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Revenue (Tables)
 9 Months Ended
Sep. 30, 2024
By Location  
Disaggregation of Revenue [Line Items]  
Disaggregation of Revenue
The following table presents revenue disaggregated by geography for the three and nine months ended September 30, 2024 and 2023:
Three Months Ended September 30,Nine Months Ended September 30,
Geographical LocationReportable Segment2024202320242023
(dollars in thousands)
United StatesAll$584,734 $500,573 $1,699,464 $1,531,606 
United KingdomAll41,718 40,323 119,994 115,535 
OtherAll84,829 76,677 233,050 225,141 
$711,281 $617,573 $2,052,508 $1,872,282 
Principal Capability  
Disaggregation of Revenue [Line Items]  
Disaggregation of Revenue
The following table presents revenue disaggregated by our principal capabilities for the three and nine months ended September 30, 2024 and 2023. We reclassified certain brands into the Stagwell Marketing Cloud Group (software-as-a-service and data-as-a-service tools for in-house marketers) principal capability in the third quarter of 2023. All prior periods presented have been revised to reflect these changes.
Three Months Ended September 30,Nine Months Ended September 30,
Principal CapabilitiesReportable Segment2024202320242023
(dollars in thousands)
Digital TransformationAll segments$176,676 $141,552 $535,911 $487,134 
Creativity and CommunicationsAll segments333,843 301,916 942,257 857,088 
Performance Media and DataIntegrated Agencies Network and Brand Performance Network79,508 72,794 234,935 215,743 
Consumer Insights and StrategyIntegrated Agencies Network47,056 44,033 140,542 142,053 
Stagwell Marketing Cloud GroupAll segments74,198 57,278 198,863 170,264 
$711,281 $617,573 $2,052,508 $1,872,282