BUSINESS SEGMENTS - Schedule of Business Segments (Details) - USD ($) $ in Thousands	3 Months Ended		6 Months Ended
	Jun. 30, 2026	Jun. 30, 2025	Jun. 30, 2026	Jun. 30, 2025	Dec. 31, 2025
Segment Reporting [Line Items]
Net sales:	$ 141,569	$ 131,862	$ 285,077	$ 271,947
Gross Margin:	93,239	50,839	147,408	101,476
Income (loss) from operations	31,625	(37,207)	29,395	(36,108)
Cost of sales	48,330	81,023	137,669	170,471
Freight-out expenses:	3,755	3,839	8,019	7,663
Warehouse expenses:	16,340	13,475	29,659	27,721
Selling, general and administrative expenses	39,539	37,495	76,325	68,963
Goodwill impairment	0	33,237	0	33,237
Restructuring expenses:	1,980	0	4,010	0
Depreciation and amortization	5,362	5,437	10,644	11,135
Capital expenditures:	1,333	1,173	5,176	2,746
Assets	616,999		616,999		$ 572,555
Litigation settlement gain				6,400
Unallocated corporate expenses
Segment Reporting [Line Items]
Income (loss) from operations	(5,104)	(4,259)	(10,015)	(2,106)
Selling, general and administrative expenses	5,104	4,259	10,015	2,106
Assets	5,451		5,451		5,839
U.S.
Segment Reporting [Line Items]
Restructuring expenses:	1,969		3,823
U.S. | Operating segments
Segment Reporting [Line Items]
Net sales:	128,167	119,315	258,874	247,825
Gross Margin:	87,498	46,769	136,947	93,333
Income (loss) from operations	37,935	(29,620)	43,113	(27,722)
Cost of sales	40,669	72,546	121,927	154,492
Freight-out expenses:	2,998	3,122	6,553	6,401
Warehouse expenses:	13,435	10,448	24,088	21,960
Selling, general and administrative expenses	31,161	29,582	59,370	59,457
Goodwill impairment	0	33,237	0	33,237
Restructuring expenses:	1,969	0	3,823	0
Depreciation and amortization	5,030	5,103	9,974	10,482
Capital expenditures:	1,333	1,121	4,877	2,688
Assets	537,972		537,972		482,467
International
Segment Reporting [Line Items]
Net sales:	13,402	12,547	26,203	24,122
International | Operating segments
Segment Reporting [Line Items]
Net sales:	13,402	12,547	26,203	24,122
Gross Margin:	5,741	4,070	10,461	8,143
Income (loss) from operations	(1,206)	(3,328)	(3,703)	(6,280)
Cost of sales	7,661	8,477	15,742	15,979
Freight-out expenses:	757	717	1,466	1,262
Warehouse expenses:	2,905	3,027	5,571	5,761
Selling, general and administrative expenses	3,274	3,654	6,940	7,400
Restructuring expenses:	11	0	187	0
Depreciation and amortization	332	334	670	653
Capital expenditures:	0	$ 52	299	$ 58
Assets	$ 73,576		$ 73,576		$ 84,249