Resource Corp COM 74345B104 7 15000.000SH SOLE 15000.000 Royal Dutch Shell PLC - Class COM 780259206 533 10605.000SH SOLE 2205.000 8400.000 Royal Dutch Shell PLC Cl B-ADR COM 780259107 7978 165244.993SH SOLE 148219.993 17025.000 Royal Gold, Inc. COM 780287108 336 7000.000 SH SOLE 7000.000 Staples, Inc. COM 855030102 5756 302160.000SH SOLE 274365.000 27795.000 Stryker Corp COM 863667101 3278 65476.000SH SOLE 56151.000 9325.000 Symantec Corp COM 871503108 7147 514915.000SH SOLE 469630.000 45285.000 Terrane Metals Corp. COM 88103A108 10 10000.000SH SOLE 10000.000 Trico Marine Services, Inc. COM 896106200 5 10000.000SH SOLE 10000.000 U.S. Bancorp COM 902973304 5447 243722.000SH SOLE 220532.000 23190.000 US Silver Corp COM 90343P101 5 25000.000SH SOLE 25000.000 United States Natural Gas Fund COM 912318102 139 18000.000SH SOLE 18000.000 Verizon Communications COM 92343V104 6957 248274.000SH SOLE 221910.000 26364.000 W.R. Berkley Corporation COM 084423102 4115 155525.000SH SOLE 147975.000 7550.000 WalMart Stores COM 931142103 7181 149383.000SH SOLE 134243.000 15140.000 Williams Cos. Inc. COM 969457100 7691 420729.000SH SOLE 381964.000 38765.000 iShares Silver Trust COM 46428Q109 182 10000.000SH SOLE 10000.000
FORM 13F SUMMARY PAGE Report Summary: Number of Other Included Managers: 0 Form 13F Information Table Entry Total: 72 Form 13F Information Table Value Total: $247,212