<?xml version="1.0"?>
<ownershipDocument>

    <schemaVersion>X0203</schemaVersion>

    <documentType>3/A</documentType>

    <periodOfReport>2009-04-20</periodOfReport>

    <dateOfOriginalSubmission>2009-03-06</dateOfOriginalSubmission>

    <noSecuritiesOwned>0</noSecuritiesOwned>

    <issuer>
        <issuerCik>0000873105</issuerCik>
        <issuerName>SPORTS MEDIA INC</issuerName>
        <issuerTradingSymbol>SPTS</issuerTradingSymbol>
    </issuer>

    <reportingOwner>
        <reportingOwnerId>
            <rptOwnerCik>0001456907</rptOwnerCik>
            <rptOwnerName>James JayCee</rptOwnerName>
        </reportingOwnerId>
        <reportingOwnerAddress>
            <rptOwnerStreet1>9298 SVL BOX</rptOwnerStreet1>
            <rptOwnerStreet2></rptOwnerStreet2>
            <rptOwnerCity>VICTORVILLE</rptOwnerCity>
            <rptOwnerState>CA</rptOwnerState>
            <rptOwnerZipCode>92395</rptOwnerZipCode>
            <rptOwnerStateDescription></rptOwnerStateDescription>
        </reportingOwnerAddress>
        <reportingOwnerRelationship>
            <isDirector>0</isDirector>
            <isOfficer>0</isOfficer>
            <isTenPercentOwner>1</isTenPercentOwner>
            <isOther>1</isOther>
            <otherText>Majority Holder</otherText>
        </reportingOwnerRelationship>
    </reportingOwner>

    <nonDerivativeTable>
        <nonDerivativeHolding>
            <securityTitle>
                <value>Preferred</value>
                <footnoteId id="F1"/>
            </securityTitle>
            <postTransactionAmounts>
                <sharesOwnedFollowingTransaction>
                    <value>1000000</value>
                </sharesOwnedFollowingTransaction>
            </postTransactionAmounts>
            <ownershipNature>
                <directOrIndirectOwnership>
                    <value>D</value>
                </directOrIndirectOwnership>
            </ownershipNature>
        </nonDerivativeHolding>
        <nonDerivativeHolding>
            <securityTitle>
                <value>Common</value>
                <footnoteId id="F1"/>
                <footnoteId id="F2"/>
            </securityTitle>
            <postTransactionAmounts>
                <sharesOwnedFollowingTransaction>
                    <value>5000000</value>
                </sharesOwnedFollowingTransaction>
            </postTransactionAmounts>
            <ownershipNature>
                <directOrIndirectOwnership>
                    <value>D</value>
                </directOrIndirectOwnership>
            </ownershipNature>
        </nonDerivativeHolding>
    </nonDerivativeTable>

    <footnotes>
        <footnote id="F1">Establishment of the Sports Media, Inc., discriminatory share price, the reporting owner has determined to issue as previously filed in the SEC Form 3, 1,000,000 shares preferred stock upon the completion of Sports Media, Inc. (SPTS) corporate restructuring notwithstanding all like Communications industry comparable share structures and share prices.</footnote>
        <footnote id="F2">Establishment of the Sports Media, Inc., discriminatory share price, the reporting owner has determined to issue as previously filed in the SEC Form 3, 5,000,000 shares common stock upon the completion of Sports Media, Inc. (SPTS) corporate restructuring notwithstanding all like Communications industry comparable share structures and share prices.</footnote>
    </footnotes>

    <ownerSignature>
        <signatureName>JayCee James</signatureName>
        <signatureDate>2009-04-20</signatureDate>
    </ownerSignature>
</ownershipDocument>
