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Segment Information
3 Months Ended
Mar. 31, 2016
Segment Reporting [Abstract]  
Segment Information
Segment Information
The Company determines an operating segment if a component (1) engages in business activities from which it earns revenues and incurs expenses, (2) has discrete financial information that is, and (3) regularly reviewed by the Chief Operating Decision Maker (“CODM”) to make decisions about resources to be allocated to the segment and assess its performance. During 2015, the Company had a change in the CODM as well as a change in how the CODM manages the business. As a result, in the fourth quarter of 2015, the Company reassessed its determination of operating segments. Decisions regarding allocations of resources are made and will be made based on the overall performance of the overall Partner Firm network. Therefore, the Company has determined that the Partner Firm network represents its operating segment. The Company also reassessed its previous allocation methodology and has conformed the allocations to align with how the CODM manages the business. The overall Partner Firm network consists of each of the Company's operating agencies. The Company now reports in one reportable Advertising and Communications segment in addition to the Corporate Group described as follows:
The Advertising and Communications segment consists of Partner Firms that deliver innovative, value-added marketing, activation, communications and strategic consulting services to their clients. MDC and its Partner Firms deliver a wide range of customized services, including (1) multi-channel media management and optimization, (2) interactive and mobile marketing, (3) direct marketing, (4) database and customer relationship management, (5) sales promotion, (6) corporate communications, (7) market research, (8) data analytics and insights, (9) corporate identity, design and branding services, (10) social media communications, (11) product and service innovation and (12) e-commerce management.
The Corporate Group consists of corporate office expenses incurred in connection with the strategic resources provided to the Advertising and Communications segment, as well as certain other centrally managed expenses that are not fully allocated to the reportable segment. Office and general expenses include (1) salaries and related expenses for corporate office employees including employees dedicated to supporting the Partner Firms, (2) occupancy expense relating to properties occupied by all corporate office employees, (3) other office and general expenses including professional fees for the financial statement audits, and (4) certain other professional fees managed by the corporate office. Additional expenses managed by the corporate office that are directly related to the Partner Firms are allocated to the reportable segment.
Prior year results have been recast to reflect the new reportable segment.
The significant accounting policies are in the summary of significant accounting policies included in the notes to the consolidated financial statements. 
 
 
 
 
 
 

 
 
 
 
 
 


Three Months Ended March 31, 2016
(thousands of United States dollars)
 
Advertising and Communications

Corporate

Total
Revenue
$
309,042


$


$
309,042










Cost of services sold
211,446




211,446










Office and general expenses
65,095


12,733


77,828










Depreciation and amortization
10,823


397


11,220










Operating profit (loss)
21,678


(13,130
)

8,548










Other Income (Expense):
 


 




Other income, net
 


 


15,512

Interest expense and finance charges, net
 


 


(15,397
)
Loss on redemption of notes
 
 
 
 
(33,298
)









Loss from continuing operations before income taxes and equity in earnings of non-consolidated affiliates
 


 


(24,635
)
Income tax benefit
 


 


(1,972
)









Loss from continuing operations before equity in earnings of non-consolidated affiliates
 


 


(22,663
)
Equity in earnings of non-consolidated affiliates
 


 


229










Loss from continuing operations
 


 


(22,434
)









Loss from discontinued operations attributable to MDC Partners Inc., net of taxes
 


 












Net loss
 


 


(22,434
)









Net income attributable to the noncontrolling interests
(859
)



(859
)
Net loss attributable to MDC Partners Inc.
 


 


$
(23,293
)









Stock-based compensation
$
3,881


$
804


$
4,685










Supplemental Segment Information:
 


 


 










Capital expenditures
$
5,511


$
28


$
5,539










Goodwill and intangibles
$
944,660


$


$
944,660










Total Assets
$
1,412,988


$
158,567


$
1,571,555





Three Months Ended March 31, 2015
(thousands of United States dollars)
 
Advertising and Communications

Corporate

Total
Revenue
$
302,222


$


$
302,222










Cost of services sold
210,419




210,419










Office and general expenses
53,936


20,372


74,308










Depreciation and amortization
11,854


446


12,300










Operating profit (loss)
26,013


(20,818
)

5,195










Other Income (Expense):
 


 


 

Other expense, net
 


 


(18,040
)
Interest expense and finance charges, net
 


 


(14,977
)









Loss from continuing operations before income taxes and equity in earnings of non-consolidated affiliates
 


 


(27,822
)
Income tax benefit
 


 


(4,054
)









Loss from continuing operations before equity in earnings of non-consolidated affiliates
 


 


(23,768
)
Equity in earnings of non-consolidated affiliates
 


 


351










Loss from continuing operations
 


 


(23,417
)









Loss from discontinued operations attributable to MDC Partners Inc., net of taxes
 


 


(6,294
)









Net loss
 


 


(29,711
)









Net income attributable to the noncontrolling interests
(2,380
)



(2,380
)
Net loss attributable to MDC Partners Inc.
 


 


$
(32,091
)









Stock-based compensation
$
3,500


$
945


$
4,445










Supplemental Segment Information:

















Capital expenditures
$
5,588


$
68


$
5,656










Goodwill and intangibles
$
916,222


$


$
916,222










Total Assets
$
1,483,613


$
142,000


$
1,625,613



A summary of the Company’s revenue by geographic area, based on the location in which the services originated, is set forth in the following table:
 
United States

Canada

Other

Total
Revenue
 


 


 


 

Three Months Ended March 31,
 


 


 


 

2016
$
252,199


$
28,406


$
28,437


$
309,042

2015
$
252,018


$
29,825


$
20,379


$
302,222