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Note 4 - Revenue Recognition
12 Months Ended
Mar. 31, 2020
Notes to Financial Statements  
Revenue from Contract with Customer [Text Block]
4.
  Revenue Recognition
 
The Company adopted Accounting Standard Codification Topic
606,
Revenue from Contracts with Customer
s
 (“ASC
606”
) as of
April 1, 2018,
utilizing the full retrospective method of transition, which requires a restatement of each prior reporting period presented. The Company implemented new policies, processes and systems to enable both the preparation of financial information and internal controls over financial reporting in connection with its adoption of ASC
606.
The updated accounting policy for revenue recognition follows:
 
Nature of products
 
We manufacture and sell the following:
 
 
private label products to retailers, such as supermarkets, mass merchandisers, and specialty retailers, for resale under the retailers’ own or controlled labels;
 
 
private label and branded products to the foodservice industry, including foodservice distributors and national restaurant operators;
 
 
branded products under our own proprietary brands, primarily on a national basis to retailers;
 
 
branded products under co-pack agreements to other major branded companies for their distribution; and
 
 
products to our industrial customer base for repackaging in portion control packages and for use as ingredients by other food manufacturers.
 
Disaggregation of revenue
 
In the following table, segment revenue is disaggregated by product category groups (in millions):
 
   
Year Ended
 
   
March 31, 2020
   
March 31, 2019
 
Canned Vegetables
  $
877.4
    $
815.8
 
B&G*
   
122.8
     
71.2
 
Frozen
   
105.0
     
113.1
 
Fruit Products
   
97.4
     
91.9
 
Chip Products
   
11.5
     
9.7
 
Prepared Foods
   
105.0
     
79.6
 
Other
   
16.7
     
18.3
 
    $
1,335.8
    $
1,199.6
 
 
*B&G includes both canned and frozen vegetable sales exclusively for B&G under the Green Giant label.
 
When Performance Obligations Are Satisfied
 
A performance obligation is a promise in a contract to transfer a distinct good or service to the customer and is the unit of account for revenue recognition.  A contract’s transaction price is allocated to each distinct performance obligation and recognized as revenue when, or as, the performance obligation is satisfied.  The Company’s primary performance obligation is the production of food products and secondarily case and labeling services and storage services for certain bill and hold sales.
 
Revenue recognition is completed primarily at a point in time basis when product control is transferred to the customer.  In general, control transfers to the customer when the product is shipped or delivered to the customer based upon applicable shipping terms, as the customer can direct the use and obtain substantially all of the remaining benefits from the asset at this point in time.  
 
Customer contracts generally do
not
include more than
one
performance obligation.  When a contract does contain more than
one
performance obligation, we allocate the contract’s transaction price to each performance obligation based on its relative standalone selling price.  The standalone selling price for each distinct good is generally determined by directly observable data.  
 
The performance obligations in our contracts are generally satisfied within
one
year. As such, we have
not
disclosed the transaction price allocated to remaining performance obligations for labeling and storage as of
March 31, 2020
and
2019
which is included in deferred revenue.
 
Significant Payment Terms
 
Our customer contracts identify the product, quantity, price, payment and final delivery terms.  Payment terms usually include early pay discounts.  We grant payment terms consistent with industry standards. Although some payment terms
may
be more extended,
no
terms beyond
one
year are granted at contract inception.  As a result, we do
not
adjust the promised amount of consideration for the effects of a significant financing component because the period between our transfer of a promised good or service to a customer and the customer’s payment for that good or service will be generally
30
days or less.  
 
Shipping
 
All shipping and handling costs associated with outbound freight are accounted for as fulfillment costs and are included in the cost of sales; this includes shipping and handling costs after control over a product has transferred to a customer.
 
Variable Consideration
 
In addition to fixed contract consideration, some contracts include some form of variable consideration.  Trade promotions are an important component of the sales and marketing of the Company’s branded products, and are critical to the support of the business. Trade promotion costs, which are recorded as a reduction of sales, include amounts paid to retailers for shelf space, to obtain favorable display positions and to offer temporary price reductions for the sale of our products to consumers. Accruals for trade promotions are recorded primarily at the time of sale to the retailer based on expected levels of performance. Settlement of these liabilities typically occurs in subsequent periods primarily through an authorized process for deductions taken by a retailer from amounts otherwise due to the Company. As a result, the ultimate cost of a trade promotion program is dependent on the relative success of the events and the actions and level of deductions taken by retailers. Final determination of the permissible deductions
may
take extended periods of time.
 
Contract balances
 
Contract asset balance as of
March 31, 2020
is
$7.6
million and
none
as of
March 31, 2019.
Contract liability balance is immaterial.  The Company does
not
have significant deferred revenue or unbilled receivable balances because of transactions with customers.  The Company does have deferred revenue for prepaid case and labeling and storage services which have been collected from B&G for Green Giant bill and hold sales.
 
Contract Costs
 
We have identified certain incremental costs to obtain a contract, primarily sales commissions, requiring capitalization under the new standard.  The Company continues to expense these costs as incurred because the amortization period for the costs would have been
one
year or less.  The Company does
not
incur significant fulfillment costs requiring capitalization.