SEGMENT INFORMATION (Details 2) (USD $)	3 Months Ended		9 Months Ended
	Sep. 30, 2011	Sep. 30, 2010	Sep. 30, 2011	Sep. 30, 2010
Segment information
Net sales	$ 474,709,000	$ 381,466,000	$ 1,293,273,000	$ 985,277,000
Coca-Cola Refreshments ("CCR")
Segment information
Customer accounted net sales (as percent)	29.00%		29.00%
Coca-Cola Enterprises, Inc. ("CCE")
Segment information
Customer accounted net sales (as percent)		33.00%		35.00%
Net sales to customers outside the United States	92,500,000	56,600,000	226,000,000	138,500,000
Percentage of net sales to customers outside the United States	19.50%	14.80%	17.50%	14.10%
Energy drinks
Segment information
Net sales	434,038,000	343,303,000	1,186,739,000	887,022,000
Non-carbonated (primarily juice based beverages and Peace Tea iced teas)
Segment information
Net sales	27,404,000	24,454,000	71,882,000	62,210,000
Carbonated (primarily soda beverages)
Segment information
Net sales	10,339,000	8,298,000	26,225,000	25,998,000
Other
Segment information
Net sales	$ 2,928,000	$ 5,411,000	$ 8,427,000	$ 10,047,000