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Compensation Plans (Tables)
3 Months Ended
Mar. 31, 2021
Share-based Payment Arrangement [Abstract]  
Summary of Stock-based Compensation

Stock-based compensation and equity-based expense charged to operations or capitalized during the three months ended March 31, 2021 and 2020 are summarized as follows:

 

    Restricted     Common     Common           Publisher              
    Stock     Stock     Equity     Outside     Partner     ABG        
    Awards     Awards     Awards     Options     Warrants     Warrants     Totals  
During the Three Months Ended March 31, 2021                                                        
Cost of revenue   $ 24,460     $ 127,063     $ 1,290,374     $ 2,041     $ -     $ -     $ 1,443,938  
Selling and marketing     -       5,038       971,513       74,806       -       -       1,051,357  
General and administrative     3,445       117,327       2,126,615       -       -       356,330       2,603,717  
Total costs charged to operations     27,905       249,428       4,388,502       76,847       -       356,330       5,099,012  
Capitalized platform development     4,823       2,720       300,034       1,618       -       -       309,195  
Total stock-based compensation   $ 32,728     $ 252,148     $ 4,688,536     $ 78,465     $ -     $ 356,330     $ 5,408,207  
                                                         
During the Three Months Ended March 31, 2020                                                        
Cost of revenue   $ 37,576     $ 69,796     $ 1,009,592     $ 1,206     $ 8,039     $ -     $ 1,126,209  
Selling and marketing     299,215       35,728       678,279       55,378       -       -       1,068,600  
General and administrative     22,920       171,672       755,247       55,183       -       360,289       1,365,311  
Total costs charged to operations     359,711       277,196       2,443,118       111,767       8,039       360,289       3,560,120  
Capitalized platform development     70,283       41,157       256,001       2,611       -       -       370,052  
Total stock-based compensation   $ 429,994       318,353     $ 2,699,119     $ 114,378     $ 8,039     $ 360,289     $ 3,930,172  
Schedule of Unrecognized Compensation Expense

Unrecognized compensation expense and expected weighted-average period to be recognized related to the stock-based compensation awards and equity-based awards as of March 31, 2021 was as follows:

 

    Restricted     Common     Common           Publisher              
    Stock     Stock     Equity     Outside     Partner     ABG        
    Awards     Awards     Awards     Options     Warrants     Warrants     Totals  
Unrecognized compensation expense   $ 48,891     $ 226,834     $ 67,977,275     $ 292,584     $ -     $ 2,857,773     $ 71,403,357  
Expected weighted-average period expected to be recognized (in years)     0.70       0.44       2.46       0.94       -       2.13       2.43