Goodwill and Intangible Assets

9 Months Ended

Sep. 30, 2021

Goodwill And Intangible Assets Disclosure [Abstract]

Goodwill and Intangible Assets

Note 6. Goodwill and Intangible Assets

Goodwill and intangible assets, which are related to our acquisition of our Prell^®, Denorex^®, Kids N Pets^®, BIZ^®, and Dryel^® brands, consisted of the following:

	As of September 30, 2021						As of December 31, 2020
	Gross Carrying Amount		Accumulated Amortization		Net Carrying Value		Gross Carrying Amount		Accumulated Amortization		Net Carrying Value
Intangible assets:
Customer relationships	$	10,853	$	3,115	$	7,738	$	10,852	$	2,296	$	8,556
Trade names		5,022		1,029		3,993		5,022		810		4,212
Formulas and batching processes		1,969		513		1,456		1,969		356		1,613
Internal-use software (not placed in service)		548		-		548		286		-		286
Non-compete agreement		66		38		28		66		30		36
	$	18,458	$	4,695	$	13,763	$	18,195	$	3,492	$	14,703
Goodwill						5,280						5,280
Total intangible assets					$	19,043					$	19,983

Amortization expense for the three months ended September 30, 2021 and 2020 was $401, respectively. Amortization expense for the nine months ended September 30, 2021 and 2020 was $1,203 and $849, respectively.

Estimated amortization expense for 2021 and subsequent years is as follows:

Remainder of 2021	$	401
2022		1,601
2023		1,601
2024		1,600
2025		1,595
Thereafter		6,417
Total	$	13,215