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Proc-Type: 2001,MIC-CLEAR
Originator-Name: webmaster@www.sec.gov
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MIC-Info: RSA-MD5,RSA,
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<SEC-DOCUMENT>0000891919-04-000021.txt : 20040203
<SEC-HEADER>0000891919-04-000021.hdr.sgml : 20040203
<ACCEPTANCE-DATETIME>20040203160752
ACCESSION NUMBER:		0000891919-04-000021
CONFORMED SUBMISSION TYPE:	4
PUBLIC DOCUMENT COUNT:		1
CONFORMED PERIOD OF REPORT:	20040130
FILED AS OF DATE:		20040203

ISSUER:		

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			BOOKS A MILLION INC
		CENTRAL INDEX KEY:			0000891919
		STANDARD INDUSTRIAL CLASSIFICATION:	RETAIL-MISCELLANEOUS SHOPPING GOODS STORES [5940]
		IRS NUMBER:				630798460
		STATE OF INCORPORATION:			DE
		FISCAL YEAR END:			0131

	BUSINESS ADDRESS:	
		STREET 1:		402 INDUSTRIAL LN
		CITY:			BIRMINGHAM
		STATE:			AL
		ZIP:			35211
		BUSINESS PHONE:		2059423737

	MAIL ADDRESS:	
		STREET 1:		402 INDUSTRIAL LANE
		CITY:			BIRMINGHAM
		STATE:			AL
		ZIP:			35211

REPORTING-OWNER:	

	OWNER DATA:	
		COMPANY CONFORMED NAME:			COCHRAN SANDRA B
		CENTRAL INDEX KEY:			0001056610
		STANDARD INDUSTRIAL CLASSIFICATION:	RETAIL-MISCELLANEOUS SHOPPING GOODS STORES [5940]
		STATE OF INCORPORATION:			DE
		FISCAL YEAR END:			0131

	FILING VALUES:
		FORM TYPE:		4
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	000-20664
		FILM NUMBER:		04563162

	BUSINESS ADDRESS:	
		STREET 1:		402 INDUSTRIAL LN
		STREET 2:		C/O BOOKS A MILLION
		CITY:			BIRMINGHAM
		STATE:			AL
		ZIP:			35211
		BUSINESS PHONE:		2059423737

	MAIL ADDRESS:	
		STREET 1:		402 INDUSTRIAL LANE
		STREET 2:		C/O BOOKS A MILLION
		CITY:			BIRMINGHAM
		STATE:			AL
		ZIP:			35211
</SEC-HEADER>
<DOCUMENT>
<TYPE>4
<SEQUENCE>1
<FILENAME>sandracochran013004_ex.xml
<TEXT>
<XML>
<?xml version="1.0"?>
<ownershipDocument>

    <schemaVersion>X0201</schemaVersion>

    <documentType>4</documentType>

    <periodOfReport>2004-01-30</periodOfReport>

    <notSubjectToSection16>0</notSubjectToSection16>

    <issuer>
        <issuerCik>0000891919</issuerCik>
        <issuerName>BOOKS A MILLION INC</issuerName>
        <issuerTradingSymbol>BAMM</issuerTradingSymbol>
    </issuer>

    <reportingOwner>
        <reportingOwnerId>
            <rptOwnerCik>0001056610</rptOwnerCik>
            <rptOwnerName>COCHRAN SANDRA B</rptOwnerName>
        </reportingOwnerId>
        <reportingOwnerAddress>
            <rptOwnerStreet1>402 INDUSTRIAL LN</rptOwnerStreet1>
            <rptOwnerStreet2>C/O BOOKS A MILLION</rptOwnerStreet2>
            <rptOwnerCity>BIRMINGHAM</rptOwnerCity>
            <rptOwnerState>AL</rptOwnerState>
            <rptOwnerZipCode>35211</rptOwnerZipCode>
            <rptOwnerStateDescription></rptOwnerStateDescription>
        </reportingOwnerAddress>
        <reportingOwnerRelationship>
            <isDirector>0</isDirector>
            <isOfficer>1</isOfficer>
            <isTenPercentOwner>0</isTenPercentOwner>
            <isOther>0</isOther>
            <officerTitle>President and CEO</officerTitle>
        </reportingOwnerRelationship>
    </reportingOwner>

