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Document and Entity Information
6 Months Ended
Jun. 30, 2013
Aug. 02, 2013
Document Information [Line Items]    
Document Type 10-Q  
Amendment Flag false  
Document Fiscal Year Focus 2013  
Document Fiscal Period Focus Q2  
Trading Symbol VCI  
Entity Registrant Name VALASSIS COMMUNICATIONS INC  
Entity Central Index Key 0000883293  
Document Period End Date Jun. 30, 2013  
Current Fiscal Year End Date --12-31  
Entity Filer Category Large Accelerated Filer  
Entity Common Stock, Shares Outstanding   37,776,399