Consent of Independent Registered Public Accounting Firm

EX-23 2 dex23.htm CONSENT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM Consent of Independent Registered Public Accounting Firm

Exhibit 23

Valassis Employees’ Retirement Savings Plan

Livonia, Michigan

We hereby consent to the incorporation by reference in the Registration Statement on Form S-8 (333-00024) of our report dated June 28, 2010, relating to the financial statements and supplemental schedule of Valassis Employees’ Retirement Savings Plan which appear in this Form 11-K for the year ended December 31, 2009.

/s/ BDO Seidman LLP

Troy, Michigan

June 28, 2010