REVENUE RECOGNITION - Disaggregation of Revenue (Details) - USD ($) $ in Thousands	3 Months Ended		9 Months Ended
	Sep. 30, 2020	Sep. 30, 2019	Sep. 30, 2020	Sep. 30, 2019	Dec. 31, 2019
Total Net Sales	$ 1,246,362	$ 1,133,577	$ 3,402,355	$ 3,183,613
Contract Liabilities
Deferred revenue	313,800		313,800		$ 331,700
Deferred revenue recognized in net sales	10,500	10,700	31,600	35,600
U.S. and Canada
Total Net Sales	841,583	786,522	2,369,322	2,268,183
EMEA
Total Net Sales	226,139	195,242	553,972	521,029
Asia Pacific
Total Net Sales	127,247	103,396	336,486	262,585
Latin America and Caribbean
Total Net Sales	51,393	48,417	142,575	131,816
Monster Energy Drinks
Total Net Sales	1,163,420	1,061,384	3,183,560	2,950,877
Monster Energy Drinks | U.S. and Canada
Total Net Sales	786,960	737,457	2,223,925	2,118,835
Monster Energy Drinks | EMEA
Total Net Sales	206,947	178,569	501,639	458,655
Monster Energy Drinks | Asia Pacific
Total Net Sales	120,589	97,153	319,325	242,561
Monster Energy Drinks | Latin America and Caribbean
Total Net Sales	48,924	48,205	138,671	130,826
Strategic Brands
Total Net Sales	74,324	66,333	198,428	215,763
Strategic Brands | U.S. and Canada
Total Net Sales	46,005	43,205	125,030	132,375
Strategic Brands | EMEA
Total Net Sales	19,192	16,673	52,333	62,374
Strategic Brands | Asia Pacific
Total Net Sales	6,658	6,243	17,161	20,024
Strategic Brands | Latin America and Caribbean
Total Net Sales	2,469	212	3,904	990
Other
Total Net Sales	8,618	5,860	20,367	16,973
Other | U.S. and Canada
Total Net Sales	$ 8,618	$ 5,860	$ 20,367	$ 16,973