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Segment Information
 12 Months Ended
Dec. 31, 2022
Segment Reporting [Abstract]  
Segment Information SEGMENT INFORMATION
The Company primarily operates as a global direct-selling nutrition, personal health and wellness company that develops and manufactures high quality, science-based nutritional, and personal care products.
The Company’s operating segments are identified according to how business activities are managed and evaluated by the chief operating decision maker (“CODM”), our CEO. The CODM manages the business, allocates resources, makes operating decisions, and evaluates performance for a geographic region or market based on net sales. The Company aggregates its direct-selling operating segments (“Direct-selling”) into one reportable segment, as management believes that the Company’s Direct-selling segments exhibit similar long-term financial performance and have similar economic characteristics. The CODM does not evaluate operating segments using asset information, accordingly, the Company does not report asset information by segment.
As a result of the Company’s acquisitions during 2022, the Company has operating segments that are not material to the Company’s net sales. These operating segments are included as a component of (“All other”) and are included for purposes of reconciliation of net sales to the Company’s Consolidated Statements of Comprehensive Income.

Year Ended
202220212020
Net sales:
Direct-selling$995,043 $1,186,464 $1,134,644 
All other3,558 — — 
Consolidated Total$998,601 $1,186,464 $1,134,644 
No single Associate accounted for 10% or more of net sales for the periods presented. The table below summarizes the approximate percentage of total product revenue that has been contributed by the Company’s nutritionals, foods, and personal care and skincare products for the periods indicated.
Year Ended
202220212020
USANA Nutritionals87%86%85%
USANA Foods (1)7%7%7%
Personal care and Skincare5%6%7%
All Other1%1%1%
______________________________
(1)Includes the Company’s new Active Nutrition line, which launched in five markets in 2021 and all but two of the remaining markets through the end of 2022.
Selected Financial Information
Financial information, presented by geographic region is listed below:
Year Ended
202220212020
Net Sales to External Customers
Asia Pacific
Greater China$502,486 $563,469 $530,505 
Southeast Asia Pacific190,478 269,803 269,555 
North Asia108,952 129,920 114,964 
Asia Pacific Total801,916 963,192 915,024 
Americas and Europe196,685 223,272 219,620 
Consolidated Total$998,601 $1,186,464 $1,134,644 
December 31,
2022		January 1,
2022
Long-lived Assets
Asia Pacific
Greater China$86,051 $95,965 
Southeast Asia Pacific15,226 15,394 
North Asia3,617 7,395 
Asia Pacific Total104,894 118,754 
Americas and Europe92,373 89,030 
Consolidated Total$197,267 $207,784 
Total Assets
Asia Pacific
Greater China$250,786 $274,002 
Southeast Asia Pacific51,880 62,332 
North Asia22,952 25,592 
Asia Pacific Total325,618 361,926 
Americas and Europe270,931 215,814 
Consolidated Total$596,549 $577,740 
The following table provides further information on markets representing ten percent or more of consolidated net sales and long-lived assets, respectively:
Year Ended
202220212020
Net sales:
China$453,134 $506,103 $470,177 
South Korea$106,391 $125,835 $110,807 
United States$106,087 $110,379 $107,323 
Long-lived Assets:
United States$89,150 $85,350 
China$83,938 $91,530