REVENUE RECOGNITION (Tables)

9 Months Ended

Sep. 30, 2024

REVENUE RECOGNITION

Schedule of disaggregation of revenue by geographical markets

	Three-Months Ended September 30, 2024
					Asia Pacific		Latin
	U.S. and				(including		America and
Net Sales	Canada		EMEA1		Oceania)		Caribbean		Total
Monster Energy® Drinks	$	1,071,923	$	371,026	$	124,136	$	155,608	$	1,722,693
Strategic Brands		54,524		46,562		7,910		3,570		112,566
Alcohol Brands		39,784		—		—		—		39,784
Other		5,930		—		—		—		5,930
Total Net Sales	$	1,172,161	$	417,588	$	132,046	$	159,178	$	1,880,973

	Three-Months Ended September 30, 2023
					Asia Pacific		Latin
	U.S. and				(including		America and
Net Sales	Canada		EMEA1		Oceania)		Caribbean		Total
Monster Energy® Drinks	$	1,069,856	$	355,898	$	118,869	$	163,618	$	1,708,241
Strategic Brands		50,084		35,985		8,398		4,296		98,763
Alcohol Brands		42,326		—		—		—		42,326
Other		6,698		—		—		—		6,698
Total Net Sales	$	1,168,964	$	391,883	$	127,267	$	167,914	$	1,856,028

¹Europe, Middle East and Africa (“EMEA”)

	Nine-Months Ended September 30, 2024
					Asia Pacific		Latin
	U.S. and				(including		America and
Net Sales	Canada		EMEA1		Oceania)		Caribbean		Total
Monster Energy® Drinks	$	3,266,832	$	1,075,240	$	378,232	$	474,248	$	5,194,552
Strategic Brands		153,745		131,837		30,117		14,533		330,232
Alcohol Brands		137,417		—		—		—		137,417
Other		18,467		—		—		—		18,467
Total Net Sales	$	3,576,461	$	1,207,077	$	408,349	$	488,781	$	5,680,668

	Nine-Months Ended September 30, 2023
					Asia Pacific		Latin
	U.S. and				(including		America and
Net Sales	Canada		EMEA1		Oceania)		Caribbean		Total
Monster Energy® Drinks	$	3,160,071	$	972,531	$	379,342	$	444,854	$	4,956,798
Strategic Brands		140,353		108,986		25,209		10,263		284,811
Alcohol Brands		149,692		—		—		—		149,692
Other		18,618		—		—		—		18,618
Total Net Sales	$	3,468,734	$	1,081,517	$	404,551	$	455,117	$	5,409,919

¹Europe, Middle East and Africa (“EMEA”)