    <nonDerivativeTable>
        <nonDerivativeTransaction>
            <securityTitle>
                <value>Common Stock, par value $0.01</value>
            </securityTitle>
            <transactionDate>
                <value>2007-01-30</value>
            </transactionDate>
            <transactionCoding>
                <transactionFormType>4</transactionFormType>
                <transactionCode>A</transactionCode>
                <equitySwapInvolved>0</equitySwapInvolved>
            </transactionCoding>
            <transactionAmounts>
                <transactionShares>
                    <value>17310</value>
                </transactionShares>
                <transactionPricePerShare>
                    <footnoteId id="F1"/>
                </transactionPricePerShare>
                <transactionAcquiredDisposedCode>
                    <value>A</value>
                </transactionAcquiredDisposedCode>
            </transactionAmounts>
            <postTransactionAmounts>
                <sharesOwnedFollowingTransaction>
                    <value>19634</value>
                    <footnoteId id="F3"/>
                </sharesOwnedFollowingTransaction>
            </postTransactionAmounts>
            <ownershipNature>
                <directOrIndirectOwnership>
                    <value>D</value>
                </directOrIndirectOwnership>
            </ownershipNature>
        </nonDerivativeTransaction>
    </nonDerivativeTable>

    <derivativeTable>
        <derivativeTransaction>
            <securityTitle>
                <value>Non-Incentive Stock Options</value>
            </securityTitle>
            <conversionOrExercisePrice>
                <value>6.47</value>
            </conversionOrExercisePrice>
            <transactionDate>
                <value>2004-01-30</value>
            </transactionDate>
            <transactionCoding>
                <transactionFormType>4</transactionFormType>
                <transactionCode>A</transactionCode>
                <equitySwapInvolved>0</equitySwapInvolved>
            </transactionCoding>
            <transactionAmounts>
                <transactionShares>
                    <value>50000</value>
                </transactionShares>
                <transactionPricePerShare>
                    <value>6.47</value>
                </transactionPricePerShare>
                <transactionAcquiredDisposedCode>
                    <value>A</value>
                </transactionAcquiredDisposedCode>
            </transactionAmounts>
            <exerciseDate>
                <footnoteId id="F2"/>
            </exerciseDate>
            <expirationDate>
                <value>2014-01-30</value>
            </expirationDate>
            <underlyingSecurity>
                <underlyingSecurityTitle>
                    <value>Common Stock</value>
                </underlyingSecurityTitle>
                <underlyingSecurityShares>
                    <value>50000</value>
                </underlyingSecurityShares>
            </underlyingSecurity>
            <postTransactionAmounts>
                <sharesOwnedFollowingTransaction>
                    <value>50000</value>
                </sharesOwnedFollowingTransaction>
            </postTransactionAmounts>
            <ownershipNature>
                <directOrIndirectOwnership>
                    <value>D</value>
                </directOrIndirectOwnership>
            </ownershipNature>
        </derivativeTransaction>
    </derivativeTable>

    <footnotes>
        <footnote id="F1">The shares were granted for no consideration. The closing price of Books-A-Million stock was $6.47 on the date of grant.</footnote>
        <footnote id="F2">Options become exercisable in 33% increments commencing on the first anniversary of the date of grant.</footnote>
        <footnote id="F3">Includes 324 shares in the Books-A-Million 401(k) plan.</footnote>
    </footnotes>

    <ownerSignature>
        <signatureName>Sandra B Cochran</signatureName>
        <signatureDate>2004-02-02</signatureDate>
    </ownerSignature>
</ownershipDocument>

</XML>
</TEXT>
</DOCUMENT>
</SEC-DOCUMENT>
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