SEGMENT INFORMATION - Net Revenues (Details) $ in Thousands	3 Months Ended		9 Months Ended
	Sep. 30, 2020 USD ($)	Sep. 30, 2019 USD ($)	Sep. 30, 2020 USD ($) segment	Sep. 30, 2019 USD ($)
Segment information
Number of reportable segments | segment			3
Number of operating segments | segment			3
Total Net Sales	$ 1,246,362	$ 1,133,577	$ 3,402,355	$ 3,183,613
Operating income	458,601	395,443	1,230,852	1,085,894
Income before tax	454,033	398,564	1,225,361	1,094,729
Recognition of deferred revenue	10,500	10,700	31,600	35,600
Corporate and unallocated
Segment information
Operating income	(90,034)	(74,517)	(259,135)	(235,546)
Income before tax	(94,711)	(71,550)	(264,802)	(226,976)
Monster Energy Drinks
Segment information
Total Net Sales	1,163,420	1,061,384	3,183,560	2,950,877
Monster Energy Drinks | Operating segment
Segment information
Total Net Sales	1,163,419	1,061,383	3,183,559	2,950,877
Operating income	502,392	433,848	1,366,920	1,187,652
Income before tax	502,500	434,003	1,367,096	1,187,916
Recognition of deferred revenue	10,500	10,700	31,600	35,600
Termination costs of distributors	0	0	200	11,000
Strategic Brands
Segment information
Total Net Sales	74,324	66,333	198,428	215,763
Strategic Brands | Operating segment
Segment information
Total Net Sales	74,325	66,333	198,429	215,763
Operating income	43,875	35,107	118,287	130,762
Income before tax	43,876	35,106	118,287	130,758
Other
Segment information
Total Net Sales	8,618	5,860	20,367	16,973
Other | Operating segment
Segment information
Total Net Sales	8,618	5,861	20,367	16,973
Operating income	2,368	1,005	4,780	3,026
Income before tax	$ 2,368	$ 1,005	$ 4,780	$ 3,031