7. SHAREHOLDERS' EQUITY (DEFICIT) (Details) (USD $)	12 Months Ended				43 Months Ended	12 Months Ended								24 Months Ended		12 Months Ended
	Dec. 31, 2013	Dec. 31, 2012	Dec. 31, 2011	Dec. 31, 2010	Dec. 31, 2013	Dec. 31, 2013 Principal [Member] $517,673 Convertible Note Payable [Member]	Dec. 31, 2012 Principal [Member] $517,673 Convertible Note Payable [Member]	Dec. 31, 2011 Principal Conversion on March 2, 2011 [Member] 10% Subordinated Convertible Note Payable [Member]	Dec. 31, 2011 Principal Conversion on July 6, 2011 [Member] 10% Subordinated Convertible Note Payable [Member]	Dec. 31, 2011 Principal Conversion on September 20, 2011 [Member] 10% Subordinated Convertible Note Payable [Member]	Dec. 31, 2013 Debt Conversion on February 28, 2013 [Member] $517,673 Convertible Note Payable [Member]	Dec. 31, 2013 Debt Conversion on February 28, 2013 [Member] 10% Subordinated Convertible Note Payable [Member]	Dec. 31, 2013 $517,673 Convertible Note Payable [Member]	Dec. 31, 2013 $517,673 Convertible Note Payable [Member]	Dec. 31, 2012 $517,673 Convertible Note Payable [Member]	Dec. 31, 2013 $251,468 Convertible Note Payable [Member]	Dec. 31, 2013 $96,436 Convertible Note Payable [Member]	Dec. 31, 2013 10% Subordinated Convertible Note Payable [Member]	Dec. 31, 2012 $661,683 Convertible Note Payable [Member]
7. SHAREHOLDERS' EQUITY (DEFICIT) (Details) [Line Items]
Dividends, Common Stock, Cash	$ 0	$ 0
Stockholders' Equity, Reverse Stock Split		one-for-300		one-for-200
Debt Instrument, Unamortized Discount	442,118	326,580			442,118								71,878	71,878	324,578
Adjustments to Additional Paid in Capital, Convertible Debt with Conversion Feature	575,958	251,468	1,179,356			157,673	36,000						195,303			266,000	76,500
Amortization of Debt Discount (Premium)	460,420	1,031,468			1,564,664								71,878			208,102	50,395
Debt Conversion, Converted Instrument, Shares Issued (in Shares)								16,667	30,000	23,333	600,000	763,184	6,510,088	18,510,088		13,300,000	7,650,000	763,184	22,056,100
Debt Conversion, Original Debt, Amount	486,202	1,021,683			1,947,885			50,000	90,000	70,000	18,000	7,632	195,303	555,303		266,000	76,500	7,632
Imputed Interest	24,047	40,077			174,058
Stock Issued During Period, Shares, Issued for Services (in Shares)			5,000
Shares Issued, Price Per Share (in Dollars per share)			$ 42
Stock Issued During Period, Value, Issued for Services			$ 210,000
Business Acquisition, Equity Interest Issued or Issuable, Description		Company agreed to issue 41,667 shares of common stock for the acquisition of Global Cell Buyers, LLC. The shares have not been issued as of the filing of this report.
Business Acquisition, Equity Interest Issued or Issuable, Number of Shares (in Shares)		41,667