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REVENUE RECOGNITION - Disaggregation of Revenue (Details) - USD ($)
$ in Thousands
3 Months Ended 6 Months Ended
Jun. 30, 2021
Jun. 30, 2020
Jun. 30, 2021
Jun. 30, 2020
Dec. 31, 2020
Total Net Sales $ 1,461,934 $ 1,093,896 $ 2,705,751 $ 2,155,993  
Contract Liabilities          
Deferred revenue 298,700   298,700   $ 309,900
Deferred revenue recognized in net sales 10,400 10,500 20,900 21,100  
U.S. and Canada          
Total Net Sales 952,655 794,745 1,769,570 1,527,739  
EMEA          
Total Net Sales 297,682 142,715 536,891 327,833  
Asia Pacific          
Total Net Sales 125,940 118,018 241,125 209,239  
Latin America and Caribbean          
Total Net Sales 85,657 38,418 158,165 91,182  
Monster Energy Drinks          
Total Net Sales 1,367,094 1,027,686 2,537,374 2,020,139  
Monster Energy Drinks | U.S. and Canada          
Total Net Sales 895,362 746,946 1,668,866 1,436,964  
Monster Energy Drinks | EMEA          
Total Net Sales 269,807 129,921 489,107 294,692  
Monster Energy Drinks | Asia Pacific          
Total Net Sales 118,934 112,832 225,681 198,736  
Monster Energy Drinks | Latin America and Caribbean          
Total Net Sales 82,991 37,987 153,720 89,747  
Strategic Brands          
Total Net Sales 86,935 59,566 154,744 124,105  
Strategic Brands | U.S. and Canada          
Total Net Sales 49,388 41,155 87,071 79,026  
Strategic Brands | EMEA          
Total Net Sales 27,875 12,794 47,784 33,141  
Strategic Brands | Asia Pacific          
Total Net Sales 7,006 5,186 15,444 10,503  
Strategic Brands | Latin America and Caribbean          
Total Net Sales 2,666 431 4,445 1,435  
Other          
Total Net Sales 7,905 6,644 13,633 11,749  
Other | U.S. and Canada          
Total Net Sales $ 7,905 $ 6,644 $ 13,633 $ 11,749